2. 1. Set Up Google+ Business Listings for Visibility
• Google My Business is the important Google+
feature, especially if your business has a local
presence.
• Google+ business listing increase your visibility
on local and mobile search, and it also allows
potential customers to call you, get directions to
your business on Google Maps and check out
your verified business website.
3.
4. 2. Use Circles to Segment Connections
• Google+ Circles are an effective way
to create subsets of people you’re connected to
and share content and updates selectively with
them.
• You can create circles based on
friends, customers, business partners or
influencers you follow.
• This helps you segment your updates to particular
audiences and their interests.
5.
6. 3. Create and Join Communities to Network
• Google+ Communities enable you to organize groups
of people around a topic of conversation or a cause.
• Communities are a way to connect with like-minded
people.
• You can use communities to recruit and connect with
passionate advocates of your products or your cause.
• Or you could create a community around a passion or
topic of interest, like a football club, a movie
franchise, Star Wars community which is one of the
popular.
7.
8.
9. 4. Start Collections to Categorize Content
• Google+ Collections are a unique way to group
your posts by topic.
• This feature allows you to categorize the content
you share on Google+.
• “Posts in collections you follow will appear in
your Home stream, with a link to easily jump
right into the collection so you can get to similar
content from that author.”
10.
11. 5. Broadcast Hangouts to Engage With Followers
• Hangouts are used by businesspeople, politicians,
book authors and anyone who wants to connect to
an audience in a more authentic fashion.
• For your business, hangouts are a great way
to create and promote events, such as product or
book launches, Q&A sessions, conversations on a
topic of interest to your audience.
• You can also use them for videoconferencing to
connect to people across the world
12.
13. 6. Share Google Photos to Tell Stories
• The best part of Google Photos is that it offers
unlimited photo and video cloud storage, and apps for
Android, iOS and desktop browsers.
• It stores high-resolution photos and can automatically
categorize your photos into People, Places and
Things.
14. Best Time & Days to Post on Google+
• Google Plus users tend to be most active on the
site on weekday mornings.
• Thus, the best time to post is 9 am to 11 am
weekdays, with Wednesday being the best day of
all.
• Weekdays from Monday to Friday seems to be
best to post on Google+.