Global Trends in Market Reserch & Insights - Ray Poynter - May 2023.pdf
SEO News Roundup - Sep 2014
1. SEO News - Sep 2014
By : Saijo George
Twitter : @Saijo_George Web : blog.saijogeorge.com
2. .. and you are ?
• I am Saijo George. I work as an internet marketer at Envato , the folks
behind sites like ThemeForest.
• You can follow me on @Saijo_George, and checkout some of the stuff
I write about on blog.saijogeorge.com and a few other industry blogs.
• I have also launched some cool stuff like a list of SEO tools ,
AllTheFreeStock.com, …
Twitter : @Saijo_George Web : blog.saijogeorge.com
3. • Consolidated billing for AdWords – agencies & large advertisers who
want to get one monthly invoice. (more info)
• Experiments on why numbers reported by site: search operator
should not be trusted (more info)
• Google Launched AdWords Callout Extensions
Twitter : @Saijo_George Web : blog.saijogeorge.com
4. • Hangouts On Air showing in SERPs (SteadyDemand)(Google)
Twitter : @Saijo_George Web : blog.saijogeorge.com
5. • Youtube Keyword Tools is replaced by AdWords Display Planner (SEL)
• Google Site Search in SERP (more info)
1. Google can automatically show this
2. No markup results in SERP result
3. More info
• AdWords Editor 10.6 (more info)
Twitter : @Saijo_George Web : blog.saijogeorge.com
6. • Prolonged 503 error code could get your site out of Google's index.
(JohnMu)
• Google confirms Algorithm penalties will only be lifted with update
to the Algorithm (JohnMu)
• Google Webmaster Tools API (more info)
• Google WebMaster Academy - available in 22 languages
Twitter : @Saijo_George Web : blog.saijogeorge.com
7. • Buy Now buttons in Tweets – for US users , for select partners
Twitter : @Saijo_George Web : blog.saijogeorge.com
8. • Google Analytics Benchmarking Report for users who have opted in
to share their data anonymously(more info)
• Google confirms RWD is not a ranking signal (JohnMU)
• Starting Oct 15th description line 2 in Google Ads on Mobile might be
replaced with ad extensions (more info)
Twitter : @Saijo_George Web : blog.saijogeorge.com
9. • Bing publishes details on how it identifies URL Keyword Stuffing ,
updated impacted 130 Million URLs
• Bing launches Campaign Planner
• Google My Maps (more info)
• Return on Ad Spend (ROAS) available in AdWord reports in GA –
revenue for each dollar spent in AdWords
• WebP Image format is ok for SEO (JohnMU)
Twitter : @Saijo_George Web : blog.saijogeorge.com
10. • China blocks DuckDuckGo (Twitter)
• Structured Snippets in SERP (more info) (Pierre Far) – not schema
driven, <table> driven ?
• Mobile clicks-to-call & Mobile phone calls combined in AdWord
Reporting (more info)
Twitter : @Saijo_George Web : blog.saijogeorge.com
11. • Local inventory ads (formerly called Local Product Listing Ads) now
available in AU.
Twitter : @Saijo_George Web : blog.saijogeorge.com
12. • Google Panda 4.1 – Sep 23rd (Pierre Far)
• Bing Update – last week of Sep ?
• Yahoo Directory is shutting down
• Penguin update in 2014
Twitter : @Saijo_George Web : blog.saijogeorge.com
13. • Google launches ad customizers
1. text ad with variations so you can show the most relevant ad to each
potential customer
2. Show real-time calls-to-action
Twitter : @Saijo_George Web : blog.saijogeorge.com
14. Twitter : @Saijo_George – I usually tweet about #SEO and #design
Site : blog.saijogeorge.com
Twitter : @Saijo_George Web : blog.saijogeorge.com