As a service agency, we offer a complete suite of services along with the tools, expertise and objectivity needed to identify, evaluate and measure powerful ideas that deliver superior results. This includes Criador Empresa’s proprietary HubSwift. A rapid, yet rigorous, methodology for establishing powerful strategic direction for our clients' campaigns and branding initiatives.
This presentation tells us why email and social media integration is very effective as you can have the best of both worlds. With social media, you can further define your target audience. Using this info, you can create customized email campaigns with more targeted messages, which in turn significantly boosts conversion rates. A key focus of this presentation is the 6 creative ways in which you can achieve email and social media integration.
Chris Tuttle, Principal Consultant, Tuttle Communications
Twitter Handle: @ChrisTuttle
We all know we’re supposed to review digital metrics and make changes accordingly. But how many of us brush over metrics when we get busy? Or aren’t sure what to do with the data once we have it? Tuttle will review 3 simple ways to gather meaningful metrics with minimal effort — and offer suggestions on implementing actionable changes.
As a service agency, we offer a complete suite of services along with the tools, expertise and objectivity needed to identify, evaluate and measure powerful ideas that deliver superior results. This includes Criador Empresa’s proprietary HubSwift. A rapid, yet rigorous, methodology for establishing powerful strategic direction for our clients' campaigns and branding initiatives.
This presentation tells us why email and social media integration is very effective as you can have the best of both worlds. With social media, you can further define your target audience. Using this info, you can create customized email campaigns with more targeted messages, which in turn significantly boosts conversion rates. A key focus of this presentation is the 6 creative ways in which you can achieve email and social media integration.
Chris Tuttle, Principal Consultant, Tuttle Communications
Twitter Handle: @ChrisTuttle
We all know we’re supposed to review digital metrics and make changes accordingly. But how many of us brush over metrics when we get busy? Or aren’t sure what to do with the data once we have it? Tuttle will review 3 simple ways to gather meaningful metrics with minimal effort — and offer suggestions on implementing actionable changes.
1. What kind of media institutions
might distribute your media
product and why?
2. Referring back to my research
Looking back at my research my target audience panning
helped me with what institutions and contetns that my
magazine would inlcude, below you will be able to see an
example of my target audience questions that I asked members
of the general public in order to get closer to finishing my
magazine.
3. After doing research I saw that my magazine was starting to
relate to NME so I decided to have a look at their target
audience profile and get some ideas on stats figures
percentages and questions they asked and then I incorporated
them into my own in order to help me along the way of my
finished product. Here are a couple of examples of the target
audience profiling that NME have done.
