Pran message, 15th edition, january 2017

A Corporate Publication of PRAN GROUP
PRAN-Message
Issue, January 2017
15th Edition

02
Deals & AwardsPRAN-Message
Chairman & CEO of PRAN-RFL GROUP
and MD-PRAN Selected for CIP Status
Mr. Ahsan Khan Chowdhury, Chief Executive Officer &
Chairman of PRAN-RFL group, and Mr. Eleash Mridha,
Managing Director of PRAN, have been selected as a CIP
(Commercially Important Person) this year for their signifi-
cant contributions in the business sector and the growth of
national income rate in 2015.
Bangladesh Government has selected a significant number of
businessmen for the CIP card in five categories as per the CIP
(Industry) Policy-2014 for their contributions to the economy
by setting up industries in private sector, creating employment
and increasing national income.
Selected CIPs will get a card from Ministry of Industry,
Bangladesh. The CIP card holders will get various lucrative
facilities, for example entrance to the secretariat, invitation at
national receptions that are organized by the government and
the city corporations, priority in seat reservation on Biman
Bangladesh Airlines and other government vehicles for busi-
ness travels, letters of introduction issued by foreign ministry
for getting visa to visit abroad for business purposes, priority
in getting cabin facility in government hospitals, facility to
use VIP lounge at airports and many more.
Ahsan Khan Chowdhury
Honorable Chairman & CEO of PRAN-RFL Group
Eleash Mridha
Honorable Managing Director of PRAN
PRAN Dairy and Oxfam Sign MoU
PRAN Dairy Limited and Oxfam signed a Memorandum of
Understanding (MoU) to install two milk chilling plants in
Rangpur and Gaibandha districts.
Md. Muniruzzaman, Chief Operating Officer (COO) of PRAN
Dairy Limited and MB Akhter, Programme Director of Oxfam
signed the MoU on behalf of respective organizations at Oxfam
Bangladesh Country Office recently.
PRAN Dairy Limited-Oxfam joint initiative aims to provide
benefits to about 2000 small holder women dairy producers by
linking them with high value forward milk market so that they
can sell 2000-3000 litres raw milk daily to the chilling plants of
PRAN Dairy Limited.
Muniruzzaman said, “PRAN Dairy is working directly with the
farmers with a view to increasing milk production in the coun-
try. I hope the farmers of this area will be benefitted through the
two chilling plants”.
Snehal V Soneji, Country Director of Oxfam Bangladesh said
“PRAN as a Bangladeshi multinational corporation is playing
important role in women empowerment and socio-economic
development through its various activities.”
Rajib Ibne Islam, General Manager (Dairy) and Dr Md Rakibur
Rahman, Chief Dairy (Extension) of PRAN Dairy were also
present at this signing ceremony.
Source: jagonews24.com

03
Deals & AwardsPRAN-Message
PRAN Beverage Signs Deal
with Picasso Restaurant
PRAN Beverage Limited signed an
agreement with Picasso Restaurant
on 22 January 2017.
As per the deal, Picasso Restaurant
will use PRAN drinking water, a
product of PRAN Beverage for next
three years.
Anisur Rahman, Chief Operating
Officer of PRAN Beverage Limited
and Lt Gen (Rtd) Masud Uddin
Chowdhury, Chairman of Picasso
restaurant signed the deal on behalf
of their respective organizations.
Atikur Rahman, Head of Marketing
of PRAN Beverage Ltd,
Ashraf-Uz-Zaman, Key-Account
manager, Jaber Abdullah, Brand
Manager of PRAN Drinking Water,
Faruk Ahmed, Director of Picasso
Restaurant were present during the
signing ceremony held at Picasso
Restaurant at Gulshan-Tejgaon Link
Road.
Source: jagonews24.com
“Employee of the Month” from PRAN HRM
Anisur Rahman, Manager of PRAN HRM & HR Business
Partner of PRAN Dairy, achieved the award of “Employee
of The Month” as recognition of best performance in HR
Personnel activities. Eleash Mridha, Managing Director of
PRAN, Mohammed Moniruzzaman, Chief Operating Offi-
cer of PRAN Dairy & PACKMAT Industries Limited and
Ashfaq A. Chowdhury, General Manager of PRAN HRM
handed over a crest and certificate to Mr. Anisur Rahman
at HOD meeting on 28 January 2017.
All Heads of Department and senior officials of PRAN
Group were present in this award giving program.

04
Family DayPRAN-Message
HIP Celebrates Factory Day 2017
Habiganj Industrial Park (HIP) celebrated the factory day
amid great enthusiasm and festivity on 6th January 2017.
Eleash Mridha, Managing Director of PRAN, Mohammed
Muniruzzaman, Chief Operating Officer of Packmat
Industries Ltd & PRAN Dairy and Mr. Hassan Md.
Manzurul Haq, General Manager of HIP jointly inaugurat-
ed the program with national flag, colorful PRAN flag and
Factory Day flag hoisting at 8:30 am.
Then the honorable guests unveiled placard of Factory day
through balloons and free pigeon to open sky as a symbol
of love, affection and festival. Then Managing Director of
PRAN Eleash Mridha cut the ribbon of well-decorated
exhibition.
The Factory day session opened with recitation of Holy
Quran by Maulana Abdul Kuddus, Imam- PRAN-RFL
Jam-e Mosque at 9:00 am.
Eleash Mridha, Managing Director of PRAN, addressed to
all employees for motivating them. Each and every person
heard his speech with full of joy and in pin drop silence.
He elaborately described each and every aspect of HIP.
He opened new era and colorful horizon to all the employ-
ees of HIP-PRAN. His inspiring speech always drives all
towards the track to DO THE BEST as well as to be well
behaved and well mannered. Besides, Mohammed
Muniruzzaman, Hassan Md. Manzurul Haq, Anisur
Rahman, Chief Operating Officer of PRAN Beverage Ltd,
Mostafizur Rahman, Chief Operating Officer of Sylvan
Technology Limited and other senior officials also deliv-
ered their valuable speech in this program.

05
HIP Celebrates Factory Day . . .
After that, prizes were distributed to the winners of Bad-
minton, Volley ball, Carom, Cheese and Cricket tourna-
ment, which were organized as a part of celebrating Facto-
ry day.
Then Managing Director of PRAN unveiled the SOUVE-
NIR named UTSAB along with the guests.
Meanwhile, all Head of the Department were invited to
the stage and they were introduced by Mohammad Ehsan-
ul Habib, Senior Manager of Administration to the audi-
ences. Then Hassan Md. Manzurul Haque with all Head of
Departments presented a flower bucket to the newly
appointed Managing Director Elias Mridha and close the
first session.
After the interval, Advocate Md. Abu Jahir, Member of
the Parliament at Habiganj-3, Sabina Alam, Deputy Com-
missioner of Habiganj, Md. Emran Haque, Additional
Deputy Commissioners (General) of Habiganj and Joydev
Kumar Vadra, Superintendent of Police of Habiganj came
to the stage and delivered their speeches. They were
welcomed with flower bucket too.
There was a delectable cultural program took place where
performer from local employees and renowned singers
from Dhaka were performed, which was organized after
raffle draw session.
Almost 6500 people enjoyed the program. This festive
environment in this day refreshed working environment
that motivate employees to work more and will help to
keep continue the growth of PRAN.

06
PFG Celebrates the Factory Day 2017
PRAN Factory Ghorashal (PFG) celebrated the Factory Day
with great enthusiasm and festivity on 30th December 2017.
That celebration day was only for the workers and officials of
PFG to make a refreshing working environment.
Mr. Eleash Mridha, Managing Director of PRAN, was present
in that festival and delivered a motivational epeech for employ-
ees. Engineer SK. Waresul Habib, Chief Operating Officer of
Agricultural Marketing Company Limited (AMCL), Alhaj
Engr. Sheikh Abdul Quadir as special guest, General Manager
of PRAN Industrial Park (PIP), Dipak Kumar Dev, Deputy
General Manager of PFG, Ali Hasan Alom, General Manager
of Operation at PRAN Foods Ltd, and other senior officials
delivered their valuable speech in that program.
That Event was started in the morning and it continued till
evening, which was marked by cultural program and other
delectable activities. That festive environment surely motivated
employees to work hard for the betterment of PRAN.

07
RIP-MAL Celebrates Factory Day 2017
Mymensingh Agro Limited (MAL) celebrated the Factory Day with great enthusiasm,
festivity and due fervor on 20th January 2017.
The program was started at 8:30 AM by reciting Quran with Bengla translation. After
that Md. Anisur Rahman, Chief Operating Officer (COO) of PRAN Beverage Ltd
(PBL), Commander Shamsul Alam Miah, Senior General Manager of RIP and Eng.
Paresh Kanti Das, General Manager (GM) of RIP-MAL jointly inaugurated the program
by hoisting national flag, colorful PRAN flag and Factory Day flag. At the same time
all audiences were singing the National Anthem. Afterward, three pigeons were freed to
open sky as a symbol of love, affection and festival.
Mr. Ahsan Khan Chowdhury, Chief Executive Officer (CEO) & Chairman of
PRAN-RFL Group and Eleash Mridha, Managing Director of PRAN were present in
that festival and delivered their valuable & motivational speech to the audiences.
Besides, Mohammed Moniruzzaman, COO-PACKMAT & PRAN Dairy, A.K.M.
Moinul Islam Moin, General Manager of PRAN Confectionary Ltd, Md. Anisur
Rahman, COO-PBL, and head of factory Eng. Paresh Kanti Das were also delivered
their valuable speech in that program. Then best KAIZEN performers, the best accident
free department and the best hygienic line in 2016 were rewarded in that event.
Moreover, there was a delectable Raffle Draw and cultural program took place where
employees and renowned artists were performing cultural activities after a break of
Namaz Jumah & Lunch.
That grandiose program was continued till 5 PM and end through closing ceremony by
GM-MAL. That festive environment truly motivate employees to work more and
become loyal to the PRAN.

08
EventsPRAN-Message
Mini Factory at DITF
an Innovative Idea of All Time
“All Time”, a renowned brand name of PRAN participated
in 22nd Dhaka International Trade Fair (DITF)-2017 with
mini factory setup inside one of our premier pavilions,
which is first ever in DITF. The purpose of that factory was
to show the crystal clear entire production process of “All
Time” products.
Visitors of that fair also be able to know how H&S issues
are maintained in PRAN where hygiene issue never been
ignored. Visitors were not only watching the production
process but also enjoying fresh hot products such as bun,
bread, cookies, and cakes etc, which were completely
complementary.
Moreover, visitors were able to get more information
concerning the product process from Mr. Alfredo, a chef of
Philippines who has been working for PRAN since 2012.
As “All-Time” offered varieties of product for customers,
a large volume of products were sold in the fair.
It can be mentioned that DITF-2017 jointly organized by
Export Promotion Bureau and the Ministry of Commerce,
Government of Bangladesh, which started from 1st Janu-
ary and continued till 4th February 2017 at Sher-E-Bangla
Nagar in Dhaka.
CANTON Premier Stall, an Attractive Destination for the Visitors
CANTON, a brand of PRAN Agro Ltd. (PAL), installed
CANTON Premier Stall in Dhaka International Trade Fair
2017 to promote the brand to local and international
visitors.
CANTON Premier Stall not focused
only on CANTON branded products like Soup, Noodles,
Marmalade, etc but also focused various PRAN products.
The visitors were very happy through visiting the stall and
purchasing various lucrative packages concentrating on
special discounts and gift items!

09
EventsPRAN-Message
Mr. Noodles Mini Pavilion in DITF
Restaurants Sampling Activation of PRAN Sauce in Ctg
PRAN Agro Ltd. (PAL) organized a PRAN Sauce Restau-
rant Sampling Activation in Chittagong on 23rd & 24th
December 2016.
PRAN Sauce wings were sampling the products in 10
restaurants throughout the day.
Around 8,000 people got the taste of delicious PRAN Hot
Tomato Sauce (Mini Sachet) along with their foods in this
program.
Bangladesh Science Festival 2017 with Mr. Noodles Brand

10
EventsPRAN-Message
“OSCAR Proof of Purchase
Concert 2016” in Bogra
OSCAR, a brand of PRAN Beverage Limited (PBL) orga-
nized the “OSCAR Proof of Purchase Concert 2016” at
Kodomtoli School field in Bogra on 23rd December 2016,
which was powered by Duranta bi-cycle.
In that program more than 10,000 audiences enjoyed the
songs of renowned singers and there were over 100,000
people acknowledged about this program through proper
media -communications.
OSCAR team were performing different types of activities
for that program for instance branded the program area by
Frame banner, made gate, installed sales stalls and stage
backdrop was setup by LED and branded sales pickup with
RDC miking.
OSCAR has completed the Beach Carnival at sughondha
beach in Cox’s bazaar, which was started from 30th
December 2016 and continued till 1st January 2017.
More than 200,000 audiences enjoyed the event.
There were 6 gates prepared by the team and branded the
area by frame banners. In addition, they branded the city
by frame banner too. They also organized Live LED
projection, Artist & MC endorsement; arranged TVC
airing through LED live on SA television as well as
installed sales stalls and sold enormous number of prod-
ucts.
Beach Carnival of OSCAR in Cox’s Bazar

11
EventsPRAN-Message
Power Organizes Concert in Jhalokati
Power, a brand name of PRAN Beverage Ltd had orga-
nized a concert at Nalcity in Jhalokati on 7th January 2017.
There were approximately 4,000 audiences enjoyed the
concert started at 3 PM. Ears tuned the songs of Power
voice by Reshmi, Shajal and Aava till 8 PM.
Power team also sold a large number of products by
installing sales stalls. On top of that they branded the
concert area by frame banner & Kites, installed gate,
arranged artist endorsements etc.
The team was reached approximately 80,000 people
through this concert.
PRAN Confectionery took part at the Dhaka International
Trade fair 2017 with two eye catching premier stalls under
the brand name of PRAN Confectionery and PRAN Lolli-
pop. The visitors thronged in those stalls throughout the
month and bought the products from several types of
bundle offers.
Hoi-choi gift box, mega lolli pop, treat chocolate, dairy
milk, layer, eclare chocolate and hurray wafer were able to
won the hearts of consumers. Different types of clown like
jerry, Mickey Mouse, humpty dumpty also entertained the
visitors in both stalls. Additionally, PCL team was sam-
pling products among the visitors over the month.
PRAN Confectionery & PRAN Lollipop Took Part at DITF 2017

12
PRAN-Message
Buddy Wafer Sponsors
“Rajuk National Business Fest 2017”
Buddy wafer, a brand of PRAN Confectionary Ltd,
sponsored Rajuk National Business fest 2017, which
was inaugurated in 18th January 2017.
Dr. Mahfuzur Rahman, Chairman of ATN Bangla
inaugurated this festive event where Mr Shakhawat
Ahmed Saki, Head of Marketing, Business unit-1 at
PRAN Confectionary and Brand Manager Mr. Sazzad
Hossain were present as a special guest.
More than 2,000 students from 20 schools attended in
this event. Different types of sessions including busi-
ness idea with environment protection, ad making,
photography and quiz competition were organized in
this event.
PRAN Mega lollipop, a brand of PRAN Confection-
ary Ltd (PCL) and Fantasy Kingdom Jointly orga-
nized a promotional activity on Victory Day.
Every visitor of Fantasy Kingdom got 1 mega lollipop
as complementary while they buy an entry ticket. 12k
visitors were visited Fantasy Kingdom on that Victory
Day 2016.
Aamrosh Mango Bar, a brand of PRAN Confection-
ary Ltd (PCL), accomplished a sales and sampling
activities on Nobanno Utsob at Rabindra Shorobor in
Dhanmondi, Dhaka from 30th November to 2nd
December 2016.
Promotional Activity of PRAN Mega Lollipop in Fantasy Kingdom
Sales and Sampling of Aamrosh Mango Bar on Nobanno Utsob
Events

13
PRAN-Message
Sales Drive of PRAN Bubble Gum in Ctg
PRAN Bubble Gum, a brand of PRAN Confectionary Ltd
(PCL), completed a sales activation at Firoz shah city
corporation field in Pahartoli, Chittagong on 16th & 17th
December 2016
.
Bubble Gum team campaigned in 20 different schools and
organized Art, Drama, Dance, Poetry and other competi-
tions. After that they organized a cultural program in pres-
ence of the winners & other local artists, which was end by
distributing crests and certificates among the winners.
Chittagong city corporation mayor and other government
high officials were attended that program with full of
excitement.
Electric Bicycles have been handed
over to the sales representatives of
bicycle group by PRAN Confection-
ary Ltd at PRAN-RFL Centre in
Badda on 20th January 2017.
Mr. Ahsan Khan Chowdhury, Chief
Executive Officer (CEO) & Chair-
man of PRAN-RFL group was pres-
ent as chief guest, Mr. Eleash Mridha,
Managing Director of PRAN as
special guest and Mohammad Saiful
Islam, Chief Operating officer of
PRAN Confectionary Ltd (PCL),
Sakhawat Ahmed, head of Marketing
at PCL, Md. Jahid, Head of Sales at
bicycle group and all members of
bicycle core team were also present in
the program and delivered their valu-
able speech.
The electric bicycles have been
distributed among the representatives
of bicycle group. The entire bi-cycle
team expresses their happiness after
getting the electric bicycle.
They stated that sales volume will be
increased as they will utilize the
benefit of using the bicycle, which
also will help to ensure the availabili-
ty of products in different markets.
Electric Bicycles Handed over to SR-Bicycle of PCL
Events

14
QC & EventsPRAN-Message
“OSCER Abu Jahir T20
Cricket Tournament 2017”
HIP Meets with Local Stakeholders Audit in HIP for FSSC 22000 Certification
“OSCER Abu Jahir T20 Cricket Tournament 2017” inau-
guration program was held on 17th January 2017 at Hab-
iganj JALAL Stadium.
Local Members of Parliament Advocate Abu Jahir
affirmed the inauguration of the cricket tournament.
General Manager of Habiganj Industrial Park H. M
Manzurul Haque was present on that occasion as Special
Guest and delivered the motivational speech on behalf of
PRAN-RFL group.
Mr. H. M Manzurul Haque elaborately described the com-
mitment of the group towards the youth spotters of the
country.
Local Deputy Commissioner, Additional Deputy Commis-
sioners (General), Additional Superintendent of Police
(ASP) and other high officials of the government were also
present there. They were delivered their valuable speech
in this program as well as appreciate PRAN-RFL Group
for organizing such kind of program.
Habigonj Industrial Park (HIP) organized a meeting with
the local stakeholders at Olipur City Park on 08th Janu-
ary 2017. In that meeting they were basically discussed
on Environmental and Social Impact of Industrialization
area and the way forward.
People of different professions like businessman, suppli-
er, shopkeeper, Land owner, local politician and general
people were present there.
Environmental Quality Management System (EQMS)
consultant team was also present in that program.
Habigonj Industrial Park (HIP) faced the first stage audit for
Food Safety System Certification-22000 of SYLVAN Agri-
cultue Ltd (SAL) on 12th January 2017.
Expert Auditors from BUREA VERITAS audited the entire
plant of Liquid glucose & Cassava.
The opening meeting of the audit session presided by
GM-HIP H. M Manzurul Haque. All concern people from
different department were present there during the audit
session and support the auditors by providing
required documents.

15
Quality ControlPRAN-Message
QC Activities at AMCL
Central QC Lab in PFG
AMCL Central Quality Control Team is continually ensur-
ing product quality as per local and global standard in
every step during production and delivering safe & quality
products to the consumer. To keep the quality outstanding
and to improve the testing facility modern testing equip-
ments are being installed. Then again management is also
arranging various training and awareness program for our
QC personnel with the intention to improve their skill and
professionalism.
Activities of On-Line QC at production floor and QC Lab.
Microbiological Analysis.
Training on HACCP by- SM(QC)
Training on Dangerous Chemical
Handling & use of PPE by- Dy.M(QC).
Training on GMP by- SM(QC)
SO2 Test of finished juiceSensory Evaluation Test.
There are a significant number of testing is performing in our lab such as Chemical, Microbiological, Shelf-life study,
sensory evaluation test of finished goods, RM/PM, Water etc. These tests are to ensure the product safety and quality.
Various types of training are also providing for awareness building and for complying with international standard such as -
HACCP, GMP, FSMS, Hygiene & Sanitation, Dangerous Chemical Handling, Pest Control, Food Microbiology etc.

16
PRAN-Message
QC Activities at AMCL . . .
Daily Abnormality Meeting Monthly Abnormality Presentation Weekly Quality Circle Meeting
We continuously are arranging daily, Weekly & Monthly quality meeting for problem salvation and reduction of abnormality.
Management Review Meeting of Internal Audit
We are arranging various types of Audit like; HACCP, IMS, HALAL, IFC etc. successfully within a specified time
period during the year.
For a Successful HACCP Audit,
Central Quality Control Lab has
conducted an “Internal Audit on
HACCP” prior to the upcoming
HACCP Audit.
“Internal Audit on GMP,
Food Safety, Hygiene &
Sanitation” of Chocolate
Line.
Quality Control

17
PRAN-Message
QC Activities at AMCL ...
PFG Handed Over the Death Benefit Check to a Security Family
Effluent Analysis by ETP Chemist
We are continuously doing various tests such as – pH, COD, BOD, DO, TSS, SS, TDS, MLSS, MLVSS, and Oil &
Grease etc. at our ETP lab to treat waste water as per ECR’97 standard.
Dipak Kumar Dev, Deputy General Manager of PRAN
Factory Ghorashal (PFG) handed over the Death Benefit
check to the nominee (mother) of security personnel Mr.
Abdul Motalib on 14th January 2017.
Wife of deceased, Admin, Accounts and HRM personnel
were also present in that program.
It can be mentioned that Agricultural Marketing Company
Limited (AMCL) lost Mr. Motalib in December 2016.
We are implementing various process control activities at production floor.
AMCL ETP Discharge water test result….
Sample
DoE Std. (6.0~9.0) (4.5~8.0) ppm ≤200 ppm ≤ 50 ppm ≤ 2100 ppm
pH DO COD BOD TDS
Result 7.1 6.62 48 22 333
QC & CSR

18
PRAN-Message CSR Activities
Voluntary Blood Donation
Program at PIP & AMCL
A voluntary blood donation program was organized
by PRAN along with Sandhani Dhaka Medical
College unit & Sir Salimullah Medical College unit
at PRAN Industrial Park (PIP)-1, PRAN Industrial
Park (PIP)-2 and Agricultural Marketing company
Ltd (AMCL), at PFG, factory premises with the
slogan of on 16th January 2017.
Alhaj Engr. Sheikh Abdul Quadir, Head of PIP-1 &
PIP-2 inaugurated the program in PIP business area.
At the same time Diipak Kumar Dev, Head of
PRAN Factory Ghorashal (PFG) inaugurated the
program in AMCL business site at 10AM.
During the program, the heads of the factories
discussed about the benefits of donating blood and
encouraged employees to donate willingly.
This blood donation program continued till
5PM with great attention. 110 employees from
those factories donated their blood and one person registered
to donate eye after death in this program.
Shondhani team gave a certificate to the factory at the end of
the session. Iftekherul Islam, Assistant General Manager of
PIP received that certificate on behalf of the factories.
After completing the program Shondhani team uttered their
fulfillment and happiness for organizing this kind of program;
they also stated that they were very thankful for choosing them
as a program partner. Finally, they expressed their gratitude to
the program organizer.
The program coordinated by Golam Rabbani, Manager of
PRAN HRM.
Benefits of blood donation: By donating blood the iron stores
in the body are maintained at healthy levels. And the reduction
in iron levels in the body is linked with low cancer risk. Blood
donation is beneficial in reducing risk of heart and liver
ailments caused by ironoverload in the body.
Factory Head of PFG is donating blood
Employees of PIP are
donating their blood
Receiving the certificate
from Sandhani
“i³ w`b Rxeb evuPvb”

19
FeaturePRAN-Message
Cassava Farming
Brings Fortunes for Farmers
Cultivation of cassava, popularly known as 'Shimul Alu',
is getting popular among the farmers as demand grows for
producing starch used in food processing and pharmaceu-
ticals.
Starch is a carbohydrate which is a major form of stored
energy in plants, especially maize, cassava, corn and
wheat.
Farmers are now showing more interest in cassava cultiva-
tion because its prices have increased significantly. It can
be cultivated in fallow lands and hilly areas with low cost
and labour as it requires a little irrigation, fertiliser and
insecticides.
During a recent visit to Mymensingh and Tangail district,
this correspondent found farmers busy with harvesting of
cassava which was then being taken by representatives of
various companies.
"Around 6-8 ton cassava can be produced per acre of land.
We sell it at Tk 7,000 per ton and cost per acre is around
Tk 18,000 to Tk 20,000. Thus, we can earn Tk 20 to 25
thousand per acre," said Hanif Mollah, a farmer of Modhu-
pur in Tangail district.
He said cassava cultivation is now lucrative as its prices
have increased several times.
"Once we could sell cassava at Tk 1,500 per ton. Two to
three years ago, we sold it at around Tk 6,000 per ton but
now PRAN is buying cassava from us at Tk 7,000 per ton,"
he added.
Salim Ahmed, also a farmer of the area in Tangail, told the
FE that they are gradually expanding cassava cultivation
as they are getting good prices and there is a huge response
from companies.
Chief Operating Officer of PRAN Agro Business Ltd
Mahtab Uddin said once farmers knew a little about cassa-
va cultivation and its lucrative sides but PRAN came
forward with different assistance schemes to boost
production of this root crop.
"The farmers get Tk 17,000 interest-free loans from us for
per acre cassava farming with buy-back guarantee against
their crops," he added.
This year, about 5,000 farmers cultivated cassava on 3,700
acres of land under PRAN's contract farming in Mymens-
ingh, Jamalpur, Tangail, Habiganj, Comilla and Khagrach-
hari districts.
Mr Mahtab Uddin said this year they have a plan to collect
20,000 to 22,000 tons of cassava from 3,700 acres of land.
"But from next year, we aim at cultivating 10,000 acres of
land and have a plan to collect around 60,000 tons of
cassava," he added.
He said PRAN set up a cassava processing plant in Hab-
iganj Industrial Park in Shaistaganj of Habiganj district
which has the capacity to process around 60,000 tons of
cassava per year.

20
FeaturePRAN-Message
Cassava Farming . . .
The company has a plan to use its full capacity to meet
demand of starch and glucose of different industries.
General Manager of PRAN Habiganj Industrial Park
Manzurul Haque told the FE that there is a huge demand
and supply gap of starch where cassava can play a crucial
role.
He said starch of cassava can be used as a raw material for
processing food like bread, cake, biscuit, and noodles.
Besides, it is also being used in garment and pharmaceuti-
cal industries.
Around 50 per cent of starch is being imported from
China, India and Thailand to meet the demand of starch in
various sectors, he added.
He said quality of starch from the country's cassava is even
better than that of China, India and Thailand. So, PRAN is
focusing on ensuring quality starch and lessening its
import dependency by providing assistance for cassava
cultivation.
"Now cassava is harvested once a year but PRAN is trying
to cultivate it twice a year by supplying high- yield seeds
to farmers and providing scientific methods," he added.
The company is trying to improve the tuber crop by carry-
ing research at its laboratory in Narsingdi. The company
also has signed a memorandum of understanding with the
Bangladesh Agricultural University to promote cassava
cultivation in the country.
To reduce cost in cassava farming, PRAN has also brought
modern harvester and planter machine from Thailand. The
company is providing organic fertiliser to increase produc-
tion and fertility of the land so that production can be
increased which in turn will boost cassava output, reduce
import dependency and increase farmers' income.
Appropriate time of planting and harvesting cassava is
November to December. Cassava plants' height is 5 to 9
feet. However, the land should be water-resistant. Its leaf
and remaining portion also can be used as compost fertilis-
er on farmland.
Source: The Financial Express
Reporter: Mohammad Wazed Ali

21
KAIZENPRAN-Message
HIP Increases Productivity
at Pie Cake Line
KAIZEN at PAL Factory
Habigonj Industrial Park (HIP) achieved 32.16% growth
in Pie Cake line. If it goes well, HIP will achieve 42.60%
more productivity in 2017 through continual development
and combined effort.
HIP has changed Pie Cake line oven conveyer belt from
existing belt by the help of Animesh shaha, General Man-
ager of Operation.
In addition, HIP has been conducting team & area wise
Small Group Activities (SGA). Daily assembly & aware-
ness programs among the employees and continuously
educate them to reduce wastage. Apart from that keep
record on daily inventory report with special follow up
may also help to control materials consumption & increase
productivity.
Meanwhile, maintenance work has been done in all pack-
aging machine to reduce foil wastage with improved quali-
ty of finish goods and also check up inventory sheet in
daily basis to reduce excess use & wastage.
In last month, the engineering section of PRAN Agro Limited (PAL)
factory has done a great job on KAIZEN. They saved BDT 965000
once and BDT 121538 per month through KAIZEN implementation in
the factory.
They made coal crusher m/c by scraps materials and saved 180000
TK, Modify the Conveyor, which saved 60000 TK (per month), made
garlic peeling m/c and saved 185000TK, Reused 100% PP film R/P,
which saved 54038.4 TK per month, installed automatic switch off
when tank is full in conch room & one distribution tank in forming
room, which saved chocolate from over flow on distribution tank &
fall down on floor that saved 7500 TK per month. Then again, the team
saved BDT 600,000TK through modification work flow of Idle Sarma
machine.
KAIZEN can saves around BDT 10 Lac at once and around BDT 15 Lac per year

22
PRAN-Message
KAIZEN at PFG
AMCL:
Engr. Kausar Hossain, of Engineering Section at AMCL
repair the Fuji inverter of Tetra Pack line & Powder Drinks
line without repairing cost and they saved BDT 55,000.
PFL:
An Engineering team of PRAN Foods ltd (PFL) at PFG
has completed some KAIZEN activates, which impulsive-
ly saved some money & develop the work environment.
They basically reduced the sound level from 96DB to
83DB at cutter area, Saved 25 kg Dal per day through
washing them in Fried Snacks Line instead washing from
River and that also saved monthly BDT 51000 TK,
repaired the Ex- Snacks Auto Fryer Room Heat Exchanger
Burner and saved BDT 220000TK, then again modifica-
tion of H&C Auto fryer mixing tumbler gasket saved BDT
79500Tk.
The team members are Abu Musa (AE), Imam Hosain
(SAE), Sumon Islam (SAE), Amdadul haq (SAE) and
Deloar hosain (OE).
PCL:
An Engineering team of PRAN Confectionary Ltd (PCL)
at PFG has completed some KAIZEN work at
Choco-Choco line & Lollipop line where they saved
money & increased the productivities.
Choco Choco line had no palm oil automation. The team
collected old SS tank from AMCL plant and buildup oil
capacity 5100 Liter both inside & outside and now collect-
ing oil from tanker smoothly. Consequently, they saved 3
Manpower, which is equivalent BDT 327600 per year.
They modified the Kneading m/c M S Roller at Lollipop
line which is giving some benefits that are as follows:
01. Batch mixing capacity increase from 200 kg to 300 kg
per hour.
02. Product color are not changing & mixing properly.
03. M/C load Reduced; so that Breakdown & loss also
reduced.
04. Working hazard reduced too
05. Repair charge also saved approximately 20,000 TK.
Moreover, CFS wrapping m/c four jaw transfer wheel
bearing housing was increasing, so, un-wrapping product
fall down 15-20%. Dhaka workshop unable to do this but
PCL team did it by central w/shop. As a result PCL got the
below benefits.
01. Un-wrapping product fall down reduce (1-2%).
02. No Repair charge.
03. No abnormal sound.
04. Breakdown reduces.
The KAIZEN team leader is Assistant Engineer Md.
Liaquat Hossain and members are Faisal, Enam, Harun
and Mr. Ferdous.
KAIZEN

23
Management TipsPRAN-Message
10 Attitudes of
Successful Professionals
Why do some people seem to reach the top of the corporate
ladder easily, while others remain stuck on the middle-manage-
ment rung? You might think that it is just because those people
have more of what it takes to succeed, like brains, talent and
powerful people in their corner. But there is something else that
is just as important: attitude.
Dr. Martin Seligman, an authority on optimism, discovered that
attitude was a better predictor of success than I.Q., education
and most other factors. He found that positive people stay
healthier, have better relationships and go further in their
careers. And he even found that positive people make more
money. Anyone can adopt the right attitude. No matter where
you are from or how much innate talent you have, the right
attitude can make a difference in your career. Try adopting these
10 attitudes of successful workers:
1. I am in charge of my destiny.
If you spend your entire career waiting for something exciting to
come to you, you will be waiting a long time. Successful profes-
sionals go out and make good things happen. So commit your-
self to thinking about your career in an entirely different way.
You will make it to the top, and you are in charge of making it
happen.
2. Anything is possible.
Think that there is no way you will ever be at the vice-president
level? Then you definitely won't. Remember: If you think you
can't, you probably won't. Adopt the attitude of The Little
Engine That Could -- "I think I can."
3. No task is too small to do well.
You never know when you are going to be noticed. That is one
reason to take pride in your work -- all of it. One public relations
executive in Chicago said that her first task in the PR depart-
ment of a ballet company was reorganizing the supply closet.
She tackled the project with gusto and was immediately noticed
for her hard work and attention to detail. Remember this the next
time you feel like slacking because you are working on a menial
task.
4. Everyone is a potential key contact.
While you do need to be aggressive in the workplace, you can
also go far by being nice to those around you. Do you think it's
unimportant to establish a good rapport with your boss's secre-
tary? Well, just try getting your meeting squeezed onto the
schedule when you really need it. Be courteous to those around
you -- you never know when your past contacts will play a role
in your future.
5. I was made to do this job and the one above me.
If you spend your days feeling like you are not cut out to do the
work you are responsible for, your performance will suffer. Your
job may not be the perfect fit, but successful workers act like
they are in their dream job, no matter where they are.
6. It's not just what I know, but who I know.
Successful workers understand the importance of networking,
both in and out of the office. You need to proactively establish
professional contacts. Invite a colleague out to lunch. Go to the
after-work happy hour. Join your professional association. Do
your part to establish a networking path for your future.
7. What else can I do?
Since you are in charge of your destiny, it's your job to look for
ways to improve your professional self. Volunteer to take on an
extra project. Learn a new skill that will make you more market-
able. Stay late to help your co-workers. Successful workers
don't just complete the job and sign out -- they look for addition-
al ways to make their mark.
8. My failures will help pave the way to my future successes.
While it seems like some people never experience setbacks, the
truth is everyone fails from time to time. The difference between
successful and unsuccessful people is how they deal with
failure. Those who find success are the ones who learn from
mistakes and move on.
9. I am my own biggest fan.
Have you been waiting for someone in the office to recognize
your talents and efforts? Maybe it's time you start tooting your
own horn. Step up and talk about your accomplishments and
what you have done for the company. Successful workers know
how to point out their achievements without sounding boastful.
10. My opportunity monitor is never turned off.
Yes, there will be days when you will want to just be happy with
the status quo. But remember that successful workers are always
on the lookout for opportunities to improve. Keep your eyes,
ears and your mind open to new opportunities -- you never know
when you will discover the one that will change the course of
your career!
-------------------------------------------------------
Courtesy:
By Kate Lorenz, Editor of CareerBuilder.com.
Seema Chowdhury
Director PRAN-RFL Group
Email:seemakhursheed@gmail.com

24
PRAN-Message
PFG Inaugurated
Floating Depot “D.B BONIK”
PRAN Factory Ghorashal (PFG) inaugurated the
floating depot “D.B BONIK” on 11th December
2016.
Mr. Eleash Mridha, Managing Director of PRAN,
Engineer SK. Waresul Habib, Chief Operating
Officer of AMCL, Dipak Kumar Dev, Deputy
General Manager of PFG, Shahidul Islam Bach-
chu, General Manager of PRAN Distribution and
other high officials of PRAN Group were present
in that inauguration program.
PRAN Factory Ghorashal (PFG) has completed a training program on “Pest
Management” in the factory on 8th December 2016.
The participants learnt about SOP of pest management, field operation activi-
ties, 3 line protection, types of pest, pesticides and documentation. Along with
that field visit and evaluation on pest management, risk assessment for the pest
management and Using 4-D concept on practical field assessment in PFG
premises also held there.
Mr. Pantulu came from INDIA to visit PFG. During his visit he was visiting
different stores and Production floors.
PRAN Factory Ghorashal (PFG) recently completed a
training program on “Safety at Construction Site”, which
organized in front of Central Were House Building. The
Staffs of Property Development Limited (PDL) and
contractors were participated in this training program.
The discussion topics of this program were to guideline the
contractor & labor how to use PPE equipments properly,
how to take precaution on fire hazards, how to maintain
quality work, must be maintained the minimum cost &
time, effective ways of manpower engagement, where will
put the waste materials & different types of debris (never
put on river side), how to be careful in concrete mixing
time, how can reduce the wastage of materials and instruc-
tion about risky work such as safety belt must be worn
while work in high place, how to drive electric M/C ( Mix-
ture m/c, Vibrator m/c , rope hoist, Welding m/c etc.).
Awareness Program on Safety at Construction Site of PFG
Training on ''Pest Control Management'' at PFG
New Installations & Training

25
TrainingPRAN-Message
HIP Organizes ERP Training
Training on EHS at HTL
Habigonj Industrial Park (HIP) organized a training program on
“Enterprise resource planning” (ERP) at HIP Factory on 4th Janu-
ary 2017.
ERP is a business process management software that allows an
organization to use a system of integrated applications to manage
the business and automate many back office functions related to
technology, services and human resources.
Habigonj Industrial Park (HIP) conducted a training
program on “Environment Health and Safety” (EHS) at
conference room of Habiganj Textiles Limited (HTL) in
HIP on 15th January 2017 to aware the employees about
EHS.
Supervisors & Operators from different department of
HTL participated in this training program and environ-
mental issues, health & safety, environmental pollution,
impact of environmental pollution and how we can control
this were also discussed in that training program.
Md. Shahin Mahmud, Deputy Manager of EHS & Compli-
ance conducted this training program.
Habigonj Industrial Park (HIP) conducted a training program on “Good House-
keeping in Industry” at the factory on 1st January 2017.
All Hygiene supervisors, Shift in Charge from all sections attended in this training,
which was conducted by Al-Mamun, Assistant Manager of HRM.
He discussed the proper meaning of Good Housekeeping, Elements of a Good
housekeeping and Why it is important, how to stop accidents through good house-
keeping, benefits of good housekeeping etc. That training surely encouraged all
participants to maintain the rules and regulations of
Good housekeeping system.
Training on “Good Housekeeping in Industry” at HIP

26
PRAN-Message
Training on “Forklift” at HIP
Training on “Personal Grooming” at HIP
Training on Basic Food Safety Management at RIP-MAL
Habigonj Industrial Park (HIP) conducted a training program on “Forklift”
at PRAN Mini Conference room in HIP on 3rd January 2017.
All forklift operators were attended in that training. The trainer discussed
about forklift check list, forklift maintenance, forklift operation safety,
speed limit etc.
Aforklift or forklift truck is a powered industrial truck used to lift and move
materials within short distances. The forklift was developed in the early
20th century by various companies including the transmission manufactur-
ing company Clark and the hoist company Yale & Towne Manufacturing.
Following World War II the use and development of the forklift truck has
greatly expanded worldwide. Forklifts have become an indispensable piece
of equipment in manufacturing and warehousing operations.
Mymensingh Agro Limited (MAL) recently has com-
pleted a training program on Basic Food Safety Man-
agement at MAL Conference Room.
Mr. Imam Hossain, Senior Manager of Quality Control
conducted this training program where all Head of
Departments were participated.
The Food Safety Management System (FSMS)
provides a preventative approach to identify, prevent
and reduce food-borne hazards. This is to minimize the
risk of food poisoning and to make food safe for con-
sumption. A well designed FSMS with appropriate con-
trol measures can help food establishments comply with
food hygiene regulations and ensure that food prepared
for sale is hygienic and safe for consumers.
Habigonj Industrial Park (HIP) conducted a training program
on “Personal Grooming” at the factory on 2nd January 2017.
All head of the department attended in that training, which was
conducted by Sadia Afrin, Deputy Manager of HRM.
She discussed the meaning of Personal Grooming, it’s import-
ant, way to follow-up personal Grooming, as well as the benefit
of personal Grooming etc.
Training

27
PRAN-Message
Awareness Program on
Communicable Disease at RIP-MAL
Training on “Introduction to EHS” at RIP-MAL
MAL Completes Training on Harassment in Workplace and Its Remedy
Mymensingh Agro Limited (MAL) organized a health
awareness program on “Communicable Diseases” at MAL
Conference Room on 6th December 2016.
Occupational Health Physician Dr. Kazi Monira Afzal, Sr.
Manager-Compliance-Occupational Health, Hazard,
Disease & Safety, conducted this awareness program. All
First Aiders were participated in that training.
A communicable disease is one that is spread from one
person to another through a variety of ways that include:
contact with blood and bodily fluids; breathing in an
airborne virus; or by being bitten by an insect.
How these diseases spread depends on the specific disease
or infectious agent. Some ways in which communicable
diseases spread are by: 1. physical contact with an infected
person, such as through touch (staphylococcus), sexual
intercourse (gonorrhea, HIV), fecal/oral transmission
(hepatitis A), or droplets (influenza, TB). 2. contact with a
contaminated surface or object (Norwalk virus), food
(salmonella, E. coli), blood (HIV, hepatitis B), or water
(cholera). 3. bites from insects or animals capable of trans-
mitting the disease (mosquito: malaria and yellow fever;
flea: plague); and 4. travel through the air, such as tubercu-
losis or measles.”
Training on “Introduction to Environment, Health & Safety” has been
provided among EHS Team of Mymensingh Agro Limited, which is
conducted by Md. Abdulla Al Hossain, DyM-EHS-MAL. In this train-
ing, environmental resource, pollution and mitigation of it, energy
saving, various industrial safety issues like electrical, machinery, fire
and health were also been discussed.
Mymensingh Agro Limited (MAL) recently completed a
training program on “Harassment in Workplace and Its
Remedy” among female workers at MAL Conference
Room. This program was conducted by Shahida Akter
Ruma, Sub Assistant Manager of Welfare & HRM.
Training

28
PRAN-Message
Training on Pest Control
Management at RIP-MAL
Training On “Hot Work Permit and Its Discipline” at RIP-MAL
Mymensingh Agro Limited (MAL) organized training on
“Pest Control Management” among all Head of Depart-
ments at MAL Conference Room, which was conducted
by Asistant Manager of Quality Control Mr. Tuhin Kanti
Biswas.
Mymensingh Agro Limited (MAL) recently completed a training
program on “Hot Work Permit and Its Discipline” among all
Welders at MAL Conference Room that was conducted by Engr.
Poresh Kanti Das, Genral Manager of RIP-MAL.
Hot Work Permits are needed for all cutting, welding, soldering
and brazing activities in occupied buildings, that are conducted
with portable gas or arc equipment on factory construction,
maintenance, repair or renovation projects.
Training
Training on Fire Prevention, Rescue & First Aid at PAL
PRAN Agro Limited (PAL) recently completed two days
long training program on “Fire Prevention & First Aid.
Fire Marshals and some management employees were
attended in this training program. Md. Ahasanul Kabir
Assistant Director of Fire service & Civil Defense Rajsha-
hi was conducted that training program.
This training program was included the theoretical classes,
practical classes, watching film on fire & earthquake,
displaying various tools & apparatus, practical use of fire
extinguisher and mock up drill by Sauce Ketchup line.

29
PRAN-Message
Basic Training on
“Disaster Volunteer” at PAL
Training on “Coding Machine Operation” at PAL
PRAN HRM team attends Recruitment Program in Rangpur
PRAN Agro Limited (PAL) has recently completed the
training program on Coding Machine Operation by China
Rottweil Inkjet Company.
Tom Lee, Sales Director of Rottweil, William Wu, CE of
Rottweil, Sabuj Hossain, Technical Manager of Rottweil
(BD), Mured Ahmed, Senior Engineer of Rottweil were
present as trainer in that training program.
Introduction of Rottweil Coding M/C, Name of M/C Parts,
Operating system, Printing Procedure, Maintenance, Using
Ink, On- Off System and Safety procedures have been
discussed in that training program.
PRAN Agro Limited (PAL) has recently completed two days long basic training program on Disaster Volunteer. A
significant number of officers and employees of PAL were present there.
Training & Job Fairs
Job fair in Rangpur which has
been organized by Bangla
German Sampreeti (BGS)
Job fair in Rangpur, which has been organized by Underprivileged Chil-
dren’s Educational Programs (UCEP)

PRAN-Message
PRAN HRM Team attends
Job Fair in Ctg
Human Resource Management Department (HRM)
attended a 2 days long Career Fair at Premier University
Premises in Chittagong on 28 & 29 January 2017, which
was organized by Chakri.com, a sister concern of Prothom
Alo.
Job seekers of almost all public universities along with
colleges under National University attended the fair to get
their employer of choice. Our HRM Department inter-
viewed the candidates’ on-spot and short listed there.
However, other renowned companies also attended in that
fair.
Nevertheless, Chakri.com organized a career seminar and
gave the crest to the participating companies. Md. Ali
Mortuza, Manager of PRAN HRM received this crest on
behalf of PRAN.
Job Fairs
30

Pran message, 15th edition, january 2017

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