WeMedia refers to media created by ordinary users and citizens rather than traditional media organizations. It has emerged through new technologies and online platforms that allow anyone to publish content. This can make media more democratic by giving more voices a platform, but it can also be less democratic by spreading misinformation and making it harder to separate facts from opinions. Overall, WeMedia's impact on democracy likely depends on how citizens use these new tools of self-expression and how media literate societies remain.

1. Section B
WeMedia and Democracy

2. areas to cover for the exam
What are ‘We Media’?
Where / how has ‘We Media’
emerged?
In what ways are the
contemporary media more
democratic than before?
In what ways are the
contemporary media less
democratic than before?

3. Jan 2011
• Discuss the meanings of the term ‘we media.’
• ‘We get the media we deserve.’ Discuss, in
relation to the role of media in a democracy.
50 marks, ONE HOUR (CHOOSE ONE)

4. • 20 marks for explanation, argument, analysis
• 20 marks for use of examples
• 10 marks for terminology/reference to theory

5. Case studies?

6. pamphlets

7. Fanzines pamphlets

8. Fanzines pamphlets
Radio Phone-ins

9. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins

10. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins
youtube videos

11. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins
TV Reality programmes
youtube videos

12. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins
TV Reality programmes
youtube videos
protestor videos shot at
demos

13. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins
TV Reality programmes
youtube videos
protestor videos shot at
demos
online forums

14. text voting on TV shows
Fanzines pamphlets
Radio Phone-ins
TV Reality programmes
youtube videos
protestor videos shot at
demos
online forums
political mashups

15. 2001
• boy makes collage in photoshop
• posts it on his homepage
• publisher hunts for web images to make poster- makes collage and prints
posters
• angry demonstrators hold placards with the posters- footage appears on
CNN
• TV production company threatens legal action
• fans produce new sites: pastiches of the original

21. • What are wemedia?

22. • Where / how has ‘We Media’
emerged?

23. • In what ways are the
contemporary media more
democratic than before?

24. • In what ways are the
contemporary media less
democratic than before?

25. SPECIFIC examples from case studies

26. Did twitter and facebook bring about revolutions in the middle east?

27. areas to cover for the exam
What are ‘We Media’?
Where / how has ‘We Media’
emerged?
In what ways are the
contemporary media more
democratic than before?
In what ways are the
contemporary media less
democratic than before?

28. Jan 2011
• Discuss the meanings of the term ‘we media.’
• ‘We get the media we deserve.’ Discuss, in
relation to the role of media in a democracy.
50 marks, ONE HOUR (CHOOSE ONE)

29. • 20 marks for explanation, argument, analysis
• 20 marks for use of examples
• 10 marks for terminology/reference to theory

30. • Two different media (at least)
• Two or more critics/theorists
• past, present, future

31. Structuring the answer

32. Intro- relate to question
and case studies to use
Structuring the answer

33. Intro- relate to question SPECIFIC
and case studies to use examples
Structuring the answer

34. Intro- relate to question SPECIFIC
and case studies to use examples
Structuring the answer
Critics/theory

35. Intro- relate to question SPECIFIC
and case studies to use examples
Structuring the answer
Critics/theory applying theory to examples

36. Intro- relate to question SPECIFIC
and case studies to use examples
Structuring the answer
Critics/theory applying theory to examples
conclusion- sum up main points

37. Intro- relate to question SPECIFIC
and case studies to use examples
• Discuss the meanings of the
term ‘we media.’
Critics/theory applying theory to examples
conclusion- sum up main points

38. Intro- relate to question SPECIFIC
and case studies to use examples
• ‘We get the media we
deserve.’ Discuss, in relation to
the role of media in a
democracy.
Critics/theory applying theory to examples
conclusion- sum up main points

39. Tips
• keep it simple
• make sure YOU understand what you are
talking about
• back up all points with SPECIFIC examples

40. Section B
WeMedia and Democracy