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Social Networking Strategies for Personal branding

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Ivan Nunez
Ivan Nunez

An overview of social media for those new to promoting personal brand online

Career
1 of 22
Social Networking Strategies for Successful Personal Branding Between Jobs: Connect to Today’s Job Market February 24, 2011
Turning point: the motivation
Social media defined ,[object Object],[object Object],[object Object],[object Object]
Sharing experiences
Social media defined ,[object Object]
Tools, tools and more tools
Ripple effect Ripples of distributed content
Goal ,[object Object]
Open yourself to possibilities Be credible Be visible Be influential Be inspirational Be valuable Photo by Patrick Dalton Creative Commons http://www.flickr.com/photos/27518426@N03/
[object Object],[object Object],[object Object],[object Object],[object Object],why should we care Want to create ripples?
Facebook Create ripples with Facebook Using pages http://www.facebook.com/ivanenunez.consulting
Twitter Create ripples with Facebook
Twitter Create ripples with Twitter Follow influentials Add visibility (Twitter avatar, your own background) Give something for people to tweet about
Twitter Create ripples with Twitter Who to follow? Which topics interest you? What do you want to learn? Search for topics and hash-tags (#)
LinkedIn Create ripples with LinkedIn
LinkedIn Create ripples with LinkedIn Recommend colleagues Join groups Participate in discussions Add applications (SlideShare, reading list, creative portfolio)
Create ripples with… My Delicious Writing and responding to blogs Your Website Your E-Mail Your off-line communications
Tools to publish and monitor Tools to publish and monitor Hootsuite Google Reader
Tools Tools Altop.com Technorati.com Tweetfind.com Extendr.com
How to participate How to participate listen respond create Relinquish control
Getting started Start now listen respond create Search topics Make content Find influencers
Thanks Thank you [email_address] @ivan_nunez

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Social Networking Strategies for Personal branding

Editor's Notes

  1. Technology is now enabling us to share and respond
  2. We want to share our experiences. Tell our stories.
  3. We share these experiences as words, pictures, videos and actions through a variety of tools: this is what we call Social Media.
  4. In the big market of groups there are many tools to engage in conversations: Blogs Videos Microblogging Audio collaborative tools Most of these tools extend beyond the Web allowing you to interact via E-Mail and mobile.
  5. The goal is to share experiences with a community that finds value in your content and wants to share it with others.
  6. Where are