Pinterest can be an effective marketing tool for businesses, especially those targeting women. It drives purchases at nearly double the rate of Facebook visitors. People on Pinterest skew midwestern, female, suburban, and are interested in inspirational, aspirational, visual, and lifestyle content about food, home, fashion, hobbies, and health. Businesses can use Pinterest to build awareness, drive action through contests and exclusive offers, and foster loyalty through thought leadership and advocacy. Effective pins include step-by-step tutorials, clickable teasers, powerful captions, unexpected imagery, and a few quality pins per day rather than blitzes. Measurement should track website traffic, actions like subscriptions and purchases, and engagement metrics like
Marketing Essentials all of the essential components for a marketing plan and some promotional mix options small businesses can implement. Presentation was given to BGV out of Cincinnati.
Use modern day social media to grow your audience and brand in real estate. Agents have a great opportunity to connect with buyers and sellers when using social media well
The Dangers of Building Your Audience On Social Media PlatformsGreg Shuey
In my presentation for the Utah Business Expo, I cover the dangers of building your audience on social media platforms (rented land) and how to move them off into an owned community.
B2B buyers are spending lots of time on social media, so how do you reach them and sell through your network? In our free, informative webinar, learn the basics of social selling, how to get started, and how to be successful. Hear the newest tips and tricks on growing your network and selling directly to them.
http://livehive.com/social-selling-with-livehive/
Based on the book, Jab Jab Jab Right Hook by Gary Vaynerchuk, this simple strategy will help set you up for success. If you don't have Gary's book - get it! It's a great resource and what he says makes sense! It sits by my computer, it should sit by yours too!
Marketing Essentials all of the essential components for a marketing plan and some promotional mix options small businesses can implement. Presentation was given to BGV out of Cincinnati.
Use modern day social media to grow your audience and brand in real estate. Agents have a great opportunity to connect with buyers and sellers when using social media well
The Dangers of Building Your Audience On Social Media PlatformsGreg Shuey
In my presentation for the Utah Business Expo, I cover the dangers of building your audience on social media platforms (rented land) and how to move them off into an owned community.
B2B buyers are spending lots of time on social media, so how do you reach them and sell through your network? In our free, informative webinar, learn the basics of social selling, how to get started, and how to be successful. Hear the newest tips and tricks on growing your network and selling directly to them.
http://livehive.com/social-selling-with-livehive/
Based on the book, Jab Jab Jab Right Hook by Gary Vaynerchuk, this simple strategy will help set you up for success. If you don't have Gary's book - get it! It's a great resource and what he says makes sense! It sits by my computer, it should sit by yours too!
Wondering why you're not selling as much as you could? Amber Anthony Fox shares some tips on how to become less of a "salesperson" and more of a "prospector" in this presentation!
How to Sell Your Great American Business StoryDaybreak Lit
I had the privilege of presenting at the Coffee House Cafe in Dallas, Texas. Great audience. Great food after the presentation! Get the cafe's info here: http://www.coffeehousecafe.com/
In everything we do, we believe that marketing can be more engaging, honest and transparent.
The way we choose to profit from our beliefs is by using familiar platforms with great reach such as Facebook-Twitter-LinkedIn and many others that allow customers to voice their opinion in real time.
We happen to be social media Experts. Would you do business with us?
Creative Content Marketing Is Engaged and Inspired Jayme Soulati
Jayme Soulati presents a 10-minute content marketing panel prezzie from Social Media Interactive, Dayton -- SMI-Dayton on inspired and engaged content marketing.
Summary presentation to the Kingston Real Estate Investors (KREI.ca) group outlining how Branding, Marketing and Sales work together for real estate investors.
Do you want people to find you on Google?
Do you want to learn what SEO means & how easy it is to do?
Do you want to understand why participating in Twitter & Facebook & YouTube is important for your business or blog?
If you answered yes to any of these questions, you will enjoy hearing from Kristin Rohan (Founder of SassySEO.com) how Search Engine Optimisation (SEO) & Social Media can drive traffic to your site, develop better relationships with your visitors, and help them understand and value what you offer.
With over a trillion web pages existing and more than 250,000 new pages being created daily, you want your community & fans to easily find and contact you. You want them to interact with your site / blog and have a reason to come back – whether to buy / engage, learn more about you, or find helpful resources.
Think about these facts:
MediaMatrix reports that over 85% of people on the Internet use search engines.
According to Marketing Sherpa: 30% of high quality leads and 37% of high quantity leads come from Search Engine Optimisation.
A survey from Forrester Research focusing on online retailers states 70% of the retailers see SEO as being the most effective way to increase customers.
According to SXSW, 40% of Google results are now “Social Search” results – meaning content picked up from places like LinkedIn, Facebook, Twitter, etc.
Search Engine Optimisation (SEO) and Social Media are critical to your site’s success and an important part of your overall strategy–a strategy that is based around creating quality content, building and participating in your community.
Kristin will share easy tips to help:
Search Engines Find You
Search Engines Rank You
Prospects Find You
Customers & Prospects Value You
Kristin Rohan is the Founder & Director of SassySEO (http://SassySEO.com) -- offering quality & strategic Marketing & Media Solutions using Search Engine Optimisation & Social Media tactics. With 15 years in Silicon Valley, CA and over 2 years in Sydney, Kristin has gained a wide-range of experience in Marketing, Sales & Media.
She's held jobs at several agencies, helped manage some of the first technology websites for clients, aided in Media - Global and local Planning and Buying, and helped build Media & Marketing strategies for a wide range of technology & consumer clients.
When she's not hosting Champagne Fridays in Surry Hills (Fridays at 430pm), you can see Kristin on SassySEOTV (http://www.youtube.com/user/SassySEOTV) where she shares her insights on quality SEO, and on her blog, SassySEO Insights (http://sassyseo.com/sassyseo-insights/) where she writes about strategic, quality & ethical SEO. Kristin also creates & presents SEO Comics & Workshops as the Sassy Assassin (http:/SassyAssassin.com).
Publish to profits: Supercharge your business with a bookJacqui Pretty
Writing a book is often marketed as the holy grail in business - the one thing that will solve all your business problems and create the success you crave. Unfortunately, it isn't as simple as that. You need to write the right book, publish it in the right way, and then leverage it to grow your business. This presentation shows you how.
Put The Marketing Into Content Marketing: Content Distribution & PromotionGreg Shuey
Creating killer content is only half the battle for marketing professionals. Getting the right distribution and promotion strategies in place and executed will either make or break your campaign.
Simply adding content isn't enough!
How does your content engage your prospects? Will they share your content? Will they interact with your content? How do you actively promote your content?
Learn this and more from the experts at PrairieWeb Internet Marketing, who will teach you how to identify where your prospects are online, and then how to use your content to engage them. Learn how blogs, email marketing, social media, trade publications, and more can help you build long term relationships with customers and dominate your online market.
Pinterest for business? You betcha. Learn how you can use this powerful tool to market your organization. Also, find out what Google+ brand pages mean for your company.
Pinterest and Facebook Timelines for Your BusinessJason Piasecki
Pinterest is taking social media world by storm.
Learn how you can use this powerful tool to market your business.
Also, find out what new Facebook Timelines mean to your brand page.
Wondering why you're not selling as much as you could? Amber Anthony Fox shares some tips on how to become less of a "salesperson" and more of a "prospector" in this presentation!
How to Sell Your Great American Business StoryDaybreak Lit
I had the privilege of presenting at the Coffee House Cafe in Dallas, Texas. Great audience. Great food after the presentation! Get the cafe's info here: http://www.coffeehousecafe.com/
In everything we do, we believe that marketing can be more engaging, honest and transparent.
The way we choose to profit from our beliefs is by using familiar platforms with great reach such as Facebook-Twitter-LinkedIn and many others that allow customers to voice their opinion in real time.
We happen to be social media Experts. Would you do business with us?
Creative Content Marketing Is Engaged and Inspired Jayme Soulati
Jayme Soulati presents a 10-minute content marketing panel prezzie from Social Media Interactive, Dayton -- SMI-Dayton on inspired and engaged content marketing.
Summary presentation to the Kingston Real Estate Investors (KREI.ca) group outlining how Branding, Marketing and Sales work together for real estate investors.
Do you want people to find you on Google?
Do you want to learn what SEO means & how easy it is to do?
Do you want to understand why participating in Twitter & Facebook & YouTube is important for your business or blog?
If you answered yes to any of these questions, you will enjoy hearing from Kristin Rohan (Founder of SassySEO.com) how Search Engine Optimisation (SEO) & Social Media can drive traffic to your site, develop better relationships with your visitors, and help them understand and value what you offer.
With over a trillion web pages existing and more than 250,000 new pages being created daily, you want your community & fans to easily find and contact you. You want them to interact with your site / blog and have a reason to come back – whether to buy / engage, learn more about you, or find helpful resources.
Think about these facts:
MediaMatrix reports that over 85% of people on the Internet use search engines.
According to Marketing Sherpa: 30% of high quality leads and 37% of high quantity leads come from Search Engine Optimisation.
A survey from Forrester Research focusing on online retailers states 70% of the retailers see SEO as being the most effective way to increase customers.
According to SXSW, 40% of Google results are now “Social Search” results – meaning content picked up from places like LinkedIn, Facebook, Twitter, etc.
Search Engine Optimisation (SEO) and Social Media are critical to your site’s success and an important part of your overall strategy–a strategy that is based around creating quality content, building and participating in your community.
Kristin will share easy tips to help:
Search Engines Find You
Search Engines Rank You
Prospects Find You
Customers & Prospects Value You
Kristin Rohan is the Founder & Director of SassySEO (http://SassySEO.com) -- offering quality & strategic Marketing & Media Solutions using Search Engine Optimisation & Social Media tactics. With 15 years in Silicon Valley, CA and over 2 years in Sydney, Kristin has gained a wide-range of experience in Marketing, Sales & Media.
She's held jobs at several agencies, helped manage some of the first technology websites for clients, aided in Media - Global and local Planning and Buying, and helped build Media & Marketing strategies for a wide range of technology & consumer clients.
When she's not hosting Champagne Fridays in Surry Hills (Fridays at 430pm), you can see Kristin on SassySEOTV (http://www.youtube.com/user/SassySEOTV) where she shares her insights on quality SEO, and on her blog, SassySEO Insights (http://sassyseo.com/sassyseo-insights/) where she writes about strategic, quality & ethical SEO. Kristin also creates & presents SEO Comics & Workshops as the Sassy Assassin (http:/SassyAssassin.com).
Publish to profits: Supercharge your business with a bookJacqui Pretty
Writing a book is often marketed as the holy grail in business - the one thing that will solve all your business problems and create the success you crave. Unfortunately, it isn't as simple as that. You need to write the right book, publish it in the right way, and then leverage it to grow your business. This presentation shows you how.
Put The Marketing Into Content Marketing: Content Distribution & PromotionGreg Shuey
Creating killer content is only half the battle for marketing professionals. Getting the right distribution and promotion strategies in place and executed will either make or break your campaign.
Simply adding content isn't enough!
How does your content engage your prospects? Will they share your content? Will they interact with your content? How do you actively promote your content?
Learn this and more from the experts at PrairieWeb Internet Marketing, who will teach you how to identify where your prospects are online, and then how to use your content to engage them. Learn how blogs, email marketing, social media, trade publications, and more can help you build long term relationships with customers and dominate your online market.
Pinterest for business? You betcha. Learn how you can use this powerful tool to market your organization. Also, find out what Google+ brand pages mean for your company.
Pinterest and Facebook Timelines for Your BusinessJason Piasecki
Pinterest is taking social media world by storm.
Learn how you can use this powerful tool to market your business.
Also, find out what new Facebook Timelines mean to your brand page.
You can watch a recording of this webinar here: http://bit.ly/KKqVvz
Pinterest, the photo sharing site, is getting a lot of attention this year. The addicting social network is reaching a demographic that means a lot to many businesses – women. In this webinar we will take a look at the pin board style site and explore opportunities for businesses. We will discuss some new case studies, take a look at some of the data and try to determine if this new social media site is an opportunity waiting to happen for your company.
From Instagram to Facebook and Pinterest to Twitter, these slides cover off all you ever needed to know about social media and form part of our in-house Social Media Training.
Pinterest has become a prime destination for sharing pictures & creating albums out of them. The Social Media Marketing team at Convonix has come up with a detailed analysis of Pinterest’s efficacy for varied businesses. It also outlines certain social media strategies that can be executed, so as to gain maximum traction on that platform. Our social media consultants, through this Presentation, have aimed to guide brands through the process of leveraging Pinterest’s potential to its maximum effect. Additional points & feedback are most welcome!
Social Media and Marketers Five Benefits of Social Media Marketing from beingyourbrand.com” 1. Increased exposure 2. Increased traffic 3. Provided marketplace insight 4. Generated leads 5. Developed loyal fans
Helen Todd, CEO of Sociality Squared, and Chris Thorton, Chief Marketing Officer of Definition 6, spoke about the importance of visual marketing at Social Media Week 2013.
Optimizing Social Media in the promotional products industry. Using facebook, twitter, linkedin properly and how to utilize Hootsuite to help you be more efficient with social networking.
SalesTweets: How to Boost Sales via Smart Chirps
Instructor: Pattie Simone, Founder, WomenCentric.net |@PattieSimone | @BizActivist
Why SalesTweets? Twitter is an amazing promotional tool that can lead to significant brand reach and new sales. National brands and newbies alike have generated buzz and revenue streams through creative chirps, using a range of offers, But how can a time-strapped small business owner tap into Twitter as a sales vehicle? What strategies and campaigns should be pursued? How do you establish manageable processes that provide sensible ROI for your time and/or outside talent investment?
What You’ll Learn: This workshop will cover several SalesTweets success stories of national brands and small entrepreneurs, as well as how to develop winning campaigns. You’ll learn how to plan a campaign and word creative, engaging tweets, why you need to test different kinds of offers & deadlines, and the best way to connect with thought leaders and influencers. Find out why SalesTweets can also positively affect your Search Engine rankings and how to create authentic SalesTweets that resonate with your target markets. We’ll also cover some Twitter campaign management and engagement measurement tools, like Hootsuite and Twaiter.
This presentation was designed to help community-focused organizations elevate their social media marketing beyond the basics. From how to build a strategy, tips for content marketing, and tools to create/share better content, this presentation covers a wide variety of topics. Initially delivered to the Ohio Association for County Boards, government agencies that serve people with developmental disabilities, the presentation will help organizations look as amazing *online* as they are offline.
The Social Experiment: A Presentation from Staffing World 2016Haley Marketing
Great ideas on how to quickly and effectively capitalize on social media.
In this presentation:
- The theory behind a social media strategy
- A review of best practices in using social media for sales, recruiting, personal branding, and inbound marketing.
- How to put theory into practice.
Watch free social media related webinars: http://www.lunchwithhaley.com/?s=social+media
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
3. Pinterest leads to purchases
• Convert at nearly 2x the level of visitors
from Facebook
• Smallest shopping carts = impulse buys
» Source: Rosetta, May 2012
4. Facebook is where I
share who I am
Pinterest is where I share
who I want to be
5. People on Pinterest
• Skews midwestern, female, suburban
• Great for:
– Inspirational
Des9‐
– Aspirational na9ons Food
– Visual
Home & Fashion
garden & beauty
Hobbies Health &
& cra5s fitness
6.
7.
8. What can Pinterest accomplish?
• Awareness
– Make your content
discoverable
– Include hashtags
and keywords
– Work hard to build
connections who
will spread your
message…
– …and have
awesome content
9. What can Pinterest accomplish?
• Action
– Create contests for
people to get
involved
– Share exclusive
sale codes or
coupons
– Pin sale items and
include price in
caption
10. What can Pinterest accomplish?
• Loyalty
– Thought
leadership
– Enable your
biggest fans
to be your
advocates
11. Being pinnable
• Which is more
important: repins
or clicks?
– Step by step
tutorials
– Click-through
teaser image
• Powerful captions
• Unexpected,
beautiful imagery
• No pin blitzes – a
few things every
day
• Watch, measure,
learn
12. Measurement
• Website traffic from Pinterest is good…
• But action is better
– Did people subscribe?
– Fill out a form?
– Contact you?
– Purchase?
• Other indicators
– Repins, comments, likes
– Number of followers
– Items pinned
