What does recruiting in a transparent world mean? What do you need to be sure you and your company are doing to hire the best? Katrina Collier shared in Tel Aviv at HRus.
RecFest 17 Tech Stage Keynote
Why should highly sort after technical talent talk to you? They're in demand and you're being lazy! Use recruitment tech the right way.
Creating Content To Ignite a Member AudienceSeth Price
How do you cut through the noise and create advocacy and engagement throughout your organization? In this talk, we explore step-by-step content marketing strategies that show you how to develop meaningful member content mapped to your organization's goals and members' needs. Learn how to build trust and engagement with members, consumers, and constituents and leverage social tools to effectively get your message in the right hands. Filled with resources and examples that will help you cut through the noise and have your message heard.
Untethered with Evernote July Google+ HangoutStacey Harmon
#GetUntethered! Hangout with Evernote Business Certified Consultants and Ambassadors Stacey Harmon and Kristi Willis. In July's hangout, they discuss strategies for managing leads and business cards with Evernote.
In this hangout, Stacey and Kristi:
* demonstrate how to capture business cards with Evernote's iOS business card capture feature
* provide Android options for business card scanning and Evernote integration
* illustrate 3 workflow case studies for lead management in Evernote
Have specific questions? Leave a comment below!
Stacey and Kristi are independent entrepreneurs, passionate Evernote power users, and authors of Untethered with Evernote: Tips and Workflows for Independent Entrepreneurs (www.GetUntethered.com). Join us!
This Get Untethered with Evernote Hangout is a monthly series discussing effective strategies for using Evernote to be more productive. You can voice your opinion on the topic for next months session in our Get Untethered Facebook Group. Ask to join the community now: www.Facebook.com/group/GetUntethered
Join us for next month's hangout, where Stacey and Kristi discuss task management with Evernote here: https://plus.google.com/events/cueb2p55sorjq7bnpoa1cb8pfo8
2014 Rock Your Brand Webinar Series: Promote Your BrandSisarina
"If you build it, they will come." While this may have worked in the 1980's flick Field of Dreams, when it comes to your online presence, having a website alone isn't enough. Building a solid promotion strategy through social media is the key to raising awareness of your brand.
Learn the basics of:
- social media platforms
- the do's and don'ts of posting
- how to sound like your brand online
In today's world of social media it can feel like you are drinking through a fire hose. It can be overwhelming when trying to make connections that matter when the online community is growing at an alarming rate. Learn how to filter through the crowd and identify influencers in your space and how you can leverage those relationships to drive your personal brand and build yourself as a thought leader.
RecFest 17 Tech Stage Keynote
Why should highly sort after technical talent talk to you? They're in demand and you're being lazy! Use recruitment tech the right way.
Creating Content To Ignite a Member AudienceSeth Price
How do you cut through the noise and create advocacy and engagement throughout your organization? In this talk, we explore step-by-step content marketing strategies that show you how to develop meaningful member content mapped to your organization's goals and members' needs. Learn how to build trust and engagement with members, consumers, and constituents and leverage social tools to effectively get your message in the right hands. Filled with resources and examples that will help you cut through the noise and have your message heard.
Untethered with Evernote July Google+ HangoutStacey Harmon
#GetUntethered! Hangout with Evernote Business Certified Consultants and Ambassadors Stacey Harmon and Kristi Willis. In July's hangout, they discuss strategies for managing leads and business cards with Evernote.
In this hangout, Stacey and Kristi:
* demonstrate how to capture business cards with Evernote's iOS business card capture feature
* provide Android options for business card scanning and Evernote integration
* illustrate 3 workflow case studies for lead management in Evernote
Have specific questions? Leave a comment below!
Stacey and Kristi are independent entrepreneurs, passionate Evernote power users, and authors of Untethered with Evernote: Tips and Workflows for Independent Entrepreneurs (www.GetUntethered.com). Join us!
This Get Untethered with Evernote Hangout is a monthly series discussing effective strategies for using Evernote to be more productive. You can voice your opinion on the topic for next months session in our Get Untethered Facebook Group. Ask to join the community now: www.Facebook.com/group/GetUntethered
Join us for next month's hangout, where Stacey and Kristi discuss task management with Evernote here: https://plus.google.com/events/cueb2p55sorjq7bnpoa1cb8pfo8
2014 Rock Your Brand Webinar Series: Promote Your BrandSisarina
"If you build it, they will come." While this may have worked in the 1980's flick Field of Dreams, when it comes to your online presence, having a website alone isn't enough. Building a solid promotion strategy through social media is the key to raising awareness of your brand.
Learn the basics of:
- social media platforms
- the do's and don'ts of posting
- how to sound like your brand online
In today's world of social media it can feel like you are drinking through a fire hose. It can be overwhelming when trying to make connections that matter when the online community is growing at an alarming rate. Learn how to filter through the crowd and identify influencers in your space and how you can leverage those relationships to drive your personal brand and build yourself as a thought leader.
Instagram For B2B Marketing (And More) - John Lane - Presentation for PR NewsJohn Lane
"Visual Storytelling With Instagram" presentation was given at a PR News Conference in May 2016.
In this presentation, you'll find ideas for getting the most from your efforts on Instagram and examples of how brands are doing things right.
Digital DNA - Travel bloggers - friend or foeNial Toner
I recently held a workshop at the Digital DNA Tourism event in Belfast. The focus of the workshop was to look at ways to find travel bloggers online to identify opportunities to work together. Get in touch if you would like more info on these slides - nial at thetomorrowlab dot com.
2020 SAI Presentation: Supporting Social-Emotional Needs for StaffDr. Jared Smith
Hear how local leaders are approaching timely and relevant topics and interact with colleagues via Zoom breakout rooms to discuss how their ideas and others can work in your context. Grow your network and your practice!
Get Untethered with Evernote- Publishing with Evernote: Blogs, Books and More Stacey Harmon
#GetUntethered! Hangout with Evernote Business Certified Consultants and Ambassadors Stacey Harmon and Kristi Willis. In December''s hangout, they discussed publishing with Evernote.
Stacey and Kristi are independent entrepreneurs, passionate Evernote power users, and authors of Untethered with Evernote: Tips and Workflows for Independent Entrepreneurs (www.GetUntethered.com). Join us!
This Get Untethered with Evernote Hangout is a monthly series discussing effective strategies for using Evernote to be more productive. You can voice your opinion on the topic for next months session in our Get Untethered Facebook Group. Ask to join the community now: www.Facebook.com/group/GetUntethered
Spring Creek Group Social Media Non-Profit Summit 2-24-2011Mediabrands Social
Spring Creek Group hosted a summit for non-profits to learn about social media. Here's the deck that we presented. There were small group breakout sessions and a wonderful panel to round out the day.
TBEX North America 2016; Twitter Parties, Heather LopezTBEX
Community, Heather Lopez aka The Social Commerce Mom, founded Bloggin’ Mamas, a national network of over 4000 mom bloggers. She has more than 50,000 engaged followers throughout the US and abroad and was featured in Maria Bailey’s Power Moms book. She has appeared on NBC, MSNBC, NY1 TV, The NY Daily News, The Sun Sentinel, The Miami Herald, PR Week, HITS 97.3 and co-founded the South Florida Parenting Magazine’s Mom Approved Panel. Heather officially began blogging in 1997 and made her way into mom blogging in 2009. Most recently, Heather launched I Love Family Travel to document her families travels.
Social Media Marketing: Steps To Success Blue Thumb
Deciding where to focus your social media energy can be a confusing process, especially when resources are limited. While it's important to keep up with the latest trends and technologies to stay relevant, it's even more important to remain strategic and calculated when opening new channels. Having a presence on every social media site and platform does not necessarily equal success. In this session, learn the steps and questions necessary to make the best social media decisions and innovative ways to engage your audience.
Putting the conversion into content - Justin TaylorJustin Taylor
As content providers, we all too often measure success on metrics such as Likes, Tweets, Pins etc. Although these indicators are good barometers of success, they offer no real indication of conversion.
Conversion is the holy grail of any content marketing campaign, therefore how do we inject the conversion into content?
EdTech professionals will be challenged to become a change agent within their profession by implementing education and social media marketing tools within their daily practice. The presentation will focus on teaching and learning in the digital age and the importance of social media leadership as a communication device for educators with students, parents, and the community.
How To Make Sure Your Brand Is Dressed To The NinesVerticalResponse
Special Guest: Jessica Berlin, Social Media Manager at American Eagle Outfitters
Managing the social presence for American Eagle Outfitters, Inc., a leading global specialty retailer with over 8 million Facebook fans, Jessica Berlin knows how to navigate the social retail space like few others do. She will share her insight into how to put your brand front and center and turn your customers into enthusiastic fans through engaging content.
Triangle SMC - 5 Attributes of a FANatical SalespersonMeredith Oliver
Presented to the Triangle Sales and Marketing Council, this program addresses five of the most important attributes of the modern day salesperson. Professional sales and marketing speaker, Meredith Oliver, CSP, MIRM has fifteen years of experience in the home building industry. She is an author, speaker and founder of Meredith Communications, a digital marketing agency in Raleigh, NC. For more information about Meredith's speaking services visit MeredithSpeaks.com.
Social Studies is a series featured on my blog (www.CutlerDave.com) in which I interview people at various businesses to examine their social media marketing efforts.
Endnote presentation at the 2018 Service Design in Government ConferenceCaroline Jarrett
Caroline Jarrett and Jane Reid wrap up #SDinGov 2018 with an overview of some of the conference highlights. Service Design in Government ran from 7-9 March, 2018, at the John McIntyre Conference Centre in Edinburgh
Ever wondered how to leverage bloggers to create buzz for you? Learn how to identify bloggers, gauge their true influence, and then engage them to blog about you. Plus learn what considerations need to be included in your negotiations and deliverables.
Forget the war for talent, with the right know-how it’s always possible to find the right people. What you’re really fighting for now is attention. Do you deserve it? Does your company?
Social Recruiting Expert Katrina Collier will share:
How technology opened the door to your company and how it impacts hiring.
See real examples and discover simple (and free) changes that improve your social recruiting efforts immediately.
Peer to peer: discover how easily you can use employee-generated content to attract great people.
Keynote: SourceCon Spring 2017 - Can We Automate Being Human?The Searchologist
In recruitment we love to call people anything but people; we call them candidates, talent, resources, and worse. Have we forgotten how to be human in this automated age? Have all the tools and shortcuts made us forget how to approach people as, erm, people? Is that why terms like hyperpersonlization and profersonal are on the rise?
Katrina Collier will challenge sourcers & recruiters to rise above the robotics and to put the human back in. You’ll see clear examples of why the wrong automation only creates noise and discover how to ensure you’re not losing that all important personal touch, because isn’t recruitment really all about engaging with people?
Instagram For B2B Marketing (And More) - John Lane - Presentation for PR NewsJohn Lane
"Visual Storytelling With Instagram" presentation was given at a PR News Conference in May 2016.
In this presentation, you'll find ideas for getting the most from your efforts on Instagram and examples of how brands are doing things right.
Digital DNA - Travel bloggers - friend or foeNial Toner
I recently held a workshop at the Digital DNA Tourism event in Belfast. The focus of the workshop was to look at ways to find travel bloggers online to identify opportunities to work together. Get in touch if you would like more info on these slides - nial at thetomorrowlab dot com.
2020 SAI Presentation: Supporting Social-Emotional Needs for StaffDr. Jared Smith
Hear how local leaders are approaching timely and relevant topics and interact with colleagues via Zoom breakout rooms to discuss how their ideas and others can work in your context. Grow your network and your practice!
Get Untethered with Evernote- Publishing with Evernote: Blogs, Books and More Stacey Harmon
#GetUntethered! Hangout with Evernote Business Certified Consultants and Ambassadors Stacey Harmon and Kristi Willis. In December''s hangout, they discussed publishing with Evernote.
Stacey and Kristi are independent entrepreneurs, passionate Evernote power users, and authors of Untethered with Evernote: Tips and Workflows for Independent Entrepreneurs (www.GetUntethered.com). Join us!
This Get Untethered with Evernote Hangout is a monthly series discussing effective strategies for using Evernote to be more productive. You can voice your opinion on the topic for next months session in our Get Untethered Facebook Group. Ask to join the community now: www.Facebook.com/group/GetUntethered
Spring Creek Group Social Media Non-Profit Summit 2-24-2011Mediabrands Social
Spring Creek Group hosted a summit for non-profits to learn about social media. Here's the deck that we presented. There were small group breakout sessions and a wonderful panel to round out the day.
TBEX North America 2016; Twitter Parties, Heather LopezTBEX
Community, Heather Lopez aka The Social Commerce Mom, founded Bloggin’ Mamas, a national network of over 4000 mom bloggers. She has more than 50,000 engaged followers throughout the US and abroad and was featured in Maria Bailey’s Power Moms book. She has appeared on NBC, MSNBC, NY1 TV, The NY Daily News, The Sun Sentinel, The Miami Herald, PR Week, HITS 97.3 and co-founded the South Florida Parenting Magazine’s Mom Approved Panel. Heather officially began blogging in 1997 and made her way into mom blogging in 2009. Most recently, Heather launched I Love Family Travel to document her families travels.
Social Media Marketing: Steps To Success Blue Thumb
Deciding where to focus your social media energy can be a confusing process, especially when resources are limited. While it's important to keep up with the latest trends and technologies to stay relevant, it's even more important to remain strategic and calculated when opening new channels. Having a presence on every social media site and platform does not necessarily equal success. In this session, learn the steps and questions necessary to make the best social media decisions and innovative ways to engage your audience.
Putting the conversion into content - Justin TaylorJustin Taylor
As content providers, we all too often measure success on metrics such as Likes, Tweets, Pins etc. Although these indicators are good barometers of success, they offer no real indication of conversion.
Conversion is the holy grail of any content marketing campaign, therefore how do we inject the conversion into content?
EdTech professionals will be challenged to become a change agent within their profession by implementing education and social media marketing tools within their daily practice. The presentation will focus on teaching and learning in the digital age and the importance of social media leadership as a communication device for educators with students, parents, and the community.
How To Make Sure Your Brand Is Dressed To The NinesVerticalResponse
Special Guest: Jessica Berlin, Social Media Manager at American Eagle Outfitters
Managing the social presence for American Eagle Outfitters, Inc., a leading global specialty retailer with over 8 million Facebook fans, Jessica Berlin knows how to navigate the social retail space like few others do. She will share her insight into how to put your brand front and center and turn your customers into enthusiastic fans through engaging content.
Triangle SMC - 5 Attributes of a FANatical SalespersonMeredith Oliver
Presented to the Triangle Sales and Marketing Council, this program addresses five of the most important attributes of the modern day salesperson. Professional sales and marketing speaker, Meredith Oliver, CSP, MIRM has fifteen years of experience in the home building industry. She is an author, speaker and founder of Meredith Communications, a digital marketing agency in Raleigh, NC. For more information about Meredith's speaking services visit MeredithSpeaks.com.
Social Studies is a series featured on my blog (www.CutlerDave.com) in which I interview people at various businesses to examine their social media marketing efforts.
Endnote presentation at the 2018 Service Design in Government ConferenceCaroline Jarrett
Caroline Jarrett and Jane Reid wrap up #SDinGov 2018 with an overview of some of the conference highlights. Service Design in Government ran from 7-9 March, 2018, at the John McIntyre Conference Centre in Edinburgh
Ever wondered how to leverage bloggers to create buzz for you? Learn how to identify bloggers, gauge their true influence, and then engage them to blog about you. Plus learn what considerations need to be included in your negotiations and deliverables.
Forget the war for talent, with the right know-how it’s always possible to find the right people. What you’re really fighting for now is attention. Do you deserve it? Does your company?
Social Recruiting Expert Katrina Collier will share:
How technology opened the door to your company and how it impacts hiring.
See real examples and discover simple (and free) changes that improve your social recruiting efforts immediately.
Peer to peer: discover how easily you can use employee-generated content to attract great people.
Keynote: SourceCon Spring 2017 - Can We Automate Being Human?The Searchologist
In recruitment we love to call people anything but people; we call them candidates, talent, resources, and worse. Have we forgotten how to be human in this automated age? Have all the tools and shortcuts made us forget how to approach people as, erm, people? Is that why terms like hyperpersonlization and profersonal are on the rise?
Katrina Collier will challenge sourcers & recruiters to rise above the robotics and to put the human back in. You’ll see clear examples of why the wrong automation only creates noise and discover how to ensure you’re not losing that all important personal touch, because isn’t recruitment really all about engaging with people?
Social Media & Recruitment, A Match Made In Heaven? The Searchologist
Invited to give a presentation at an event run by Oracle & Symatrix. Looking at why social media matters, how it helps & hinders recruitment, and how easily a few changes can improve results.
The HR Summit in Iași, Romania, was all about 'Difficult times? SuperHeRoes are here' http://iasi.hrsummit.ro/
There are many IT companies here who struggle to recruit as their staff are stolen by other firms and countries. My piece was on getting candidate engagement right!
This presentation was given during SMX Advanced Local University 2013 in Seattle Washington. The presentation has a heavy social focus on Pinterest, Facebook, Yelp, Siri, Apple Maps and Foursquare and we do our best to give alternative methods for traffic besides Google.
Cultivating Your Twitter Following (Uris 141)
Fifty followers just won't cut it. How can you attract a large following on Twitter, and how does Twitter fit into your overall social media strategy?
Angel Aviles-Clinton, Co-Founder, BeScene Marketing
Joselin Mane, Co-Founder, BeScene Marketing
Social Media for the Travel Industry: What Works NOW?Krista Neher
Krista Neher (www.KristaNeher.com), CEO of Boot Camp Digital (www.BootCampDigital.com) presented on social media for the travel industry.
The travel & tourism industry is changing quickly - and smart marketers are staying on top of social media.
This presentations shares the top trends in social media that businesses in the travel industry should take note of. Discover how tools like Instagram, Pinterest, Hashtags and Review Sites can impact your success online and build a clear strategy to take advantage of them.
Travel and Tourism marketers can discover how to break through the clutter on Facebook to drive results and learn how to really connect with the audience.
Krista Neher is a bestselling author, social media keynote speaker and social media thought-leader. She enjoys speaking to the travel industry about social media, and works with a variety of travel and tourism groups on their digital marketing strategies.
Going Beyond #Cats, #Bacon and #IceBucketChallengesBryan Willmert
Spoke with a group of people looking to expand their abilities and network. They are seeking the new employment opportunities while also growing in their understanding of social media. This presentation walks them through steps towards greater understanding. Also pointing them towards tips to enhance their experience.
Klout Matters for Findability University - August 2014Gina Carr, MBA
Learn all about Klout - what it is, how it works, and how to raise your score. Presented to Heather Lutze's Findability University on August 11, 2014. http://events.constantcontact.com/register/event?llr=pntks4oab&oeidk=a07e9lzdk68e0a8f2bf
Visual Social Media Marketing for Travel and TourismKrista Neher
This presentation covers visual social media marketing for the travel and tourism industry: hotels, B&Bs, adventure sites, destinations, restaurants, attractions and more.
Discover how social networks like Instagram and Pinterest can be used to grow your business.
Delivered by Krista Neher, professional keynote speaker and CEO of Boot Camp Digital.
If you received your message what would you do with it? Do you even ponder this before you hit send or leave your voicemail? Tech has given recruiters all of these tools to spam candidates in 100 different ways, but if just sending a message worked we wouldn’t be seeing such a drop in response rates. So why is it happening? Why is candidate ghosting now a thing? In this session you’ll discover:
• How candidates have turned the tables and why it’s costing you that great hire
• What you can do to improve your response rates and attract candidates more effectively
• How to stop candidate ghosting!
Klout Matters - presentation to National Speakers Association - Colorado Chap...Gina Carr, MBA
These are the slides from a presentation on Klout Matters I did for the I Heart Tech Day at the National Speakers Association - Colorado chapter on March 22, 2013. I explain the Why, What, and How of Raising your Klout score.
Traditional Marketers Are Coming for Our Jobs - #StateofSearch 2014Ruth Burr Reedy
Traditional marketers are making big plays into the digital marketing space. In this increasingly competitive market, how can digital marketers compete with traditional marketing and big media?
In my talk at DFWSEM State of Search 2014, I discussed the coming tide of traditional marketers trying to do digital marketing, the threats to be aware of, and strategies to compete.
How to Create Clickable Content Without Selling Your Soul, by David GrinerY'all Connect
David Griner
Y'all Connect Presented by Alabama Power
June 12, 2015
Birmingham, Alabama
For more: http://yallconnect.com/videos/david-griner-how-to-create-clickable-content-without-selling-your-soul/
David Griner: Effective, attention-grabbing headlines don’t have to be clickbait nonsense or inscrutable SEO garbage. We’re living in a golden age of shareable content. Strong storytelling and intelligent writing are more appreciated (and vital) than ever.
David Griner, digital managing editor of Adweek.com, will share some tips that have helped his site’s readership and social media engagement explode in recent years. The veteran presenter and digital strategist will walk attendees through tangible, practical tips that can help any publisher, personality or marketer better connect with the right audience.
Make this year the year you shine on Twitter! This deck was presented at the Women in Digital Lausanne meetup and is created for marketers, solopreneurs, business owners (and anyone else) who wants the skinny on what's important to know when getting started on Twitter.
Thanks to everyone who attended the meetup. You rock!
Leading Edge Companies Rock Transparency - Katrina Collier's Keynote ERE Fall...The Searchologist
Technology opened the door to your business; social media shifted recruitment into a world full of new possibilities. Yet few embrace its potential and many are making talent acquisition harder for themselves.
In 2017, competition for our attention is fierce; the Internet has created immense distraction. Do you even deserve the attention of highly sort after talent?
Social Recruiting Expert, Katrina Collier, will show you:
- How leading edge companies embrace transparency and create candidate connection
- See real examples and discover how simple (and free) changes will immediately improve talent acquisition
- Why reaching beyond LinkedIn to other social networks is crucial
- How employee generated content is the easiest recruitment tool you didn’t know you had
HR Innovators Virtual Conference: HR Must Use Social Media to Engage and Attr...The Searchologist
http://conf.humanresourcestoday.com/katrina-collier/
The explosion of social media has enabled companies direct access to people like never before and in 2016 using social media for talent acquisition is not a new concept. But with the explosion came the noise and visibility so HR must work smarter if it wants to engage & attract new employees.
- Gain an understanding of how technology has opened the door to your company and how that impacts hiring
- See examples of companies who are using employer (or even employee) branding to ease talent acquisition
- Discover tools that you can use to map across social networks to improve candidate engagement.
20 minute presentation at Digital Catapult's recruitment event in conjunction with Eversheds on the 13th July 2016. Discussing how technology has irreversibly changed the face of recruitment.
Keynote: Social Recruiting Strategies Conference - Dallas TX USA 2016The Searchologist
Focus on Future Recruits Now - Using Social Media Trends You Should Not Ignore. http://socialrecruitingstrategies.com/dallas-2016/agenda/
A look at what Recruiters need to be aware of now and in the (short term) future.
Finding new recruits online is easy but getting their response in this noisy world is an art! The explosion of social media has enabled companies direct access to people like never before and in 2016 using social media for recruiting is not a new concept.
But with the explosion came the noise and recruiters must work smarter if they want to engage & attract candidates to their roles.
- Discover tools that you can use to map across social networks to improve candidate engagement.
- See real examples of companies who are getting it wrong (and why) and learn from those who are getting it right.
- Simple steps that you can implement immediately to maximise your return on social recruiting
Avoid The Bite: How To Engage Tech Talent & Make Them Your Best Friends.The Searchologist
Webinar for Jobscience: presented by Katrina Collier, Winning Impression, Social Recruiting Specialist and Bennett Sung, Jobscience, Director of Storytelling
What does it take to get the attention of scarce technical talent, people who are ignoring you? How do you become a person that they actually want to listen to? What’s the best approach?
Today, there are so many tools that will help you find technical professionals that it’s easy. But, just because you can easily source and message them, doesn’t mean you should. In this webinar, you’ll discover what it takes to gain trust, build rapport, and be heard over the hundreds of other companies bombarding these candidates. You’ll learn tips for attracting their attention, engaging appropriately, and you’ll know the difference between good and bad practices.
Listen to the webinar here: http://bit.ly/1CdjAgo
Jump Starting Your Talent Communities with Great ContentThe Searchologist
Content, content, content. All you ever hear these days is “build it and they will come”. But what content should you be sharing that will attract and engage talented people, leading to the creation of a superior talent community? Furthermore, how can you gain the buy-in from your Marketing Team & Senior Management that is needed to truly support your effort?
In this webcast, Katrina Collier will share 10 ideas for quickly creating and sharing valuable content that will attract new candidates, showcase your people and employer brand, and keep your fans (talent pool) engaged.
To round it off, you’ll also hear five tips for gaining the buy-in of your marketers and senior managers.
Katrina Collier is a Speaker, Trainer and Writer on the use of Social Media in Recruitment and Job Search. Using her extensive industry experience, she shows companies how to use many sites, including LinkedIn, Google+, Facebook, Twitter and more, to recruit the people they need directly online. Katrina regularly speaks at industry events including at the Social Media in Recruitment and Recruiting Through Social Media conferences; she writes social recruiting articles for Jobsite, The Work4 Blog, Computer Weekly, HR Zone and her own blog; and she volunteers as a Business Expert at Working Knowledge, bridging the gap between education and the workplace.
Are you making one of these sins in your social recruiting?
- Yearning for social recruiting results without investing in research or training
- Being everywhere at once & turning talent off with your poor social presence
- Cutting corners by using fake adverts or leaving old job postings live
- Posting jobs from your ATS without adding content to the mix
- Ignoring job seeker comments on your pages & profiles
- Ignoring social media etiquette & repelling industry influencers
- sharing one way content, failing to interact, and lacking gratitude
Social Recruiting Showdown: Facebook vs LinkedIn [Infographic]The Searchologist
Yet to be convinced that Facebook should be part of your social recruiting strategy, think again. Look at the stats. Further reading http://www.winningimpression.com/blog/2014/01/facebook-works-for-social-recruiting/ and http://www.work4labs.com/blog/how-to-harness-the-power-of-facebook-for-recruiting-and-sourcing/
26. @KatrinaMCollier
Subject: I dig the Batman photo
Will,
I hope this finds you well. I wanted to speak with you
about a potential opportunity for you here at
comScore. I’m looking forward to getting in a little
Batman/Superman movie time in the near future.
But I digress… we’re working on bringing some new
products to life in the programmatic space, and we
need someone with some strong chops in the Ad &
Digital space to help us make that a reality.
Given the experience you have with _______ on the
Ad Tech platform, I think you might be able to help us
get there. I’d love to talk with you about what we’re
doing, and see if you might have some interest. We’re
not curing cancer, but we’re affecting billions of dollars
that are spent in the Ad arena each month.
Let me know if you’d be open to having a chat.
Thanks,
Pete Radloff
To: Radloff, Pete
Subject: Re: I dig the Batman photo
Hi Pete,
Thanks for reaching out. Nice job on the Googling - I had
forgotten about that photo =)
To be transparent, I'm fairly happy at ______ and
probably unlikely to want to move to comScore at this
time. But it never hurts to chat and am always glad to do
a 30 minute call some day if you're up for it.
Email Love