1. M e l i s s a B l a d e s
5340 Hazel Rd (734) 649-8069
Grass Lake, Michigan 49240 www.linkedin.com/in/melissablades/ Melissa.blades@aol.com
REGIONAL SALES – ACCOUNT EXECUTIVE
Outside Sales  Custom Relations  Marketing  Training Program Management
Team Management  Sales Quotas  Operations  Problem Resolution
Horse Industry  Barn Manager/Trainer  Sales/Incentive Planning
Account Management: Proficient in Microsoft Office, Ivend and CustomSales Software Application. Strong marketing
and promotional plan developer for all phases ofthe sales process.
Multi-faceted Sales Representative with extensive experience organizing, managing, and executing sales plans. Excellent
communication both written and verbal with proven ability to identify and create a solution for the customer needs. Manages
over 150 clients annually, interfacing with high level customers in a fast-moving time-sensitive environment. Skilled at
managing marketing campaigns to create new sales and introduce products. Skilled at handling multiple tasks and problem
solving while staying within the framework of organizational goals.
PROFESSIONAL EXPERIENCE:
BEVAL SADDLERY (2014 to present) New Canaan, Connecticut
Beval has spent the past 50 years dedicated to providing superior customer service,while designing innovative riding
equipment and apparel,and continuesto do so. We do not just buy and sell merchandise,we develop our own products
from start to finish.
Butet/Beval Sales Rep/Saddle Specialist 2014 to Present
Overall responsibility for outside sales with a focus in setting and managing sales appointments while achieving sales
quotas. Sell to all customers in the New England Region and provide exceptional customer service.
 Hired by founders of company; playing a huge role in building the saddle sales for Butet through company by
being the only rep fromthe Midwest to the east coast.
 Manage allon road vendorrelations,travelfromhorse showto horseshowwith a semi-trailerfull ofretail, as well
as saddles to sell
 Work with approximately 150 clients annually, managing the customer service fromtime they order a saddle to
the time they receive the saddle normally a 30-60 day time frame
̵ lead meetings to gather content about new marketing strategies, customer feedback, and field research
̵ provide clinical, show planning, management, and give status reports
̵ develop a comprehensiveframeworkand schedule foreach implementation,definingroles andresponsibilities
̵ consult with sponsors to know their needs for each show season, as well as customers in the market
̵ Work with IT for all new Ivend improvements and to order and enter new customers into our system.
VOLTAIRE DESIGN INC. (2013 to 2014) New England Territory
Ourgoal isto not onlysell high-endproducts to our customers,butto work witheachrider to craft for thema product that
will help improve theirriding. Voltaire Design relies on the longFrenchtradition ofsaddle making.But Voltaire Design is
also the first saddle maker to get help from the fashion industry in the designing of our product.
New England Sales Rep/Saddle Specialist 2013 to 2014
 Work with approximately 85 clients annually, selling them high quality saddles, and then providing themtop
customer service.
̵ Travel over 2000 miles a week to barns doing cold calls and selling saddles
̵ Managing top clinics and sponsorships with Olympic riders
̵ Working with the founder to develop the New England Territory starting fromscratch
̵ First sixmonths made over 250k sales in brand new territory as only sales rep
SHEFFIELD FARMS (2011 to 2013) Middletown, New York
Small privately owned barn operating strictly of profit from buying, investing and selling top quality young hunters
throughout the country.

2. Professional/Barn Manager 2011 to 2013
Overall
 Manage a small staff. As well as all vendor relationships with the Farmto include, vet appts, feed management,
show schedule, daily meds, drive horse trailer.
 Work 6 days a week 8-14hr days depending on show schedule, ride and manage 8-14 horses daily
 Create a High level training programfor all the horses weekly.
 Traveling forthe Client,out ofcountry onhorse shoppingtrips to investin top quality young horses ontheirbehalf.
 Work with approximately 45 clients annually, managing trials and appointments, for horses that are to be sold,
including vet inspections.
EDUCATION:
THE UNIVERSITY OF FINDLAY Findlay, OH
Bachelor of Science, Equine Business
Management 2011
REFERENCES:
Upon Request