The document discusses how the target audience of males ages 15-25 and females ages 15-25 was addressed in a police thriller film. Several techniques were used, including: 1) Setting the film in a modern, stylish police station to attract the target audience. 2) Portraying young policemen and using stereotypical criminal features to make the characters more relatable. 3) Employing thriller genre codes like mysteries and fast pacing to entice thriller fans. 4) Advertising through social media, radio, and magazines aimed at the target demographic.