This questionnaire is designed to gather market feedback on a magazine cover design and double page article layout. It asks respondents about their demographics, interests in dance music and clubbing, and their opinions on the quality of images, layout, readability of text, interest in buying the magazine, visual attractiveness, and whether it looks like a magazine that could be found on a newsagent shelf. Respondents are asked to rate various aspects on a yes/no scale and provide explanations for their responses.

1. This is a questionnaire designed to gain market feedback on a magazine cover design and the design
of a double page article. We would greatly appreciate you to fill this questionnaire, and fill it as if you
were viewing a real magazine from the music industry.
Questionnaire, please circle where appropriate, and write where appropriate
Part 1: Tell us a bit about yourself
Please state your gender: M/F
What is your age: 16-18 18-25 25-35 35-50 50+
What is your occupation:_____________________________________________________________
Does dance music interest you: Yes/No
Does clubbing interest you: Yes/No
Part 2: Tell us what you think of the magazine
Do you feel the images in these pieces are high quality? Yes/No
Could you explain further?
Do you feel these pages are laid out well, in terms of imaging and text? Yes/No
Can you suggest any improvements?
Is the text easy to read? Yes/No
If not, what could I change?
Would this magazine interest you enough to buy it? Yes/No
If not, is there anything I could do about it to change your opinion?

2. Would you consider this magazine visually attractive? Yes/No
What about it exactly appeals to you/repulses you?
Does it look like it could be on the shelf of a newsagent? Yes/No
Why/Why not?