INSIGHTS ACTIVATOR
OUR SERVICES      WHAT YOU SAY: “We have consumer insights      about our consumer or brand and would like to turn      th...
OUR SERVICES                        INSIGHTS ACTIVATOR                          DELIVERS     100+ ideas from brainstorming...
OUR SERVICES                         INSIGHTS ACTIVATOR                          HIGHLIGHTS    Develop innovation charter ...
OUR SERVICES                             INSIGHTS ACTIVATOR                               HIGHLIGHTS     We assemble membe...
OUR SERVICES                        INSIGHTS ACTIVATOR                     CLIENT BENEFITS    Makes existing research more...
OUR SERVICES                        INSIGHTS ACTIVATOR         INSIGHTS ACTIVATOR SUCCESS STORIES               J&J wanted...
IDEAS PEOPLE BUY is our promise. Call to learn more about our process. We’ll               send you our CEO’s book as a th...
Upcoming SlideShare
Loading in …5
×

Insights Activator

1,610 views

Published on

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,610
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
15
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Insights Activator

  1. 1. INSIGHTS ACTIVATOR
  2. 2. OUR SERVICES WHAT YOU SAY: “We have consumer insights about our consumer or brand and would like to turn those insights into ideas to grow our business.” WHAT WE OFFER: INSIGHTS ACTIVATOR A rapid innovation process that turns existing consumer insight research into actionable ideas and results. Applications include new product innovation, disruptive innovation, positioning innovation or marketing tactics. 2
  3. 3. OUR SERVICES INSIGHTS ACTIVATOR DELIVERS 100+ ideas from brainstorming process 10 concept boards to share with consumers, customers or stakeholders 3
  4. 4. OUR SERVICES INSIGHTS ACTIVATOR HIGHLIGHTS Develop innovation charter and 3-4 innovation platforms to ideate against Stakeholder interviews to align expectations and success criteria In-depth review of your existing consumer insight research Execute social media listening to discover additional insights 4
  5. 5. OUR SERVICES INSIGHTS ACTIVATOR HIGHLIGHTS We assemble members of its Creativity Collective® for a collaborative all-day brainstorming session designed to turn innovation platforms into ideas – new products, marketing tactics, communication strategies, etc. Creativity Collective® includes 75 hand-picked innovation experts and creative minds, trained in our approach 5
  6. 6. OUR SERVICES INSIGHTS ACTIVATOR CLIENT BENEFITS Makes existing research more IMMERSE actionable Delivers ideas Rapid turn-around CREATE Easy on company budgets 6
  7. 7. OUR SERVICES INSIGHTS ACTIVATOR INSIGHTS ACTIVATOR SUCCESS STORIES J&J wanted to explore disruptive innovation territory. Insights Activator delivered 10 new business model ideas in just 30 days. Clorox had an existing technology that needed product ideas built around it. Insights Activator was used to create10 new applications. With an emphasis on social media listening, we worked with Dr Pepper Snapple Group to build a new product portfolio for teen consumers. 7
  8. 8. IDEAS PEOPLE BUY is our promise. Call to learn more about our process. We’ll send you our CEO’s book as a thank you: Jeff Scurlock 303.454.3260 Jeff@BrandJuice.com www.brandjuice.com 8

×