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Semantic Web 2.0: Creating Social Semantic Information Spaces John Breslin, Stefan Decker {john.breslin, stefan.decker}@deri.org http://sw.deri.org/~jbreslin/ http://www.stefandecker.org/ WWW2006 Tutorial Edinburgh, 26 th  May 2006
0. Overview of this tutorial Semantic Web 2.0: Creating Social Semantic Information Spaces
Abstract (1) ,[object Object],[object Object],[object Object]
Abstract (2) ,[object Object],[object Object]
Aims and objectives of this tutorial ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why is this topic relevant? (1) ,[object Object],[object Object],[object Object]
Why is this topic relevant? (2) ,[object Object],[object Object]
Your knowledge background ,[object Object],[object Object],[object Object],[object Object]
Table of contents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. State of the Art in Semantic Web Semantic Web 2.0: Creating Social Semantic Information Spaces
[object Object],[object Object],[object Object],[object Object],What is the Semantic Web?
Where are we in the “Semantic Web layer cake”? You Are Here!
The current (syntactic / structural) Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Was the Web meant to be more? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hence, the Semantic Web…
Describing things on the Semantic Web (1) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Describing things on the Semantic Web (2) ,[object Object],[object Object]
A simple RDF example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.w3.org/Home/Lassila s:Creator Ora Lassila
Simple RDF example shown in RDF/XML ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Expanding on the previous example ,[object Object],http://www.w3.org/Home/Lassila s:Creator Person://fi/654645635 Name Ora Lassila [email_address] Email
Expanded RDF example shown in RDF/XML ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why does RDF make sense? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Can already describe lots of things semantically ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The power of the Semantic Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The challenge for the Semantic Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2.  The Path Ahead for Social Semantic Information Spaces Semantic Web 2.0: Creating Social Semantic Information Spaces
The path to Semantic Web 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 and social software ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
From Web 1.0 to 2.0 (updated from O’Reilly) Tagging, Folksonomies Directories, Taxonomies Knowledge Syndication Stickiness Referencing BitTorrent, P2P Akamai Content Upcoming.org Evite Events Wikipedia Britannica Online Encyclopedi æ Skype, Asterisk Netmeeting Talk Google Services, AJAX, Flock Netscape, Internet Explorer Platforms Wikis Content Management Systems Portals Blogs Personal Websites Web Pages Web 2.0 Web 1.0
Elements of Web 2.0 (from Dion Hinchcliffe)
What are tagging and folksonomies? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Folksonomies and the Semantic Web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Searching using folksonomies
Metaweb    social semantic information spaces
From Web 1.0 to Semantic Web 2.0 Semantic Social Networks Online Social Networks Buddy Lists, Address Books Semantic Social Information Spaces … … Semantic Digital Libraries Google Scholar, Book Search CiteSeer, Project Gutenberg Semantic Forums and Community Portals Community Portals Message Boards Semantic Blogs Blogs Personal Websites Semantic Search Google Personalised, DumbFind Altavista, Google Semantic Wikis Wikis Content Management Systems Semantic Web 2.0 Web 2.0 Web 1.0
Example of how Web 2.0 is creating new synergies ,[object Object],[object Object],[object Object]
Hypothetically adding semantics to the example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1+1>2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social semantic information spaces: SW 2.0 Web 2.0 and social software
3. From Blogging to Semantic Blogging Semantic Web 2.0: Creating Social Semantic Information Spaces
A phenomenon for a new generation? ,[object Object]
What are blogs? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The state of the “blogosphere” ,[object Object]
Some statistics from Technorati ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
From websites to blogs to semantic blogs… ,[object Object],[object Object],[object Object],[object Object]
Syndication of blog content (1) ,[object Object],[object Object],[object Object],[object Object]
Syndication of blog content (2) ,[object Object],[object Object],[object Object]
Blog aggregators and readers ,[object Object],[object Object],[object Object],[object Object]
What is RSS? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RSS 1.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Atom? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Linking blog posts by topic tags ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tags propagate to RSS feeds
Tags and related tags across blogs
Towards structured blogging? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Structure-enhanced blog posts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Soccer coach example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Structured blogging using WordPress
Integrating readers with structured blogging ,[object Object],[object Object],[object Object],[object Object],[object Object]
Past and future structured blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional blogging vs. semantic blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why semantic blogging? (1) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why semantic blogging? (2) ,[object Object],[object Object],[object Object]
Releasing your data to the Web scenario Ina John Ina‘s Computer John‘s Computer Blog Post Blog Post Blog Post Blog Post Metadata Metadata Metadata writes Post annotates Post publishes Post reads Post imports metadata Web
Positioning of the metadata ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How is this related to structured blogging? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creating the metadata (1) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Creating the metadata (2) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Creating a semantic blog post with semiBlog Annotating a blog entry with an address book entry. < foaf:Person  rdf:ID=&quot;andreas&quot;> < foaf:homepage > http://sw.bla.org/~aharth/</ foaf:homepage > < foaf:surname >Harth</ foaf:surname > < foaf:firstName >Andreas</ foaf:firstName > <!-- ... more properties ... --> < rdf:value >Andreas Harth</ rdf:value > </ foaf:Person >
External Applications (Address Book, Calendar, etc.) Publishing semiBlog architecture overview
Using the metadata ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Web as a clipboard using a semiBlog reader ,[object Object]
Semantic blogging with Haystack (1)
Semantic blogging with Haystack (2)
HP semantic blogging demonstrator ,[object Object],[object Object]
Semblog publishing platform
Semblog publishing platform (2)
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],More about metadata in the blogosphere
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Structural versus content-related
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Closed domain versus open domain
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Client side versus server side
Semantic blogging references ,[object Object],[object Object],[object Object],[object Object]
4. From Wikis to Semantic Wikis Semantic Web 2.0: Creating Social Semantic Information Spaces
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What are wikis? (1) JohnGrisham He is the author of  PelicanBrief . He lives in Mississippi. He writes a book each year. He is published by  RandomHouse .
What are wikis? (2) ,[object Object],[object Object],[object Object],[object Object]
Some uses of wikis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Entering information ,[object Object],[object Object],[object Object]
Problems with traditional wikis ,[object Object],[object Object],JohnGrisham He is the author of  PelicanBrief . He lives in Mississippi. He writes a book each year. He is published by  RandomHouse . ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal wikis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are semantic wikis? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
From wikis to semantic wikis: the “sweet spot”
Semantic wiki prototypes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Platypus semantic wiki A page per   resource Current resource as object Current resource as subject Metadata is explicitly added separately from the text content (using N3 or RDF/XML)
Semantic MediaWiki
SemperWiki semantic personal wiki  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content and structural metadata in semantic wikis
Information reuse
Future work for (personal) semantic wikis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Semantic wiki references ,[object Object],[object Object],[object Object],[object Object],[object Object]
5.  Semantic Search Semantic Web 2.0: Creating Social Semantic Information Spaces
Towards a Semantic  Web search engine ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Querying semi-structured data ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Query expansion for keyword-based searches
Searching over RDF ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Crawling Semantic Web data
rdfs:seeAlso link graph
Semantic search references ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
6.  Semantics in Digital Libraries Semantic Web 2.0: Creating Social Semantic Information Spaces
Semantics in digital libraries ,[object Object],[object Object],[object Object],[object Object],[object Object]
Semantic digital library prototypes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Simile set of tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Longwell demonstration
Step 1: Getting started (Scenario by  Stephen J. Garland & Mick Bass) 3 OCW courses Let’s start by clicking here Facets   for browsing 787 OCW resources 2384 ARTstor resources
Step 2: Exploring one collection Let’s click to focus on  an early  abstract artist 137 images on island
Step 3: Pausing to think Narrow focus raises questions: What else did Gorky do? Who was doing similar work? Let’s click to find out more about Gorky by removing a restriction
Step 4: Redirecting the search Two islands in view now, linked by Gorky bridge Let’s click to cross bridge
Step 5: Exploring a second collection
Semantic digital library technologies and research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Information management in JeromeDL
IR architecture in JeromeDL Fulltext Index FOAFRealm Repository Structure Repository MarcOnt Repository Resources’ Content (typed) keywords RDF Query OpenSearch RSS collaborative filtering local interface distributed interface types translation semantic query expansion RDF Repositories Secure Snapshot
What is social semantic collaborative filtering? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example of social semantic collaborative filtering foaf:knows xfoaf:include xfoaf:bookmark
What is BRICKS? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BRICKS and Semantic Web technologies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Search and discovery in BRICKS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Semantic digital library references ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
7.  Semantics in Community Portals Semantic Web 2.0: Creating Social Semantic Information Spaces
What are online communities? (1) ,[object Object],[object Object],[object Object]
What are online communities? (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution of online community sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Existing connections using RSS, Atom syndication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is SIOC? (1)
What is SIOC? (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The main concepts in SIOC
How does it work?
Assigning topic metadata ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],How can SIOC data be created?
Sample SIOC export from WordPress
Browsing SIOC (or other RDF) with Piggy Bank
Finding new interlinks with SIOC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SIOC for semantic forums ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tagging forum content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BoardTracker, a “Technorati” for forums
Argumentative discussion topics similar to IBIS
Semantic forums and community portal references ,[object Object],[object Object],[object Object],[object Object],[object Object]
8.  Realising the Memex and NLS: From the Desktop and Web to Social Semantic Information Spaces Semantic Web 2.0: Creating Social Semantic Information Spaces
Realising social semantic information spaces ,[object Object],[object Object],[object Object],colleague friend acquaintance Social semantic peers peers Personal Semantic Web: a semantically enlarged  intimate supplement to memory Social protocols and distributed search Email Person Topic Web s ite Document Image Event Person
Motivation for social semantic information spaces ,[object Object],[object Object],[object Object],[object Object],[object Object]
Reali sing social semantic information spaces: The  f irst  s ociety- s cale  s emantic  w eb  a pplication Ontology-Driven Distributed  Social Networking Ontology-Driven Social Networking Semantic Desktop Social Semantic Information Spaces P2P Networks Semantic Web Semantic P2P Social Networking Phase 1 Phase 2 Phase 3 Memex   (Vannevar Bush) A memex is “a device in which an individual stores all his books, records, and communications.” Open Hypertext System (Doug Engelbart) “The open hyperdocument system (OHS) is a standards-based, open source framework for developing collaborative, knowledge management applications.” WWW  (Tim Berners-Lee) “There was a second part of the dream […] we could then use computers to help us analyse it, make sense of what we re doing, where we individually fit in, and how we can better work together.” Today necessary technologies & communities exist: Standardised metadata:  Semantic Web Scalable distributed infrastructure: P2P Computing Knowledge articulation and interaction: Desktop Technology Processing of unstructured and legacy information: NLP Human centric information exchange: Online Social Networks Driven by today's needs, in the  spirit of seminal visions Challenge: Extension & merging of research streams NLP Desktop / Web Inspired by sociological perspectives:   On group forming: Viral  c ommunication  (Reed) On innovative IT-based interaction and feedback: Social translucent systems (Erickson and Kellogg) Smart Mobs (Rheingold) On network modeling and algorithms: Social network research Small world properties Power law distribution  (Barabasi and Huberman) Link-based authority algorithms,  recommender algorithms (Perugini)
[object Object],[object Object],[object Object],Science peers application
Social semantic information space references ,[object Object],[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object],[object Object]

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Semantic Web 2.0: Creating Social Semantic Information Spaces

  • 1. Semantic Web 2.0: Creating Social Semantic Information Spaces John Breslin, Stefan Decker {john.breslin, stefan.decker}@deri.org http://sw.deri.org/~jbreslin/ http://www.stefandecker.org/ WWW2006 Tutorial Edinburgh, 26 th May 2006
  • 2. 0. Overview of this tutorial Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 10. 1. State of the Art in Semantic Web Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 12. Where are we in the “Semantic Web layer cake”? You Are Here!
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  • 26. 2. The Path Ahead for Social Semantic Information Spaces Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 30. From Web 1.0 to 2.0 (updated from O’Reilly) Tagging, Folksonomies Directories, Taxonomies Knowledge Syndication Stickiness Referencing BitTorrent, P2P Akamai Content Upcoming.org Evite Events Wikipedia Britannica Online Encyclopedi æ Skype, Asterisk Netmeeting Talk Google Services, AJAX, Flock Netscape, Internet Explorer Platforms Wikis Content Management Systems Portals Blogs Personal Websites Web Pages Web 2.0 Web 1.0
  • 31. Elements of Web 2.0 (from Dion Hinchcliffe)
  • 32.
  • 33.
  • 35. Metaweb  social semantic information spaces
  • 36. From Web 1.0 to Semantic Web 2.0 Semantic Social Networks Online Social Networks Buddy Lists, Address Books Semantic Social Information Spaces … … Semantic Digital Libraries Google Scholar, Book Search CiteSeer, Project Gutenberg Semantic Forums and Community Portals Community Portals Message Boards Semantic Blogs Blogs Personal Websites Semantic Search Google Personalised, DumbFind Altavista, Google Semantic Wikis Wikis Content Management Systems Semantic Web 2.0 Web 2.0 Web 1.0
  • 37.
  • 38.
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  • 40. Social semantic information spaces: SW 2.0 Web 2.0 and social software
  • 41. 3. From Blogging to Semantic Blogging Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 54. Tags propagate to RSS feeds
  • 55. Tags and related tags across blogs
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  • 65. Releasing your data to the Web scenario Ina John Ina‘s Computer John‘s Computer Blog Post Blog Post Blog Post Blog Post Metadata Metadata Metadata writes Post annotates Post publishes Post reads Post imports metadata Web
  • 66.
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  • 70. Creating a semantic blog post with semiBlog Annotating a blog entry with an address book entry. < foaf:Person rdf:ID=&quot;andreas&quot;> < foaf:homepage > http://sw.bla.org/~aharth/</ foaf:homepage > < foaf:surname >Harth</ foaf:surname > < foaf:firstName >Andreas</ foaf:firstName > <!-- ... more properties ... --> < rdf:value >Andreas Harth</ rdf:value > </ foaf:Person >
  • 71. External Applications (Address Book, Calendar, etc.) Publishing semiBlog architecture overview
  • 72.
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  • 74. Semantic blogging with Haystack (1)
  • 75. Semantic blogging with Haystack (2)
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  • 84. 4. From Wikis to Semantic Wikis Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 92. From wikis to semantic wikis: the “sweet spot”
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  • 94. Platypus semantic wiki A page per resource Current resource as object Current resource as subject Metadata is explicitly added separately from the text content (using N3 or RDF/XML)
  • 96.
  • 97. Content and structural metadata in semantic wikis
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  • 101. 5. Semantic Search Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 109. 6. Semantics in Digital Libraries Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 114. Step 1: Getting started (Scenario by Stephen J. Garland & Mick Bass) 3 OCW courses Let’s start by clicking here Facets for browsing 787 OCW resources 2384 ARTstor resources
  • 115. Step 2: Exploring one collection Let’s click to focus on an early abstract artist 137 images on island
  • 116. Step 3: Pausing to think Narrow focus raises questions: What else did Gorky do? Who was doing similar work? Let’s click to find out more about Gorky by removing a restriction
  • 117. Step 4: Redirecting the search Two islands in view now, linked by Gorky bridge Let’s click to cross bridge
  • 118. Step 5: Exploring a second collection
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  • 121. IR architecture in JeromeDL Fulltext Index FOAFRealm Repository Structure Repository MarcOnt Repository Resources’ Content (typed) keywords RDF Query OpenSearch RSS collaborative filtering local interface distributed interface types translation semantic query expansion RDF Repositories Secure Snapshot
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  • 123. Example of social semantic collaborative filtering foaf:knows xfoaf:include xfoaf:bookmark
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  • 128. 7. Semantics in Community Portals Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 135. The main concepts in SIOC
  • 136. How does it work?
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  • 139. Sample SIOC export from WordPress
  • 140. Browsing SIOC (or other RDF) with Piggy Bank
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  • 147. 8. Realising the Memex and NLS: From the Desktop and Web to Social Semantic Information Spaces Semantic Web 2.0: Creating Social Semantic Information Spaces
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  • 150. Reali sing social semantic information spaces: The f irst s ociety- s cale s emantic w eb a pplication Ontology-Driven Distributed Social Networking Ontology-Driven Social Networking Semantic Desktop Social Semantic Information Spaces P2P Networks Semantic Web Semantic P2P Social Networking Phase 1 Phase 2 Phase 3 Memex (Vannevar Bush) A memex is “a device in which an individual stores all his books, records, and communications.” Open Hypertext System (Doug Engelbart) “The open hyperdocument system (OHS) is a standards-based, open source framework for developing collaborative, knowledge management applications.” WWW (Tim Berners-Lee) “There was a second part of the dream […] we could then use computers to help us analyse it, make sense of what we re doing, where we individually fit in, and how we can better work together.” Today necessary technologies & communities exist: Standardised metadata: Semantic Web Scalable distributed infrastructure: P2P Computing Knowledge articulation and interaction: Desktop Technology Processing of unstructured and legacy information: NLP Human centric information exchange: Online Social Networks Driven by today's needs, in the spirit of seminal visions Challenge: Extension & merging of research streams NLP Desktop / Web Inspired by sociological perspectives: On group forming: Viral c ommunication (Reed) On innovative IT-based interaction and feedback: Social translucent systems (Erickson and Kellogg) Smart Mobs (Rheingold) On network modeling and algorithms: Social network research Small world properties Power law distribution (Barabasi and Huberman) Link-based authority algorithms, recommender algorithms (Perugini)
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