Golden rice is a genetically engineered variety of rice that produces beta-carotene, a precursor to vitamin A, in the edible endosperm. It was developed in the 1990s to help address vitamin A deficiency in developing countries. The rice was engineered by introducing two new genes, psy and crt1, which produce enzymes for the biosynthesis of beta-carotene. Golden rice aims to provide a sustainable and cost-effective solution to prevent vitamin A deficiency and associated health issues. However, some concerns remain regarding allergies, environmental impacts, and cultural acceptance.