Jonathan LeBlanc discusses the challenges of rebuilding global commerce, particularly focusing on the substantial number of adults without bank accounts, which stands at 50%. He highlights barriers such as geography, culture, and trust that contribute to this issue and emphasizes the need for innovative solutions, including mobile technology, to serve the underserved populations. The document illustrates a transition towards a cashless society and the significant opportunities presented by mobile connectivity.

1. Rebuilding Commerce
Jonathan LeBlanc (@jcleblanc)
Head of Global Developer
Advocacy at PayPal + Braintree

2. A Little Story
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3. Driven by Basic Needs
Driven by Efficiency
Driven by Innovation
Entrepreneurial Growth
vs Economic Growth
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4. The Missing Market
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5. 50% of adults on the planet
do not have bank account
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6. Underserved?
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7. The Underbanked
The Unbanked
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8. East Asia: 59%
South Asia: 59%
Latin America: 65%
Central Asia / E Europe: 49%
Arab States: 67%
High Income: 8%
Total Underserved: 53%
Global Underserved
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9. Not Enough Money
Geography
Culture
Past Behavior
Language Barriers
Trust
Why are People Unbanked?
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10. Systems are Different
Everywhere
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11. The Whole System is
Broken
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12. Most Commerce Targets the
Technology Privileged
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13. The Main Barrier
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14. twitter: @jcleblanc | hashtag: #cpbr8
Prepaid Cards

15. Manipulation of the
Underserved
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16. Move to a Cashless
Society
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17. The Opportunity
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18. Cell Phones Everywhere
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19. More People Have Mobile
Phones than Toilets
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20. Case Studies
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21. Qiwi
https://qiwi.com/
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22. Installments
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23. Person to Person
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24. Hackathon Products
and Ideas
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25. Technology Leadership
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26. How We’re Changing
for the Market
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27. Omni Commerce
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28. Bluetooth Smart
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29. Bitcoin
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30. The Market is Shifting
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31. Thank You!
Jonathan LeBlanc (@jcleblanc)
Head of Global Developer
Advocacy at PayPal + Braintree