Post-premiere is a social media application that allows movie lovers to discuss films and provide feedback, directors and producers to gauge audience reception of films before production, and investors to analyze film projects. The application will have profiles for users to post about movies, premiere pages to discuss film screenings, and analytics for investors. The developers are seeking $200,000 in funding to launch the iPhone version in February 2014 and complete the backend, with iPad and website launches following in subsequent months. The application aims to become the place for users to share film experiences and for the film industry to gather audience insights.

1. post-premiere
Social movie digest

2. What is post-premiere?
•
Post-premiere it’s a movie social network which
will allow:
•
movie lovers to choose a good film to see;
•
Directors, actors and investors to get maximum
viewers feedback before a movie gets into
production

3. Whoever you are
– a movie lover, a
director or a
movie critic – this
feed will bring
you interesting
information.
•
•
•
Stories are information in
chronological order or in parts
Premieres are pages to which
story parts are linked
Friends activity forms a
dialogue between a user and
the application
Personal Timeline
Only what you need.

4. Post about anything
Post-premiere is a good opportunity to create a history
just with a visit to a cinema

5. Data analytics
Investors search becomes easier when a project is spoken about. It’s
also easy to find a project for investment when one has a change to
compare.

6. Product Development
•
iPhone version is planned for the beginning of
February 2014
•
Along with the iPhone version there should
appear server side of the project
•
The 1st version of the website is expected in
March
•
iPad version release is expected in April

7. Financing
•
Currently the team is seeking for $ 200,000
investment
•
The team relocation is possible

8. Distribution
•
Users check in, publish their opinions in social
networks
•
The application will be using Facebook feed
where it will publish a user’s actions which will
evoke interest among friends.

9. Strengths/Weaknesses
•
The team knows American and European markets well.
We are ready to explore new markets and make the
best of the well known ones to enable all the feature
described here
•
We’ve been developing application for over 7 years.
This is our major project. It’s hard to compete with us in
the field of design and application programming
•
There’s no competition in the segment yet

10. Opportunities
•
Open statistics of movie premiers will attract
investors
•
Trailer analysis tools will allow to get timely
feedback from a user. It’s very important for
production companies
•
Movie lovers will be interested in getting the latest
information about premiers as well as in publishing
of information about their cinema visits.

11. Threats
•
Success of the start-up development also
depends on initial investment. The team is
looking for investors which takes additional time
•
Strong dependence of initial finance on further
success of the project

12. Executive Summary

13. Problem
Each of us has watched a movie at least once. According statistics[0] over 80% of people watch more than 2
movies a month. Film industry has become for social within decades. Many people wish to share their
impression about Acting, Special Effects, a cinema itself, quotes from a movie and a lot more things with
their friends. Whereas production companies are in need of viewers’ at early stages of their projects and
investors have to know weak and strong points of the projects.
[0] http://rateyourmusic.com/board_message?message_id=3653346

14. Solution
Post-Premiere application gives users an
opportunity to share nearly any information
concerning movie premiers, trailers and cinemas.
With the help of this app cinema owners can get
their visitors’ feedback effortlessly. Producers can
gather statistics about their projects, order
promotion and run advertising campaigns.
Film investors in their turn can get movie analysis
resulting in important information about weak and
strong points of the project.

15. Execution
Before starting the project we prepared
thoroughly by exploring all the ways of content
distribution. We read the book by Stacey Parks
“The Insider's Guide to Independent Film
Distribution”, studied the work of such
companies as NBC, StudioSystems, ImDb com;
learnt how film festivals are held and how films
are make in general. Today we are confident that
we are able to create a competitive application.
We also have wireframes, domains registered
and server side half made.

16. Execution
Our team consists of 2 people.
One of them is a strong iOS developer who has
created an application for Dish.fm start-up, has
been working for multiple media and advertising
agencies including RIA Novosti and has
experience in developing film applications.
The other team member deals with public
relations, market analysis in different countries
and opportunities to enter them; interacts with
other companies concerning commercial offers
and presents the project on the whole.

17. at.ilya@yahoo.com