The document discusses how the author attracted their target audience to their magazine. They used a friend named Izzy on the cover who was similar in age to readers to create a personal connection. Izzy's mixed cultural background and natural style aimed to include diverse readers and promote body confidence. The magazine also included in-depth interviews with popular artists and information about bands readers liked to intrigue them. Prize giveaways like tickets to a music festival were advertised on the cover to incentivize purchases.

1. How did you address/attract your audience?

2. I attracted my audience to the magazine n many ways. For example
through photography. On the front cover I used one of my friends
named Izzy. By using a girl of a similar age to the reader it will attract
them to the cover as they feel like they can relate to the cover creating
a personal bond between the two. I also had her wear very modern
clothing this would attract the part of my target audience that is
interested in fashion, Izzy also because she has a very friendly and
happy exterior.
Izzy is bicultural, meaning that her parents come from different places
in the world her mum have Spanish decent and her dad being Italian. I
though that by having someone with a mixed culture on the cover it
would attract and make people from different ethnic and different
cultural background feel welcome to the magazine and not feel
excluded or discounted as many magazines focus on just the majority
often discounting the minority, this is a major issue often associated
with film, magazine print and television.
Also by having Izzy wear very natural I am trying to inspire body
confidence, this will attract my target audience as they are encouraged
to feel comfortable in there own skin.
I attracted my target audience by including in-
depth and detailed interviews with artists that
they will have great interest in learning more
about. the text is full of exclusive information
that will be only in this magazine. This will
intrigue the target audience making them want
the buy the magazine.

3. Another way I attracted my target audience was by including bands that
they will be interested in learning more about such as Passenger, All time
low and Fall out boy. By having bold text for bands that my audience will
like will encourage them to buy the magazine as they will want to learn
as much information on these bands as possible. By including pull quote
on the cover I will be giving the audience a sneak peak into the article
inside once again making them want to learn and read more.
Also on the cover I included a plug in the left third of the magazine. I
included these on the cover as the chance of winning a prize will make
the audience want to buy the magazine to have to chance to win. I made
the prize tickets to Leeds fest as it is a popular festival to attend by my
target audience and many people miss out due to prices to attend. Also
due to my audiences high interest in music this will be a prize that they
would want to win.