This document is a resume for Paul O'Sullivan, who recently moved to Vancouver, Canada to pursue a career in food marketing. It summarizes his education and qualifications, which include a Master's degree in Food Marketing from University College Cork, Ireland. His work experience includes positions in customer service, data entry, restaurant management, and bar management. His resume demonstrates his skills in marketing, customer service, event planning, and data analysis.
Specializing in merchandising and retail management, current to 2017 with an objective to advance my career. With a history of retail experience and skills in the kitchen and in other fields, I am versatile. I am very enthusiastic and eager to see what is available!
Specializing in merchandising and retail management, current to 2017 with an objective to advance my career. With a history of retail experience and skills in the kitchen and in other fields, I am versatile. I am very enthusiastic and eager to see what is available!
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About Hector Del Castillo
Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
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EDUCATION
MSC IN FOOD MARKETING | JANUARY 2017 | UNIVERSITY COLLEGE CORK, IRELAND.
RESULT: FIRST CLASS HONORS (1.1)
CORE MODULES:
- Food Marketing & Channel Theory - Food Marketing Channel Analysis
- Food Research Management & Methods - Quantitative Techniques & Analysis
- Consumer Behaviour & Relationship Marketing - Strategic Food Marketing
PROJECT WORK:
RESEARCH DISSERTATION: CATEGORISATION THE CRAFT BEER PRODUCT ASSORTMENT (RESULT: 88%):
- Designed, planned, and conducted a mixed-method study to investigate the consumer shopping and
categorisation processes of purchasing craft beer from off-trade retailers.
- Utilised a variety of data collection techniques, including in-depth interviews, triadic/sorting
exercises, and intercept interviews. Secondary research was utilised for further depth.
- Using Excel and SPSS, analysed findings and reached a set of category management recommendations
to improve the craft beer shopping experience and add supplementary shopper value.
PRESENTATION ON SPORTS NUTRITION PRODUCTS TO MUSGRAVE’S (RESULT: 89%):
- Led a research project on the SNP’s market to determine the feasibility of a private-label range of
“protein-products” for Musgrave’s Retail Partners (http://www.musgravegroup.com).
- Based on market analysis, developed a range of product concepts and marketing strategy which were
presented to the Musgraves Head of Own-Label and Loyalty at their corporate headquarters.
MSC IN ELECTRONIC BUSINESS CANDIDATE | SEPTEMBER 2011 | UNIVERSITY COLLEGE CORK, IRELAND
- Developed a critical understanding of Internet and Mobile business strategies, models, and processes.
- Gained technical knowledge required to develop professional electronic and mobile business systems.
HONOURS BUSINESS DEGREE | SEPTEMBER 2010 | CORK INSTITUTE OF TECHNOLOGY, IRELAND
RESULT: SECOND CLASS HONOURS GRADE ONE (2.1)
CORE MODULES:
- Business Marketing Environment - Entrepreneurship - Business Ethics
- Business Ethics - Strategic Management - International HRM
BBS RECREATION & LEISURE MANAGEMENT | SEPT. 2009 | CORK INSTITUTE OF TECHNOLOGY, IRELAND
RESULT: SECOND CLASS HONOURS GRADE ONE (2.1)
SKILLS & QUALIFICATIONS
- Proficient in Microsoft Office, Google Docs & Analytics, and Database Packages such as SPSS, and SQL.
- Experienced user of Facebook (Personal & Business), Twitter, Instagram, & Snapchat.
- Class 5 BC Drivers Licence, with over 9 years no-claims driving experience.
- Qualified NCEF Gym Instructor and EFA Personal Trainer. Avid Outdoor Explorer.
- Member of various Sports clubs, currently a member of the Vancouver - Irish Sport and Social Club.
- Basic Conversational and Written French, currently improving my foreign language competency.