Rihanna's website provides information about her news, music videos, photos, music, tour dates, charities supported, biography, merchandise, and fragrance. It is linked to her social media accounts to engage audiences and allow them to interact more with the artist. The website uses a consistent black and white color scheme with pastel yellow accents and two fonts - a simple white font for navigation and a more elaborate black font for content. Large images of Rihanna are also used to further promote her image.