Poster: Image, Design, Language
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The document discusses how image, language, and design were used in a movie poster to effectively connect with the target audience. The image shows a sense of loneliness, emptiness, and freedom represented by an open sky and a man. The simple but meaningful tagline "trapped in a life for too long" draws attention by using familiar words like "trapped" that resonate with people tired of boring jobs and lifestyles. The design uses calm and hopeful colors of white and blue, with a square shape around the movie title suggesting being circled and trapped, relatable to the audience.
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Magazine: Image, Design, Language
The magazine uses two contrasting images - a man hidden behind folders and another behind a sky - to represent the main idea of the short film about feeling trapped versus free. Simple English is used in the article to make it accessible to all audiences without confusion. The design draws on the colors from the poster and adds leaves and footprints to represent themes of nature, freedom, and the main character finding his own path to freedom.
Final poster
The film poster has been updated based on feedback from test audiences. The main changes were making the slogan text larger and changing the font to improve readability.
The image on the poster was trimmed to focus more closely on the main character and surrounding sky/trees. Two images were merged to create the desired effect, making the character appear darker and faded to convey being in a difficult state.
Different colors and textures were used to represent the social realist genre and contrasting tones to symbolize twists in the storyline and reality's harshness while also showing the character's purity. The poster aims to intrigue audiences about the film's story while keeping some secrecy.
Digital Portfolio Project 1: Christian Kirby
The document discusses the website design choices made by the author for their digital portfolio site. The author chose an analogous color scheme using blues as the primary and secondary colors with some green as a tertiary color. Blues were selected to reflect the author's calm and relaxed personality. Font choices of Josefin Sans and Roboto were made to complement the color scheme and maintain a calming feel while presenting an interesting header style.
Contact sheets
The document discusses choosing images for an album cover and disc. For the album cover, the selected image depicts a shadowy figure representing someone who wants to reconnect with an ex but is unable to due to their broken relationship. Black represents despair and invisibility. For the disc, a cropped image of a red flower is chosen to represent love rather than being the main focus. Color balancing and exposure adjustments are made to both images to achieve abstract, bright, and red-toned effects.
Colour and font scheme
The document discusses the color scheme and design of a digipack and magazine advert created by Josh Hobson. The color scheme of light blue, black, and white was chosen based on inspiration from the song and album titled "Touch the Sky." Both the digipack and magazine advert use this consistent color scheme along with light blue skies, white clouds, and black text to clearly link the two designs together and make the digipack recognizable from the advert.
Media a2 question 3
The document discusses how the combination of a main product and ancillary texts are effectively linked. Three key linking elements are used: 1) Consistent use of colors, pictures, and effects between a music video, magazine advert, and CD cover, 2) Similar angles, black and white techniques, and overexposed photo effects mirroring those in the music video, 3) Identical typography and a central photo on the CD cover and magazine advert to provide branding consistency.
Q1 poster
In this presentation I have described how I produced my Poster using key skills and techniques I have learned through research. I also explain how I was creative and what my influences were
Q1 digipack
In this presentation I have described how I produced my digipak using key skills and techniques I have learned through research. I also explain how I was creative and what my influences were
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Magazine: Image, Design, Language
The magazine uses two contrasting images - a man hidden behind folders and another behind a sky - to represent the main idea of the short film about feeling trapped versus free. Simple English is used in the article to make it accessible to all audiences without confusion. The design draws on the colors from the poster and adds leaves and footprints to represent themes of nature, freedom, and the main character finding his own path to freedom.
Final poster
The film poster has been updated based on feedback from test audiences. The main changes were making the slogan text larger and changing the font to improve readability.
The image on the poster was trimmed to focus more closely on the main character and surrounding sky/trees. Two images were merged to create the desired effect, making the character appear darker and faded to convey being in a difficult state.
Different colors and textures were used to represent the social realist genre and contrasting tones to symbolize twists in the storyline and reality's harshness while also showing the character's purity. The poster aims to intrigue audiences about the film's story while keeping some secrecy.
Digital Portfolio Project 1: Christian Kirby
The document discusses the website design choices made by the author for their digital portfolio site. The author chose an analogous color scheme using blues as the primary and secondary colors with some green as a tertiary color. Blues were selected to reflect the author's calm and relaxed personality. Font choices of Josefin Sans and Roboto were made to complement the color scheme and maintain a calming feel while presenting an interesting header style.
Contact sheets
The document discusses choosing images for an album cover and disc. For the album cover, the selected image depicts a shadowy figure representing someone who wants to reconnect with an ex but is unable to due to their broken relationship. Black represents despair and invisibility. For the disc, a cropped image of a red flower is chosen to represent love rather than being the main focus. Color balancing and exposure adjustments are made to both images to achieve abstract, bright, and red-toned effects.
Colour and font scheme
The document discusses the color scheme and design of a digipack and magazine advert created by Josh Hobson. The color scheme of light blue, black, and white was chosen based on inspiration from the song and album titled "Touch the Sky." Both the digipack and magazine advert use this consistent color scheme along with light blue skies, white clouds, and black text to clearly link the two designs together and make the digipack recognizable from the advert.
Media a2 question 3
The document discusses how the combination of a main product and ancillary texts are effectively linked. Three key linking elements are used: 1) Consistent use of colors, pictures, and effects between a music video, magazine advert, and CD cover, 2) Similar angles, black and white techniques, and overexposed photo effects mirroring those in the music video, 3) Identical typography and a central photo on the CD cover and magazine advert to provide branding consistency.
Q1 poster
In this presentation I have described how I produced my Poster using key skills and techniques I have learned through research. I also explain how I was creative and what my influences were
Q1 digipack
In this presentation I have described how I produced my digipak using key skills and techniques I have learned through research. I also explain how I was creative and what my influences were
Q1 video
The document summarizes a student's music video project analyzing how it uses conventions of real music videos. The video uses a storyline of two friends with relationship problems represented by a "Blackcoat" figure. It features the artist singing against a wall relating to the narrative. The intro mimics Katy Perry's "Roar" with bold colors. Deep focus is used to draw attention to characters while shallow focus adds mood. Shots like long, medium, and high angles were used to imply power dynamics between characters. In conclusion, the video successfully incorporated conventions seen in indie and other music videos.
Evaluation - Question 2
The brand concept for the album, music video, and website was based around a natural theme to fit with the indie/alternative rock genre of the music. Nature shots and scenic backgrounds were used throughout to maintain continuity. The theme was inspired by lyrics about the changing world and destruction of nature. To link the different media, the same sunset image was used for the album cover and website background, along with similar fonts and an emphasis on outdoor nature photos. The goal was to create a consistent theme while making the content visually appealing and not boring.
Final Digipak
The front cover of the Digipak uses a blurred black and white photo featuring the two actors from the music video, with the woman's red top standing out boldly. This is meant to attract audiences and promote the video and company. The title "Neon Jungle" is printed down the side with "neon" in white and "jungle" in black to match the changing background colors and further emphasize the black and white theme with red accent. A graffiti-style font is used for the title "Trouble" to hint at the rebellious theme and graffiti walls featured in the music video.
Media evaluation question 1.odp12
The media product uses conventions of the indie genre through stylistic choices that convey a simple yet appealing aesthetic. A dark blue color motif ties the products together and references the band name "Zulu Wolves" and winter. Photographs on the digipak use close-ups and striking color backgrounds to portray the light mood of indie music. The poster employs a plain but distinctive font to represent the genre's casual style. Filming in an urban setting for the music video also follows conventions commonly used in indie videos. Feedback from fans informed the decision to depict the band members wearing everyday clothes without prominent branding.
Question 2
The combination of the band's main products and ancillary texts effectively conveyed a consistent natural theme. This was achieved through using similar nature-inspired imagery, fonts, and color schemes across the album cover, music video, and website. Scenic shots from the music video were featured on the website to link the elements. While the logo was not included in the creative works to maintain the theme, continuity was provided through repeated visual elements and photos to clearly connect the band's brand across multiple platforms. Distribution would target a niche audience through independent labels while maintaining broad appeal through various streaming services.
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The document analyzes a student advertisement for a music album digipak. It discusses the color scheme, images, and fonts used in the advertisement. The color scheme and fonts match those used in the digipak. Images from the digipak, including of the artist, are also featured in the advertisement to promote identification of the product. Simple fonts are used to make key information like the artist name and album title easily visible and distinguishable.
Digipak analysis
The document provides an analysis of the design choices made for a digipak for the song "Blue Pill". On the front cover, a blue rose on fire was used along with the song title and artist name. The inside front cover features blue pills and graffiti text to continue the theme. The CD cover displays blue pills to fit the song title. Various covers feature the main character and imagery related to pills, fire, and dragons to tie back to the themes of drugs and a trip on pills.
Evaluation Question 2
The document discusses the creation of a digipak and advertisement for a music album. It describes using consistent fonts, logos, and colors across both items to maintain a cohesive style. The digipak features all band members' faces equally to show their importance. Colors were chosen to represent each member's personality and connect to themes in the music video. The advertisement uses an image from the video and claw marks in the band members' colors to intrigue audiences without revealing too much. The layouts keep things simple while including relevant information to effectively promote the album.
Homelessness
The document discusses and analyzes several advertisements and marketing materials. It provides feedback on the layout, tone, images, and colors used. For one advertisement, it notes the simple but effective image and message. It also comments that the dark colors and serious tone effectively convey the intended serious message. For another, it suggests more creative use of colors and layout could have made the ad seem more professional. The document also reviews a nonprofit's logo and website, noting how the switch from red to green made the logo seem more welcoming and the website uses consistent colors and spacing for a calm tone.
Question 2 media completed
My main product was two ancillary texts: a poster and album cover for a music video. To make the products effective, I linked their designs. The music video featured a girl running from her past emotions. The poster showed her looking distressed from the corner of her eye while grabbing her hair, reinforcing this theme. The album cover then showed her distressed form, continuing the theme. We used a black and white color scheme matching the upsetting lyrics. Repeating the artist's image multiple times and in dark tones made the designs appealing and linked to the theme of confusion. The inlay continued this color scheme and repetition to stay consistent with the overall branding.
TASK 2A
Visuals are included in various media like newspapers, magazines, CD covers, DVD covers, book covers, and instruction manuals to provide context and information about their content. Images allow readers and audiences to see what is being described or see examples to make following instructions easier. Covers and illustrations attract audiences by representing genres and storylines or featuring characters and scenes to engage relevant fan bases.
Question 2
By using consistent colors, fonts, and imagery throughout her main products and ancillary texts, the artist is able to create a cohesive visual style or "house style" that allows audiences to easily recognize her work. She chooses the same core images from the album covers for the magazine ads to maintain this house style. Additionally, the blue tones featured prominently in her music video are also reflected in the magazine ad and digipak packaging to tie all of the products together under a unified visual theme that helps potential fans identify her work.
Cd analysis
The document describes the design of a digipak for a music album. The digipak uses conventional forms like displaying the artist name and album title on the front cover. Research informed choices like using an artist image on the front cover. Elements like fonts and images are carried throughout the digipak to create continuity. While conforming to typical designs, the inclusion of artist quotes on the inside cover provides a unique, personalized touch. Overall, the digipak challenges conventions slightly with this interior element, but otherwise adheres closely to professional forms and styles.
How we used the internet to help us q4 p1
The document discusses how the internet was used to help with research and planning at various stages of the project. It was used to analyze existing music videos, digipaks, and posters to get ideas for conventions and styles. Researching online helped choose the indie genre and narrow down cartoon styles. Survey Monkey assisted with distributing questionnaires to determine preferred album cover designs. Lastly, the internet aided in researching song lyrics and keywords to inspire the music video.
How effective is the combination of your main product and ancillary texts
The document discusses how branding elements were developed for a music video campaign. Red and blue colors were used to represent confidence and loyalty. Quotes from famous people supported the song's message of empowerment. Phrases from the inspirational song "Don't Let Go" were featured to remind audiences. The poster, DVD packaging, and video layout were kept consistent with the song's title and artist photos to clearly reflect the campaign's message and brand across formats. Research of other successful music campaigns informed the design's goal of portraying the artist and video.
Magazine advert planning and production
The document summarizes the process of designing a magazine advertisement for an artist. It describes how they took photos of the artist, changed lighting to improve exposure, and used the best photo as the primary image. It details how they created a black background and added lens flares based on survey results. Typography, social links, and the song's emotions were also incorporated based on the survey. For the final design, they overlaid the artist's hands on the photo to add impact and changed the font.
Task 2A
Digital photographs are used across many media sectors to promote products and services. Some key uses include:
- Newspaper front pages use photographs to illustrate stories and grab readers' attention.
- Magazine covers feature photographs of authors and celebrities to promote issues.
- Music album and CD covers prominently display photographs of artists.
- DVD covers often include photographs of main actors to promote films.
- Book covers sometimes feature photographs of authors to identify content.
- Instruction manuals sometimes incorporate photographs to demonstrate procedures.
- Billboards and websites use photographs in advertising and promotion across media.
How effective is the combination of your main product and ancillary tasks?
The combination of the author's main music video project and ancillary tasks of a digipak and magazine poster was effective in helping them learn about the indie/pop genre. For the digipak, research was done on color schemes and themes of other indie/pop album designs. Consistency between the projects was achieved through using the same character, clothing, and emotions across the music video and digipak. Improving the combination could involve matching the cinematography and lighting between the video and poster.
Magazine advert planning and production
The document describes the process of designing a magazine advertisement. It began with creating flat plans and taking photos of the artist, including adjusting lighting to properly expose the face. Typography and additional details were added in subsequent stages. The final design features an overlay of the artist's hands on the face photo for added impact. It aims to convey mixed emotions through the black and white color scheme and expression, all informed by audience research.
Question 2
The combination of the main product and ancillary texts is effective due to synergy across key elements. The main character is featured prominently in the poster, music video, and digipak to connect the products. Locations from the music video like an abandoned house and London are also depicted in the poster and digipak. Consistent fonts, logos, and a color scheme of black, white, and red further tie the products together and make the brand easily recognizable.
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Q1 video
The document summarizes a student's music video project analyzing how it uses conventions of real music videos. The video uses a storyline of two friends with relationship problems represented by a "Blackcoat" figure. It features the artist singing against a wall relating to the narrative. The intro mimics Katy Perry's "Roar" with bold colors. Deep focus is used to draw attention to characters while shallow focus adds mood. Shots like long, medium, and high angles were used to imply power dynamics between characters. In conclusion, the video successfully incorporated conventions seen in indie and other music videos.
Evaluation - Question 2
The brand concept for the album, music video, and website was based around a natural theme to fit with the indie/alternative rock genre of the music. Nature shots and scenic backgrounds were used throughout to maintain continuity. The theme was inspired by lyrics about the changing world and destruction of nature. To link the different media, the same sunset image was used for the album cover and website background, along with similar fonts and an emphasis on outdoor nature photos. The goal was to create a consistent theme while making the content visually appealing and not boring.
Final Digipak
The front cover of the Digipak uses a blurred black and white photo featuring the two actors from the music video, with the woman's red top standing out boldly. This is meant to attract audiences and promote the video and company. The title "Neon Jungle" is printed down the side with "neon" in white and "jungle" in black to match the changing background colors and further emphasize the black and white theme with red accent. A graffiti-style font is used for the title "Trouble" to hint at the rebellious theme and graffiti walls featured in the music video.
Media evaluation question 1.odp12
The media product uses conventions of the indie genre through stylistic choices that convey a simple yet appealing aesthetic. A dark blue color motif ties the products together and references the band name "Zulu Wolves" and winter. Photographs on the digipak use close-ups and striking color backgrounds to portray the light mood of indie music. The poster employs a plain but distinctive font to represent the genre's casual style. Filming in an urban setting for the music video also follows conventions commonly used in indie videos. Feedback from fans informed the decision to depict the band members wearing everyday clothes without prominent branding.
Question 2
The combination of the band's main products and ancillary texts effectively conveyed a consistent natural theme. This was achieved through using similar nature-inspired imagery, fonts, and color schemes across the album cover, music video, and website. Scenic shots from the music video were featured on the website to link the elements. While the logo was not included in the creative works to maintain the theme, continuity was provided through repeated visual elements and photos to clearly connect the band's brand across multiple platforms. Distribution would target a niche audience through independent labels while maintaining broad appeal through various streaming services.
Analysis of student advertisement
The document analyzes a student advertisement for a music album digipak. It discusses the color scheme, images, and fonts used in the advertisement. The color scheme and fonts match those used in the digipak. Images from the digipak, including of the artist, are also featured in the advertisement to promote identification of the product. Simple fonts are used to make key information like the artist name and album title easily visible and distinguishable.
Digipak analysis
The document provides an analysis of the design choices made for a digipak for the song "Blue Pill". On the front cover, a blue rose on fire was used along with the song title and artist name. The inside front cover features blue pills and graffiti text to continue the theme. The CD cover displays blue pills to fit the song title. Various covers feature the main character and imagery related to pills, fire, and dragons to tie back to the themes of drugs and a trip on pills.
Evaluation Question 2
The document discusses the creation of a digipak and advertisement for a music album. It describes using consistent fonts, logos, and colors across both items to maintain a cohesive style. The digipak features all band members' faces equally to show their importance. Colors were chosen to represent each member's personality and connect to themes in the music video. The advertisement uses an image from the video and claw marks in the band members' colors to intrigue audiences without revealing too much. The layouts keep things simple while including relevant information to effectively promote the album.
Homelessness
The document discusses and analyzes several advertisements and marketing materials. It provides feedback on the layout, tone, images, and colors used. For one advertisement, it notes the simple but effective image and message. It also comments that the dark colors and serious tone effectively convey the intended serious message. For another, it suggests more creative use of colors and layout could have made the ad seem more professional. The document also reviews a nonprofit's logo and website, noting how the switch from red to green made the logo seem more welcoming and the website uses consistent colors and spacing for a calm tone.
Question 2 media completed
My main product was two ancillary texts: a poster and album cover for a music video. To make the products effective, I linked their designs. The music video featured a girl running from her past emotions. The poster showed her looking distressed from the corner of her eye while grabbing her hair, reinforcing this theme. The album cover then showed her distressed form, continuing the theme. We used a black and white color scheme matching the upsetting lyrics. Repeating the artist's image multiple times and in dark tones made the designs appealing and linked to the theme of confusion. The inlay continued this color scheme and repetition to stay consistent with the overall branding.
TASK 2A
Visuals are included in various media like newspapers, magazines, CD covers, DVD covers, book covers, and instruction manuals to provide context and information about their content. Images allow readers and audiences to see what is being described or see examples to make following instructions easier. Covers and illustrations attract audiences by representing genres and storylines or featuring characters and scenes to engage relevant fan bases.
Question 2
By using consistent colors, fonts, and imagery throughout her main products and ancillary texts, the artist is able to create a cohesive visual style or "house style" that allows audiences to easily recognize her work. She chooses the same core images from the album covers for the magazine ads to maintain this house style. Additionally, the blue tones featured prominently in her music video are also reflected in the magazine ad and digipak packaging to tie all of the products together under a unified visual theme that helps potential fans identify her work.
Cd analysis
The document describes the design of a digipak for a music album. The digipak uses conventional forms like displaying the artist name and album title on the front cover. Research informed choices like using an artist image on the front cover. Elements like fonts and images are carried throughout the digipak to create continuity. While conforming to typical designs, the inclusion of artist quotes on the inside cover provides a unique, personalized touch. Overall, the digipak challenges conventions slightly with this interior element, but otherwise adheres closely to professional forms and styles.
How we used the internet to help us q4 p1
The document discusses how the internet was used to help with research and planning at various stages of the project. It was used to analyze existing music videos, digipaks, and posters to get ideas for conventions and styles. Researching online helped choose the indie genre and narrow down cartoon styles. Survey Monkey assisted with distributing questionnaires to determine preferred album cover designs. Lastly, the internet aided in researching song lyrics and keywords to inspire the music video.
How effective is the combination of your main product and ancillary texts
The document discusses how branding elements were developed for a music video campaign. Red and blue colors were used to represent confidence and loyalty. Quotes from famous people supported the song's message of empowerment. Phrases from the inspirational song "Don't Let Go" were featured to remind audiences. The poster, DVD packaging, and video layout were kept consistent with the song's title and artist photos to clearly reflect the campaign's message and brand across formats. Research of other successful music campaigns informed the design's goal of portraying the artist and video.
Magazine advert planning and production
The document summarizes the process of designing a magazine advertisement for an artist. It describes how they took photos of the artist, changed lighting to improve exposure, and used the best photo as the primary image. It details how they created a black background and added lens flares based on survey results. Typography, social links, and the song's emotions were also incorporated based on the survey. For the final design, they overlaid the artist's hands on the photo to add impact and changed the font.
Task 2A
Digital photographs are used across many media sectors to promote products and services. Some key uses include:
- Newspaper front pages use photographs to illustrate stories and grab readers' attention.
- Magazine covers feature photographs of authors and celebrities to promote issues.
- Music album and CD covers prominently display photographs of artists.
- DVD covers often include photographs of main actors to promote films.
- Book covers sometimes feature photographs of authors to identify content.
- Instruction manuals sometimes incorporate photographs to demonstrate procedures.
- Billboards and websites use photographs in advertising and promotion across media.
How effective is the combination of your main product and ancillary tasks?
The combination of the author's main music video project and ancillary tasks of a digipak and magazine poster was effective in helping them learn about the indie/pop genre. For the digipak, research was done on color schemes and themes of other indie/pop album designs. Consistency between the projects was achieved through using the same character, clothing, and emotions across the music video and digipak. Improving the combination could involve matching the cinematography and lighting between the video and poster.
Magazine advert planning and production
The document describes the process of designing a magazine advertisement. It began with creating flat plans and taking photos of the artist, including adjusting lighting to properly expose the face. Typography and additional details were added in subsequent stages. The final design features an overlay of the artist's hands on the face photo for added impact. It aims to convey mixed emotions through the black and white color scheme and expression, all informed by audience research.
Question 2
The combination of the main product and ancillary texts is effective due to synergy across key elements. The main character is featured prominently in the poster, music video, and digipak to connect the products. Locations from the music video like an abandoned house and London are also depicted in the poster and digipak. Consistent fonts, logos, and a color scheme of black, white, and red further tie the products together and make the brand easily recognizable.
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How effective is the combination of your main product and ancillary texts
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Loo Yee Lin is a 23-year-old multimedia design student residing in Petaling Jaya, Malaysia. She aspires to become a creative director within 3 years. She is passionate about photography, typography, and graphic design. She has gained skills in areas such as composition, lighting techniques, using typography to convey emotion, and creating vector graphics and layouts. Her hobbies include movie poster design and using different fonts.
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This document analyzes several horror film posters and discusses their design elements and how they effectively promote fear and intrigue in viewers. It notes that posters often mention previous successful films to boost credibility. It also discusses how limited color palettes, ominous imagery, short attention-grabbing slogans, and characters' indirect poses can create unease in audiences and make them want to learn more. Font choices, simple shapes, and subtle details are emphasized as important techniques to convey eeriness while grabbing attention.
Mood boards and flat plans
The mood board document contains information about different design ideas for marketing materials targeted at various audiences. There are three design ideas summarized:
1) The first is targeted at families and includes bright, eye-catching images of families and children to relate to the audience.
2) The second is targeted at the general public and features simple, bold fonts that are easy to read and capture attention along with images that communicate the experience of homelessness.
3) The third is targeted at teenagers and features images that connect with young people alongside dark and bright colors to convey seriousness but also a welcoming message from the charity. Flat plans then show layouts for different marketing materials like leaflets and business cards.
Evaluation 2
1) The document discusses the creation of a music video, Digipak, and poster by the author to promote a pop song.
2) A cohesive house style was developed across the products using similar colors, typography, and imagery to tie them together.
3) Specifically, blues and pinks were used to represent the relationship explored in the song, while powder paint explosions represented catharsis and current emotions. Close-up shots of the artist were featured to promote recognition.
Costumes, props, and actors
The document discusses the costumes, props, and actor planned for a music video. For costumes, the actor Josh will wear various colored t-shirts to represent the passing of time and correlate with face paint colors. Props include keys, a rucksack to show he's from college, an eyeliner pen to write hurtful words on his face, face paint to cover the words, and a mirror to apply face paint in the forest. Josh was chosen as the actor because he is the right age, lives close by making him accessible, can drive for a scene, and the director has worked with him before so filming should be less stressful.
Media task 1
1. The document provides information on various forms of media including music videos, websites, and digipaks.
2. It describes conventions used in camera work, editing, and location selection for a music video to convey genre and artist style.
3. Key aspects of the website and digipak design are summarized, including use of colors, images, and fonts to attract audiences and represent the artist and their indie pop music genre.
Existing homeless charitie
This document discusses and analyzes different logos and advertisements used by homeless charities.
It summarizes three advertisements - one using minimal text and imagery to convey a powerful message about homelessness, another using an image of a sad child to manipulate emotions, and a logo for a youth homelessness charity featuring a simple house illustration.
The key aspects evaluated are the use of imagery, fonts, colors and messaging to effectively engage audiences and represent the charities' goals of helping the homeless. Minimal designs that convey clear messages are deemed most effective at attracting attention and understanding.
Costumes, props, and actors
The document discusses the costumes, props, and actor planned for a music video. For costumes, the actor Josh will wear various colored t-shirts to represent the passing of time and his changing emotional state. Props include keys, a backpack, eyeliner, face paint, and a mirror. These props will be used to set the scene of Josh arriving home from school and show his progression of writing hurtful words on his face then covering them with different colored face paints. Josh Shuttleworth is chosen as the actor because he is the right age, lives close by making him accessible, and resembles the singer Elliot Moss.
Brainstorming slogans rosie anderson
This document discusses potential slogans for a campaign to improve Mons Avenue Park. It analyzes four different slogan options: 1) "Making Mons Avenue Park a better place" which explains the goal but may not interest the target audience. 2) "Creating your dream park..." which gets people thinking about their ideal park but is not the most direct. 3) "Getting YOU involved!" which directly involves the audience but falsely implies it is only about individuals rather than the community. 4) "Parks for you" is simple and catchy but may be too boring for children in the target audience. The document concludes that a slogan using "Parks for you" in a dark blue font would be the best option.
cross culture understanding.pptx
The document discusses cross-cultural understanding and provides definitions and examples of key concepts like culture, acculturation, language, and stereotypes. It defines culture as beliefs, actions, and human creations and capacities according to several scholars. Acculturation is the process where a person or group adopts elements of another culture while maintaining their own. Language and culture are closely intertwined. Stereotypes are overgeneralizations about people based on past experiences; they can be positive or negative. The document examines how stereotypes spread and can be addressed, and provides examples comparing American and Japanese cultures on aspects like individualism and privacy.
Film Opening Project Evaluation
The document discusses a film opening project that uses conventions of British social realism to contrast the morning routines of two teenagers from different social classes. It represents the social groups of age and social class through stereotypical depictions of an upper class and lower class teenager. The film opening could potentially be distributed by a major Hollywood studio or as a TV movie due to its interesting plot and ability to educate viewers about different social groups and homelessness. The primary audience would be teenagers and young adults who could relate to the characters and themes. Technologies like Final Cut Pro, GarageBand and camera equipment were used to construct the product and the filmmakers learned skills like sound synchronization, soundtrack production and shot composition through completing the project.
Evaluationjytr jytrjtyr
The document summarizes the original ideas and evaluations of group projects from a business and marketing class. For the original "Scorpionic" idea, the writer came up with a dark-colored logo featuring a scorpion but the group chose the brighter "Trew" name instead. As part of the group projects, the writer created a bus/train advert emphasizing blue writing to stand out and appeal to teenagers. They also took the lead role in editing the TV advert, finding the green screen work challenging but a good learning experience. Finally, the group named their company "Green Advertising United" to promote environmentalism and recycling globally through advertising.
GCSE Lesson 1 Representation in the Media
This document provides instructions for a lesson on media representation. It explains that representation involves carefully constructing descriptions or portrayals of reality through selection, focusing, and organization. Students are asked to analyze examples of representation in advertisements, including how color, images, language, and symbols are used to appeal to different audiences. The lesson emphasizes that the media does not simply reflect reality but actively constructs representations of it.
Advertising campaigns
The Barnardo's advertising campaign features four images of babies with unsafe objects in their mouths to raise awareness about children living in poverty. Each image uses shock value and has a different color scheme and slogan to convey different atmospheres. The objects were digitally added using Photoshop for regulatory compliance.
The Tesco Cherokee campaign portrays models looking relaxed in dangerous situations, suggesting their clothes provide comfort. Each image uses a full-body shot and manipulated photography to show models in contexts like a bear trap or shark-infested waters. This emphasizes the clothes' relaxing nature.
The Tesco F&F campaign promotes its affordable fashion through images of models on catwalks alongside price tags. Photoshop places
Media%20 presentation %20once%20heard[1]
This document discusses the production of a short film about deaf awareness created by a group of students. It outlines their research process, including contacting a deaf organization, exploring film conventions, and considering representation and target audiences. It also details the technologies used, such as more advanced cameras and editing software. Ancillary texts like a poster and magazine article were created to promote and review the film. The students felt they gained valuable skills in areas like camerawork, editing, and addressing sensitive topics.
Poster analysis
The poster analyzes uses three main colors - black, red, and white - to convey different meanings. Black represents death or evil, red represents danger and blood to create fear, and white stands out against the black background. The central image of a distorted face with wide eyes grabs attention against the plain black background. Little lighting on the face provides some hope. The simple font and placement of text and credits do not draw attention from the main image. The close-up shot and facial expression emphasize understanding the character and their situation.
2
The combination of the documentary, radio advert, and print advert for the "LOL" product are highly effective because they maintain consistency across multiple elements. They use the same title, voiceover, slogan, scheduling information, interview clips, images, graphics, themes, and colors to clearly link the different media and convey the same fun, youthful tone about laughter. These similarities help tell audiences that the documentary and ads are promoting the same product and give them a sense of what to expect in an engaging way that will appeal to the target teenage demographic.
Print advert
1) The central image shows half a woman's face looking happy with hair and makeup and the other half distressed with smudged makeup and no hair, representing inner turmoil.
2) The image tells a narrative of someone who looks lovely but hides problems inside that have caused her to pull her hair out.
3) The ad includes the well-known Channel 4 logo to identify the channel and information about the documentary's name, slogan "You either have it, Or you don’t", and air time/date.
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Poster: Image, Design, Language
- 1. What’s revealed about the product that connects with the audience: Image, Design, Language. By Shohadul Islam
- 2. Image The image we used in our poster has a very deep meaning to it. It shows emptiness, loneliness as well as a sense of freedom which is represented by the open sky and the man underneath. The audience will be able to connect to this poster as our daily life has become very systematic and we are chained down by responsibilities which take away our freedom. This image shows what freedom would look like in our mind.
- 3. Language The language we used in our poster is simple and easy to understand, but its very meaningful. The tagline ‘’trapped in a life for too long’’ tells the audience the movie is about a person who is tired of the way everything is and his life and he just wants to escape from it. The words ‘Escape’ ‘Trapped’ will draw the audience’s attention as these words are very familiar with people who are tired down by their boring jobs, lifestyles. So I the choice of the language for this poster is very effective on the audience.
- 4. Design The design of this poster is also very simple but shows professionalism of the creator. The colour white and light blue is used for the poster. The white colour represents a sense of peace and calm, comfort and hope, and the colour blue represents peace, serenity, ethereal, spiritual. Moreover, these two colours are also very eye catchy. The square shape for the name of the movie not only works as a design factor to make the poster look good, but also it tells the audience that the man in the movie is circled around by things(such as work) which takes away his freedom, relatable to our target audience.