1. About Me
Father of 3 children
Started my career as a Business Analyst
Switched to Marketing & Sales in 2001
Am passionate about helping people
Let’s focus on you.
2. A Pew Research Center survey found that during periods of lost income and
unemployment:
Family Finances Were Adversely Affected
Foreclosure
Auto, Boat, RV repossession
Credit Rating Decline
Relationships Were Strained
Family
Personal
Professional
Self Respect Was Adversely Affected
Loss of Self Respect
Career was Adversely Affected
Career Goals Unattainable
Questions Future of Career
Overall Dissatisfaction of Life
Serious Situations
5. Challenges with getting more income:
•Lack of time
• Economy
• Competition
• Knowledge
• Money
• Process
6. 1. Create a blog – Helps you attract and engage
your target audience.
10-Step Method for Recovering from a Loss of
Income. This Method Will work for you!
7. Benefits
• Get a better job
• Start a new business
• Become a published author
• Gather information about your readers
• Build a network
• Increase search engine traffic
• Humanize your brand
• Support your social media initiatives
• Build authority in your industry
• Help generate inbound links
• Help you rank for long-tail search queries
• Facilitate valuable discussion
• Allow you to achieve ‘freshness’
• Increase leads
8. 2. Create a lead-capture page for your blog.
Allows you to touch your prospect 7 times within 1 week.
1. A prospect visits your impressive website and requests a helpful article.
2. The article is delivered in a friendly, personalized email.
3. The prospect reads the informative article.
4. The article encourages them to sign up for your email list.
5. When they sign up for the list, they get a friendly welcome letter.
6. A few days later, they receive an issue of your newsletter.
7. A week later, you send an automated email invitation to explore working together.
– Helps you maintain a relationship with your target audience in an
extremely efficient manner. Wouldn’t you agree?
9. 3. Create a lead capture form and database or use
an auto responder.
• Turn anonymous website visitors into subscribers.
• Build long term relationships with subscribers with little effort.
• Enable continuous marketing without hiring more people.
• Follow-up flawlessly without missing a single customer.
• Generate repeat sales due to constant communication.
• Lead more subscribers to your blog or website.
• Obtain measurable results.
• Ensure better e-mail delivery.
• Brand yourself with all the e-mails.
• Allows you to easily duplicate your efforts.
Benefits
10. 4. Create informative, valuable messages and send
automatically through drip campaigns to your list
members.
Use the A-I-D-A approach and the A-B-C. Approach.
A – Attention
I – Interest
D – Desire
A – Action
A – Always
B – Be
C – Closing
Alec Baldwin in Glengarry Glen Ross example.
12. 6. Promote your blog with personal and professional
contacts via email. Be sure to Include the URL in
your email signature as well.
13. 7. Add Membership Levels to your blog converting it to a
Membership Site/Online University
There can be multiple levels of membership including free.
Please get something to write with and a piece of paper.
Now, write “Monthly amount” in the left-hand column .
Next, write “Annual amount “ in the right-hand column.
Example:
Monthly amount Annual amount
Now, please grab a calculator and calculate the following then write down your answers
under each column for the following scenarios.
14. $97 a month from 456 members. ($97 x 456)
How much additional money would you receive each month?
How much additional money would you receive each year?
Please write those numbers under the appropriate column heading.
15. $159 a month from 228 members.
How much additional money would you receive each month?
How much additional money would you receive each year?
Please write those numbers under the appropriate column heading.
16. $279 a month from 61 members.
How much additional money would you receive each month?
How much additional money would you receive each year?
Please write those numbers under the appropriate column heading.
17. Now, total the amounts from each scenario.
How much would you receive each month from all membership levels?
How much additional money would you receive each year from all membership levels?
18. Monthly amount Annual amount
$44,232 $530,784
$36,252 $435,024
$17,019 $204,228
_______________ _______________
$97,503 $1,170,036
Does your paper look like this?
19. Do you believe you can help more people by using today’s
technology?
Do you believe you can help more people with the appropriate
training?
Do you believe you can help more people with the appropriate
support?
“Whether you think you can, or you think you can't--you're right.”
- Henry Ford
20. Additional Benefits to Having a Membership Site/Online
School:
Reduced wasted time with prospecting. Have you ever met a prospect you didn’t like
(or one that didn’t like you?) due to personality, cultural, or political differences?
Increase your universe
Geographical limits – Have you ever had a desire to get more clients from other parts of the
state, country, world?
Income limits – Have you ever been turned down because the prospect couldn’t afford
your services?
Schedule conflicts – Have you ever had difficulty scheduling an initial meeting with a
Prospect?
Value proposition – Have you ever wanted to form a JV with others?
Competition – Have you ever wanted to separate yourself from the crowd?
21.
22.
23.
24. 8. Promote your Membership Levels with social
media and email.
Similar to promoting your blog. So no pics here.
25. 9. Sell your Membership Site/Online School.
You have built an asset that can be sold for multiples of
earnings.
26. 10. Help others do what you just did.
Become a Master Instructor of Membership Sites/Online Schools
Become a guest speaker
Author a best-selling book, Collect consulting fees
Gradual Retirement Exit Strategy!
27. Options
1. Figure out how to complete the steps yourself – buy books, scour the Internet, call
authorities to get advice.
2. Pay someone to do them for you.
3. Do a little of both. Hire someone ( me ) to teach you how to create a Membership
Site/Online school that is unique to you, promote it to the point that it has attained
significant value, and sell it for huge profits.
4. Procrastinate -Do you believe the problems and implications of those problems you are
facing now will go away with procrastination? Whatever you decide, do it now.
You don’t have to sign up to be a member of my awesome online school but do something!
“In a moment of decision, the best thing you can do is the right thing to do, the
next best thing is the wrong thing, and the worst thing you can do is nothing.”
– Theodore Roosevelt
28. What I propose we do at this point is
Examine what you receive when you become my
student.
29. You will receive training, tools, and other resources that will guide you, step by step, throughout the
entire process of:
Blog and Membership Site/Online School Creation
Create a professional-looking blog and Membership Site/Online School on your own hosting account.
Viral Marketing Campaign Creation (Social Content Locks with Blog Templates)
Create viral campaign strategies to tap into the vast market within social media .
Online Lead Generator Creation (Email Opt-In Form & Database)
Visitors can subscribe to emails, e-Newsletters, and special offers on your lead capture page
Video Creation
Create professional videos for your members/students.
Domain Name Creation
Any available new domain with hosting. It’s your domain not a sub-domain.
Social Media Promotion
Target your prospects using leading edge social media marketing strategies.
Affiliate Program Creation - Bonus
Create an affiliate program to dramatically increase membership subscriptions/student enrollments.
30. Selling Your Membership Site/Online School for Multiples of Earnings
Receive maximum value for your membership site when you’re ready to sell it.
You Will Receive Support & Additional Resources
Email support, weekly training webinars, as well as access to training & resources to make
your Membership Site/Online School a success.
Everything you need to build, promote,
and sell your Membership Site/Online School
In just a few hours a week.
31. By now, you should agree that you deserve to
have the financial freedom you’ve always
Wanted. Right?
By now, you should see how you can help more
people in less time than ever before. Right?
32. Imagine a life where there is no more trading time for dollars.
A life where you can spend more time with family and friends.
A life where you can spend more time traveling the world.
A life where you can spend more time doing the things you always
wanted to do but never had the time (or money).
You have residual bills. Why not
have residual income?