I am a user researcher having more than 7 years experiences. My path covers websites, games, to mobiles, ranging from usability test, user research to strategy design. I like to work with talent people, creating exciting products. I care about people, consider design is a life style, interested and own psychology certificate, learn different language to broaden views.

1. Self Introduction
for
Linkedin
Li Liyun
李⼒力耘
2014.01.25

5. Searched to have my first job information

6. Usability engineer: Games, Softwares, Websites

7. Team Leader: Game design, Competitive analyze

8. Research Project Leader: Concept Design and Feature Validation

9. SIII UX Round Research
Evaluate and understand the actual usage of SIII
Provide suggestion for next generation

10. SIII UX Round Research

11. SIII UX Round Research

12. The participants are recruited via internet because we can touch those users by the device information from Sina weibo.

14. SIII UX Round Research
Do you know this feature?
Question flow
[Yes] Do you use it?
<I use> What do you think of it? How often do you use it?
<I
What score you will give if 7 represents absolutely satisfied and 1 represents
absolutely unsatisfied?
don’t>Why don’t you use it?
[No] Will you use it?
<I will> Why do you use it? How do you think of it?
<I won’t>Why don’t you use it?
Participants
Group&A&
Group&B&
Represents&users&from&Group&A
Represents&users&from&Group&B
7
3
The&number&means&scores&given&by&those&using&the&features
! The&explanaBon&or&comment.&
&
" The&complain&or&suggesBon.(Only&from&those&parBcipants&
who&are&using&feature)
The&strongest&represents&the&frequency&
of&use&nearly&equal&to&everyday.
The&medium&represents&the&frequency&
of&use&nearly&equal&to&once&every&week.
The&lowest&represents&the&frequency&of&
use&nearly&equal&to&once&every&month.

16. SIII UX Round Research

17. SIII UX Round Research

18. Qidian.com Literature
3 groups, 90 users
Register, Payment, Read experience

19. Deep Dive in China
A whole research process
Corporation with agency
《构筑体验——交互设计⼯工作室教学实录》

21. •
Skills
Usability Test
•
Focus Group
•
Cognitive Walkthrough
•
User Interview
•
Concept Design
•
Expert Evaluation
•
Service Design
•
Strategy Design
•
Design Consulting

23. •
Don’t conclude before you
get users to talk
•
Watch, think, empathy
•
Design could be creative,
research objective
•
Research navigate design
•
Communicate via facts
and solution
•
All for users, for products,
for business
Insights

24. University:
SH JiaoTong U
Fudan U
Conference:
UXPA 2013
CGDC 2010
Lecture:
E-commerce
Online education
Start ups

25. University:
SH JiaoTong U
Fudan U
Conference:
UXPA 2013
CGDC 2010
Lecture:
E-commerce
Online education
Start ups

26. Why friends click Like to what is sad story

27. Read
Because friends are expressing they have read

28. Read
It is like this gesture

29. Pat Pat
Or this gesture

30. In other situation, they might want to click these……
This is user’s need.

32. Each number with the station is the price from where the red arrow point at.

34. Even when you are in the subway station,
and you are buying a ticket.
There are different flows of your purchasing,
which let you feel different experiences.

35. User Experience is a part of my lifestyle.

36. Life is a journey.

37. Thank You!
liliyun7@126.com