The document outlines ten key questions business owners should ask themselves about who they rely on for support and advice. It then discusses the importance of having a business plan and notes that only 20% of small-to-medium enterprises have one, and less than 5% actually use it. The document proposes creating a board of non-executives as a solution, highlighting the benefits this provides including being a sounding board for ideas, sharing resources, and providing affordable practical advice. It introduces the Alternative Board methodology which involves personal profiling, action planning, business planning, setting a personal vision, and key performance indicators to help businesses stay on track.