Sabra Innovation deck
•Download as PPTX, PDF•
2 likes•374 views
Marketing 301 Isenberg School of Management, Sabra Hummus, new product recommendation, market analysis, industry trends, target market, current marketing mix, SWOT analysis
Report
Share
Report
Share
Recommended
Sabra Book
Kate and Layla represent Sabra's primary target market of health conscious mothers between the ages of 25-34 who are buying food for their families. Both women value nutrition, convenience, and taste when choosing snacks and meals for themselves and their children. They exemplify Sabra's target consumers who want easy, on-the-go options that also provide health benefits.
Advertising: Sabra Hummus
For this project, I worked with team members to create an advertising campaign for Sabra Hummus. My main portion of the project was to photograph and design the advertisements.
Sabra Creative Brief
The document outlines a marketing campaign for Sabra Hummus created by the advertising agency Sapphire International, with the goal of increasing brand awareness and converting alternative dip users to Sabra Hummus by showing how it can be used in various easy ways. The campaign strategy is to portray Sabra Hummus as a simple snack that is perfect for any occasion through print, television, outdoor, and online advertisements depicting different scenarios of Sabra Hummus being consumed. Research was conducted to inform the campaign's target market of health conscious women ages 18-34, brand value proposition, and key message that Sabra Hummus is "a creamy delight that's always just right
Hummus bar
The document discusses expanding an established hummus bar business internationally. The hummus bar is successful in Hungary with 7 locations and loyal customers due to its cheap, healthy fast food. Market research found most customers regularly buy hummus products. For international expansion, the hummus bar should focus on domestic growth first to increase brand awareness and business through local wholesale stores before expanding further.
Cheez Doodles Advertising Campaign Book
We created an Advertising campaign for class about the popular cheesy snack Cheez Doodles. My team, Top Tier Ad Agency, played up the "cheez" factor of "Cheez Doodles" with a 90's nostalgic marketing approach, utilizing popular television shows, specifically on Nickelodeon, to target Millennials and their childhood. We also implemented an immersive and integrated marketing experience with Out-Of-Home executions that would surely attract attention from Millennials.
Bare Snacks - Advertising Campaign
Worked in a team of five to design an advertising campaign for Bare Snacks. Conducted primary and secondary research to develop a big idea for our campaign based off our marketing objectives and goals. Designed creative executions for print advertisements and adaptations for television, Internet, social media, and out-of-home.
Kettle Chips revamp
Kettle Brand Potato Chips aims to position itself as a healthier chip alternative made from all-natural ingredients. The campaign will emphasize that Kettle Chips taste great without being greasy or containing artificial ingredients. It will show how Kettle Chips can bring families together for enjoyable occasions. The goal is to increase awareness of Kettle Chips, especially on the East Coast, and to change perceptions so people see it as a delicious, natural chip option. Television, internet, magazines and billboards will be used to reach women ages 18-54 and increase sales by 8% and awareness by 80% over the course of the campaign.
Lays
Frito-Lay is a major manufacturer and marketer of salty snack foods that had nearly $3 billion in net sales in 1985. The company sells various potato chips, corn chips, and dips. In the 1980s, Frito-Lay introduced several new cheese-based dips and recognized the growth of the vegetable dip market, seeing an opportunity to expand their product line. The company has a strong national distribution system and brand recognition that could help new product lines succeed if launched and positioned correctly.
Recommended
Sabra Book
Kate and Layla represent Sabra's primary target market of health conscious mothers between the ages of 25-34 who are buying food for their families. Both women value nutrition, convenience, and taste when choosing snacks and meals for themselves and their children. They exemplify Sabra's target consumers who want easy, on-the-go options that also provide health benefits.
Advertising: Sabra Hummus
For this project, I worked with team members to create an advertising campaign for Sabra Hummus. My main portion of the project was to photograph and design the advertisements.
Sabra Creative Brief
The document outlines a marketing campaign for Sabra Hummus created by the advertising agency Sapphire International, with the goal of increasing brand awareness and converting alternative dip users to Sabra Hummus by showing how it can be used in various easy ways. The campaign strategy is to portray Sabra Hummus as a simple snack that is perfect for any occasion through print, television, outdoor, and online advertisements depicting different scenarios of Sabra Hummus being consumed. Research was conducted to inform the campaign's target market of health conscious women ages 18-34, brand value proposition, and key message that Sabra Hummus is "a creamy delight that's always just right
Hummus bar
The document discusses expanding an established hummus bar business internationally. The hummus bar is successful in Hungary with 7 locations and loyal customers due to its cheap, healthy fast food. Market research found most customers regularly buy hummus products. For international expansion, the hummus bar should focus on domestic growth first to increase brand awareness and business through local wholesale stores before expanding further.
Cheez Doodles Advertising Campaign Book
We created an Advertising campaign for class about the popular cheesy snack Cheez Doodles. My team, Top Tier Ad Agency, played up the "cheez" factor of "Cheez Doodles" with a 90's nostalgic marketing approach, utilizing popular television shows, specifically on Nickelodeon, to target Millennials and their childhood. We also implemented an immersive and integrated marketing experience with Out-Of-Home executions that would surely attract attention from Millennials.
Bare Snacks - Advertising Campaign
Worked in a team of five to design an advertising campaign for Bare Snacks. Conducted primary and secondary research to develop a big idea for our campaign based off our marketing objectives and goals. Designed creative executions for print advertisements and adaptations for television, Internet, social media, and out-of-home.
Kettle Chips revamp
Kettle Brand Potato Chips aims to position itself as a healthier chip alternative made from all-natural ingredients. The campaign will emphasize that Kettle Chips taste great without being greasy or containing artificial ingredients. It will show how Kettle Chips can bring families together for enjoyable occasions. The goal is to increase awareness of Kettle Chips, especially on the East Coast, and to change perceptions so people see it as a delicious, natural chip option. Television, internet, magazines and billboards will be used to reach women ages 18-54 and increase sales by 8% and awareness by 80% over the course of the campaign.
Lays
Frito-Lay is a major manufacturer and marketer of salty snack foods that had nearly $3 billion in net sales in 1985. The company sells various potato chips, corn chips, and dips. In the 1980s, Frito-Lay introduced several new cheese-based dips and recognized the growth of the vegetable dip market, seeing an opportunity to expand their product line. The company has a strong national distribution system and brand recognition that could help new product lines succeed if launched and positioned correctly.
Doritos Final Presentation
The document summarizes market research conducted on Doritos snack chips. It finds that taste and advertising are the top motivators for purchasing Doritos, while healthiness is the lowest motivator. It also finds that Doritos ranks third in terms of affordable cost but first for taste. Finally, the research implications are that Doritos should focus on improving perceptions of healthiness and consider new product sizes or resalable bags to better compete with top brands like Lays.
Lifesavers Ad Campaign
The advertising agency I.O.N. was tasked with creating a campaign to increase sales of Life Savers mints by 3%. Their research found that while cleanliness was important to consumers, they also enjoyed sharing mints. Therefore, the campaign's goal was to position Life Savers as "Made to Share" by highlighting their individually wrapped packaging. The $9.3 million budget was allocated across television, magazine, internet and billboard placements targeting women ages 18-49. Creative concepts humorously depicted things not meant to be shared to emphasize Life Savers were easy to give and receive from others. Testing found the simple "Made to Share" tagline effective at conveying the sharing message.
Research on Consumer buying behaviour for Lay's chips
A primary research done by students to find the consumer buying behaviour of consumers of Lay's chips
Eight O'Clock Coffee "Deja brew" Advertising Campaign
Designed and conducted surveys to understand key market segments for the brand
Analyzed primary research and secondary using programs like MRI+
Assisted with art direction in order to create brand concept
Created television and print ads and guerrilla marketing campaign
Lays in paksistan
The document provides an acknowledgment and thanks section for those who helped with a research project. It then provides a short executive summary of the research project which aimed to analyze consumer preferences and satisfaction regarding Lay's chips flavors in Pakistan. It gives a brief history of Lay's chips, describing how it was founded and became a Frito-Lay brand. It also lists and describes the various flavors of Lay's chips that have been introduced globally.
Vita Coco Brand Audit
Vita Coco was founded in 2003 and has grown to 60,000 retail stores in the US distributing coconut water in Tetra Paks. A survey of 65 consumers found low awareness of Vita Coco flavors and benefits. While Vita Coco was the preferred brand, many found the taste bland. The summary recommends Vita Coco increase marketing of flavors and health benefits to improve awareness and capture consumer preference over competitors like Zico.
presntation on lays (marketing)
- PepsiCo was formed in 1965 through the merger of Frito-Lay and Pepsi-Cola. It owns popular snack and beverage brands like Lay's, Pepsi, Mountain Dew, and Cheetos.
- Lay's began in 1932 when Herman Lay opened a snack shop. It merged with Pepsi-Cola in 1965 to form PepsiCo. Lay's uses cost-based pricing and promotes through advertising and sales promotions.
- A SWOT analysis finds Lay's strengths are its brand image, satisfaction levels, and distribution worldwide, while weaknesses include low supply in remote areas and rumors about ingredients. Opportunities exist in rural markets and new flavors, while threats include competitors and substitutes.
Case Study Of Lays Do Us A Flavour & Toyota CamryEffect
The document discusses two case studies - one for Lays potato chips and one for Toyota Camry. For Lays, it describes their "Do Us a Flavor" campaign which allowed people to submit new flavor ideas. It was very successful with over 1.5 million new Facebook likes gained in 24 hours. For Toyota Camry, it discusses their "Camry Effect" social media campaign to promote the 2012 model which involved tweeting people about a giveaway. However, this campaign received criticism for being seen as unwanted spam by some Twitter users.
Crispies branding pepsico fritolays fmcg
Advertising & Brand Management Project in which we understand the recent trends in market with industry analysis and then in depth study of the market leader i.e FritoLays. Then we analyse their ad campaigns. Moving on we create our own Quick Snack brand Crispies with proper SWOT, brand associations and Pricing Strategy. Lastly, we have created our own ad campaign for our brand.
Doritos
Doritos was originally produced in California in 1964 and was the first tortilla chip introduced in the US. Over the years, Doritos has introduced over 117 flavors and rebranded their packaging and logo. They target all age groups and partner with other brands to create unique snack products. Doritos is highly successful in their marketing strategies, especially their "Crash the Super Bowl" contests where fans create commercials that often rank highly during the Super Bowl. They also hold numerous other contests on social media to engage fans and promote brand awareness.
Cheeze its
Cheez-Its were first produced in 1921 and have changed ownership several times, currently being produced by Kellogg under the Sunshine label. Cheez-Its targets families, children, teens and young adults as its main consumers. It competes most directly with Cheese Nips and Goldfish but also wheat and saltine crackers. Kellogg generates over $122 million annually from crackers like Cheez-Its and is focusing on single-serve packaging which is driving growth. Cheez-Its has brand loyalty due to its long history and maintains its original cheese flavor recipe.
Final power point for halls project (2)
This marketing plan summary outlines Halls' situation analysis, objectives, positioning, targeting, and promotion strategy for 2013. Halls conducted 5C, PEST, and SWOT analyses to understand its competitive environment. Its objectives are to promote new products without undermining the original Halls. Halls positions itself as both a "magician" and protector. It targets those seeking relief from sore throats and to freshen breath. The 4Ps strategy keeps price stable while introducing new flavors. Promotion ideas include an interactive tasting machine, sponsoring music events, and seasonal sampling events to launch flavors.
Cheez Doodle Advertising Book
In advertising class we were assigned to re-brand any brand of our choice. We chose Cheez Doodles because of their lack of marketing. Here is the final advertising plan our agency, Top Tier Advertising, produced.
Snack foods manufacturing
This document summarizes the snack food manufacturing industry. It describes that the industry generates $300 billion globally, with the largest markets being Europe and the US. It is a highly concentrated industry, with the top 50 companies accounting for 90% of revenue. The industry faces challenges such as volatile ingredient prices and regulations around food safety, nutrition, and labeling. Opportunities for growth include developing healthier products and appealing to changing consumer tastes.
Snickers chocolate presentation
Snickers chocolate presentation. A PowerPoint slideshow about Snickers chocolate.
This presentation focuses on Snickers marketing strategy.
ORAMA CAMPAIGN BOOKLET
This document outlines a campaign strategy for Kashi cereal. It provides background on Kashi's positioning as a healthy, natural brand and past issues regarding non-organic ingredients. The strategy focuses on restoring Kashi's image through initiatives like becoming Non-GMO verified and partnering with organizations to support organic farming transitions. Competitors like Quaker and Total position themselves as healthy choices as well, though Kashi differentiates itself through a stronger commitment to organic and non-GMO ingredients. Recent efforts have helped cement Kashi as an organic, environmentally-friendly brand in the cereal market.
Eight O'Clock Coffee Advertising Project
Advertising Project I did during my Sophomore Year at Ithaca College. The client was Eight O’Clock coffee and the target market was professional women.
BelVita Indulgence - Market Analysis and Recommendation
Senior Marketing Strategy Capstone course: Mock consulting opportunity - Researched, assessed and recommended new product offering for Kraft BelVita Breakfast Biscuits by conducting industry, competitive, market segmentation, and product research and analysis to create detailed marketing plan and presentation
Skippy Campaign Book
The document outlines a marketing campaign to revitalize Skippy Peanut Butter sales by targeting children ages 5-11, introducing new circus-themed packaging and characters, and implementing a multi-media advertising strategy including TV, print, outdoor, online, and in-store promotions to build brand awareness and position Skippy as a fun snack for kids.
Presentation of Sharma Group
The document discusses a company's plan to launch a new type of chip called carrot chips. It provides an executive summary and then covers various topics related to the marketing plan including current market analysis, the target market, competitors, and SWOT analysis. The company aims to market the carrot chips nationwide with a focus on urban and suburban areas using advertisements across television, newspapers, internet and radio. The goal is to provide consumers with a higher quality chip that has no harmful chemicals.
quantum computing
Quantum computing uses principles of quantum mechanics like superposition and entanglement to perform computations. It uses quantum bits or qubits that can exist in superpositions of states allowing for massive parallelism. Some advantages include potential increases in processing speed and secure communication. However, there are also challenges like qubit decoherence, error correction, and output observability. Current quantum computers have tens of qubits and researchers are working to develop them further to tackle problems classical computers cannot by taking advantage of quantum properties.
Supercrisp (Product Failure)
Super Crisp is introducing a new premium potato chip brand with many flavor options and unique packaging. The target market includes families, athletes, and middle-to-upper class consumers of all ages who value quality and experiences. Major competitors are established brands like Lays and Pringles. The marketing mix proposes a status quo pricing strategy with promotions to increase awareness through various advertising channels and point-of-sale displays. Suggestions include allocating advertising and promotion budgets at a 44/56 ratio and implementing cross-promotional activities.
More Related Content
What's hot
Doritos Final Presentation
The document summarizes market research conducted on Doritos snack chips. It finds that taste and advertising are the top motivators for purchasing Doritos, while healthiness is the lowest motivator. It also finds that Doritos ranks third in terms of affordable cost but first for taste. Finally, the research implications are that Doritos should focus on improving perceptions of healthiness and consider new product sizes or resalable bags to better compete with top brands like Lays.
Lifesavers Ad Campaign
The advertising agency I.O.N. was tasked with creating a campaign to increase sales of Life Savers mints by 3%. Their research found that while cleanliness was important to consumers, they also enjoyed sharing mints. Therefore, the campaign's goal was to position Life Savers as "Made to Share" by highlighting their individually wrapped packaging. The $9.3 million budget was allocated across television, magazine, internet and billboard placements targeting women ages 18-49. Creative concepts humorously depicted things not meant to be shared to emphasize Life Savers were easy to give and receive from others. Testing found the simple "Made to Share" tagline effective at conveying the sharing message.
Research on Consumer buying behaviour for Lay's chips
A primary research done by students to find the consumer buying behaviour of consumers of Lay's chips
Eight O'Clock Coffee "Deja brew" Advertising Campaign
Designed and conducted surveys to understand key market segments for the brand
Analyzed primary research and secondary using programs like MRI+
Assisted with art direction in order to create brand concept
Created television and print ads and guerrilla marketing campaign
Lays in paksistan
The document provides an acknowledgment and thanks section for those who helped with a research project. It then provides a short executive summary of the research project which aimed to analyze consumer preferences and satisfaction regarding Lay's chips flavors in Pakistan. It gives a brief history of Lay's chips, describing how it was founded and became a Frito-Lay brand. It also lists and describes the various flavors of Lay's chips that have been introduced globally.
Vita Coco Brand Audit
Vita Coco was founded in 2003 and has grown to 60,000 retail stores in the US distributing coconut water in Tetra Paks. A survey of 65 consumers found low awareness of Vita Coco flavors and benefits. While Vita Coco was the preferred brand, many found the taste bland. The summary recommends Vita Coco increase marketing of flavors and health benefits to improve awareness and capture consumer preference over competitors like Zico.
presntation on lays (marketing)
- PepsiCo was formed in 1965 through the merger of Frito-Lay and Pepsi-Cola. It owns popular snack and beverage brands like Lay's, Pepsi, Mountain Dew, and Cheetos.
- Lay's began in 1932 when Herman Lay opened a snack shop. It merged with Pepsi-Cola in 1965 to form PepsiCo. Lay's uses cost-based pricing and promotes through advertising and sales promotions.
- A SWOT analysis finds Lay's strengths are its brand image, satisfaction levels, and distribution worldwide, while weaknesses include low supply in remote areas and rumors about ingredients. Opportunities exist in rural markets and new flavors, while threats include competitors and substitutes.
Case Study Of Lays Do Us A Flavour & Toyota CamryEffect
The document discusses two case studies - one for Lays potato chips and one for Toyota Camry. For Lays, it describes their "Do Us a Flavor" campaign which allowed people to submit new flavor ideas. It was very successful with over 1.5 million new Facebook likes gained in 24 hours. For Toyota Camry, it discusses their "Camry Effect" social media campaign to promote the 2012 model which involved tweeting people about a giveaway. However, this campaign received criticism for being seen as unwanted spam by some Twitter users.
Crispies branding pepsico fritolays fmcg
Advertising & Brand Management Project in which we understand the recent trends in market with industry analysis and then in depth study of the market leader i.e FritoLays. Then we analyse their ad campaigns. Moving on we create our own Quick Snack brand Crispies with proper SWOT, brand associations and Pricing Strategy. Lastly, we have created our own ad campaign for our brand.
Doritos
Doritos was originally produced in California in 1964 and was the first tortilla chip introduced in the US. Over the years, Doritos has introduced over 117 flavors and rebranded their packaging and logo. They target all age groups and partner with other brands to create unique snack products. Doritos is highly successful in their marketing strategies, especially their "Crash the Super Bowl" contests where fans create commercials that often rank highly during the Super Bowl. They also hold numerous other contests on social media to engage fans and promote brand awareness.
Cheeze its
Cheez-Its were first produced in 1921 and have changed ownership several times, currently being produced by Kellogg under the Sunshine label. Cheez-Its targets families, children, teens and young adults as its main consumers. It competes most directly with Cheese Nips and Goldfish but also wheat and saltine crackers. Kellogg generates over $122 million annually from crackers like Cheez-Its and is focusing on single-serve packaging which is driving growth. Cheez-Its has brand loyalty due to its long history and maintains its original cheese flavor recipe.
Final power point for halls project (2)
This marketing plan summary outlines Halls' situation analysis, objectives, positioning, targeting, and promotion strategy for 2013. Halls conducted 5C, PEST, and SWOT analyses to understand its competitive environment. Its objectives are to promote new products without undermining the original Halls. Halls positions itself as both a "magician" and protector. It targets those seeking relief from sore throats and to freshen breath. The 4Ps strategy keeps price stable while introducing new flavors. Promotion ideas include an interactive tasting machine, sponsoring music events, and seasonal sampling events to launch flavors.
Cheez Doodle Advertising Book
In advertising class we were assigned to re-brand any brand of our choice. We chose Cheez Doodles because of their lack of marketing. Here is the final advertising plan our agency, Top Tier Advertising, produced.
Snack foods manufacturing
This document summarizes the snack food manufacturing industry. It describes that the industry generates $300 billion globally, with the largest markets being Europe and the US. It is a highly concentrated industry, with the top 50 companies accounting for 90% of revenue. The industry faces challenges such as volatile ingredient prices and regulations around food safety, nutrition, and labeling. Opportunities for growth include developing healthier products and appealing to changing consumer tastes.
Snickers chocolate presentation
Snickers chocolate presentation. A PowerPoint slideshow about Snickers chocolate.
This presentation focuses on Snickers marketing strategy.
ORAMA CAMPAIGN BOOKLET
This document outlines a campaign strategy for Kashi cereal. It provides background on Kashi's positioning as a healthy, natural brand and past issues regarding non-organic ingredients. The strategy focuses on restoring Kashi's image through initiatives like becoming Non-GMO verified and partnering with organizations to support organic farming transitions. Competitors like Quaker and Total position themselves as healthy choices as well, though Kashi differentiates itself through a stronger commitment to organic and non-GMO ingredients. Recent efforts have helped cement Kashi as an organic, environmentally-friendly brand in the cereal market.
Eight O'Clock Coffee Advertising Project
Advertising Project I did during my Sophomore Year at Ithaca College. The client was Eight O’Clock coffee and the target market was professional women.
BelVita Indulgence - Market Analysis and Recommendation
Senior Marketing Strategy Capstone course: Mock consulting opportunity - Researched, assessed and recommended new product offering for Kraft BelVita Breakfast Biscuits by conducting industry, competitive, market segmentation, and product research and analysis to create detailed marketing plan and presentation
Skippy Campaign Book
The document outlines a marketing campaign to revitalize Skippy Peanut Butter sales by targeting children ages 5-11, introducing new circus-themed packaging and characters, and implementing a multi-media advertising strategy including TV, print, outdoor, online, and in-store promotions to build brand awareness and position Skippy as a fun snack for kids.
What's hot (19)
Research on Consumer buying behaviour for Lay's chips
Research on Consumer buying behaviour for Lay's chips
Eight O'Clock Coffee "Deja brew" Advertising Campaign
Eight O'Clock Coffee "Deja brew" Advertising Campaign
Case Study Of Lays Do Us A Flavour & Toyota CamryEffect
Case Study Of Lays Do Us A Flavour & Toyota CamryEffect
BelVita Indulgence - Market Analysis and Recommendation
BelVita Indulgence - Market Analysis and Recommendation
Viewers also liked
Presentation of Sharma Group
The document discusses a company's plan to launch a new type of chip called carrot chips. It provides an executive summary and then covers various topics related to the marketing plan including current market analysis, the target market, competitors, and SWOT analysis. The company aims to market the carrot chips nationwide with a focus on urban and suburban areas using advertisements across television, newspapers, internet and radio. The goal is to provide consumers with a higher quality chip that has no harmful chemicals.
quantum computing
Quantum computing uses principles of quantum mechanics like superposition and entanglement to perform computations. It uses quantum bits or qubits that can exist in superpositions of states allowing for massive parallelism. Some advantages include potential increases in processing speed and secure communication. However, there are also challenges like qubit decoherence, error correction, and output observability. Current quantum computers have tens of qubits and researchers are working to develop them further to tackle problems classical computers cannot by taking advantage of quantum properties.
Supercrisp (Product Failure)
Super Crisp is introducing a new premium potato chip brand with many flavor options and unique packaging. The target market includes families, athletes, and middle-to-upper class consumers of all ages who value quality and experiences. Major competitors are established brands like Lays and Pringles. The marketing mix proposes a status quo pricing strategy with promotions to increase awareness through various advertising channels and point-of-sale displays. Suggestions include allocating advertising and promotion budgets at a 44/56 ratio and implementing cross-promotional activities.
SWOT & Other Marketing Plans for Barrel Chips @ BD
OMEGA Exim Ltd. is launching a new canned chips product in Bangladesh called KRUNCHY BARREL Chips. They perform a situation analysis which finds there is demand for chips but health concerns. Their SWOT analysis identifies strengths like quality product but weaknesses like being a new product line. Their marketing strategy targets children and young people with advertising, and positions the product as higher quality and harmless compared to competitors. They will implement the strategy through a sales team with territories across Bangladesh to promote the unique product.
Presentation of business plan.fity
This document presents a business plan for Shaify's Chips SDN.BHD, a company that produces homemade chips. It includes details about the company background, products, target market, financial projections, and SWOT analysis. Specifically, it outlines the company's mission to guarantee quality and customer satisfaction, lists 10 chip products and their prices, predicts increasing annual sales from RM48,000 to RM65,000 from 2013-2015, and identifies strengths such as demand for healthy snacks, and weaknesses like a limited flavor variety.
SWOT ANALYSIS
This document presents a SWOT analysis presentation by Harinadh Karimikonda. It discusses that SWOT analysis was developed at Stanford University over 9 years with funding from Fortune 500 companies and involved 5000 interviews. It is used by individuals, groups, and organizations for situations, problems, and decision making to enable effective planning and future success. The presentation defines SWOT analysis, discusses its elements including strengths, weaknesses, opportunities, and threats. It provides an example SWOT analysis of a firm and an education institution. The conclusion is that SWOT analysis provides quality information for effective organizational decision making and development by understanding the internal and external environment.
A presentation on swot analysis
This document provides an overview of a SWOT analysis presentation. It defines SWOT analysis as a structured planning method to evaluate the strengths, weaknesses, opportunities, and threats of a project or business venture. It then gives examples of Bisleri mineral water company's strengths like quality standards and innovation, weaknesses like an outdated distribution system, opportunities in the growing Indian fitness and mineral water markets, and threats from competitors and potential new regulations. The presentation concludes by thanking the audience and encouraging making presentations more engaging.
Super crisp relaunching
The document discusses Triple-Em, a Pakistani company that produces high quality potato chips and other snack foods. It outlines Triple-Em's mission to meet international quality standards while catering to local tastes. The company uses advanced facilities and strict quality control to process and package its products hygienically. Popular Triple-Em brands include Super Crisp potato chips and a range of extruded snacks targeted toward children.
Consumer Behavior - Lays Potato Chips Hungary
The document summarizes a marketing plan for launching Lay's Potato Chips in Hungary. It outlines objectives to successfully launch the brand and increase its market share from 12% to 32% through promotional and advertising activities. The plan analyzes the competitive and economic context in Hungary. It evaluates alternative budget allocation options and decides on a 60% promotion and 40% advertising split. The implementation plan details promotional activities, pricing, placement strategies and advertising approaches. It also outlines risks and ways to monitor the program's success based on brand awareness, market share, and ROI metrics.
Super crisp - Swot Analysis
Tripple-EM was formed in 1982 with a mission to provide high quality potato chips for the Pakistani market while meeting international ISO standards. It has become the top snack food producer in South Asia and the Middle East, offering potato chips, nuts, and other snacks. The company uses modern facilities and laboratories to ensure product quality and develops new products through testing. However, it faces weaknesses such as less advertising, availability and product positioning compared to major competitors like Lays.
Extrusion technology
This document discusses extruded snack foods and the extrusion process. It describes two types of extrusion - low shear extrusion for ready-to-cook products like pasta and vermicelli, and high shear extrusion for ready-to-eat snacks. The high shear process uses higher temperatures and pressures to gelatinize starch, denature proteins, and sterilize the product. Diagrams and descriptions are provided for extrusion process flows and parameters for pasta, snacks, and analogues made from rice, soy, and other ingredients. Examples of single and twin screw extruders are shown.
Extruded Snack Food
This document discusses extruded snack foods and the extrusion process. It covers the different types of snack foods produced via extrusion, including first, second, and third generation snacks. It describes the extrusion process and how varying factors like moisture, temperature, fiber and lipid content can impact expansion during extrusion. Specific raw materials used like cereals, tubers and their properties are outlined. The roles of ingredients like fats and seasonings in finishing extruded snacks are also summarized.
Extrusion process
This document discusses different types of extrusion processes including forward and backward extrusion as well as direct and indirect extrusion. It explains extrusion can be done hot or cold and describes horizontal and vertical hydraulic presses used for extrusion. Examples of materials that can be extruded include aluminum and uses of extruded parts are mentioned. The principles of extrusion and limitations are summarized.
6 SWOT Analysis Examples to Help You Write Your Own
Even if you already know what a SWOT analysis is and what it’s used for, it can be tough to translate that information into something you can action.
It can also be hard to examine your own business with a critical eye if you’re not entirely sure what you should be examining.
Reading an example SWOT analysis for a business that is either in your industry or based on a comparable business model can help get you started.
All of our SWOT analysis examples are based on real businesses that we’ve featured in our gallery of free sample business plans on bplans.com
The following 6 examples are
broken into three parts:
1. A quick introduction to the company.
2. The company’s SWOT analysis.
3. Some potential growth strategies for the company based on what’s revealed by the SWOT analysis.
Viewers also liked (14)
SWOT & Other Marketing Plans for Barrel Chips @ BD
SWOT & Other Marketing Plans for Barrel Chips @ BD
6 SWOT Analysis Examples to Help You Write Your Own
6 SWOT Analysis Examples to Help You Write Your Own
Similar to Sabra Innovation deck
Jingos! Campaign Book
The cracker market has seen growth in recent years as consumers view crackers more as standalone snacks rather than side items. Sales of flavored and filled crackers have increased the most. Pepperidge Farm's new Jingos! snack crackers will target consumers looking for quick, convenient snacks. The campaign will utilize media, promotions, and creative content to create awareness of Jingos! and its unique product features in order to gain market share in the competitive cracker market in Spokane, WA. Research on the target audience will guide the campaign strategy and objectives.
Bread Trends
This presentation describes the bread market in the world and in Canada. It' gives a valuable information regarding the market, the evolution of the market, the market share and the biggest upcoming trends for the bread industry.
Final Brightside Plansbook
This document provides a situation analysis for launching a test marketing campaign for Brightside Morning Snacks cereal bars in the Spokane DMA. It summarizes key details about the cereal bar market such as its size, growth trends, distribution patterns, and significant trends related to health, product innovation, packaging, and snack culture. It also analyzes Brightside's competitive position and reviews the target market, recommended media plan, creative strategy, sales promotion tactics, and proposed budget for the campaign. The goal is to reach 400 GRPs in the first 90 days through radio, TV, and outdoor advertisements targeting women ages 21-39 with household incomes over $50,000.
Natureview frame
The Presentation is on study of a manufacturing company, and its expected endorsement in new channel with target among target customers. Its pros and cons in distribution through new channels.
The Next Idea International Restaurant and Food Trend Forecast 2018
The Next Idea (TNI) anticipates 2018 to be a very exciting year as the ever-changing restaurant and food landscape adjusts itself towards an uncertain yet deeply curious and discerning consumer.
This Presentation represents the authoritative guide to the most significant food trends anticipated in 2018.
Natureview Farm Case Study
This document summarizes the history and growth of an organic yogurt company from 1989 to 2001. It was founded in Vermont in 1989 with plain and vanilla yogurts. By 1999, revenue had grown to $13 million and they expanded flavors. Market analysis showed the organic market was predicted to grow significantly. The company needed to choose an option to grow revenue to $20 million by 2001. Their strengths included their brand and use of natural ingredients. They chose to expand their highest demand 8oz yogurt line nationally to exceed their $20 million goal and generate 200% revenue growth.
Convegno la mela nel mondo interpoma bz - 15-11-2012 1 - desmond o'rourke
Su http://agronotizie.imagelinenetwork.com/aziende/fiera-bolzano-interpoma/5375 tutte le notizie su Interpoma - Fiera Bolzano, a cura di Agronotizie, rivista on line per l'agricoltura di http://www.imagelinenetwork.com
Advertising Plan
The cereal category has seen flat sales growth in recent years due to lack of innovation and changing consumer habits. Cinnamon Toast Crunch, produced by General Mills, has been on the market since 1984 but faces challenges from more popular cereals and changing breakfast trends. Research found that while women like the taste of Cinnamon Toast Crunch, the target audience could be expanded to include busy young professionals who want a convenient breakfast. Qualitative research with women ages 25-34 found that most eat a fast breakfast on weekdays due to busy mornings.
Sabra Ad Campaign - "The Creamy Delight That's Always Just Right"
The document outlines a marketing campaign for Sabra Hummus created by the advertising agency Sapphire International, with the goal of increasing awareness of Sabra Hummus and converting dip users to choose Sabra Hummus instead of alternatives like guacamole. The campaign aims to show Sabra Hummus can be used easily in a variety of situations through creative advertisements depicting scenarios of hummus consumption and a television commercial portraying hummus as part of a woman's daily routine. Research was conducted to understand target audiences and competitors to inform the strategy, creative content, and media placement of the campaign.
Candy StoreThe Sweet Tooth765 Main St.Mount Pleasant, MI 488.docx
Candy Store
The Sweet Tooth
765 Main St.
Mount Pleasant, MI 48858
Zuzu Enterprises
Candy is a special treat that plays an important role in cultural traditions, seasonal celebrations and family occasions here in the U.S. and around the world. Candy is also associated with childhood, a simpler time filled with fun and happiness. But, it can be hard to find old fashioned bulk candy storesthat carry all your favorite childhood memories; we serve this niche and offer the best candy supply along with gourmet popcorn, nuts, and Ashby's Ice Cream. The Sweet Tooth will sell candy for all occasions and offer specialty packaging, gifts, and combinations to suit any need and desire.
EXECUTIVE SUMMARY
Candy is a special treat that plays an important role in cultural traditions, seasonal celebrations and family occasions here in the U.S. and around the world. Candy is also associated with childhood, a simpler time filled with fun and happiness. But, it can be hard to find old fashioned bulk candy stores that carry all your favorite childhood memories; we serve this niche and offer the best candy supply along with gourmet popcorn, nuts, and Ashby's Ice Cream. We sell candy for all occasions and offer specialty packaging, gifts, and combinations to suit any need and desire.
The Sweet Tooth is a family-owned business, owned and operated by the Bernard family. We proudly serve the wonderful community of Mount Pleasant, Michigan and are thankful for great families and customers that support small businesses.
INDUSTRY ANALYSIS
The confectionery industry has fared well in recent years, both during the height of the recession and its aftermath. In 2014, the U.S. Retail Confectionery Industry is generated $34.5 billion in retail sales. Among more than 300 product categories across the store, confectionery is growing faster than 184 other categories, with 92 of those showing declines, according to the National Confectioners Association (NCA). Over the 52 weeks through Nov. 1, 2015, confectionery kept in lockstep with the total store growth of 3.2%, with a dollar sales growth of 3% for combined chocolate and non-chocolate items. This trend of strong sales and tempered growth is expected to continue for the coming years.
Chocolate is one of the most popular and widely consumed products in the world, with North American countries devouring the lion's share, followed by Europe. Chocolate sales in the United States account for the majority of sales in the industry—more than 60%—with $21.1 billion inPage 8 | Top of Articlechocolate sales generated in 2014; this number increased 2.9% from the previous year. During this time, premium chocolate sales grew by 11%. Dark chocolate sales increased 8% in 2014, but milk chocolate remains the largest chocolate segment in the United States. Premium and dark chocolate are the strongest segments of the market in the United States in terms of growth, though not market share. This growth over the last decade has been driven in large .
Danon TMM Presentation
Allan Parker was asked to provide a recommendation on whether Danone should launch a new dairy drink product in the US market that claims to aid with and prevent hair loss in men. Parker analyzes the situation from multiple angles. He finds that the target market of older men is small, flavors would be limited, and medical claims would likely face legal issues. Market trends show declining yogurt and dairy sales, as well as growth in plant-based alternatives. Given these factors, Parker recommends denying production of the new product, as the size of the opportunity appears small and unlikely to achieve net revenue goals.
Launching Krispy Natural: Cracking the Product Management Code
This is a presentation on a Havard case named "Launching Krispy Natural: Cracking the Product Management Code prepared during an internship under Prof. Sameer Mathur."
Rise and Shine
The specialty food industry hit record sales of $120.5 billion in 2015, with retail sales growing nearly 20% from 2013-2015. 58 out of 61 specialty food categories saw growth over those years, with Eggs and Refrigerated RTD Tea and Coffee more than doubling. Independent retailers are keeping pace with and even slightly outgrowing major chains. Millennials are influencing the industry by preferring unique, storytelling products and smaller store formats that allow for more personal shopping experiences.
Natureview farm
Natureview Farm is a yogurt producer considering three options to increase revenue from $13 million to $20 million by 2001: 1) Expand 8oz cups into supermarkets, 2) Expand 32oz cups nationally into supermarkets, or 3) Launch children's multipacks in natural food stores. After analyzing the risks and benefits, they decide to pursue option 1 of expanding 8oz cups into select supermarkets in the Northeast and West regions due to the high demand for 8oz cups and potential for significant revenue growth in the supermarket channel.
The U.S. Food Consumer: Presentation for ProMexico on today's trends
An economic look at food spending across the U.S.A. this presentation by The Food Institute details real-dollar expenditures at restaurants and various grocery stores. Discover where consumers are finding food products and how they decide to purchase these goods in today's economy.
Winning Shelf Space: Private Labels or FMCG Brands?
Higher margins provided by the Private Labels in comparison to established FMCG brands have augured well for the growth of Private Labels. This Aranca whitepaper is an effort to delineate the emergence of Private Labels and its impact on branded products in the FMCG sector.
Winning shelf space private labels or fmcg brands
Consumer preference for Fast Moving Consumer Goods based on quality and affordability, in the high inflationary markets led to the emergence of private labels across geographies such as Europe, China, India, and the Americas.
Keeping dairy relevant
Dairy is ubiquitous but in the face of disruption from alternatives and detractors it must innovate to remain relevant.
Taco Bell Brand Repositioning Strategy
Taco Bell has traditionally positioned itself as a fast, inexpensive Mexican-inspired restaurant brand catering to young customers. However, recent food quality scandals have damaged its brand perception. Additionally, consumer trends show increasing demand for higher quality, natural ingredients and more customization. To survive, Taco Bell needs to refine its positioning to address changing customer priorities around healthiness, customization, and authenticity.
Future cast the-snack-hack-1
This document discusses modern consumer snacking culture and trends among Millennial snackers. It finds that snacking now accounts for 50% of eating occasions and is driven by cultural trends prioritizing self, society, and the planet. Millennial snackers expect brands to prove their positive impact in these areas through policies, practices, performance, and verification. They also seek snacks that align with their values around health, community, and environment over just value and price. As such, brands must understand and embrace these trends to succeed in the snacking market.
Similar to Sabra Innovation deck (20)
The Next Idea International Restaurant and Food Trend Forecast 2018
The Next Idea International Restaurant and Food Trend Forecast 2018
Convegno la mela nel mondo interpoma bz - 15-11-2012 1 - desmond o'rourke
Convegno la mela nel mondo interpoma bz - 15-11-2012 1 - desmond o'rourke
Sabra Ad Campaign - "The Creamy Delight That's Always Just Right"
Sabra Ad Campaign - "The Creamy Delight That's Always Just Right"
Candy StoreThe Sweet Tooth765 Main St.Mount Pleasant, MI 488.docx
Candy StoreThe Sweet Tooth765 Main St.Mount Pleasant, MI 488.docx
Launching Krispy Natural: Cracking the Product Management Code
Launching Krispy Natural: Cracking the Product Management Code
The U.S. Food Consumer: Presentation for ProMexico on today's trends
The U.S. Food Consumer: Presentation for ProMexico on today's trends
Winning Shelf Space: Private Labels or FMCG Brands?
Winning Shelf Space: Private Labels or FMCG Brands?
Recently uploaded
Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptx
As a digital marketer, I am thrilled to see Meta revolutionizing product promotion with its new automated video catalog ads. This innovative feature allows anyone to seamlessly integrate dynamic video content into my catalog product ads, enhancing the visual appeal and engagement of campaigns. By leveraging Meta's advanced AI and machine learning capabilities, one can automatically deliver tailored video ads to the most interested users, boosting traffic and conversions. This new approach not only simplifies the ad creation process but also significantly improves performance and ROI.
一比一原版英国南安普顿大学毕业证（Soton学位证）如何办理
原件一模一样【微信：WP101A】【英国南安普顿大学毕业证（Soton学位证）学位证）成绩单】【微信：WP101A】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：WP101A】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：WP101A】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：WP101A】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
在线办理(worc毕业证书)伍斯特大学毕业证成绩单一模一样
学校原件一模一样【微信：741003700 】《(worc毕业证书)伍斯特大学毕业证成绩单》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
What is Digital Marketing: A Comprehensive Guide
Digital technologies have transformed marketing. Traditional methods like print and TV ads are giving way to digital strategies, reshaping how brands connect with consumers online. Welcome to the era of digital marketing, where engagement in the digital realm is key. Let's delve into what digital marketing entails in our interconnected world.
在线办理(英国UWS毕业证书)西苏格兰大学毕业证学位证一模一样
学校原件一模一样【微信：741003700 】《(英国UWS毕业证书)西苏格兰大学毕业证学位证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
一比一原版(TMU毕业证)多伦多都会大学毕业证如何办理
TMU毕业证假文凭【微信95270640】（多伦多都会大学毕业证成绩单本科学历）Q微信95270640(补办TMU学位文凭证书)多伦多都会大学留信网学历认证怎么办理多伦多都会大学毕业证成绩单精仿本科学位证书硕士文凭证书认证Seneca College diplomaoffer,Transcript办理硕士学位证书造假多伦多都会大学假文凭学位证书制作TMU本科毕业证书硕士学位证书精仿多伦多都会大学学历认证成绩单修改制作，办理真实认证、留信认证、使馆公证、购买成绩单，购买假文凭，购买假学位证，制造假国外大学文凭、毕业公证、毕业证明书、录取通知书、Offer、在读证明、雅思托福成绩单、假文凭、假毕业证、请假条、国际驾照、网上存档可查！
1:1完美还原海外各大学毕业材料上的工艺：水印阴影底纹钢印LOGO烫金烫银LOGO烫金烫银复合重叠。文字图案浮雕激光镭射紫外荧光温感复印防伪。
可办理以下真实多伦多都会大学存档留学生信息存档认证：
1多伦多都会大学真实留信网认证（网上可查永久存档无风险百分百成功入库）；
2真实教育部认证（留服）等一切高仿或者真实可查认证服务（暂时不可办理）；
3购买英美真实学籍（不用正常就读直接出学历）；
4英美一年硕士保毕业证项目（保录取学校挂名不用正常就读保毕业）
留学本科/硕士毕业证书成绩单制作流程：
1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：我们有专业老师帮你查询多伦多都会大学多伦多都会大学毕业证学位证）；
2开始安排制作多伦多都会大学毕业证成绩单电子图；
3多伦多都会大学毕业证成绩单电子版做好以后发送给您确认；
4多伦多都会大学毕业证成绩单电子版您确认信息无误之后安排制作成品；
5多伦多都会大学成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）
— — — — — — — — — — — 《文凭顾问Q/微：95270640》大街小巷人潮涌动山娃一路张望一路惊叹他发现城里的桥居然层层叠叠扭来扭去桥下没水却有着水一般的车水马龙山娃惊诧于城里的公交车那么大那么美不用买票乖乖地掷下二枚硬币空调享受还能坐着看电视呢屡经辗转山娃终于跟着父亲到家了山娃没想到父亲城里的家会如此寒碜更没料到父亲的城里竟有如此简陋的鬼地方父亲的家在高楼最底屋最下面很矮很黑是很不显眼的地下室父亲的家安在别人脚底下须绕过高楼旁边的垃圾堆下八个台阶才到父亲将
AI Best Practices for Marketing HUG June 2024
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
descripcion detallada de la metodologia HCD
Lyrics Video Document for artist Kevin Aguirre
A document explaining the elements that will be used for Kevin's lyrics video
Top 10 Digital Marketing Institute in lucknow.pptx
Welcome to our ppt on the top 10 digital marketing institutes in Lucknow! If you're looking to enhance your skills in the dynamic field of digital marketing, Lucknow offers several excellent training options. Our curated list highlights the best digital marketing institutes in Lucknow, providing comprehensive courses that cover SEO, social media marketing, PPC, content marketing, and more. These institutes are renowned for their experienced faculty, practical training, and industry-relevant curriculum. Whether you're a beginner or a professional seeking to upgrade your skills, these institutes can help you achieve your career goals in digital marketing.
Social Samosa's #30Under30 Guidebook.pdf
With nominations for Social Samosa's #30Under30 now open, here's a guidebook to help you discover every detail of our flagship initiative.
DTA Promotion - Marketing Specialist Assignment
This document was submitted as part of interview process for Marketing Specialist position at DTA Promotion, an Indonesian company which offers 360 degree marketing services, including ATL and BTL advertising platform.
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Join Performance Car Exclusive to drive the finest supercars, engineered with advanced materials and cutting-edge technology for peak performance.
https://instblast.com/instagram/free-instagram-views
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandWhy bridging the gap between PR and SEO is the only way forward for PR Profes...
The lines between PR and SEO are blurring. SEOs are increasingly winning PR briefs by leveraging data and content to secure high-value placements. In this presentation, I explore the merging of PR and SEO, highlighting why SEO specialists are increasingly taking ‘PR’ business. I uncover the hidden SEO potential using PR tactics and discuss how to identify missed opportunities. I'll also offer insights into strategies for converting PR initiatives into successful link-building campaigns.
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
This presentation is recommended for those who want to know more about SEO. It explains the main theoretical and practical aspects that influence the positioning of websites in search engines.
Compitive analysis on Noise pvt Ltd.pptx
ChatGPT
Competitive Analysis: Noise Smartwatch
Overview
Noise is an Indian electronics brand that primarily manufactures smartwatches, wireless earphones, and other electronic accessories. Noise smartwatches have gained significant popularity due to their affordable pricing, feature-rich offerings, and stylish designs. The competitive landscape for Noise smartwatches includes both local and international brands that cater to various market segments. This analysis will focus on key competitors, market positioning, product features, pricing strategies, and consumer preferences.
Key Competitors
Amazfit (Huami):
Strengths: Known for excellent battery life, robust fitness tracking, and premium build quality.
Weaknesses: Slightly higher price points compared to Noise.
Products: Amazfit Bip U, Amazfit GTS series.
Realme:
Strengths: Strong brand presence, integration with Realme smartphones, and aggressive pricing.
Weaknesses: Limited variety in smartwatch models.
Products: Realme Watch, Realme Watch S.
Boat:
Strengths: Competitive pricing, appealing designs, and extensive marketing.
Weaknesses: Relatively new to the smartwatch market, which may affect consumer trust.
Products: Boat Storm, Boat Flash.
Samsung:
Strengths: High brand credibility, advanced features, and premium design.
Weaknesses: Higher price points make it less accessible to budget-conscious consumers.
Products: Galaxy Watch Active 2, Galaxy Watch 3.
Xiaomi:
Strengths: Strong ecosystem integration, affordable pricing, and extensive features.
Weaknesses: Less focus on premium design compared to some competitors.
Products: Mi Band series, Mi Watch.
Market Positioning
Noise positions itself as an affordable yet feature-rich alternative in the smartwatch market. Its target demographic includes budget-conscious consumers and fitness enthusiasts who seek value for money without compromising on essential features like fitness tracking, notifications, and battery life. Noise leverages its strong online presence and partnerships with e-commerce platforms to reach its audience effectively.
Product Features Comparison
Noise Smartwatches:
Key Features: Heart rate monitoring, SpO2 tracking, multiple sports modes, customizable watch faces, notifications, and music control.
Battery Life: Typically lasts 7-10 days on a single charge.
Build Quality: Focus on lightweight and comfortable designs with water-resistant capabilities.
Amazfit Smartwatches:
Key Features: Advanced fitness tracking, GPS, AMOLED displays, and long battery life (up to 20 days).
Battery Life: 10-20 days depending on the model.
Build Quality: Premium materials and durable designs.
Realme Smartwatches:
Key Features: Basic fitness tracking, SpO2 monitoring, and notifications.
Battery Life: Up to 9 days.
Build Quality: Sleek designs but slightly limited in variety.
Boat Smartwatches:
Key Features: Heart rate monitoring, multiple sports modes, and customizable watch faces.
原版制作(Sunderland毕业证书)桑德兰大学毕业证录取通知书一模一样
学校原件一模一样【微信：741003700 】《(Sunderland毕业证书)桑德兰大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Recently uploaded (20)
Practical Progress from a Theory by Steven Kingpdf
Practical Progress from a Theory by Steven Kingpdf
Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptx
Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptx
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
01 Field+Guide+to+Human-Centered+Design_IDEOorg_English GUIA COMPLETA DETALLA...
Top 10 Digital Marketing Institute in lucknow.pptx
Top 10 Digital Marketing Institute in lucknow.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
Boost Your Instagram Views Instantly Proven Free Strategies.pptx
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
Why bridging the gap between PR and SEO is the only way forward for PR Profes...
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
Sabra Innovation deck
- 1. Group 24 Team Members: Karen Ly, Julia Lugten, Michael Maldari, Patrick MacCormack, and Carolyn Malone
- 2. Industry Trends The combined chips and dips categories continue to perform well, growing 7% from 2013-2015 to reach $16.4 billion in 2015. - MINTEL Sales of international foods in the US are projected to grow moderately between 2015 and 2020, from $12.2 billion to $13.9 billion. Immigration and the increasingly multicultural nature of American society are factors that are influencing growth. MINTEL Chip and dip purchases tend to skew toward younger consumers, especially Millennials, or those aged 22-39. In general, Millennials are most likely to snack and are snacking more frequently this year compared to last, according to Mintel’s Snacking Motivations and Attitudes – US, April 2015 report. In a 2015 report 63% of millennials and 73% of all people said they had purchased hummus from a grocery store in the past six months. MINTEL Dips such as hummus and guacamole are experiencing growth. The dips category sales of $2.8 billion in 2015, representing growth of 16% from 2010-2015. While sales of dips and salsa are quite similar in 2015, the majority of growth in the category is driven by sales of dips, rather than salsa. MINTEL According to Statista, within the fresh dip category of refrigerated dips and spreads, hummus was the best selling sub category. The sales trend of the Mediterranean favorite was exceptional over the past decade as a growing number of consumers were looking for a healthy and nutritious spread which is easy to make, as the ethnic dip provided $700 million in retail sales in 2014. Also according to Statista the US hummus market was dominated by the top-selling Sabra Dipping Company which controlled roughly 63% of the market in 2014.
- 3. Competitive Environment Yogurt dips: ● Chobani: ○ 1.2m facebook/99.8k twitter ● Marzetti: ○ 74k facebook ● Hidden valley: ○ 963k facebook/ 45.3k twitter Guacamole: ● Wholly Guacamole: ○ 1.1m facebook/ 24.8k twitter ● Yucatan: ○ 149k facebook/4k twitter ● Ortega: ○ 301k facebook/8k twitter Hummus: ● Cedars: ○ 13k facebook/781 twitter ● Wild garden: ○ 22k facebook/1k twitter ● Tribe: ○ 100k facebook/6k twitter Salsa: ● Tostitos: ○ 730k facebook/30.4K twitter ● Newman's Own: ○ 85k facebook/1,610 twitter ● On The Border: ○ 1,740 facebook/11.7k twitter file:///C:/Users/mmaldari/Desktop/sabra
- 4. Target Market *Millennials snack more than people of other age groups and frequently purchase chips and dips. They typically search for a wide variety of bold flavors and seek more options for their snacking habits. Mintel 2016 *One group that is particularly likely to appreciate innovative flavors is males aged 25-34 who earn over 75k a year. This is a potential opportunity for highly unique, gourmet flavors or niche products. Mintel 2016 *Consumers of chips and dips are motivated by taste and indulgence than health related factors. Mintel 2016 Lightspeed GMI/Mintel Lightspeed GMI/Mintel Lightspeed GMI/Mintel Lightspeed GMI/Mintel
- 6. SWOT ANALYSIS Strengths: •Positive brand image with commitment to CSR •Country’s best-selling hummus •Variety of Products •Reputation as a healthy snack high in protein, fibers •Sabra Goes Green with Packaging •First-of-its-kind global R&D facility Weaknesses •More expensive than other dips •Annual U.S. salsa sales are about $1.1 billion, more than twice those of flavored spreads like hummus. •Only 26% of households regularly eat hummus. Opportunities: •New product lines of healthy dips and spreads •Growing demand for hummus Threats: •Competition •Brand name ties to Israel
- 7. New Product Recommendation Edamole is a dip made from edamame (green soybeans) • very similar to guacamole, but edamame replaces avacado. • edamame is considered a new super food, with incredible health benefits. • makes a delicious dip and sandwich spread • high in protein, but low in fat and calories. • attractive to Sabra’s target market of women with families
Editor's Notes
- Pat
- Michael
- Julia
- hummus is made with authentic ingredients, including: Fresh chickpeas (not pasteurized or from a can) Real Mediterranean sesame tahini Imported Mediterranean herbs and spices Sabra is proud to carry a full line of refrigerated dips, inspired by the flavors of the world. Our family of delicious products includes Greek yogurt veggie dips, salsa, vegetarian sides, and guacamole. Hummus are sold in 10oz for $3 or 17oz family size for $6 24oz Greek Yogurt Dips $6 16 oz Salsas $4.49 8 oz Guacamole $4 Mediterranean Salads $4 Single Serve $2
- Karen’s slide