This document outlines plans for producing a poster and video advertisement for Canon. It will link footage from a TV ad and poster by taking multiple images and videos at different locations during outings with friends. Resources needed include a Canon DSLR camera and SD card. Potential locations include beaches, parks, and towns near Sunderland. A range of willing participants will be filmed during spontaneous moments. The initial plan was changed from road trips to capturing memories of time spent with close friends due to lack of driving licenses. Filming is scheduled to begin on January 22nd by borrowing a camera from college. The video will include short clips intercut with photos from various outings to depict multiple good memories across different scenery and activities. It will conclude