Question 2
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The document discusses the effectiveness of combining a main music video product with ancillary texts like advertisements and packaging. Key themes of trees, eyes, and veins were used throughout to symbolize loneliness and connect the products. Similar images, colors of black, white and grey, and same fonts were applied across all products to maintain brand identity and link the pieces together cohesively.
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Question 2 media completed
My main product was two ancillary texts: a poster and album cover for a music video. To make the products effective, I linked their designs. The music video featured a girl running from her past emotions. The poster showed her looking distressed from the corner of her eye while grabbing her hair, reinforcing this theme. The album cover then showed her distressed form, continuing the theme. We used a black and white color scheme matching the upsetting lyrics. Repeating the artist's image multiple times and in dark tones made the designs appealing and linked to the theme of confusion. The inlay continued this color scheme and repetition to stay consistent with the overall branding.
Q2
The document discusses the effectiveness of combining a main music video product with ancillary texts for promotional purposes. Specifically:
- The author created a digipak containing two music disks and panels following conventions of the indie/pop genre.
- A promotional poster was also made following conventions to advertise the album release.
- The main music video product focuses on a same-sex relationship and uses Annie Harmeston's cover of "Thinking Out Loud" to fit the female artist. Continuity exists between the video and digipak photos.
- Peer feedback indicated the products were professionally presented and linked together well through consistent fonts and themes, making the package effective despite some comments on the album title.
Evaluation 2
The combination of the artist's digipak and magazine advert effectively promotes the artist and album. The digipak uses professional photos of the artist with effects and includes information about the album and tracks. The magazine advert also features the album cover photo to promote the new release. Together, the visuals in the digipak and advert catch attention and provide key details about the artist and music in a consistent style.
Analysis of Previous Student Work
This student analyzed previous work by other students, including a digipak and website for a musician named Haze.
The digipak followed conventions by featuring the artist's image and name prominently. It used consistent fonts and a pink color scheme. The website also used standard elements like menus, images, videos and social media links. It replicated the fonts and color scheme from the digipak. Both pieces featured graphics that were likely used in Haze's music videos for synergistic promotion.
Evaluation question 2.
The combination of the music video and ancillary tasks is effective because they all stick to the theme of an upbeat house/dance genre. The DigiPak features the artist from the music video on the bold colorful cover to create a link. The magazine ad uses conventions of the genre like bold text and simple imagery. Both the DigiPak and ad use the same colors and image to clearly link the products together and promote the album related to the music video. Overall, the products are all recognizable as related and following the same theme.
Music Video Pressentation
The music video portrays the madness and unpredictability of ADHD through irregular props and edits the visuals to match the fast beat and instrumental sections of the song. It takes inspiration from a Coldplay music video by having band members appear and disappear in different spots on the background scenery to match the music. The digipak and poster were designed to have the same style, colors, and vibe as the music video to promote the product to the target audience. Audience feedback indicated that the genre was successfully portrayed through the indie punk style and use of dark and bright colors.
Question 2
The student created 3 media products - a music video and 2 ancillary texts - for a band. To ensure cohesion:
- The products used consistent fonts, colors, imagery and styles to clearly portray they were from the same band.
- On the digipak, a conceptual image from the music video filming location was edited red to connote danger fitting the genre.
- Across pieces, the same logo, font and text style created synergy without directly featuring the band to maintain mystery like influences.
- While harder for a music video, synergy was achieved through matching imagery and iconography rather than colors and text unlike conventions.
Question 2 Evaluation
The student created 3 media products for a band - a music video, digipak, and ancillary texts. To ensure cohesion:
- The same fonts, colors, imagery and styles were used across all products. This made it clear they were from the same band.
- For the digipak, a conceptual image from the music video filming location was used instead of a band photo, following conventions in indie rock.
- Synergy between ancillary pieces was achieved through a consistent color scheme, font, and logo on each page.
- For the music video, synergy with other products was difficult but the student tried to use similar imagery and icons.
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Question 2 media completed
My main product was two ancillary texts: a poster and album cover for a music video. To make the products effective, I linked their designs. The music video featured a girl running from her past emotions. The poster showed her looking distressed from the corner of her eye while grabbing her hair, reinforcing this theme. The album cover then showed her distressed form, continuing the theme. We used a black and white color scheme matching the upsetting lyrics. Repeating the artist's image multiple times and in dark tones made the designs appealing and linked to the theme of confusion. The inlay continued this color scheme and repetition to stay consistent with the overall branding.
Q2
The document discusses the effectiveness of combining a main music video product with ancillary texts for promotional purposes. Specifically:
- The author created a digipak containing two music disks and panels following conventions of the indie/pop genre.
- A promotional poster was also made following conventions to advertise the album release.
- The main music video product focuses on a same-sex relationship and uses Annie Harmeston's cover of "Thinking Out Loud" to fit the female artist. Continuity exists between the video and digipak photos.
- Peer feedback indicated the products were professionally presented and linked together well through consistent fonts and themes, making the package effective despite some comments on the album title.
Evaluation 2
The combination of the artist's digipak and magazine advert effectively promotes the artist and album. The digipak uses professional photos of the artist with effects and includes information about the album and tracks. The magazine advert also features the album cover photo to promote the new release. Together, the visuals in the digipak and advert catch attention and provide key details about the artist and music in a consistent style.
Analysis of Previous Student Work
This student analyzed previous work by other students, including a digipak and website for a musician named Haze.
The digipak followed conventions by featuring the artist's image and name prominently. It used consistent fonts and a pink color scheme. The website also used standard elements like menus, images, videos and social media links. It replicated the fonts and color scheme from the digipak. Both pieces featured graphics that were likely used in Haze's music videos for synergistic promotion.
Evaluation question 2.
The combination of the music video and ancillary tasks is effective because they all stick to the theme of an upbeat house/dance genre. The DigiPak features the artist from the music video on the bold colorful cover to create a link. The magazine ad uses conventions of the genre like bold text and simple imagery. Both the DigiPak and ad use the same colors and image to clearly link the products together and promote the album related to the music video. Overall, the products are all recognizable as related and following the same theme.
Music Video Pressentation
The music video portrays the madness and unpredictability of ADHD through irregular props and edits the visuals to match the fast beat and instrumental sections of the song. It takes inspiration from a Coldplay music video by having band members appear and disappear in different spots on the background scenery to match the music. The digipak and poster were designed to have the same style, colors, and vibe as the music video to promote the product to the target audience. Audience feedback indicated that the genre was successfully portrayed through the indie punk style and use of dark and bright colors.
Question 2
The student created 3 media products - a music video and 2 ancillary texts - for a band. To ensure cohesion:
- The products used consistent fonts, colors, imagery and styles to clearly portray they were from the same band.
- On the digipak, a conceptual image from the music video filming location was edited red to connote danger fitting the genre.
- Across pieces, the same logo, font and text style created synergy without directly featuring the band to maintain mystery like influences.
- While harder for a music video, synergy was achieved through matching imagery and iconography rather than colors and text unlike conventions.
Question 2 Evaluation
The student created 3 media products for a band - a music video, digipak, and ancillary texts. To ensure cohesion:
- The same fonts, colors, imagery and styles were used across all products. This made it clear they were from the same band.
- For the digipak, a conceptual image from the music video filming location was used instead of a band photo, following conventions in indie rock.
- Synergy between ancillary pieces was achieved through a consistent color scheme, font, and logo on each page.
- For the music video, synergy with other products was difficult but the student tried to use similar imagery and icons.
Ppt0000002
The document discusses how to effectively combine a music video, digital packaging (digi pack), and website for an artist through consistent brand identity. It explains that Coldplay is a good example of this, using bold colors across all their media. The author created their media products for an artist by using motifs from the music video, such as a forest setting, across the digi pack and website to connect them visually through black and white imagery and use of specific colors. Their consistent brand identity through these subtle connections helps audiences understand the artist's brand and that the media products are related.
Evaluation 2 - Media product and ancillary task
The document discusses how effective the combination of a band's main product (a music video) and ancillary texts (a digipak and band website). It describes the key elements included in each product - the digipak features 6 sides with images and information, the website promotes the band through their name, tour dates and members. Both the digipak and website incorporate colors, characters and signs/symbols from the music video to effectively combine the three products.
Evaluation question 2
The combination of the main products and ancillary tasks effectively promotes brand identity for the artist Ollie Logan and his new album. The webpage uses images of the artist and album cover along with consistent color scheme and fonts to create recognition. The digipak features photos of the artist and album details to look professional. The music video ties together the artist's style shown in photos to connect the audience with Ollie Logan's genre and brand.
Evaluation Of Ancillary Tasks
The document summarizes the design choices made for an album cover. Key elements included prominently displaying the artist name and album title using different text styles. The artist's image was edited to obscure his expression and make him appear mysterious against a plain white background. Additional elements like thought bubbles and reaching hands were included to convey meaning without a visible expression.
Album cover & poster (practice) step by-step
The document provides step-by-step instructions for creating a poster and album cover design. For the poster, the author applies a "Glowing Edges" tool to add a neon effect and adjusts settings to create a night sky look. Text is added in a purple font. For the album cover, the "Glowing Edges" tool is used, a blue layer is added, the model is cut out and overlayed, and a halftone filter is applied. Text and logos are incorporated. Filters like "Torn Edges" are applied to the back cover image to create a star field effect, and additional elements like the track list are included. The author learned to composite images and alter
Conventions of real media products evaluation
a2 media blog- In what ways does your media product use, develop or challenge forms and conventions of real media products?
Combination Evaluation
This document compares the combination of products from a music artist's album, advertisement, and music video to existing combinations from other artists. It discusses how the artist's products use consistent elements like similar costumes, backgrounds, fonts and colors to tie the different components together and create a cohesive style. Elements are adapted slightly between products while maintaining the overall house style. The reflection concludes the combination is successful at allowing the audience to recognize the different products as being part of the same work through the shared stylistic elements.
DVD Digipak Research
The document discusses existing DVD digipaks from Paul Van Dyk and Adele as examples of maintaining a consistent style across all elements of an album release. It notes that Paul Van Dyk uses the same logo, colors and style throughout his digipak and materials. Both of Adele's digipaks have a similar cover style and text to represent her individual style. The document states it wants to develop a clear style for its own artist to stand out, taking inspiration from keeping elements consistent like the examples.
Album cover conventions
The document discusses album cover design conventions and how they were used or challenged for a debut album. Half of the artist's face is used on either side of the cover as an abstract focal image. The artist name is larger than the album name to promote the artist. The track listing uses a font matching the artist title for synergy. Inside panels include label information and a consistent design flows throughout while maintaining visual interest.
question 2
This document discusses the combination of three promotional products - a music video, magazine advertisement, and digipak cover - for a band's album release. It analyzes how successfully the products were linked through their genre conventions, lyrics from the song, shared color scheme, and target audience. While some elements were successful like the color scheme, the document concludes the linking could be improved by incorporating elements more directly from the music video into the ancillary products and better matching the band's image to genre conventions.
Digipak
The document presents a first draft design for the front cover of a digipak. It includes the artist's name, a picture of the artist, and phrases related to his music and values to build familiarity with the artist. The background and bedroom setting of the artist picture illustrates that the content of his music came from his bedroom. The back cover and overall design follow a consistent theme and more elements like production credits still need to be added.
Presentation1
A digipak is an elaborated CD cover with at least four panels that allows for information like the album, artist, and tracklist to be displayed. Extra panels can include images. Advertisements promote digipaks and artists, usually including the digipak image, album/artist name, ratings, and tour dates to inform audiences. The purpose of a digipak is to project the artist's image, package and sell the CD, and market the album through logos and thumbnails. Advertisements aim to project the artist image, provide information on availability, and promote release dates and tours.
Evaluation Q2
The student created several ancillary texts - a digipak containing two album disks, a magazine advertisement, and a main music video product - to promote a fictional indie artist's album. The ancillary texts and main product were designed to have continuity through shared elements like color scheme, fonts, imagery, and indie genre conventions. Peer feedback confirmed the products worked well together and effectively promoted the album through their consistent style and complementary nature.
Evaluation Q2
Here is my answer to the second evalutation question, 'How effective is the combination of your main product and ancillary tasks?', hope you enjoy!
Digipak Changes
This SlideShare highlights the changes I have made to my digipak as a result of the feedback gained from my peers.
Evaluation Question 2
A powerpoint presentation showing and discussing the effectiveness of my main media product and ancillary tasks.
Ancillary task – extension 1
The document discusses how continuity was created between a music video, album poster, and digipak. Specifically, it mentions that:
1) Similar fonts, imagery of the artist, locations, and outfits were used to create visual links and strengthen the brand.
2) Minimalist designs with one main image of the artist were used to tease audiences and spur them to learn more without overwhelming them.
3) Color filters and the same protagonist/artist were featured to maintain consistency across products and avoid confusion.
4) The main song from the music video, "Calling", was advertised on the album poster and digipak to clearly connect all elements.
Case study coldplay
This music video by Coldplay uses conventions of indie music videos by telling a sad narrative that fits the song and having a relationship between the music and visuals that allows for open interpretation. It features close-up and eye-level shots of the lead singer lip syncing to help audiences connect with the narrative and feel the emotions. Additionally, the entire video is edited in reverse, a unique creative choice for indie music videos.
Story board
This document outlines 10 scenes for a short film about alcohol abuse. Scene 1 aims to make the viewer feel intoxicated through quick cuts between bottle shots. Scene 2 shows someone pouring and drinking alcohol. Scene 3 uses a bottle to film a woman's eyes, giving the footage a green tint to personify alcohol. Scene 4 depicts affectionate and abusive touches from a female representing the protagonist's relationship with alcohol. Scene 5 shows a black eye as a symbol of literal abuse. The following scenes link the film to album artwork, show a breaking bottle to represent life shattering, looking through glass to see life distorted, and hands over an eye showing alcohol's power. The film ends with the protagonist surrounded by alcohol after it has left
Demographics
Lois Baker conducted a survey asking 15 people questions about their age, gender, and music preferences to learn about her target audience for an indie music project. The survey found that 10 people listened to indie music sometimes or regularly, with most of these being boys aged 17-19, revealing that her key demographic is male teenagers who enjoy indie music.
Digipak research
The digipak uses contrasting black and yellow colors on the front to make the album stand out and convey feelings of happiness, as the album contains upbeat songs. The back of the digipak continues the color scheme to feel like a cohesive product and keeps writing minimal to avoid clutter. Inside, nature imagery reflects the natural and simple style of the artist's music.
Risk assessment
There are several risks associated with filming on location such as broken glass, hot lights, tripping over equipment, others being in the shot, and bad weather. Proper precautions should be taken like having a first aid kit, warning others of hazards, letting lights cool, clearing the area, and checking the weather forecast. Safety of the crew and cast is important.
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What's hot
Ppt0000002
The document discusses how to effectively combine a music video, digital packaging (digi pack), and website for an artist through consistent brand identity. It explains that Coldplay is a good example of this, using bold colors across all their media. The author created their media products for an artist by using motifs from the music video, such as a forest setting, across the digi pack and website to connect them visually through black and white imagery and use of specific colors. Their consistent brand identity through these subtle connections helps audiences understand the artist's brand and that the media products are related.
Evaluation 2 - Media product and ancillary task
The document discusses how effective the combination of a band's main product (a music video) and ancillary texts (a digipak and band website). It describes the key elements included in each product - the digipak features 6 sides with images and information, the website promotes the band through their name, tour dates and members. Both the digipak and website incorporate colors, characters and signs/symbols from the music video to effectively combine the three products.
Evaluation question 2
The combination of the main products and ancillary tasks effectively promotes brand identity for the artist Ollie Logan and his new album. The webpage uses images of the artist and album cover along with consistent color scheme and fonts to create recognition. The digipak features photos of the artist and album details to look professional. The music video ties together the artist's style shown in photos to connect the audience with Ollie Logan's genre and brand.
Evaluation Of Ancillary Tasks
The document summarizes the design choices made for an album cover. Key elements included prominently displaying the artist name and album title using different text styles. The artist's image was edited to obscure his expression and make him appear mysterious against a plain white background. Additional elements like thought bubbles and reaching hands were included to convey meaning without a visible expression.
Album cover & poster (practice) step by-step
The document provides step-by-step instructions for creating a poster and album cover design. For the poster, the author applies a "Glowing Edges" tool to add a neon effect and adjusts settings to create a night sky look. Text is added in a purple font. For the album cover, the "Glowing Edges" tool is used, a blue layer is added, the model is cut out and overlayed, and a halftone filter is applied. Text and logos are incorporated. Filters like "Torn Edges" are applied to the back cover image to create a star field effect, and additional elements like the track list are included. The author learned to composite images and alter
Conventions of real media products evaluation
a2 media blog- In what ways does your media product use, develop or challenge forms and conventions of real media products?
Combination Evaluation
This document compares the combination of products from a music artist's album, advertisement, and music video to existing combinations from other artists. It discusses how the artist's products use consistent elements like similar costumes, backgrounds, fonts and colors to tie the different components together and create a cohesive style. Elements are adapted slightly between products while maintaining the overall house style. The reflection concludes the combination is successful at allowing the audience to recognize the different products as being part of the same work through the shared stylistic elements.
DVD Digipak Research
The document discusses existing DVD digipaks from Paul Van Dyk and Adele as examples of maintaining a consistent style across all elements of an album release. It notes that Paul Van Dyk uses the same logo, colors and style throughout his digipak and materials. Both of Adele's digipaks have a similar cover style and text to represent her individual style. The document states it wants to develop a clear style for its own artist to stand out, taking inspiration from keeping elements consistent like the examples.
Album cover conventions
The document discusses album cover design conventions and how they were used or challenged for a debut album. Half of the artist's face is used on either side of the cover as an abstract focal image. The artist name is larger than the album name to promote the artist. The track listing uses a font matching the artist title for synergy. Inside panels include label information and a consistent design flows throughout while maintaining visual interest.
question 2
This document discusses the combination of three promotional products - a music video, magazine advertisement, and digipak cover - for a band's album release. It analyzes how successfully the products were linked through their genre conventions, lyrics from the song, shared color scheme, and target audience. While some elements were successful like the color scheme, the document concludes the linking could be improved by incorporating elements more directly from the music video into the ancillary products and better matching the band's image to genre conventions.
Digipak
The document presents a first draft design for the front cover of a digipak. It includes the artist's name, a picture of the artist, and phrases related to his music and values to build familiarity with the artist. The background and bedroom setting of the artist picture illustrates that the content of his music came from his bedroom. The back cover and overall design follow a consistent theme and more elements like production credits still need to be added.
Presentation1
A digipak is an elaborated CD cover with at least four panels that allows for information like the album, artist, and tracklist to be displayed. Extra panels can include images. Advertisements promote digipaks and artists, usually including the digipak image, album/artist name, ratings, and tour dates to inform audiences. The purpose of a digipak is to project the artist's image, package and sell the CD, and market the album through logos and thumbnails. Advertisements aim to project the artist image, provide information on availability, and promote release dates and tours.
Evaluation Q2
The student created several ancillary texts - a digipak containing two album disks, a magazine advertisement, and a main music video product - to promote a fictional indie artist's album. The ancillary texts and main product were designed to have continuity through shared elements like color scheme, fonts, imagery, and indie genre conventions. Peer feedback confirmed the products worked well together and effectively promoted the album through their consistent style and complementary nature.
Evaluation Q2
Here is my answer to the second evalutation question, 'How effective is the combination of your main product and ancillary tasks?', hope you enjoy!
Digipak Changes
This SlideShare highlights the changes I have made to my digipak as a result of the feedback gained from my peers.
Evaluation Question 2
A powerpoint presentation showing and discussing the effectiveness of my main media product and ancillary tasks.
Ancillary task – extension 1
The document discusses how continuity was created between a music video, album poster, and digipak. Specifically, it mentions that:
1) Similar fonts, imagery of the artist, locations, and outfits were used to create visual links and strengthen the brand.
2) Minimalist designs with one main image of the artist were used to tease audiences and spur them to learn more without overwhelming them.
3) Color filters and the same protagonist/artist were featured to maintain consistency across products and avoid confusion.
4) The main song from the music video, "Calling", was advertised on the album poster and digipak to clearly connect all elements.
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Case study coldplay
This music video by Coldplay uses conventions of indie music videos by telling a sad narrative that fits the song and having a relationship between the music and visuals that allows for open interpretation. It features close-up and eye-level shots of the lead singer lip syncing to help audiences connect with the narrative and feel the emotions. Additionally, the entire video is edited in reverse, a unique creative choice for indie music videos.
Story board
This document outlines 10 scenes for a short film about alcohol abuse. Scene 1 aims to make the viewer feel intoxicated through quick cuts between bottle shots. Scene 2 shows someone pouring and drinking alcohol. Scene 3 uses a bottle to film a woman's eyes, giving the footage a green tint to personify alcohol. Scene 4 depicts affectionate and abusive touches from a female representing the protagonist's relationship with alcohol. Scene 5 shows a black eye as a symbol of literal abuse. The following scenes link the film to album artwork, show a breaking bottle to represent life shattering, looking through glass to see life distorted, and hands over an eye showing alcohol's power. The film ends with the protagonist surrounded by alcohol after it has left
Demographics
Lois Baker conducted a survey asking 15 people questions about their age, gender, and music preferences to learn about her target audience for an indie music project. The survey found that 10 people listened to indie music sometimes or regularly, with most of these being boys aged 17-19, revealing that her key demographic is male teenagers who enjoy indie music.
Digipak research
The digipak uses contrasting black and yellow colors on the front to make the album stand out and convey feelings of happiness, as the album contains upbeat songs. The back of the digipak continues the color scheme to feel like a cohesive product and keeps writing minimal to avoid clutter. Inside, nature imagery reflects the natural and simple style of the artist's music.
Risk assessment
There are several risks associated with filming on location such as broken glass, hot lights, tripping over equipment, others being in the shot, and bad weather. Proper precautions should be taken like having a first aid kit, warning others of hazards, letting lights cool, clearing the area, and checking the weather forecast. Safety of the crew and cast is important.
Killer advert case study
The advertisement promotes a new music album with the artist's name in large text, the album cover as the main image, and includes the phrase "brand new" and "featuring the single" to generate interest. It also displays the record company logo and band website.
Horror gender theorists
The document discusses several theorists' perspectives on gender in horror films. Julia Kristeva believes horror films use the female body as an abject thing and relate bodily fluids like blood to menstruation and birth, constituting motherhood as something society is taught to find disgusting. Shelly Stamp Lindsey analyzes Carrie as depicting the failure to contain the "monstrous feminine" and showing what happens when women gain power. Aviva Briefel argues that horror films portray menstruation as the start of monstrosity, with pubescent girls seen as monstrous and the female monster unable to control emotions during menstrual pain.
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The document discusses the various technologies the author learned to use while completing their coursework, including Mac computers, Photoshop, InDesign, DSLR cameras, WordPress, Microsoft Word, Microsoft PowerPoint, SlideShare, and Survey Monkey. The author provides details on how they used each technology and the new skills they learned, such as taking screenshots on Mac, using tools in Photoshop, laying out pages in InDesign, controlling a camera's exposure, posting blogs in WordPress, and creating and analyzing surveys in Survey Monkey.
Article fb
The responses to an article indicated that the headline was interesting but the picture did not always match the content, suggesting an area for future improvement. The article was found to be easy to read by all, implying the font was clear and understandable. Suggested improvements included adding more pictures and using more colors.
Q7
The author analyzed existing music magazines to understand their design choices like colors and fonts used to attract audiences. They also examined magazine features and reader responses to inform their own magazine creation. Surveys with specific questions helped the author develop a target audience profile and mood board by learning about reader needs, demands and willingness to pay for a monthly magazine.
Content page fb
The survey responses showed that 100% of respondents found the text clear to understand and all responses stated that the page was easy to read. Suggested improvements included adding more colors, making pictures more proportionate, and including additional pictures.
Question 2- Evaluation
The document discusses the target audience and design choices for a new hip hop magazine. The target audience is identified as 16-18 year olds of various ethnicities and incomes. To be inclusive and affordable, fashion in the magazine is simple and attainable. Diversity of race and gender are represented among models and staff to make all audiences feel included.
Overall magazine fb
The document discusses asking respondents whether the style of a magazine's front cover, content page, and double spread article were consistent. 100% of respondents agreed the style was consistent because similar colors and fonts were used throughout.
Q4
The document describes the target audience for a new music magazine as late teens and young adults who are students with part-time jobs. They enjoy genres like rap, hip hop, alternative and techno, follow fashion trends, and have disposable income that they spend on music, movies, concerts and brands like Supreme, Nike and Fila. They own smartphones and are active on social media platforms like Instagram, Facebook, Twitter, Snapchat and YouTube. The magazine aims to be more diverse and attract more audiences by including white and Asian people who are underrepresented in existing hip hop/rap magazines. It is priced at £2.00 to match the low income of the target audience, unlike other magazines in the genre that
Kerrang analysis
This document summarizes key elements of a magazine aimed at teenage boys. It notes that the magazine uses bold colors and a lack of structure to appeal to short attention spans. All models and imagery are of white males. Aggressive language and rebellious themes are used throughout to match the target audience. Photos are presented in a gritty, low saturation style meant to look mysterious. Advertisements also aim to appeal to teenagers with references to music and attitude.
Front cover fb
The document summarizes survey responses about a magazine. 75% of respondents said the magazine portrayed an alternative hiphop genre. All responses liked the QUE logo as it appeals to the target audience. 100% of responses said the magazine will attract its intended audience. Some specific feedback was that people liked the red advert on the cover and found the picture unique, while some said it needed more writing, colors and pictures to be less plain.
Risk assessment and job role
Sarah Kelly has chosen to create a promotion package for a new horror film that includes a trailer along with either a film magazine cover or poster. She has created a jobs role chart and risk assessment for her project. The jobs role chart outlines tasks such as lighting, cinematography, dialogue, sound editing, effects, props, and location. Her risk assessment identifies potential risks such as tripping over camera wires, filming in puddles, low-key lighting, using equipment incorrectly, and fire. She plans to mitigate these risks by keeping her filming space tidy, avoiding puddles, checking for hazards before filming in the dark, learning how to use the equipment, and having easy access to an emergency exit.
In what ways does your media product use
This document discusses how the author's media products for their film challenge and develop conventions of real horror magazines and posters.
For their horror film poster, the author analyzed conventions like using red text to signify blood, a scary central image connected to the film's title/idea, effects on the image, and a color scheme. They developed these conventions further by subverting a typical credits block and focusing on the main character's psychosis through layered images.
Their horror magazine similarly analyzed conventions like bold titles, central images, issue numbers and barcodes. To develop these, the author added more blood splatters to reference the film's blood and placed them over the character's hands to foreshadow blood on their hands in
How did you use new media technologies in the construction and research, plan...
Sarah Kelly used various new media technologies throughout the research, planning, and construction stages of her horror media project. During research, she blogged on WordPress, used PowerPoint and SlideShare for presentations, and YouTube to learn horror theory. For planning, she used Word, Paint, and Survey Monkey. To construct her poster and magazine, she used Photoshop, cameras, Facebook for feedback, and fonts from DaFont. Her trailer was created using iMovie, a Nikon camera, Abelton Live for sound, and YouTube for uploading. Evaluation involved PowerPoint, SlideShare, IMovie, YouTube, SoundCloud, Prezi, and Quicktime.
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How did you use new media technologies in the construction and research, plan...
How did you use new media technologies in the construction and research, plan...
Similar to Question 2
How effective is the combination of your main
The document discusses how the author successfully made their music video, digipak, and advert for a band relate to each other. They used the same typography, logo, image, color theme, and location across the three products to clearly promote the same album, song, and artist. Surveys of others confirmed the consistent color scheme and font made the products appear cohesive. The goal was to convey the song's theme of loneliness through matching visuals and relate the products as being from the same album franchise.
Word Processed Evaluation Notes
The document summarizes the student's media production project, which included a music video for Mumford & Sons' "Lover of the Light" as the main product, and two album cover designs as ancillary products. Various locations were filmed for the music video to create a sense of time passing. Photoshop was used to design the album covers with a dark theme inspired by other artists. Feedback on the music video was gathered through YouTube comments and a Facebook focus group. A range of media technologies like Audacity, Premiere, and Prezi were used at different stages of production, research, and evaluation.
Evaluation question 2
The student believes their main music video and ancillary products (digipak and poster) work well together. Similar themes, images, and colors are used across all products to create cohesion and a distinct identity. Specifically, the dark color palette and sad expressions of the band members are consistently depicted. Additionally, the album titles, song lyrics, and video narrative reflect a theme of heartbreak. Overall, the products are effectively linked while maintaining an authentic indie style that appears self-produced.
EVALUATION QUESTION 2
The student created a digipak, poster, and music video to promote a band. They used consistent themes, images, and styles across all products to create a cohesive identity for the band. The products all featured images of the band members and used dark colors and themes of romance and heartbreak to match the genre and theme of the music video. Imagery, fonts, and other design elements were carried over to link the products together and ensure the audience would recognize they were all promoting the same band.
Evaluation question 2
The document evaluates the effectiveness of combining a main music video product with two ancillary texts: a digipak and promotional poster. It finds that the products are strongly linked through consistent branding elements like a rabbit mask, similar color schemes, distorted visual effects, and themes that continue across the products. These linking elements create synergy between the products, make the artist more recognizable, and differentiate the work from other artists. Peer feedback confirms the products feel cohesive and authentic.
Question 2- Evaluation
The document discusses the effectiveness of combining a main music video product with ancillary texts like a poster and digital pack. It finds combinations are effective when they are recognizable through similar codes, conventions, and appeals to the target audience. Examples shown include using the same black and white forest establishing shot and layered animal images in both the video and digital pack for recognition across products. Repeating close-up shots, black and white filters, fonts, colors, and logos throughout the different pieces also makes for an effective combination by reinforcing the message through repetition for viewers.
How effective is the combination of your main product and ancillary texts?
The document discusses keeping consistency across music products for a band. It emphasizes using the same font for the band name and song titles on the digipak and poster. A shot of the band together in a genre-appropriate location is used in the digipak, poster, and music video. Locations featured throughout the video, poster and digipak are low-key and stick to the genre to create a cohesive look. The only exception is pictures on the digipak cover that do not fit the mood of the other products.
Ppt0000002
The document discusses how to effectively combine a music video, digital album packaging (digi pack), and website through consistent brand identity. It provides Coldplay as an example that links all their media through bold colors and abstract images. For a student's class project on an alternative rock artist named Alex Steel, the music video was created first and established motifs using black and white footage from a forest location. These visual elements were then carried over to the digi pack and website through matching imagery, color schemes, and fonts to clearly connect the three pieces while also adding new elements like orange to keep things interesting.
Evaluation Question Number 2
The three main products created - a music video, digipak, and magazine advert - were effective and successful. The music video used a Canon DSLR camera to capture high quality, professional shots. Audience research and analysis of similar music videos informed the content of the video. Both the digipak and magazine advert featured the artist's logo to promote the identity consistently across products. Semiotics theory was applied to convey meaning through body language and signs in the video and magazine advert depicting a breakup. The same font was used to tie the products together and reinforce their relationship, as the magazine advert promoted the digipak.
Evaluation Question Number 2
The three main products created - a music video, digipak, and magazine advert - were effective and successful. The music video used a Canon DSLR camera to capture high quality, professional shots. Audience research and analysis of similar music videos informed the content of the video. Both the digipak and magazine advert featured the artist's logo to promote their identity and sell the music. Semiotics theory was applied throughout the products to convey meaning symbolically - for example, the artist's body language in the video signified a heartbreak from a breakup. The same font was used for the title on the magazine and digipak for consistency, and the magazine advertised the digipak, linking the two products.
Question 2: Media Product evaluation
The combination of the main product (music video) and ancillary texts (digipak and advert) was initially ineffective because they did not link together well and portrayed different narratives. To improve the brand identity, the student reproduced the music video to match the style and characters used in the digipak and advert, showing the two opposing images consistently across all products. Specific design elements like effects, fonts, and the production logo were also used uniformly to create a recognizable pattern and stronger brand identity by linking the three products cohesively.
Question 2 pp
The document evaluates the effectiveness of combining the main product and ancillary texts. It finds that they are well combined due to sharing a consistent dark color scheme and theme of darkness. This creates a recognizable brand identity and makes the products seem complete and professionally linked. Specifically, the main music video and two ancillary products (a digipak and advert) all use dark colors of black, white, and yellow. While the products share this theme, the document notes the layout of the digipak differs slightly from the other two, weakening the brand identity. Overall, the consistent dark theme across the products creates an appealing and professional set of materials.
Question 2
The document discusses the effectiveness of combining a main music product with ancillary texts like a music video, website, and album cover. It notes that subtle connections were made between the products, like using the same font and featuring a bath in all materials, but that bolder colors and styles from the ancillary texts did not translate well to the music video locations. Overall, more direct incorporation of features from the ancillary texts could have improved the combination of the three products.
Evaluation Question 2
The document discusses the effectiveness of combining a music video with ancillary texts like a digipak and advertisement. It focuses on using visual links or "synergy" between the products. The creator used bokeh lights as the main visual link, featuring them prominently in the music video and photoshopping them into photos for the digipak. Overall, the creator aims to clearly connect the products and help identify the new artist Molly Clift through consistent imagery like the bokeh lights.
Media evaluation
The document discusses the student's indie rock music video project. It begins by explaining why the student chose the indie rock genre over pop to fit the images and music. It then discusses conventions used in the video, such as title/director credits and shot types. Costumes feature pretty girls in natural, dignified dresses. Settings include the beach and woods to depict natural beauty and friendship between girls. Audience feedback praised the video's representation of natural beauty and use of conventions while maintaining originality. The student learned from feedback and ensured no copyright issues by altering the band name.
Combination of Products
This document summarizes the effectiveness of combining the main music product with ancillary texts such as the music video, website, and album cover. While subtle connections were made between the products through consistent use of imagery like crosses and baths, and fonts, the bold colors of the ancillary texts did not translate well to the music video locations. Overall, more direct references could have been made between the character and stylistic elements of the ancillary texts to better tie the music products together as a cohesive package.
Question 1
This document discusses how the media product uses and develops conventions of real media products. It analyzes how the music video, poster, and digipak apply Goodwin's theory of demonstrating genre characteristics through similar dark tones and imagery. The music video uses techniques like varying shot types, continuity editing, and syncing with the music. The poster grabs attention through its animated style while including social media logos and the record label logo. The digipak follows standard size and layout conventions but challenges norms by excluding band pictures. Overall, the media product strives for consistency across formats in developing a dark, mysterious style.
a2 eval 2
Here is the second evaluation question for my A2 coursework. How effective is the combination of your main product and ancillary texts?
Evaluation question 2: How effective is the combination of your main product ...
The document discusses how the author maintained a consistent style across their music video, digipack, and website to effectively promote their work. Some key ways this was done included using similar color schemes, imagery, typography, and capturing an indie style and tone of depression across all three products. This consistency helped create a recognizable identity and allowed the products to complement and promote each other.
Evaluation question 2
The document discusses the design choices made for a music video, digipack, and website for a band. A single image representing the themes of relationships and transition was used across all three products to create coherence. Red was used as the main color to match the music video and convey danger or alarm. Black and white were the main colors for the digipack interior and website for contrast and visual appeal. Embedded clips and links were included on the website to promote and showcase the music video and band's music. The designs aimed to conform to conventions of the indie pop genre.
Similar to Question 2 (20)
How effective is the combination of your main product and ancillary texts?
How effective is the combination of your main product and ancillary texts?
Evaluation question 2: How effective is the combination of your main product ...
Evaluation question 2: How effective is the combination of your main product ...
More from Lois Baker
Actors
Travin was chosen as the sole actor for the music video because he matched the target audience of males aged 17-19. By using a male actor to portray domestic and alcohol abuse, the video aims to challenge stereotypes that only females experience such issues and that males should not show emotion. Having only one actor allows the audience to fully connect with and focus on his story and experience.
What would I improve now I have feedback
The document contains feedback on a digipak and music video. For the digipak, the feedback suggests adding more color to make the text stand out better and improving the resolution of a picture. For the music video, it is suggested to add a beginning and end for better narrative structure and shorten some scenes to prevent boredom. Additional color is also recommended for the advert to help it stand out.
Shot list
This document describes a series of 35 shots in a film or video, including various close-ups, mid shots, and long shots of a character named Travin drinking, smoking, walking, and interacting with others. The shots show Travin drinking from bottles and cans, being shown through a bottle, blowing smoke, opening a cupboard and taking out a bottle, pouring drinks, sitting and drinking from a glass, and having his hand held by another person.
Make up and costume
Travin, the main actor, will wear clothes stereotypically worn by young adults that lean towards the indie music scene, such as skinny jeans, shirts, vans, boots, and smart/casual clothing. This type of clothing was chosen because the intended audience predominantly wears these styles and will help them relate to and engage with the character. Makeup will also be used to create a black eye on Travin to connote abuse and convey meaning to the audience.
What is a digipak?
A digipak is a type of CD packaging that consists of a paperboard or cardboard exterior with an inner plastic tray to hold a CD. Digipaks are commonly used for CD singles or special album editions, and typically include lyrics and a song list inside, with artwork continuing on all sides of the package.
Construction of digipak advert
This document provides instructions for constructing a digital packaging design in 3 steps. Step one describes using a grunge brush tool from an online source to create a textured background. Step two outlines adding an album cover image and using selection and feathering tools to blend the image with the background. Step three notes adding text and using a star font from an online source to create stars for the design.
Codes and conventions of indie music videos
Indie music videos employ certain technical codes, symbolic codes, and conventions to achieve their distinctive style. Technically, they use wide shots and close-ups with panning and zooming to focus on themes, fast or slow cuts to match the music's pace, and vintage filters. Symbolically, they have toned-down colors and settings, lack of bright branding, and an emphasis on the music over the artists. Conventionally, they are around 3-4 minutes, lack clear narratives, have loose connections between visuals and music, and give little reference to the artist.
indie album cover analysis
The document discusses similarities found across several indie album covers, including their minimal use of colors, bold and easy-to-read fonts, abstract images, and inclusion of only the band's name rather than the album title. It states that to appeal to an indie audience and based on analyzing other indie album art, the author's own cover will be simple, minimalistic, exclude the album name, and focus on minimalism, a common theme in indie album design.
Back of album cover construction
This document provides instructions for constructing the back of an album cover in 5 steps: adding shaped text and a barcode in steps 1-3, reversing the colours of the barcode in step 4, and copying the record label logo to the album cover in steps 5-6.
Media digi pack photo edit
This document provides instructions for editing photos in Digi Pack. It lists adjustments that can be made to 4 images, including adjustments to make the images black and white, use HDR toning, and customize other settings. The same adjustments of black and white, HDR toning, and customization are described for multiple images in the set.
Lyric analysis narrative
The document discusses plans for a music video to accompany song lyrics that depict alcoholism and domestic abuse of a male character. Shots of alcohol and drinking will feature prominently to represent the influence of alcohol on the narrative. While physical abuse will be implied, the face of the abuser will be avoided to make the abuser mysterious and distance the audience, sympathizing more with the male subject. The lyrics portray the alcohol itself as a personified abusive partner leading the male into a cycle of abuse and drinking.
Media representation of women
Naomi Wolf argues that women are oppressed by the socially constructed "beauty myth" which pressures women to conform to a narrow definition of beauty in order to maintain patriarchy. This myth is perpetuated by women's magazines. Andrea Levy criticizes today's "raunch culture" which objectifies women in increasingly sexualized music videos and music magazines, encouraging women to see themselves and their power as only sexual objects.
Why did i pick the song between the bars?
The document discusses the selection of Elliott Smith's song "Between the Bars" and plans for a music video that would accompany it. The writer chose the song because they are familiar with Elliott Smith's style of music and feel it resonates with their target audience. The proposed narrative for the music video would focus on breaking stereotypes by depicting a teenage boy in an abusive relationship and using various visual techniques like lighting, camera angles, and editing to convey his confusion and vulnerability. Technical considerations are outlined like using dark lighting and choppy editing to match the sad tone of the song. The production aims to have an independent look without Hollywood production value given limited equipment and budget.
Beck music video analysis
The document analyzes Beck's music video for his song "Loser." It discusses how the author chose to analyze this video because Beck was influenced by Elliot Smith and the video provided good ideas for the author's own music video project.
Media theory
The document summarizes several theories related to analyzing narratives in media such as music videos and films. It discusses how music videos often illustrate, amplify, or contradict the relationship between the lyrics and visuals. It also discusses Claude Levi-Strauss's theory of binary oppositions that can be used to analyze meaning in narratives, such as good vs evil. Tzvetan Todorov's narrative theory suggests stories follow a pattern of equilibrium, disruption, attempted repair, and reinstatement of equilibrium. Vladimir Propp's character theory defines common character archetypes like heroes, villains, dispatchers, and heroines.
Media star identity
One Direction has crafted a strong brand image for themselves. They portray themselves as fun, friendly, and modern through tactics like smiling in photos, wearing fashionable clothing targeted at young audiences, and appearing energetic in music videos. Their innocent image aims to keep appealing to their young fan base. Specifically, in one video they wear matching outfits to portray themselves as a united group rather than individuals, and use darker colors at the end to seem more serious for one of their less upbeat songs.
Music video codes and conventions
This document analyzes three genres of music video: pop, metal, and rap. For pop music videos, the technical codes include close-ups of the pop star with bright or dark lighting depending on the mood, while the symbolic codes feature revealing clothing for women and non-descript clothing for men. Metal music videos use low camera angles to make singers appear powerful with low-key lighting focused on the band. Their symbolic codes include dark clothing and settings depicting hell or war. For rap videos, low camera angles and lighting are used to make artists seem powerful and mysterious, while their symbolic codes include jewelry to appear wealthy and aggressive body language to intimidate.
Conventions of media
Women's magazines depict skinny women wearing bright colors and stylish clothing, providing tips on relationships, diets, and health. Mens perfume advertisements on TV feature strong, active men in neutral colors alongside beautiful women. Kids cereal advertisements portray cartoon mascots and families laughing together against a backdrop of happy music.
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
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留信网认证的作用:
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6:个人职称评审加20分
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对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Question 2
- 1. By Lois Baker How effective is the combination of your main product and ancillary texts?
- 2. Music video (main product) To produce my music video I used final cut pro. Prior to making my music video I did research on music videos that already existed in the indie genre. It was important to make sure that my Digipak fitted the theme of ancillary texts (advert and Digipak advert) and vise versa. I used similar images across all my products and also made sure I used the same colour’s throughout.
- 3. Theme: trees, eyes and veins
- 4. As you can see from the previous slide I had running symbols throughout the slide. Eye: This was used so the audience connects with the character. Eyes are known as windows to the soul, they are used to express emotion. Trees/ veins: I played with the fact that veins look like branches. Trees are associated with forests and forests are associated with loneliness. I wanted the feeling and look of loneliness to run throughout all my media products. Veins also connote illness, this links with alcoholism which is a illness. The theme of alcoholism and abuse are in my music video. I used running symbols and themes so my products would be more effective together. The running symbols also create a greater brand identity. Themes
- 5. Fonts As you can see I used the same fonts on my advert and digpak. This again helps to continue the brand identity and link the two products together.
- 6. Colours I made sure I used the same colour’s throughout. I used black, white and grey as they connote sadness and loneliness. In my music video however other col0urs were used to portray when the character was happy. This created juxtaposition with the sad scene's that were edited to be black and white.