LG operates across 6 divisions - home appliances, mobile communications, home entertainment, computer products, air conditioning, and business solutions. Within each division are various product lines. For example, in home appliances LG produces refrigerators, washing machines, dishwashers, and microwave ovens. LG tailors its wide-ranging product mix to increase market share and profits across industries like consumer electronics, appliances, and telecommunications. Managing such a diverse product portfolio requires constant evaluation and adjustment to customer demands.