This document discusses business intelligence (BI) in the cloud. It begins by providing context on the growth of the global cloud market and how cloud impacts businesses and IT. The document then discusses current adoption of cloud BI, with small companies leading the way. It outlines the top three types of cloud BI being used. The presentation goes on to describe the capabilities of SAP BusinessObjects BI OnDemand, including accessing and visualizing data in the cloud, as well as sharing insights. It addresses concerns around data security in the cloud.

1. Instant Insight for the Rest of Us: On-Demand
Business Intelligence
Pierre Leroux
SAP

2. Agenda
1. The Cloud Impact
2. BI in The Cloud
3. What Can You Do with
SAP BusinessObjects BI OnDemand?
4. Demo
5. CRM and BI Together
6. Pay Only for What You Use
© 2012 SAP AG. All rights reserved. 2

3. Global Cloud Market by 2020
$241B
Source: Forrester Research, Sizing the Cloud
© 2012 SAP AG. All rights reserved. 3

4. HOW DOES
THE CLOUD
IMPACT
YOUR
LIFE?

5. We’ve Been Using the Cloud for a Long Time…
© 2012 SAP AG. All rights reserved. 5

6. FOR THE MOST PART,
WE ARE HAPPY!
© 2012 SAP AG. All rights reserved. 6

7. HOW DOES
THE CLOUD
IMPACT
YOUR
BUSINESS?

8. Impact of Cloud on Businesses
Which of the following best describes the impact of cloud
on your business model?
35% 39% 50%
Reduce costs Change interaction w/ Accelerate time
customers & suppliers to market
Source: KPMG International, 2011, Clarity in the Cloud
© 2012 SAP AG. All rights reserved. 8

9. Impact of Cloud on Businesses
12%
No
Significant 32%
Impact
Fundamentally
Change our
Business Model
Source: KPMG International, 2011, Clarity in the Cloud
© 2012 SAP AG. All rights reserved. 9

10. How do you prepare
CLOUD READY?
© 2012 SAP AG. All rights reserved. 10

11. Current Use of The Cloud
What is the status of your organization’s current use of a cloud
environment?
Evaluating / using-
Not considering / testing aspects
Don’t know
22%
40%
Planning to
implement in the 15%
next year or 2
Running all core IT
services 10% 13%
Embracing /
Transitioning
Source: KPMG International, 2011, Clarity in the Cloud
© 2012 SAP AG. All rights reserved. 11

12. What Is Appealing About the Cloud?
Primary drivers for using/considering public clouds
% responding 1,2, or 3 (1: most important, 5: least important)
39% 40% 48%
Pay-as-you-go Easy/fast Pay only for
to deploy what you use
Source: IDC Cloud Survey, December 2010 n=603
© 2012 SAP AG. All rights reserved. 12

13. Additional Cloud Driver: Mobility
33% Adopted cloud
primarily to
access
information
from any device
Source: CSC, 2011, CSC Cloud Usage Index
© 2012 SAP AG. All rights reserved. 13

14. What Is Worrisome About The Cloud?
Primary concerns about using public clouds
% responding 1,2, or 3 (1: most important, 5: least important)
35% 37% 39%
Hard to Integrate May Cost Security
with In-House IT More
Source: IDC Cloud Survey, December 2010 n=603
© 2012 SAP AG. All rights reserved. 14

15. Security
Cost
Integration
Fast
Mobility
Pay-as-you-
go

16. No sure,
1%
In 2011, SAP has made the Cloud
Yes,
36%
No,
63%
BUSINESS INTELLIGENCE
IN THE CLOUD?
© 2012 SAP AG. All rights reserved. 16

17. Small Companies Are Leading the Way
Are you using the Cloud for any elements of your BI
program?
77%
71%
54%
46%
29%
18%
Small Medium Large
Source: BI Leadership Forum, June, 2011. Based on 112 responses.
© 2012 SAP AG. All rights reserved. 17

18. Cloud BI Looking Forward
Are you planning to increase or decrease your use of Cloud BI in
the next 12 months?
The same
16% Increase
Not sure
16%
65%
3%
Decrease
Source: BI Leadership Forum, June, 2011. Based on 112 responses.
© 2012 SAP AG. All rights reserved. 18

19. Most Often Seen Cloud BI
1. Departmental BI
Fast • Easy to use • IT is not required
2. CRM-BI Together
More insight from CRM •
Salesforce integration • Turnkey data mart
3. Private Cloud
Customized analytics and data mart •
Partner involvement

20. WHAT CAN
YOU DO
WITH BI
ONDEMAND?

21. What Can You Do with
SAP BusinessObjects BI OnDemand?
Access Visualize Share with
Your Data Your Business Other People
© 2012 SAP AG. All rights reserved. 21

22. Accessing Your Data
 Upload spreadsheets, Crystal and Web
Intelligence reports, and dashboards
 Connect to data sources – cloud or
on-premise
 Combine multiple sources in a few clicks
© 2012 SAP AG. All rights reserved. 22

23. Is Your Data Secure?
“… the reality is that
cloud-based providers
of platforms and/or SaaS
solutions are likely to
have far more secure
data centers than the
typical IT organization”
Springboard Research
June 2009
© 2012 SAP AG. All rights reserved. 23

24. Is Your Data Secure?
Expressed more concern about data security after adopting cloud
services
25%
Companies
more
concerned
Source: CSC, 2011, CSC Cloud Usage Index
© 2012 SAP AG. All rights reserved. 24

25. Protecting Your Data
 High security data facility
 Compliance with SAS 70 Type II
standards
 Encryption at all levels of data
management
 Backup and disaster recovery plans
© 2012 SAP AG. All rights reserved. 25

26. Visualizing Your Business
 Publish highly formatted Crystal reports
 Create dashboards with easy drag and
drop functionality
 Explore and visualize data with SAP
BusinessObjects Explorer
© 2012 SAP AG. All rights reserved. 26

28. Sharing with the Right People
 Securely share data sets, visualizations,
reports, and dashboards
 Schedule and distribute data internally
or externally
 Use folder-level security to limit access
and ensure data security
© 2012 SAP AG. All rights reserved. 28

29. Anytime, Anywhere…
75% of
All Workers Have
Some Level
of Mobility
Associated with
Their Jobs
Source: IDC, February 2011, Mobile Applications on the Rise in the Enterprise
© 2012 SAP AG. All rights reserved. 29

30. With iPhone and iPad Support
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31. Explorer on the iPad

32. Web Intelligence Reports on the iPad

33. DEMO
© 2012 SAP AG. All rights reserved. 33

34. CRM AND BI TOGETHER

35. BI OnDemand and Salesforce Together
 Portal integration
 Single signon
 Directly against Salesforce data
 Turnkey data mart
 Crystal reports into Salesforce
 Data exploration
 Self-served analysis
© 2012 SAP AG. All rights reserved. 35

36. BI OnDemand and Salesforce Together
Crystal
Reports
Dashboards
Data Sets
Semantic
Layer
Other Data Data
Sources Mart
© 2012 SAP AG. All rights reserved. 36

37. PAY ONLY FOR
WHAT YOU USE
Per-user per-month
subscription
Competitively-priced
All capabilities included

38. Three Editions
Personal Essential Advanced
Powered by HANA
Explore, monitor, and share Explore, monitor, and share Explore, monitor, and share
your data your data with your department your data with your department
and colleagues and colleagues
Personal and cloud data Personal and cloud data Personal and cloud data
sources sources sources
-- -- Integration with Salesforce
platform
-- -- Integration with on-premise SAP
BusinessObjects BI deployment
Dashboards, reports, and Dashboards, reports, and Dashboards, reports, analyses, and
visualizations visualizations visualizations
1 username and password User and group level security User, group, and role-based security
Enterprise single sign-on
50 MB max storage No limit – 2GB storage included No limit
Forum only support Forum, email Forum, email, phone
© 2012 SAP AG. All rights reserved. 38

39. Advanced Edition – Powered by SAP HANA
Access In-Memory in
Your Data The Cloud
>300x
Faster Analytics
© 2012 SAP AG. All rights reserved. 39

40. Is Cloud BI for You?
L
S M
© 2012 SAP AG. All rights reserved. 40

41. Is Cloud BI for You?
L
S M
© 2012 SAP AG. All rights reserved. 41

42. Cloud BI with
SAP BusinessObjects BI On Demand
COMPLETE SOLUTION
Explore, report, and share all
in a single, integrated offering
INTUITITVE
Experience easy to use,
visual BI tools
TURNKEY
Be up and running quickly
without software or hardware
© 2012 SAP AG. All rights reserved. 42

43. Get
Started
1 Learn about BI OnDemand

2 See a demo
ondemand.com/businessintelligence/features
3 Try it with your data!
ondemand.com/bi
© 2012 SAP AG. All rights reserved. 43

44. Thank You!
blogs.sap.com/analytics
Contact information:
SAP Analytics facebook.com/sapanalytics
Pierre Leroux, pierre.leroux@sap.com
twitter.com/#!/@businessobjects