SlideShare a Scribd company logo
Selfie With Me Interactive Photo Booth
Opportunity
• 100+ Big budget, wide release
movies per year
• $40M - Average film marketing
budget per title
• Studios lack data and
intelligence from marketing
spent on traditional movie
theatre in-lobby displays,
billboards and posters
• Every year larger marketing
budgets shift from traditional
advertising to digital media
Introducing Selfie With Me
Green Screen Photo Booth
w Facial Recognition
What if photo booths could
be used for data capture
and retargeted messages?
Free for moviegoers and theaters
Studios pay for data and distribution
Green screen technology
embeds selfies into movie scenes
Shared by users via social media
Retarget moviegoers by studios
for future film titles
Database of moviegoers who pay
to see movies
Building the Most Relevant Database of Moviegoers
Facial recognition captures age,
gender, number of users
Selfie Sent to Mobile Landing Page
No Print outs! User enters email
or phone #
Gets a link to landing
page in seconds
Download and share via
social media w correct
movie hashtags
Watch trailer
Get notified of
upcoming trailers
Pacific Theatres at The Grove in Los Angeles
Pacific Theatres at The Grove in Los Angeles
Santikos Palladium San Antonio IMAX
Selfies
Selfies
Selfies
114% downloaded photo to mobile
(due to sharing w others in the booth)
33% posted the photo to Social media
29% watched YouTube movie trailer
175,000 photos taken
Stats Since July 2015 Launch Averaging 6 Booths
325,000 moviegoer uses of the booth
(includes multiple people in booth,
calculated via facial recognition)
200,000 photo downloads to users mobile
1:45 average time spent on mobile landing
page
Analytics
Current Theatres Roster
Major Studio Campaigns to Date
Value Model
STUDIOS
EXHIBITORS
(THEATRES)
FEE PER PHOTO
REVENUE SHARE
ENGAGEMENT
Physical
Digital
Retargeting
Funding
Notable investors include: Ace Fund, K5 Ventures, Tech
Coast Angels, Barbara Corcoran Venture Partners
$1.3M funding to date / $2M revenue since founding
• Currently have 10 booths installed and materials for 5
• Seeking funding to build out and install 50+ additional
booths in US to fulfill current contracts
• Goal of 600 booths in US in 3 years takes us to $33M
• International Goal of 1,200 booths takes us to $125M
JOSEPH MORIN – CEO & CO-FOUNDER
Travelzoo - VP (NASDAQ: TZOO), Launched Fly.com
Storybids - Founder (acquired by IDT Media Group - $2.1M)
UsedCars.com - Principle (acquired by Cobalt Automotive - $4.2M)
Klout – Advisory Board (Acquired by Lithium Technologies - $200M)
MIKE UESUGI – CTO & CO-FOUNDER
Former President Global Micro Solutions, 5 Countries
Apple - Lead Developer of Japanese Mac OS, now known as Kanji Talk
IBM - Developer
MASASHI KATSUMATA – SENIOR PROGRAMMER
Google Expert - Full Stack Programmer
Author of Google Map Programming
4 books on Google
ROBERT RASHTIAN – ADVISOR
BoxOffice.com - VP
Fandango, Mann Theaters
Over 20 years in theater exhibition
Management Team
Thank you!
Joseph Morin
CEO, Co-Founder
949-433-8881
@josephmorin
joe@socialrewards.com

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Selfie w.me investor presentation slideshare

  • 1. Selfie With Me Interactive Photo Booth
  • 2. Opportunity • 100+ Big budget, wide release movies per year • $40M - Average film marketing budget per title • Studios lack data and intelligence from marketing spent on traditional movie theatre in-lobby displays, billboards and posters • Every year larger marketing budgets shift from traditional advertising to digital media
  • 3. Introducing Selfie With Me Green Screen Photo Booth w Facial Recognition What if photo booths could be used for data capture and retargeted messages?
  • 4. Free for moviegoers and theaters Studios pay for data and distribution Green screen technology embeds selfies into movie scenes Shared by users via social media Retarget moviegoers by studios for future film titles Database of moviegoers who pay to see movies Building the Most Relevant Database of Moviegoers Facial recognition captures age, gender, number of users
  • 5. Selfie Sent to Mobile Landing Page No Print outs! User enters email or phone # Gets a link to landing page in seconds Download and share via social media w correct movie hashtags Watch trailer Get notified of upcoming trailers
  • 6. Pacific Theatres at The Grove in Los Angeles Pacific Theatres at The Grove in Los Angeles
  • 7. Santikos Palladium San Antonio IMAX
  • 11. 114% downloaded photo to mobile (due to sharing w others in the booth) 33% posted the photo to Social media 29% watched YouTube movie trailer 175,000 photos taken Stats Since July 2015 Launch Averaging 6 Booths 325,000 moviegoer uses of the booth (includes multiple people in booth, calculated via facial recognition) 200,000 photo downloads to users mobile 1:45 average time spent on mobile landing page
  • 15. Value Model STUDIOS EXHIBITORS (THEATRES) FEE PER PHOTO REVENUE SHARE ENGAGEMENT Physical Digital Retargeting
  • 16. Funding Notable investors include: Ace Fund, K5 Ventures, Tech Coast Angels, Barbara Corcoran Venture Partners $1.3M funding to date / $2M revenue since founding • Currently have 10 booths installed and materials for 5 • Seeking funding to build out and install 50+ additional booths in US to fulfill current contracts • Goal of 600 booths in US in 3 years takes us to $33M • International Goal of 1,200 booths takes us to $125M
  • 17. JOSEPH MORIN – CEO & CO-FOUNDER Travelzoo - VP (NASDAQ: TZOO), Launched Fly.com Storybids - Founder (acquired by IDT Media Group - $2.1M) UsedCars.com - Principle (acquired by Cobalt Automotive - $4.2M) Klout – Advisory Board (Acquired by Lithium Technologies - $200M) MIKE UESUGI – CTO & CO-FOUNDER Former President Global Micro Solutions, 5 Countries Apple - Lead Developer of Japanese Mac OS, now known as Kanji Talk IBM - Developer MASASHI KATSUMATA – SENIOR PROGRAMMER Google Expert - Full Stack Programmer Author of Google Map Programming 4 books on Google ROBERT RASHTIAN – ADVISOR BoxOffice.com - VP Fandango, Mann Theaters Over 20 years in theater exhibition Management Team
  • 18. Thank you! Joseph Morin CEO, Co-Founder 949-433-8881 @josephmorin joe@socialrewards.com