The radio trailer is for Heart FM and promotes Coca Cola. It targets females ages 25-45 who listen during rush hours while commuting. The trailer uses sound effects like a can opening and waves to associate Coca Cola with relaxation and summer. There is no ambient sound or music, just narration about the product and its recipe over sound effects. The sound levels are consistent so the narrator is clear without obscuring the effects. The advertisement is 29 seconds long.