The document discusses how to create an "innovation sandbox" within a corporate environment to foster a startup mindset. It proposes establishing a support team consisting of domain experts, hustlers, and a lean/agile coach to help project teams experiment quickly using lean startup and agile methodologies. The goal is to spin in successful projects to the main organization, spin out failures to be independent startups, or kill unsuccessful projects.

1. lean startup lean corporate
!
@keesvannunen
www.valuefirst.nl

2. Kees van Nunen
Startup Addict & Firestarter
Business / Product / Growth Strategy
150+ startup & corporate innovatie teams
Opdrachtgevers oa:

3. Startup = Speedboot
A ?
Zoek Modus

4. Corporate = Olietanker
A B
Executie Modus

5. Cultuur Verandering
Corporate Startup

6. Innovation Sandbox
Support team
Domein Expert Hustler
Domein Expertise
Legal
Sales
Lean / Agile Coach Shit Umbrella
KPI’s Budget
UX
Development
Growth
Board Champion Board
Investment Thesis
Project Team
Adviseurs Flexibele Schil

7. 1. Mindset
v
2. Randvoorwaarden
v
3. Experiment Framework
v
4. Executie
v
5. Spin In - Spin Out - Kill

8. Karakter Eigenschappen
!
Nieuwsgierig
Gedreven
Kritisch
Stress Bestendig
Hands-on
Project Team
Domein Expert Hustler

9. Skill Training
!
Persona’s
Business Modelling
Customer Development
Experiment Design
Agile / Scrum
Project Team
Domein Expert Hustler

10. Beloning
Project Team
Domein Expert Hustler %

11. Experiment Framework
Domein Expert Hustler
Lean Startup Agile / Scrum Tools

12. Lean Startup

13. Agile / Scrum

14. Toolkit

15. Support team
Lean / Agile Coach Shit Umbrella
Domein Expert Hustler

16. Support team
Lean / Agile Coach Shit Umbrella
Domein Expert Hustler

17. Two-sided Market
Klanten Project Team Stakeholders
Shit Umbrella

18. Support team
Board Champion Board
Lean / Agile Coach Shit Umbrella

19. Investment Thesis
Board Champion Board
Investment Thesis
Lean / Agile Coach Shit Umbrella

20. KPI’s & Budget
KPI’s Budget
Board Champion Board
Investment Thesis
Lean / Agile Coach Shit Umbrella

21. KPI’s
Acquisitie
Activatie
Retentie
Referral
Revenue
Financieel Innovation Accounting

22. Stage Gated Project Budget
F.F.F. Seed Series A Series B
KPI’s KPI’s KPI’s

23. Flexibele Schil
UX
Development
Growth
Lean / Agile Coach Shit Umbrella
Domein Expert Hustler

24. Adviseurs
Domein Expert Hustler
Domein Expertise
Legal
Sales
Lean / Agile Coach Shit Umbrella

25. Eind Doel
SPIN IN!
!
SPIN OUT!
!
KILL

26. Innovation Sandbox
Support team
Domein Expert Hustler
Domein Expertise
Legal
Sales
Lean / Agile Coach Shit Umbrella
KPI’s Budget
UX
Development
Growth
Board Champion Board
Investment Thesis
Project Team
Adviseurs Flexibele Schil

27. Olietanker Vloot Speedboten

29. THANKS
!
!
@keesvannunen
!
kees@felgrijs.nl
!
www.valuefirst.nl