The document discusses preformulation studies, which characterize the physical and chemical properties of a new drug substance to aid in developing a stable, safe, and effective dosage form. The preformulation protocol involves determining physico-chemical characteristics like organoleptic properties, particle size and shape, purity, surface area, bulk characterization, crystallinity, hygroscopicity, and solubility analysis to optimize the drug formulation and dosage form design. Understanding these properties is important for developing an appropriate formulation with excipients and selecting the right manufacturing process.