The document discusses how the main film product and its ancillary materials were designed to appeal to the target audience. The title, font, and color scheme were meant to look professional and be consistent across the film and ancillary materials to create a recognizable brand. The target audience was identified as 60% male, ABC1 class, young viewers and students, and those with psychographics of succeeders, aspirers, and individualists. Elements of the film and ancillary materials incorporated violence and references to appeal to this audience.
'...The review itself consists of film terminology as the film should be analysed on a somewhat professional level rather than from a regular viewer’s perspective.'
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A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
Delivering Micro-Credentials in Technical and Vocational Education and TrainingAG2 Design
Explore how micro-credentials are transforming Technical and Vocational Education and Training (TVET) with this comprehensive slide deck. Discover what micro-credentials are, their importance in TVET, the advantages they offer, and the insights from industry experts. Additionally, learn about the top software applications available for creating and managing micro-credentials. This presentation also includes valuable resources and a discussion on the future of these specialised certifications.
For more detailed information on delivering micro-credentials in TVET, visit this https://tvettrainer.com/delivering-micro-credentials-in-tvet/
Thinking of getting a dog? Be aware that breeds like Pit Bulls, Rottweilers, and German Shepherds can be loyal and dangerous. Proper training and socialization are crucial to preventing aggressive behaviors. Ensure safety by understanding their needs and always supervising interactions. Stay safe, and enjoy your furry friends!
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...
Question 3 - Jamal
1. How effective is the
combination of your
main product and
ancillary?
Jamal Khan
Monday, 16 March 2015
2. Title
• The title for both the Ancillaries and the Film was important to create a brand that our Target
Audience of A,B and C1s could identify with.
• It was important that the font and colour scheme looked professional, not tacky and serious. This
is replicated in both the film and the poster, as well as the headline for the magazine.
• It is consistent throughout our movie and the ancillaries we produced which creates a style of
branding that we can put forward to our audience.
Monday, 16 March 2015
3. • The stylised font that we produced for the main poster is individual and
new yet still retains a professional font.
• This relates to our psychographics, where the majority are aspirers,
succeeders and individualists. The title retains originality yet is
influenced by professionalism and high standards.
• We retained this general stylisation in the font with the opening sequence
of the film.
Monday, 16 March 2015
4. Target Audience(s)
60/40 - Male/Female. This is due to the violent nature of our movie.
ABC1. This is due to the fact that our film contains references to other
movies as well as being a combination of low/high art - thus making it
a hybrid. Most short film audiences are made up of this demographic
too.
Young Viewers, Students. Most of the audience of short film are young
people (15-30). Young people will also understand the homage to our
inspirations as they are mostly contemporary to this age bracket.
Succeeders, Aspirers and Individualists. These three psychographics
make up most of the audiences of short film.
Monday, 16 March 2015
5. The gender split for target audience was slightly edged towards a
male audience (60/40:m/f) due to the violent theme of our movie.
This application to our target audience is reflected in a variety of
violent scenes throughout the film.
This continues with the poster - there is blood splatter on the wall
behind the Pig. The double page spread includes the Chicken
wielding a gun. Both of these ancillaries conform to the violent
theme of our product.
Gender splitBlood Splatter
Bleeding out
Bulletholes
Open wound
Blood Puddle
Execution
Monday, 16 March 2015
6. Class
The class target for our audience was A, B and C1 due to:
The combination of high and low art. We used a mixture of “low art”
references from different feature length movies, short films and video-
games. This was combined with a “high art” symphony by Beethoven
(Beethoven’s 5th).
The intertextuality behind these media texts was also important to
understanding the movie (E.g. Beethoven’s 5th = violence), so an
audience where a larger percentage is more likely to be educated is one
which is more likely to understand this.
Hotline Miami
Reservoir Dogs
Our film
Monday, 16 March 2015
7. Class
We carried on the attention to class by keeping our fonts for the Titles in
both ancillaries professional, as well as the film - similar to the tabloid
headlines that ABC1 demographics will read.
Our titling
Professional Tabloid Header
Monday, 16 March 2015
8. Age
As we discussed in our research, most short film members are young
(in the age bracket of 15-30).
A large quantity of these students live in the same time period the
media texts we created intertextual references to, e.g. Reservoir Dogs,
Hotline Miami.
These intertextual references are littered throughout the movie.
Beethoven’s 5th - The Symphony in our film.
Reservoir Dogs and Hotline Miami (Costume) Drive (Opening Sequence) Reservoir Dogs/ Western Movies (Standoff)
Monday, 16 March 2015
9. Age
The simple yet effective lexical fields used in the double page spread
matches our target audience’s reading capabilities.
The dark, gritty theme of the poster matches the conventions in the
crime-thriller genre and draws in any members of the audience
interested in short film. Especially young people who make up a
greater percentage of short film audiences.
This is especially done through the magazine review here that will
draw young people in through its influence as an Indie/Short film
reviewer.
Monday, 16 March 2015
10. PsychographicsSucceeder: We feel it is a plot that succeeds in;
Creating narrative enigma
Realistic in violence
Realistic Narrative - and employs a twist the audience would not have
perceived or foresaw. It also follows Todorov’s theory.
Individualists: Though we were influenced by other media texts, the
originality throughout this film, especially through the juxtaposition
between music and film will check this psychographic.
Aspirer: It is a short, independent movie which links to Aspirers who,
in the context of media, are usually independent movie makers such as
who create successful short films which leads to them getting into the
Industry.
Monday, 16 March 2015