This document provides a summary of qualifications and work experience for Terri Shoemaker. She has over 25 years of experience in sales leadership, business development, and operations management in the healthcare and weight loss industries. Her experience includes developing new business partnerships, negotiating contracts, surpassing sales goals, and managing P&L responsibilities. She has held various roles such as Area Director, Clinic Manager, Sales Director, and Regional Director.

1. Terri Shoemaker
1217 Berwick Road
Birmingham, AL 35242
205-910-0039
tshoe@charter.net
Summary of Qualifications
Dynamic presentation and closing
skills
Self-motivated achiever Experienced sales leadership
Strategic business planner Effective P&L manager Strong oral and written
communication
Professional Experience
Community Relations Specialist SouthernCare Hospice 2016
 Call on Hospitals, Nursing Homes, Physicians offices to increase referrals
 Talk directly with physicians to educate for hospice criteria and to obtain orders to admit
 Negotiate contracts with Nursing Homes and able to integrate those we haven’t done business
with us in over two years
 Developed creative marketing ideas to stand out from competition
Area Director of Care Transition & Marketing Liaison Sava Senior Care (Fairview) 2012 – 2016
 Developed a sustainable pipeline of premium customers calling on 12 hospitals and physicians
 Established relationships with hospital social workers, case managers & discharge planners
 Made IMPACT sales calls to physician to determine discharge needs and developed
partnerships to ensure needs were met
 Negotiated advantageous contracts with managed care organization
 Performed successful outreach to community agencies to generate positive public relations
 Responsible for sales growth by identifying appropriate referral sources, planning and
completing sales calls that generate qualified leads to achieve premium mix goals
 Increased MCR and Managed Care referrals by 33% within 6 months of Marketing
 Surpassed Sales Goals first 34 of 36 months
 Selected for Vice President’s Sales Council
Clinic Manager Medical Weight Loss Solutions 2009 - 2011
 Opened clinic in Birmingham from start up
 #1 Salesperson for 2010 through 2011
 #1 clinic for 2011 going into September
Sales Director It’s Just Lunch 2008 - 2009
 Consistently attained aggressive monthly sales goals
 Increased client renewals and referrals
 Sold most long term memberships out of 4 states owned by franchisee
 Sales Close rate 95%

2. Owner/President L A Weight Loss 1999 - 2008
 Responsible for all aspects of owning and operating a business
 All aspects of sales & recruitment, hiring, training & motivating employees
 Consistently in top 10 of company in sales nationwide
Clinic Administrator Incon Therapy 1997 - 1999
 Responsible for implementing a new clinical incontience program
 Responsible for staff of physicians, nurse practitioners, nurse & marketing personnel
 Marketed clinic’s services by cold calling on doctors, Assisted Living Facilities, Senior Centers
General Manager (three states) Nutri System 1988-1990 & 1995-1997
 Responsible for all operational aspects of franchise company with 18 locations across
Alabama, Mississippi and Georgia
 Responsible for performance of Area Managers, Managers, Advertising Department,
Accounting Department and IT Department
 Developed, implemented and monitored annual business plans, budgets & goals
 Reviewed cash flow analysis and financials to be accountable for profitability of company
 Allocation of funds of regular operating and capital expenditures
 Lease negotiations and contracting labor
 Recruiting and hiring all Upper Management, Doctors, Nurses, Managers and Staff
 Increased revenue 22% after taking over company
 Increased profitability 107% over first year
Marketing Coordinator
 Responsible for all aspects of advertising with print, radio and TV
 Negotiated and executed all media negotiations
Area Manager
 Recruited, interviewed, hired and trained all personnel in sales
 Assisted in opening 10 locations
 Continued all updated training and sales assistance
Center Manager
 Responsible for all selling and management aspects of center
 Doubled volume of center within 3 months after taking over as manager then promoted
to Area Manager
Regional Director Inches Away 1993 – 1995
 Responsible for Operational Support for 25 Centers across the U.S. and Mexico
 Liaison between centers, owners and corporate office
 Assisted in closing sales of new Franchisee prospects
 Conducted Franchisee Owner’s Orientation Sales Training as well as Grand Opening Sales &
Training for all new centers in US and Mexico

3. Education
Auburn University Auburn, AL
B. S. Degree
Volunteer Work
American Cancer Society
Muscular Dystrophy Association ( 2nd highest fundraiser)
Church outreach programs