The document analyzes the websites of two indie bands, Bombay Bicycle Club and Bastille. It notes that Bombay Bicycle Club's website prominently features their most recent music video and links to social media pages. It also allows fans to download, sample, and purchase music. The analysis finds that Bastille's website centers their band logo and provides links to follow them on Twitter, join their Facebook fan club, and view their YouTube channel in order to sample and purchase their music. Social media promotion is seen as vital for both bands to distribute and promote their music online.
2. I looked at an indie band's website to explore how they have showcased
their music on their official website. This is my analysis of Bombay Bicycle
Club's webpage, another indie band and they are of a similar style to my
chosen band for this project.
3. Homepage for Bombay Bicycle Club:
• Includes most recent music video, with other suggestions to watch
• Band Title in white contrasted with black background
• Social networking/Digital Mediums such as 'like' the band's
Facebook page and their YouTube channel.
• Website showcases the band's music in particular through digital
medial. The role of digital media is therefore vital in production
and distribution of his music products. Socail networking plays a
huge role on the website, allowing fans, to buy and share his music
through these sites, thus promoting his music further. Additionally
Fans are able to download, sample and purchase his music on the
Website.
• Links to other pages on the site such as News, Video, Merchandise
and Contacts. These links makes it easier for fans to navigate
around the website.
4. I then looked at another indie band's webpage to see how another
indie band showcase their music. I looked at Bastille’s webpage, a
band similar to chosen band for this project. They have a page before
the official page which I love the idea off!
5. The official front homepage for indie band: Bastille Band Logo directly centre
6. Social networking/Digital Mediums:
Follow the band on twitter
Fan club on Facebook
YouTube Channel
Sound cloud
These website links on the main homepage helps to showcase the artist’s
music and promote the music. Furthermore the website enables the viewer
access the band’s YouTube channel where they can sample and purchase his
music. All of these interactive opportunities help to promote the artists music.
There is also a link to sound cloud whereby the viewer can listen to listen to
samples of his songs they are only teasers making the audience want to hear
more and therefore purchase his songs. Furthermore, there is the opportunity
to log into your Facebook account or Twitter account where by most of the
news items on his websites are connected to these social mediums. Through
this there is a chance to instantly share and promote his music on these
accounts!