How we generated 31% ACTUAL SALES ROI for one of our CLIENT Brands using Social media brand marketing & integrating with our Your SMQ ~ Social Media Quotient process
Social Media Tools for Business Buyer's GuideNeal Schaffer
This document provides a summary of various social media tools categorized into different areas such as employee advocacy, influencer marketing, content marketing, visual social marketing, engagement marketing, analytics, listening, social media dashboards, social selling, and social media for customer service. It describes the purpose and benefits of tools for each category. The document also promotes upcoming social media industry events and a newsletter.
Case Study: Empowering employee advocacy with social listeningBrandwatch
Our client realized that organic reach through owned channels is decreasing rapidly, this is something that needed to be tackled. It was also understood that employee advocates are twice as trustworthy as a CEO.
This case study covers the process involved in increasing social activity via employee advocacy by 140% through the use of gamification and the Brandwatch social intelligence platform.
Addresses 8 social media trends that impact business: social analytics, video, social commerce, chat bots, mobile first, enterprise collaboration, employee advocacy and need to focus. Recommends how different types of businesses should focus their social media marketing on different social media platforms.
Google+ Overview and Strategic RecommendationMWWPR
Google recently launched a new social product called Google+. Initially touted as a “Facebook killer,” more recent comparisons place it in competition with services including LinkedIn and Twitter. While the jury is still out on its place in the market, we wanted to make sure that MWW shared the latest news about this new social network along with our thoughts and recommendations.
Toyota’s Social Journey #TalkSocial - Jackie Sandoval Brandwatch
The document outlines a social media strategy, including setting a company goal and department priorities, analyzing social media data to guide the strategy, and allowing changes in technology to inform rather than dictate the direction of the strategy. Key initiatives and KPIs will be tracked on a timeline to measure progress towards the overall social objectives.
Alteryx Case Study: Generating quality leads at a lower cost with LinkedIn Sp...LinkedIn
Alteryx, headquartered in Irvine, California, creates data blending and advanced analytics software that empowers data analysts to deliver deeper business insights in hours, not weeks. To more precisely target their paid acquisition campaigns, Alteryx utilized LinkedIn Sponsored Updates to deliver content offers directly to their target audience. Their utilization of Sponsored updates resulted in a 4x lower cost per lead and 3x lower cost per click than search advertising and ultimately helped them achieve 2.5x growth in their Company Page followers.
Collaborating with suppliers can give companies a competitive edge. How are leading manufacturing companies driving innovation and cutting costs through collaborative supplier relationships?
Social Media Tools for Business Buyer's GuideNeal Schaffer
This document provides a summary of various social media tools categorized into different areas such as employee advocacy, influencer marketing, content marketing, visual social marketing, engagement marketing, analytics, listening, social media dashboards, social selling, and social media for customer service. It describes the purpose and benefits of tools for each category. The document also promotes upcoming social media industry events and a newsletter.
Case Study: Empowering employee advocacy with social listeningBrandwatch
Our client realized that organic reach through owned channels is decreasing rapidly, this is something that needed to be tackled. It was also understood that employee advocates are twice as trustworthy as a CEO.
This case study covers the process involved in increasing social activity via employee advocacy by 140% through the use of gamification and the Brandwatch social intelligence platform.
Addresses 8 social media trends that impact business: social analytics, video, social commerce, chat bots, mobile first, enterprise collaboration, employee advocacy and need to focus. Recommends how different types of businesses should focus their social media marketing on different social media platforms.
Google+ Overview and Strategic RecommendationMWWPR
Google recently launched a new social product called Google+. Initially touted as a “Facebook killer,” more recent comparisons place it in competition with services including LinkedIn and Twitter. While the jury is still out on its place in the market, we wanted to make sure that MWW shared the latest news about this new social network along with our thoughts and recommendations.
Toyota’s Social Journey #TalkSocial - Jackie Sandoval Brandwatch
The document outlines a social media strategy, including setting a company goal and department priorities, analyzing social media data to guide the strategy, and allowing changes in technology to inform rather than dictate the direction of the strategy. Key initiatives and KPIs will be tracked on a timeline to measure progress towards the overall social objectives.
Alteryx Case Study: Generating quality leads at a lower cost with LinkedIn Sp...LinkedIn
Alteryx, headquartered in Irvine, California, creates data blending and advanced analytics software that empowers data analysts to deliver deeper business insights in hours, not weeks. To more precisely target their paid acquisition campaigns, Alteryx utilized LinkedIn Sponsored Updates to deliver content offers directly to their target audience. Their utilization of Sponsored updates resulted in a 4x lower cost per lead and 3x lower cost per click than search advertising and ultimately helped them achieve 2.5x growth in their Company Page followers.
Collaborating with suppliers can give companies a competitive edge. How are leading manufacturing companies driving innovation and cutting costs through collaborative supplier relationships?
Linkedin API Possibilities Workshop - FinanceConnect:13 LinkedIn
This document summarizes an API Possibilities Workshop presented by LinkedIn. It provides examples of how LinkedIn APIs can be used to enhance websites and apps. Specifically, it outlines user journeys for finding advisors, creating a social content hub, analyzing profiles, and promoting events. It also discusses measuring performance and next steps for commercial usage, concluding with an invitation to an interactive group activity to design solutions using LinkedIn data.
The power of social listening with MicrosoftMilly Liechti
This document summarizes a proposed talk by Microsoft and SHARE Creative on harnessing social listening data for customer insights. It would discuss how they define standards for social intelligence research, leverage natural language processing on conversation data to understand customers, and action findings across Microsoft's business. It provides an example case study of analyzing social media data on "Pride" to understand key themes and create guidelines for a respectful Microsoft campaign. The talk aims to provide an insider view of how Microsoft creates pioneering research through social intelligence to adapt products, uncover user needs, and design effective campaigns.
Enterprise social networking can address top business challenges like disengaged employees, inefficient collaboration, and sustaining growth. It leads to higher employee engagement and profits by making workers feel more connected. Inefficient collaboration costs businesses over 20% in lost productivity annually. Enterprise social increases collaboration and speeds up knowledge sharing. It helps businesses listen better and adapt more quickly to drive growth.
In the current business landscape, a lot of marketing activities tend to focus on awareness and acquisition, but current customers still need to be attended. And that’s where Social Media comes in. In this webinar, we discuss how Social is opening new dimensions to loyalty and is fertile ground to make a difference and engage with valuable customers.
FTI Consulting provides services across various industries and has over 4,600 employees located around the world. They have experts in different fields that can provide critical thinking on complex business issues. It is important to understand the landscape of an issue in order to develop an effective strategy by listening first, considering issue-based approaches, and manually analyzing available information to identify influencers and drivers.
The document summarizes a study on the stages of social business transformation for companies. It found that companies progress through six distinct stages as they develop social business strategies and capabilities. These stages range from initial planning to establish social media presences, to engaging communities, to fully integrating social strategies and processes into the business. The study was based on interviews with 26 executives and a survey of 698 professionals on their social media efforts. It provides an overview of each maturity stage and common goals, activities, metrics, and pitfalls seen at each level of development.
Unleash Social Media (and Measure Its Impact)Lauren Teague
In many companies, social media is siloed into an existing department structure rather than being allowed to act as a change agent for how teams think and operate. The fact is that social media is a tool that, when unleashed, can impact every business unit. In this presentation, Lauren Teague of Convince & Convert will share strategies for making your organization more social from top to bottom, empowering employees to act as brand advocates, and how to measure the impact of the resulting transformations. Presented by Lauren Teague (@LaurenTee) at AAF-ND in November 2015
http://www.spiral16.com This step-by-step presentation from Eric Melin and Robert Madison from web monitoring solution Spiral16 goes through the 6 Practical Steps To Creating and Measuring An Effective Social Media Program.
There is a lot of excitement surrounding social media. People are doing very creative things and tying them into business gains. It’s not an exact science, but it is important to tie your efforts into supporting your company’s objectives.
This presentation will help you think about how you can identify business goals, align those goals with a social media program, establish benchmarks, set realistic targets, and measure KPIs to determine success. After it's all said and done, you can look at results and find ways to improve.
eMarketer Webinar: Measuring Social Media SuccesseMarketer
Positive buzz led to a 1.5% increase in sales within 1 week. Negative buzz led to a 1% decrease in sales lasting 2 weeks. The study showed a direct correlation between online consumer sentiment and offline sales. This helped the client understand social media's impact beyond awareness metrics.
Ad Week Europe, B2B Forum- The Future of B2B: The Rise of the Data-Driven, Cu...LinkedIn Europe
Russell Glass-Head of Marketing Products at LinkedIn presentation deck from the LinkedIn B2B Forum, March 24th 2015 at the Hamyard Hotel as part of Advertising Week Europe.
The document summarizes key topics from State of Social session #8 including:
1. Research on millennials and their increasing purchase power based on a Snapchat study. Millennials will control the largest share of disposable income.
2. Platform updates from Instagram including long-form video on IGTV and upcoming shopping capabilities in Instagram Stories.
3. Inspiration from M&S's Christmas chatbot on Messenger and EE's celebrity style scanning campaign on Instagram Stories. Experiences are becoming richer on social media.
4. Intelligence from Facebook on the rise of mobile video consumption, with people 1.5x more likely to watch video on mobile than desktop. Video is an important format
The Top Skills That Can Get You Hired in 2017LinkedIn
We analyzed all the recruiting activity on LinkedIn this year and identified the Top Skills employers seek. Starting Oct 24, learn these skills and much more for free during the Week of Learning.
#AlwaysBeLearning https://learning.linkedin.com/week-of-learning
Employee Advocacy - The Next Step in Digital Transformation Sociabble
It's not easy to stay relevant in today's social media landscape. Discover how companies like Microsoft and Sage have been able to boost their social media strategy and overall digital strategy using an effective employee advocacy program.
The document discusses principles for effective social media strategy for nonprofits. It recommends starting with listening to understand audiences, then gradually increasing engagement through sharing stories, participating in conversations, and building community. Key steps include listening first, emphasizing engagement over quantity, finding the right metrics, starting with small pilots and refining strategies based on results. Having staff time and expertise to implement the strategy well is also important.
It’s no secret that 2014 holds several promising opportunities for Inbound Marketers. The industry is projected to see a lot of continued growth; aided by increased budgets for the year. According to the Moz Industry Survey, there seem to be a few slight shifts in demand for certain Marketing activities, which ultimately has an effect on where Marketers are allocating most of their time.
Top social media trends for 2020 with Matt NavarraSmart Insights
We will be joined by Matt Navarra for a deep dive into the latest social media & martech trends.
Social media trends can be fleeting, but some stick around and become pillars of the social media world.
We spoke to over 50 industry experts to find out which trends they thought would be the most crucial for social media teams to act on in 2020.
Here's what will be covered:
- 3 key trends for 2020
- Discover the next generation of social, technology, and marketing
- Campaign inspiration from leading brands
3 Ways to use Social to Rally Volunteers and Build an Engaged CommunityDerek Laney
There are 3 main ways non-profits can use social media to rally volunteers and build an engaged community according to the document:
1. Use social media to better connect staff which can lead to faster adoption of tools, increased collaboration, and faster communication.
2. Connect with customers on social media as shown through case studies with ReachOut.com and Brock University which can help increase engagement.
3. Connect with service providers on social media to coordinate volunteer efforts and solutions to community issues as depicted in the diagram showing how different groups can connect.
Behind the Curtain: The Wizards of API
Ever wonder how the BrandBowl or Tweetsgiving are able to make sense of mass amounts of data and keep the public informed of real-time results in a fun format? The wizards behind the curtain share how they visualized data for their campaigns and discuss how your organization can do this too.
You can visit Edward Boches at: http://edwardboches.com/
If you have been working in social media for some time, you are already familiar with a Social Business Command Center (sometimes referred to as a Social Media Listening Center). Both Dell and Gatorade were early adopters of command centers and many companies are now starting to follow suit.
ROI on Social Media for BRANDS.
Live presentation by Mr.Ananthanarayanan V (Ananth V) at Google Business Group Mumbai event - ROI ON Social media.
All contents are copyrights of Techdivine Creative Services & cannot be reproduced or shared for commercial or other purposes without prior written approval from Techdivine Creative Services.
---
Follow @AnanthV9 on Twitter & Facebook.com/AnanthV9
The document discusses the importance of connecting with buyers in an inbound way and how to execute the connect stage of the inbound sales methodology. It recommends defining buyer personas, outreach sequences for each persona, and personalized outreach content. It provides examples of developing buyer personas, sequences, and content for different lead sources like inbound leads and common connections. The document also provides examples of scripts for connect calls with different lead types and how to get buyer buy-in for longer exploratory conversations.
Linkedin API Possibilities Workshop - FinanceConnect:13 LinkedIn
This document summarizes an API Possibilities Workshop presented by LinkedIn. It provides examples of how LinkedIn APIs can be used to enhance websites and apps. Specifically, it outlines user journeys for finding advisors, creating a social content hub, analyzing profiles, and promoting events. It also discusses measuring performance and next steps for commercial usage, concluding with an invitation to an interactive group activity to design solutions using LinkedIn data.
The power of social listening with MicrosoftMilly Liechti
This document summarizes a proposed talk by Microsoft and SHARE Creative on harnessing social listening data for customer insights. It would discuss how they define standards for social intelligence research, leverage natural language processing on conversation data to understand customers, and action findings across Microsoft's business. It provides an example case study of analyzing social media data on "Pride" to understand key themes and create guidelines for a respectful Microsoft campaign. The talk aims to provide an insider view of how Microsoft creates pioneering research through social intelligence to adapt products, uncover user needs, and design effective campaigns.
Enterprise social networking can address top business challenges like disengaged employees, inefficient collaboration, and sustaining growth. It leads to higher employee engagement and profits by making workers feel more connected. Inefficient collaboration costs businesses over 20% in lost productivity annually. Enterprise social increases collaboration and speeds up knowledge sharing. It helps businesses listen better and adapt more quickly to drive growth.
In the current business landscape, a lot of marketing activities tend to focus on awareness and acquisition, but current customers still need to be attended. And that’s where Social Media comes in. In this webinar, we discuss how Social is opening new dimensions to loyalty and is fertile ground to make a difference and engage with valuable customers.
FTI Consulting provides services across various industries and has over 4,600 employees located around the world. They have experts in different fields that can provide critical thinking on complex business issues. It is important to understand the landscape of an issue in order to develop an effective strategy by listening first, considering issue-based approaches, and manually analyzing available information to identify influencers and drivers.
The document summarizes a study on the stages of social business transformation for companies. It found that companies progress through six distinct stages as they develop social business strategies and capabilities. These stages range from initial planning to establish social media presences, to engaging communities, to fully integrating social strategies and processes into the business. The study was based on interviews with 26 executives and a survey of 698 professionals on their social media efforts. It provides an overview of each maturity stage and common goals, activities, metrics, and pitfalls seen at each level of development.
Unleash Social Media (and Measure Its Impact)Lauren Teague
In many companies, social media is siloed into an existing department structure rather than being allowed to act as a change agent for how teams think and operate. The fact is that social media is a tool that, when unleashed, can impact every business unit. In this presentation, Lauren Teague of Convince & Convert will share strategies for making your organization more social from top to bottom, empowering employees to act as brand advocates, and how to measure the impact of the resulting transformations. Presented by Lauren Teague (@LaurenTee) at AAF-ND in November 2015
http://www.spiral16.com This step-by-step presentation from Eric Melin and Robert Madison from web monitoring solution Spiral16 goes through the 6 Practical Steps To Creating and Measuring An Effective Social Media Program.
There is a lot of excitement surrounding social media. People are doing very creative things and tying them into business gains. It’s not an exact science, but it is important to tie your efforts into supporting your company’s objectives.
This presentation will help you think about how you can identify business goals, align those goals with a social media program, establish benchmarks, set realistic targets, and measure KPIs to determine success. After it's all said and done, you can look at results and find ways to improve.
eMarketer Webinar: Measuring Social Media SuccesseMarketer
Positive buzz led to a 1.5% increase in sales within 1 week. Negative buzz led to a 1% decrease in sales lasting 2 weeks. The study showed a direct correlation between online consumer sentiment and offline sales. This helped the client understand social media's impact beyond awareness metrics.
Ad Week Europe, B2B Forum- The Future of B2B: The Rise of the Data-Driven, Cu...LinkedIn Europe
Russell Glass-Head of Marketing Products at LinkedIn presentation deck from the LinkedIn B2B Forum, March 24th 2015 at the Hamyard Hotel as part of Advertising Week Europe.
The document summarizes key topics from State of Social session #8 including:
1. Research on millennials and their increasing purchase power based on a Snapchat study. Millennials will control the largest share of disposable income.
2. Platform updates from Instagram including long-form video on IGTV and upcoming shopping capabilities in Instagram Stories.
3. Inspiration from M&S's Christmas chatbot on Messenger and EE's celebrity style scanning campaign on Instagram Stories. Experiences are becoming richer on social media.
4. Intelligence from Facebook on the rise of mobile video consumption, with people 1.5x more likely to watch video on mobile than desktop. Video is an important format
The Top Skills That Can Get You Hired in 2017LinkedIn
We analyzed all the recruiting activity on LinkedIn this year and identified the Top Skills employers seek. Starting Oct 24, learn these skills and much more for free during the Week of Learning.
#AlwaysBeLearning https://learning.linkedin.com/week-of-learning
Employee Advocacy - The Next Step in Digital Transformation Sociabble
It's not easy to stay relevant in today's social media landscape. Discover how companies like Microsoft and Sage have been able to boost their social media strategy and overall digital strategy using an effective employee advocacy program.
The document discusses principles for effective social media strategy for nonprofits. It recommends starting with listening to understand audiences, then gradually increasing engagement through sharing stories, participating in conversations, and building community. Key steps include listening first, emphasizing engagement over quantity, finding the right metrics, starting with small pilots and refining strategies based on results. Having staff time and expertise to implement the strategy well is also important.
It’s no secret that 2014 holds several promising opportunities for Inbound Marketers. The industry is projected to see a lot of continued growth; aided by increased budgets for the year. According to the Moz Industry Survey, there seem to be a few slight shifts in demand for certain Marketing activities, which ultimately has an effect on where Marketers are allocating most of their time.
Top social media trends for 2020 with Matt NavarraSmart Insights
We will be joined by Matt Navarra for a deep dive into the latest social media & martech trends.
Social media trends can be fleeting, but some stick around and become pillars of the social media world.
We spoke to over 50 industry experts to find out which trends they thought would be the most crucial for social media teams to act on in 2020.
Here's what will be covered:
- 3 key trends for 2020
- Discover the next generation of social, technology, and marketing
- Campaign inspiration from leading brands
3 Ways to use Social to Rally Volunteers and Build an Engaged CommunityDerek Laney
There are 3 main ways non-profits can use social media to rally volunteers and build an engaged community according to the document:
1. Use social media to better connect staff which can lead to faster adoption of tools, increased collaboration, and faster communication.
2. Connect with customers on social media as shown through case studies with ReachOut.com and Brock University which can help increase engagement.
3. Connect with service providers on social media to coordinate volunteer efforts and solutions to community issues as depicted in the diagram showing how different groups can connect.
Behind the Curtain: The Wizards of API
Ever wonder how the BrandBowl or Tweetsgiving are able to make sense of mass amounts of data and keep the public informed of real-time results in a fun format? The wizards behind the curtain share how they visualized data for their campaigns and discuss how your organization can do this too.
You can visit Edward Boches at: http://edwardboches.com/
If you have been working in social media for some time, you are already familiar with a Social Business Command Center (sometimes referred to as a Social Media Listening Center). Both Dell and Gatorade were early adopters of command centers and many companies are now starting to follow suit.
ROI on Social Media for BRANDS.
Live presentation by Mr.Ananthanarayanan V (Ananth V) at Google Business Group Mumbai event - ROI ON Social media.
All contents are copyrights of Techdivine Creative Services & cannot be reproduced or shared for commercial or other purposes without prior written approval from Techdivine Creative Services.
---
Follow @AnanthV9 on Twitter & Facebook.com/AnanthV9
The document discusses the importance of connecting with buyers in an inbound way and how to execute the connect stage of the inbound sales methodology. It recommends defining buyer personas, outreach sequences for each persona, and personalized outreach content. It provides examples of developing buyer personas, sequences, and content for different lead sources like inbound leads and common connections. The document also provides examples of scripts for connect calls with different lead types and how to get buyer buy-in for longer exploratory conversations.
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...HubSpot
Sales is a difficult world to be in because buyers aren't putting up with salespeople anymore. Instead of helping and building relationships, sales reps are still focused on closing prospects - even when they aren't ready to buy! So buyers ignore them. Because of that, even great sales reps would be lucky to get on the phone with someone.
While buyers have evolved and become more sophisticated, sales reps and training programs have been slow to adapt to that change.
Learn actionable modern prospecting techniques you can apply immediately from two best selling authors and sales experts: Max Altschuler CEO of Sales Hacker, and Mark Roberge CRO of HubSpot.
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
*From HubSpot Academy*
Over the past few decades, people have radically changed the way they live, work and buy. This class will give you an overview of an adaptive, inbound approach to sending emails that provide value and drive growth for your business. It will also teach you about the four big themes of a modern email marketing program: segmentation, personalization, mobile, and optimization.
This document summarizes diversity data from HubSpot in 2016. It shows the breakdown of employees by gender, age, ethnicity, and management level across different departments. While diversity is still lacking, especially in technical roles and leadership, progress was made in 2016 with increases in female representation and hiring of underrepresented ethnic groups. Continued efforts are needed to create a more inclusive workforce.
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...HubSpot
HubSpot Research shares new data on why people use ad blockers and what marketers and advertisers need to do to keep people from blocking out ads completely. Hint: it's stop using interruptive and annoying ads.
3 Proven Sales Email Templates Used by Successful CompaniesHubSpot
76% of emails never get opened. That makes life for salespeople very difficult. So we've partnered up with Breakthrough Email to bring you email templates that are proven to engage prospects and close more deals. Start using them today and grow your revenue.
The lack of visible female role models is pervasive in the tech industry, particularly on Wikipedia, where just under 17% of Wikipedia biographies were on women. That's why HubSpot wrote fourteen Wikipedia entries for remarkable women in tech to help inspire young women to reach positions at the highest levels of STEM.
10 Things You Didn’t Know About Mobile Email from Litmus & HubSpotHubSpot
The document discusses key insights about mobile email usage and optimization. It shows that mobile email opens have grown 600% from 2011-2016, with over 70% of emails now being opened on mobile devices. When emails look bad on mobile, over 80% of users will still read them. The document provides tips for optimizing elements like preview text, links, text sizes, touch targets, and layouts for mobile. It also discusses different mobile email design approaches and resources for templates.
Learn social media marketing workshop in Mumbai: These are highlights of the social media workshop event conducted in Mumbai by our award winning digital marketing CEO, Mr.Ananth V.
You can get an idea and brief introduction of what was discussed in these slides:
Some core topics:
- What is Social media marketing
- What is social media marketing ROI
- What is a BRAND: From the Consumers point of view
- Impact of BRAND in real-time conversations
- How to approach consumers as a BRAND in today's fast paced world
- Facebook Marketing and Facebook ADS - Hands-on experience
- Creating a LIVE Facebook ad using its core features: Hands-on experience
- What are Facebook Bluetooth beacons and how can participants use it across different industries
- Using Twitter - Hands-on experience
- Gamification: Process, tools, strategies and techniques
- Gamification ideas from the perspective of the participants industries
- Case study examples across Hotel, Retail, Travel for ROI generation and Actual issues faced by participants across their industries and a look into the same to create IMPACT using Social media marketing
- Foursquare and few other apps and their case study scenarios: How to use geo targeted campaigns today across industries!
- Facebook insights, Google analytics, Twitter metrics - Brief intro
- Brief look into what is Instagram, Pinterest, LinkedIn and approaching them not as a User but as an Organization!
- Detailed Valuable feedback to participants with respect to their industry related queries and marketing strategies and approach
- Q & A
www.ananthv.com
(These are merely highlights from the LIVE Social media marketing workshop)
Event-driven automation, DevOps way ~IoT時代の自動化、そのリアリティとは?~Brocade
StackStorm is an open source automation platform that treats automation tasks as events. It allows users to create workflows by connecting triggers to actions using rules. Some key benefits of StackStorm include reducing mean time to resolution, avoiding failures through automated fixes, reducing risk of human error, and helping engineers sleep better by automating incident response. It has been used by companies like Symantec and Dimension Data for tasks like OpenStack cluster remediation and legacy systems replacement.
The Healthcare Trends Institute, an educational platform focused on the rapidly changing healthcare benefits industry, conducted its fourth annual employer benefits study. The national survey went to over 250 human resources executives, benefit specialists and other benefit decision makers from organizations ranging in employee size from less than 50 to over 2,500. The quality and cost of healthcare is on every employer’s mind. The CMS has potential healthcare spending reaching $4.2 trillion by 2020. With our nation in a state of transition right now, there are some relevant considerations employers are facing as they look to transform the inevitable cost curve ahead and meet yearly organizational healthcare cost containment goals.
The Survey formed the basis for the 2016 Healthcare Benefits trends report on the following topics:
CURRENT HEALTHCARE BENEFIT BENEFITS: Identifies the most widely implemented health plan and benefit strategies employers are relying on to control costs, administer a wide-range of employee benefits and remain compliant in an ever-demanding regulatory environment.
Use of and Interest in Defined Contribution Plans, Benefits Redesign, and Employee Communication: Examines the awareness by organizations of defined contribution plans, their advancement in retooling benefit offerings, and commitment to communication efforts that educate and engage employees.
HEALTHCARE BENEFIT TRENDS – LOOKING FORWARD: Recognizes new market trends and approaches employers are considering to meet the needs of multi-generational, diverse employee populations.
After a great trip to Melbourne for Future Assembly, I thought it'd be great to present our thoughts on Design Ethics for Artificial Intelligence.
It's a thought-provoking and engaging presentation and will have you pondering our flawed and highly subjective value systems.
Es un sistema de financiamiento que opera mediante subsidios directos a las personas, a través del cual el Estado entrega a las familias una suma de dinero para que aquellas puedan costear la enseñanza de los suyos.
This document discusses the importance of understanding your brand's Social Media Quotient (SMQ) and branding rules for social media success. It promotes connecting with the Techdivine Creative Services agency across social platforms to learn more about their services, including determining your SMQ through their free Android app and how a Customer Relationship Manager can help with social media marketing. The document is copyrighted material from Techdivine Creative Services.
SocialMedia.ie is an Irish digital and social media marketing agency. They provide strategies, analytics, monitoring and training services to help businesses succeed online. Their services include digital marketing reports, audits, competitor reports, brand monitoring, strategy development, training, and website/video creation through their in-house studio. They work with a variety of clients across industries to deliver improved audience engagement and return on investment.
Digital Marketing for Events - How to Schedule Live Influence ! EIBTM talk by...Julien Carlier
Digital Marketing for Events is a great tool. Social Media and event influence are key! Why you should engage your speakers, committee on twitter, facebook, linkedin.
How can you spead the word in live?
The document describes NRG Marketing Group, an established oil and gas marketing company that has been serving the industry for 15 years. In 2011, NRG merged with PetroEvents to combine their marketing solutions and relationships within the oil and gas sector. The company helps clients build their brand and connect with customers through social media management, video production, app creation, and other digital marketing services tailored for the oil and gas industry. They promote networking and collaboration to help clients promote their business and differentiate themselves from competitors.
Brief Attention Span Communications is a social marketing agency that specializes in creating engaging content and campaigns to facilitate interactions between brands and customers on social media platforms. They help spread clients' messages through "assisted virality" and focus on building meaningful connections. Brief has experienced success with campaigns for clients like Trend Micro, Serena Software, and AT&T by producing interesting content that attracts attention and inspires action on social media sites.
We understand to thrive highly competitive market. Your company needs an attractive online campaign.
We are offering modern solution with combination of web marketing, email and digital marketing techniques that will assure your landing/home page with quality traffic and increased Facebook marketing audience leads.
Our team of highly innovative professional promise to deliver you with instant results in such extremely competitive market. We help you in -
Increasing your social media presence
Promoting your engaging content at all major digital websites
Our firm Image Building and Etiquette Mapping has reputation of satisfying client across the globe. We believe in going beyond client’s expectation by optimum utilization of our website ranking strategies.
Feel free to contact in case of any issue in context of improving the visibility of your home or landing page. We look forward to get positive response from you soon.
How to integrate traditional PR and social media advanced techniques june 2010shapira marketing
This document summarizes an upcoming webinar on advanced techniques for integrating traditional PR and social media. The webinar will be conducted by Nancy Shapira-Aronovic from Gelbart Kahana Global Marketing and Oren Todoros from New Media Consulting. They will discuss advanced techniques for using Facebook, Twitter, LinkedIn, blogging, and measuring social media. The webinar will also cover differences between PR 1.0 and 2.0, creating an online PR strategy, maximizing PR distribution, and essential PR tools.
The document discusses how SMI Network can help brands create brand value and achieve conversions through targeted engagement on social media. Specifically, it summarizes that SMI Network provides an end-to-end social media marketing solution to help brands build their fan base, identify relevant audiences, engage with users through targeted campaigns, and ultimately drive customer acquisition and retention.
The document discusses how SMI Network can help brands create brand value and achieve conversions through targeted engagement on social media. Specifically, it summarizes that SMI Network provides an end-to-end social media marketing solution to help brands build their fan base, identify relevant audiences, engage with users through targeted campaigns, and ultimately drive customer acquisition and retention.
Mix Digital is a full service digital marketing agency expertising in digital marketing strategy, social media marketing, web design & development, search marketing. We helps brand interacting sustainably with target audiences via digital platforms
Presentation about social media marketing (organic, not ads). Part of the "Making Your Funnel Work" program by E-commercemanagers.com and Startupbootcamp.
Digital marketing refers to advertising commodities and services using digital technologies like the internet and mobile phones. It started in the 1990s and 2000s and now most businesses use various digital marketing strategies. Digital marketing consists of several modules like search engine optimization, social media marketing, content marketing, and more. It allows companies to effectively promote their brand and generate leads through engaging digital content and paid advertising campaigns across different online channels. Performance can be tracked in real-time through analytics to optimize strategies.
The document outlines opportunities for an organization to utilize social media for marketing, sales, and customer service purposes. It recommends building a positive brand image, increasing mind share, and gaining customer insights through social media for marketing. For sales, customer insights on buying behavior can be gathered from social media. No current opportunities for customer service are identified. Objectives, programs, metrics, and timelines are provided for gaining approval for social media use, establishing governance, and integrating social media technology. Specific channel strategies are outlined for Facebook, LinkedIn, Twitter, and Pinterest.
Communique Digital, a social media agency into building creative strategy. Develop contents and promote them on digital medium. A brochure giving detail insights about all aspects of the services offered and delivered.
Please, drop in your inquiry on the website https://www.communiquedigital.com for a FREE ASSESSMENT REPORT on your online activities and a PROPOSAL for our marketing strategy and solutions.
This document discusses maximizing return on investment from social media marketing. It provides an overview of different social media platforms and metrics for measuring their effectiveness. Key recommendations include integrating social media channels onto a single marketing platform, maintaining a proactive and engaged presence, and regularly reviewing content and audience analytics to improve performance over time. The goal is to make social media a core part of an organization's marketing strategy and demonstrate how it can generate leads and sales.
The Natural Seeding Program is designed to seed compelling branded content to online influencers to generate buzz and awareness for brands at low cost. On average, past programs generated 50 blog posts, 600,000 video views, €50,000 in free media value, and a 100% increase in natural Google results within 90 days. The program identifies influencers, creates engaging content, conducts outreach, and provides reporting on key metrics like views and consumer feedback.
The 5 Metrics You Need To Track Social Marketing's Impact & InfluenceG3 Communications
This document summarizes a webinar about tracking social marketing's impact and influence. It discusses five key metrics: 1) non-follower reach from paid social media, 2) measuring ad contributions to goals, 3) ad spend and ROI, 4) analyzing ad metrics by category, and 5) calculating share of voice. The webinar explores how to use these metrics to demonstrate social media's quantitative effect and return on investment to stakeholders.
Citizen Media is a digital media agency that helps companies harness the power of social media to connect with customers and increase profits. They use a 6-phase process: 1) Discovery to analyze a brand's online presence, 2) Strategy to craft a social media plan, 3) Implementation to set up platforms and content, 4) Activation to start conversations, 5) Campaigning to generate buzz, and 6) Measurement to track results and optimize campaigns. The goal is to create an authentic dialogue between brands and audiences to raise awareness, loyalty, and return on investment.
Citizen Media is a digital media agency that helps companies harness the power of social media to connect with customers and increase profits. They use a 6-phase process: 1) Discovery to analyze a brand's online presence, 2) Strategy to craft a social media plan, 3) Implementation to set up platforms and content, 4) Activation to start conversations, 5) Campaigning to generate buzz, and 6) Measurement to track results and optimize campaigns. The goal is to create an authentic dialogue between brands and audiences to raise awareness, loyalty, and return on investment.
Similar to ROI Actual Sales with social media marketing (20)
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
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[To download this presentation, visit:
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This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
1. As a BRAND, do you Know “Your SMQ”
PART - 4
www.techdivine.com
2. Of the various campaigns that we have done across Industries, recently we
outdid ourselves by GENERATING 31% Return on ROI with ACTUAL SALES
for one of our Client BRAND partners.
“ 31% ACTUAL Sales
Returns on ROI ”
using Social media marketing tools & integrating with traditional marketing
techniques.
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3. We used only two core social platforms: (SMM - Social Media
Marketing) & integrated them with our “Your SMQ” Process.
- Blog &
- Twitter
- We integrated those with our Your SMQ* ~ Social Media Quotient
process using our ROADMAP ** strategy
- This was a one year SMM campaign
- Monthly reports, Statistics - Generating Quality Leads
- 31% of the Quality leads finally converting to “ACTUAL
SALES”
- High ROI for Client Brand & High Returns on SMM
- *Your SMQ ~ Social Media Quotient is a REGISTERED BRAND under Techdivine
Creative Services
- ** ROADMAP Strategy: Write to us – socialmedia@techdivine.com
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4. Thank you!
To know more, connect with us across our Social Platforms online:
•Facebook: www.facebook.com/Techdivine
•Twitter: www.twitter.com/techdivine
•Website: www.techdivine.com
•Blog: www.techdivine.com/tdblog
•Email: socialmedia@techdivine.com
•Get Your Social Media Brand Quotient free Android
App Click here
Our BRANDS:
Techdivine ® Creative Services
Your SMQ ®~ Social Media Quotient
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