1. After looking at some existing hiphop magazine, I found that
extreme fashion is heavily promoted, however that’s not very
affordable for my target audience. Therefore, the clothes of
the models are quite simple and affordable, it’s not expensive
or extravagant. As I wanted to represent the income of the
target audience who are 16 to 18 year olds therefore the
fashion has to be approachable and affordable for them.
After analyzing my survey results, I found that a lot of target
audience were female aged between 16 and 18.
Most of my target audience were fans of hiphop and rap
genre.
2. Through my survey I found out that lots of other ethnicities also make up
my target audience, therefore I wanted to represent race diversity
through my magazine. Also, after looking at existing hiphop magazine I
found out that there is an over representation of Afro Caribbean people,
so in my magazine I wanted to make sure that other ethnicities were
also represented to make them feel approachable.
In my content page, my magazine editor was a young White female, my
front cover features an young Asian female and my double page article
features a young Afro Caribbean male, I tried to include different types
of race so that all my target audience feel represented in this magazine
and feel included.
My magazine is £2.00, I wanted to represent the
income of my target audience who are 16 to 18
year olds. Most of my target audience go to
college and some probably have a part time job
with low income therefore, I made sure that my
magazine for affordable for them.
3. When I was doing my research I found that hiphop
magazine promote Black male negatively, they are
given a “gangster” image, this was something I
wanted to tackle.
Therefore, I featured a successful young Black male
to show Black male in a positive way. Also, my target
audience can look up to this particular Black male as
a role model.
Also by featuring a male for the main article I am
representing male as through my survey I found out
that around 45% of my target audiences are male so
this is a way to represent the male audience which
will attract them to this magazine.
4. Many existing hiphop magazine
sexualised women by clothing and
makeup, therefore through my
magazine I wanted to give female a
positive image as it would give my
female target audience a role model
to look up to.
Therefore, the clothing of my female
models are conservative yet
fashionable. Also my young female
model is the magazine’s editor which
is a high position for a woman to be in
which yet again represents young
women in today’s world and this will
give my target audience a role model
to look up to.
