Planting Seeds Of Creativity In Todays Youth To Grow Tomorrows W Orkforce
1. Planting Seeds of
Creativity in Today’s
Youth to Grow
Tomorrow’s Workforce
2. Conor Smith, Moderator
President, The BOSS Group
Anne Cecil
Director, Design and Merchandising, The Antoinette Westphal
College of Media Arts and Design, Drexel University
Varissa McMickens
Director, Arts Rising
Jonas Milder
Professor, Industrial Design Department,
The University of the Arts, Masters of Industrial Design Program
Nancy Santiago-Negron
Director, Policy and Planning,
Philadelphia Youth Network
5. Moderated by:
Conor Smith, The BOSS Group
Panelists:
Ann Cecil- Drexel University
David W. Brown- BrownPartners
Jonas Milder- The University of the Arts
Nancy Santiago Negron- Phil.Youth Network
6. Employer Demand Trends
• Interactive talent
Multimedia design, programming, content, user
experience experts, project management, etc.
• Multiple skills; two for one
7. The BOSS Group client order mix
30%
•WEB steadily rising
25%
•Decline in traditional
20% DESIGN/PRODUCTION
15%
10%
Design
Prod
5% Editorial
Mktg
Web
0%
2006 2007 2008 2009
8. Top “soft skills” for interactive
collaborative,
• integrative &
work well in teams
• natural community builders
& networkers, naturally curious
9. Anne Cecil
Director, Design and Merchandising
The Antoinette Westphal College of Media
Arts & Design, Drexel University
11. The Assumption
GenY are born into a technological world.
True or False - They are:
•Tech Savvy-know their way around the web
•Excellent Multi-taskers
•Have a diverse group of “friends” in their
social network
•Have the ability to change business
paradigms using technology
12. The Truth
GenY is not as savvy as they might seem. AKA the
SeeMe Generation:
•Their online world is no larger than their off-line
world.
•They do not understand the consequences and
issues of sharing information on the web.
•Many multi-task constantly but fail to give their
attention to any one task.
•Many can’t determine valid info from a web
search.
13. Case Study - Merchandising
Technologies
Student population: 14 D&M students, Juniors
or Seniors, all female.
Technologies used for course delivery:
BBVista/Wimba Classroom
Blogs/Discussion Threads
Google Docs
Twitter
Skype
14. The Promise
Educators MIND and Manage the Gap
Effective direction and use of technology can
create a classroom without borders, allowing
specialists and students to meet and collaborate.
Students share cultures/ideas and learn to use
tools in a new way.
Future Education Paradigm where students and
specialists connect independent of specific
institutions.
15. Keys to Success
Build confidence through assignment sequencing.
Move from individual work to team work.
Move from instructor driven to student driven
content.
Offer a variety of opportunities to communicate
with instructor and peers.
Demonstrate and encourage practice.
Encourage new ways to use technology.
Remain calm when technology doesn’t work.
Remember that tech that works on a T1 line may not work
on a shared wifi connection.
18. ArtsRising Background
Two years ago (2007),
the William Penn
Foundation initiated a
process to organize
the Philadelphia
community around
supporting arts in
education. As a result
of that effort, a
committee comprised
of a broad array of arts
and culture
organizations was
formed to explore the
vision and to set goals
of the initiative.
19. ArtsRising Background
From the outset, 100+ leaders, community members gathered in support of a major
movement to reform the arts education landscape in Philadelphia.
More than 70 community members, including representatives from the School District of
Philadelphia (SDP), met in subcommittees for a year to lay the foundation for the effort
then known as the Arts for Children and Youth Initiative which had as its mission: To
better support and coordinate current efforts to increase equity, access and
equality of arts education opportunities for our children and youth, families and
communities.
.
20.
21. ArtsRising Background
Guided by that mission, the year-long process
of subcommittee meetings yielded four key
outcomes:
A ten-year vision for Arts and Children and
Youth that grows the initiative into a regional
effort across all grade levels and schools.
A two- to three-year start-up area of focus
that includes creating and supporting a number
of model school programs in a series of
Philadelphia public schools with the goal of
replicating those models throughout the
system.
A framework for planning and evaluation
once implementation began in the 2009-2010
school year.
Issuing a Request for Proposals to identify a
leadership entity to manage the initiative
moving forward.
22. ArtsRising Background
In 2008, the leadership entity comprised of three organizations – the
Philadelphia Education Fund (Ed Fund), Public Citizens for Children
and Youth (PCCY) and the Fleisher Art Memorial (Fleisher) – was
selected and began its work to tackle this ambitious vision.
It pursued these six key goals:
• Creating Art Integrated Zones
• Starting At the Critical Middle
• Making the Arts Integral to System-wide Reform
• Using the Arts as a Force for Neighborhood Development
• Using Evaluation to Build Capacity
• Building Sustainability from the Outset
23. ArtsRising Now
As part of its strategic communications plan, and with a strengthened
mission to improve and expand equitable access to arts education for
children in the Greater Philadelphia Region so that youth are better
engaged in school and in their community, persistent through high
school graduation, and prepared for post secondary opportunities and
for the 21st Century Workforce, in the Fall of 2009 the leadership entity
selected the name ArtsRising as the identity under which the initiative
would pursue its goals.
In the same time frame, ArtsRising named its first Director for the program,
Varissa L. McMickens.
To date, with partnership and guidance from SDP, ArtsRising has received
“Letters of Interest” from a number of schools that desire to be named as
initial ArtsZones hubs. Final selections are anticipated to be made in
November 2009. Three ArtsZones will begin program implementation in
early 2010 with outcomes expected by the end of the 2010-2011 academic
year.
25. ArtsRising
In School. In Community. In Life.
In School. In Community. In Life.
A strategic partnership between:
26. Varissa L. McMickens
Director, ArtsRising
Director, ArtsRising
Seven Benjamin Franklin Parkway
Seven Benjamin Franklin Parkway
Suite 700
Suite 700
Philadelphia, PA 19103
Philadelphia, PA 19103
P: 215.665.1400, ext. 3342
P: 215.665.1400, ext. 3342
vmcmickens@philaedfund.org
vmcmickens@philaedfund.org
32. “Young Creatives” Coalition seeks to develop a
creative young workforce that can become THE
creative force for local companies and
organizations in our region.
32
34. Investment of ARRA funds into Creative
Economy
Building capacity of non profits/partnerships
Incubation of Future Films
Development of Industry Pipeline standards
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36. Give all young people a creative education
Turn talent into jobs
Provide internship/mentoring opportunities
(WorkReady)
Support research and innovation
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41. Please complete the survey being
distributed by the volunteers.
Surveys may be returned to the
volunteers or at the Registration
Desk in Ballroom A.
