Presentation of the course Industrial Design Engineering or [open] Innovator at The Hague University of Applied Sciences. This is the presentation shown on
How Design Thinking works, or: Design Thinking Unpacked: an evolutionary algo...J. M. Korhonen
A presentation accompanying a paper* presented at EAD 2009 conference in Aberdeen, Scotland. We're trying to develop a theory why "design thinking" works in practice, and what may be its limits. The idea is that "design thinking" has similarities to a general class of algorithms known as evolutionary algorithms, and some comparisons can be made.
* Korhonen, J. M. & Hassi, L. (2009). Design Thinking Unpacked: An Evolutionary Algorithm. In Proceedings of the Eight European Academy of Design International Conference, 261-265. Aberdeen, UK.
More info: http://thinkbrisk.com/brisk_2-cases/
We are avid on-site field researchers, immersing ourselves in our target groups, observing, interviewing, co-creating to capture their specific and unique human needs & expectations with methods from anthropology, ethnography, tech. management and design research. We’ve published these insights at conferences in London, Copenhagen, Boston, LeMans, Munich, Seoul and counting.
Here’s a quick recap of 4 of these Design Insights:
- Cook & Connect: Designing Urban Collaborative Cooking Spaces for Local Produce
- Exploring the Impact of Context Factors in Quick and Correct Use of Public Interfaces
- Mindset beyond the Myth: User Research about the Effectivity of Design Thinking Workshops in Semi-Open Ecosystems
- Decoding Privacy: Perceptions, Conflicts and Strategies of Privacy in the Mobile World
For background info on our field insights or your own research project, don't hesitate to get in touch!
research@thinkbrisk.com
How Design Thinking works, or: Design Thinking Unpacked: an evolutionary algo...J. M. Korhonen
A presentation accompanying a paper* presented at EAD 2009 conference in Aberdeen, Scotland. We're trying to develop a theory why "design thinking" works in practice, and what may be its limits. The idea is that "design thinking" has similarities to a general class of algorithms known as evolutionary algorithms, and some comparisons can be made.
* Korhonen, J. M. & Hassi, L. (2009). Design Thinking Unpacked: An Evolutionary Algorithm. In Proceedings of the Eight European Academy of Design International Conference, 261-265. Aberdeen, UK.
More info: http://thinkbrisk.com/brisk_2-cases/
We are avid on-site field researchers, immersing ourselves in our target groups, observing, interviewing, co-creating to capture their specific and unique human needs & expectations with methods from anthropology, ethnography, tech. management and design research. We’ve published these insights at conferences in London, Copenhagen, Boston, LeMans, Munich, Seoul and counting.
Here’s a quick recap of 4 of these Design Insights:
- Cook & Connect: Designing Urban Collaborative Cooking Spaces for Local Produce
- Exploring the Impact of Context Factors in Quick and Correct Use of Public Interfaces
- Mindset beyond the Myth: User Research about the Effectivity of Design Thinking Workshops in Semi-Open Ecosystems
- Decoding Privacy: Perceptions, Conflicts and Strategies of Privacy in the Mobile World
For background info on our field insights or your own research project, don't hesitate to get in touch!
research@thinkbrisk.com
The Innovation Toolbox
A Guide to New Design
EVOLUTION. Design agencies are developing new tools and skills in order to match
an increased demand in the market - Shift from traditional design approach to
strategic design - Front runners engage in creative problem solving.
This set of method cards introduces briefly the design thinking approach. It explains the design process as well as the prototyping phases of design thinking projects.
There basically 2 ways of getting involved with the University of St.Gallen in order to have a design thinking team working for your organization.
1. Design Thinking @ HSG
2. Embedded Design Thinking
Both ways are explained in the set.
For more information visit http://dthsg.com
Ready for Ten - a peer-to-peer parenting platform for Robinson's Fruit shootCharlotte Hillenbrand
A talk first delivered at the NMA Online Marketing Show at Olympia, London on 29th June 2010.
An integrated team from Britvic Soft Drinks (owners of Robinson's Fruit Shoot), Made by Many and BBH talk about their parenting platform Ready for Ten which uniquely targets parents of 6-9 year olds – those most likely to choose and buy the Fruit Shoot brand -- and creates a valuable utility by bringing them tips, information and conversation from hand-picked mummy bloggers, twitter and the best of the web.
LUXr 1-day workshop, June 13, 2012 [San Francisco]LUXr
User Experience is one of the most challenging and least understood aspects of creating a product...and yet it will make or break your product. This deck is from the LUXr 1-day workshop, UX for Lean Startups.
Join Kate Rutter of LUXr to learn Lean Startup methods that help you both make the right product, and make your product right.
Communities of Practice: creating learning environmentsMartin Kuipers
This presentation is a summary on the processes inside our Communication and Multimedia Design bachelor programme at the NHL university of applied sciences in Leeuwarden, the Netherlands. I hope it may be of any inspiration to you. If so please drop a comment!
“Design is a potent strategy tool that companies can use to gain a sustainable competetive advantage. Yet most companies neglect design as a strategy tool” writes Phillip Kotler. This presentation gives an introduction to what design is and what the some of the business benefits are. It also introduces the Norwegian Design Council, our history and what we do.
Originally created for students who visit the design council in Oslo.
The Innovation Toolbox
A Guide to New Design
EVOLUTION. Design agencies are developing new tools and skills in order to match
an increased demand in the market - Shift from traditional design approach to
strategic design - Front runners engage in creative problem solving.
This set of method cards introduces briefly the design thinking approach. It explains the design process as well as the prototyping phases of design thinking projects.
There basically 2 ways of getting involved with the University of St.Gallen in order to have a design thinking team working for your organization.
1. Design Thinking @ HSG
2. Embedded Design Thinking
Both ways are explained in the set.
For more information visit http://dthsg.com
Ready for Ten - a peer-to-peer parenting platform for Robinson's Fruit shootCharlotte Hillenbrand
A talk first delivered at the NMA Online Marketing Show at Olympia, London on 29th June 2010.
An integrated team from Britvic Soft Drinks (owners of Robinson's Fruit Shoot), Made by Many and BBH talk about their parenting platform Ready for Ten which uniquely targets parents of 6-9 year olds – those most likely to choose and buy the Fruit Shoot brand -- and creates a valuable utility by bringing them tips, information and conversation from hand-picked mummy bloggers, twitter and the best of the web.
LUXr 1-day workshop, June 13, 2012 [San Francisco]LUXr
User Experience is one of the most challenging and least understood aspects of creating a product...and yet it will make or break your product. This deck is from the LUXr 1-day workshop, UX for Lean Startups.
Join Kate Rutter of LUXr to learn Lean Startup methods that help you both make the right product, and make your product right.
Communities of Practice: creating learning environmentsMartin Kuipers
This presentation is a summary on the processes inside our Communication and Multimedia Design bachelor programme at the NHL university of applied sciences in Leeuwarden, the Netherlands. I hope it may be of any inspiration to you. If so please drop a comment!
“Design is a potent strategy tool that companies can use to gain a sustainable competetive advantage. Yet most companies neglect design as a strategy tool” writes Phillip Kotler. This presentation gives an introduction to what design is and what the some of the business benefits are. It also introduces the Norwegian Design Council, our history and what we do.
Originally created for students who visit the design council in Oslo.
Presentation for week 25 (2011/12)
This presentations introduces a module task for developing innovative practice which will support the process of modernising D&T.
Presented to the internal creative group at frog design in SF as a way to inform and inspire the team. This deck presents a new way to think about contextual inquiry, participatory design and the future of design research. For, With, and Through Design is a new lens from which to understand the design work that is being conducted at frog and elsewhere.
ICEM 2012 -The Application of Design Thinking Methodology on Research PracticesJoana Cerejo
The difficult task of innovation is a key facet of Research & Development (R&D) institutions. Innovation is also closely related with processes oriented to achieve solutions in design. By addressing this topic, we propose to research new emerging design methods and provide an overview of design thinking tools that can be applied in an early stage of the R&D research process in order to produce meaningful results. This research presents a set of experimental guidelines and an analysis method for the application of these tools.
Product designer is amalgamation of technology, computer science and management thus it is a very responsible post. If we see it from a business perspective then we find that a business is a giant structure as a whole and there are different aspects to it. A product designer is responsible for creating or making a product which is useful to users. He needs to take direction from the business and its goal along with his own creativity.
This is a short presentation on Design Thinking for a PM audience, showing the benefits of incorporating Design on projects and providing a very high-level overview of methods and tools.
Faced with an industry-wide talent drought, HUGE took drastic measures to snare new prospects for our UX department. The solution? One summer, 10 Trainees from around the globe, and some good ol’ UX Fundamentals. If we can't find people, we will create them. This presentation covers how we built an unprecedented school to teach trainees the basics of interaction design and the way HUGE approaches challenges of all kinds. It includes how we designed the program: what’s in the curriculum (and what’s not), other aspects of the training experience, and how we worked the best minds at HUGE into the mix.
Presented at Internet Week in London 2011.
Design groups the world over are littered with the remains of design process initiatives gone horribly useless. But, unless you are a one man band — and, let’s face it, few of us are — getting a group of designers, developers, and business owners to get a design out the door can feel like herding cats.
What’s a designer to do? Change our framework. Design process is not a technical problem to be solved (like designing a clock) but an living emergent system (like a cloud) to be exposed, evaluated and iterated.
Similar to [open] Innovator @ The Hague University (20)
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
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This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
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RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
4. [open] Innovator will educate and train professionals
Who are able to see and anticipate current and future challenges
Who have the ability to imagine, create and market sustainable solutions
5. Guts Curious Communicative
Convincing
Driven
Confident Headstrong Vision
Optimistic Open minded
Realistic
Friendly and supporting
Better place Passion Calm
8. Competences in the design process
Analysis & Concept Develop- Building Models Preparation for
Exploration Dimensioning Evaluation
Definition ment and testing production
9.
10. The Explorer The Creator The Entrepreneur
Blazing new Trails Designing your world Making it Happen
11. Year 1 Explorer
Personal Branding, Future telling, Researching trends and developments,
Context-Research, Design solutions, Visualization and Communication
training, Real and Relevant Projects and Partners
12. Module 1.1 Module 1.2 Module 1.3 Module 1.4
You & The World Futuring People Solutions
Project Project Project Project
Communities Past Now Future Society and You Create the Solution
(5 ects) (10 ects) (10 ects) (10 ects)
Personal Branding
(5 ects)
Cultural Differences Basics of Technology Be the Target Group Implementing Business and
(5 ects) (5 ects) (3 ects) Products
Global Context (2 ects) (5 ects)
Visualization & Communication Visualization & Communication 1.2 Visualization & Communication Visualization & Communication 1.4
1.1 (3 ects) 1.3 (3 ects)
(3 ects) (3 ects)
Coaching (1 ects)
Module 2.0 Itch & Insights
Plan the project (3 ects)
(Preparation for year 2)
Minor 1 (15 ects)
Parallel to year 1 and 2 you need to get 15 ects from a single minor or a set of elective courses. IDE offers the minor Collateral Value
and some elective courses such as the Better Business in technology project. You can also follow minors or electives from other
courses in THU or other Universities
13.
14.
15.
16.
17. Year 2 Creator
Research abroad, Create meaningful solutions, Transform into tangible
results, Creativity, Design, Prototyping, Envisioning
18. Module 2.1 Module 2.2 Module 2.3 Module 2.4
Itch & insights Ideas & concepts Materialization Implementation
International Insights research Design project 1 Ideas & Design project 2 Design project 3
(12 ects) Concepts Materialization Realization
(6 ects) (9 ects) (9 ects)
Design methodology
(3 ects)
Project management Business modelling Business collaboration User Involvement
(1 ects) (3 ects) (3 ects) (3 ects)
Engineering analysis Construction & requirements Materials & manufacturing Production preparation
(1 ects) (3 ects) (3 ects) (3 ects)
Exploring craftsmanship Prototyping & craftsmanship 1 Prototyping & craftsmanship 2 Prototyping & craftsmanship 3
(1 ects) (3 ects) (3 ects) (3 ects)
Minor 1 (15 ects)
Parallel to year 1 and 2 you need to get 15 ects from a single minor or a set of elective courses. IDE offers the minor Collateral Value
and some elective courses such as the Better Business in technology project. You can also follow minors or electives from other
courses in THU or other Universities
19. Year 3 Entrepeneur
Financial management, business modeling, Creating tribes, Leadership,
Realize your own business, Graduation + Minor
20. Year 3: The Entrepreneur “ Making it Happen”
The Entrepreneur can translate his solution into an attractive business proposition. To enable this translation, students will
learn how to evaluate commercial appeal of concepts, how to set up a business model for innovative concepts and how to
Description
develop synergetic partnerships for market introduction.
Our entrepreneur is a practical idealist, they can turn ideas into concrete plans which can be realized. He/she manages this
Mission because he/she understands the interests and needs of stakeholders and is able to activate others to join in.
Core idea of the year: in part one the student can learn and experiment in short courses & projects, the second half year the
Year set up students have to set up their own business as a graduation project.
MinorMinor
Part 1 2 Minor 3
Part 2 Minor Part The Real Thing set up your own business
3 The real Thing:
(15 ects) (15 ects) (35 ects)
(10 wks/15 ects) (10 wks/15 ects) (20 wks/35 ects)
Parts
Entrepreneurship in Innovation
Entrepreneurship in Innovation (12 ects)
20 wks/12 ects
29. Entrance requirements
For Dutch students:
VWO oude profielen
- NT direct toelaatbaar
- NG direct toelaatbaar
- CM met Wa12 en Na1 toelaatbaar
- EM met Na1 toelaatbaar
VWO nieuwe profielen 2010 of later
- NT direct toelaatbaar
- NG direct toelaatbaar
- EM direct toelaatbaar
- CM niet toelaatbaar
HAVO: niet toelaatbaar
Wel toelaatbaar met HBO propedeuse, vakken kunnen evntueel ingezet worden als
vrijstelling voor de minor
30. Welcome home..!
www.thehagueuniversity.com/idea
www.dehaagsehogeschool.nl/idee
Join us on facebook!
31. Module 1: You & The World
1 2 3 4 5 6 7 8 9 10
Personal branding Test
Investigating your own life will result in developing your Personal Brand which will give direction Personal brand, online
to the activities during your bachelor. community, culture
guide
Communities Cultural Differences
Learn about different communities and how to Students learn via literature and discussions
create one around a topic of your interest. Also about current developments in cultures. The
The community for the [open] Innovator will be assignment is to create a personal culture guide
shaped here. for a foreign person that comes to live in their
home country.
Visualisation & Communication: “Image”
32. Module 2: Futuring
1 2 3 4 5 6 7 8 9 10
Project: Past-Now-Future Test
Time traveling related to the topic and subject and company Article, presentation,
company advise.
Basics of innovation
Impact of innovation on human values, business and society through the years
Visualisation & Communication: “Story”
Mood- and story boarding, Illustrator, lay-outing, power pointing, Verbal presentation & debating, Mind & Road mapping
33. Module 3: People
1 2 3 4 5 6 7 8 9 10
Society & You Test
Explore a trend, find a challenge and make a briefing for a designer of the solution. A few Design brief,
Innovator companies will be involved so the challenge should be of value to the company and researchskills,
society. international
Be the Global Be the Global Be the Global Be the Global orientation/communica
Target- Context Target- Context Target- Context Target- Context tion skills
group group group group
Visualisation & Communication: “Insight”
34. Module 4: Solutions
1 2 3 4 5 6 7 8 9 10
Project: realization &implementation Test
Take the design brief from previous module and design, conceptualize and prototype the solution Prototype/concept
in a iterative process (diverging, converging) starting with a pressure cooker and use co-creation. Product concept
Implementing the solution and designing a suitable business model is part of this project.
Business plan
Creativity and creative facilitation course
Visualisation & Communication: “Result”
35. Module 1: Itch & Insight
Year 2 – Module 1
Year 1 - 20wks 1 2 3 4 5 6 7 8 9 10
Plan the project International research project Testing:
Applying knowledge year 1 presentations
Independent report
Individual or small groups
Coaching (blackboard/skype)
Business 1: project management Exam
Engineering 1: analyzing & problem solving Exam
Exploring craftsmanship Video/report
36. Module 2: Ideas
Year 2 – Module 2
1 2 3 4 5 6 7 8 9 10
Design project I Dragons Den &
report with
Co-creation Analysis, idea generation & testing Co- Concept generation
concept/design
event creation
guidelines
event
Design methodology: visioning, creativity tools, design methods, sustainable design
strategies
Business 2: business model canvas, pitching, stakeholders, networked innovation Exam
Engineering 2: math, mechanics, construction Exam
Prototyping & Craftsmanship 1: model making & crafting Assignment
37. Module 3: Materialization
Year 2 – Module 3
1 2 3 4 5 6 7 8 9 10
Design project II Testing: design,
Concept development Embodiment design intermediate reports
& presentations
Materialization
Service design
Business 3: economics, logics, fund raising, business plan, high performance teaming Exam
Engineering 3: materials & manufacturing Exam
Prototyping & Craftsmanship 2: CAD-models, prototyping, craft specialization Assignement
38. Module 4: Implementation
Year 2 – Module 4
1 2 3 4 5 6 7 8 9 10
Design project III Final presentations &
reports
Prototyping Piloting & testing Implementation
Documentation
Business plan
Pitching
User involvement Exam
Production preparation Exam
Prototyping & Craftsmanship 3 : support Design project & individual Assignment
craft development
Editor's Notes
Sustainability is a mega trend. More and more consumers are motivated to behave in a more sustainable way in different aspects of their life. Education and new products can motivate this behavior. A concrete example is The Watcher which gives feedback on the energy use of your household. Another example is Join the Pipe. They motivate people to refill a bottle instead of buying new bottles with water. The assignment for the students is to explore the consumer trend: sustainable behavior in the shower. How can we motivate consumers to act more consciously with water, soap and energy during their bathing ritual?
Sustainability is a mega trend. More and more consumers are motivated to behave in a more sustainable way in different aspects of their life. Education and new products can motivate this behavior. A concrete example is The Watcher which gives feedback on the energy use of your household. Another example is Join the Pipe. They motivate people to refill a bottle instead of buying new bottles with water. The assignment for the students is to explore the consumer trend: sustainable behavior in the shower. How can we motivate consumers to act more consciously with water, soap and energy during their bathing ritual?
A lot of people are struggling to live a healthy life. Regarding to food there are two extremities. On the one hand there are almost more people who eat too much and on the other hand there are people that have too little too eat. Both are major threats for people’s health. In the more developed countries a growing number of people suffer from obesity or other food related diseases. The basis for this lies often in our childhood. Parents decide what we eat show us a certain view on food and give us our food habits. Because ourparents have a major impact on how we eat, we will focus on this target group in this project. There are several moments they decide for kids what to eat. Except from the three meals a day, kids also eat snacks during several special moments: on birthdays or other celebrations, on the go, in school breaks or being on a day trip with the family. For these moments it is often very easy for a parent to buy the kid a snack which is popular among kids, which often contain lots of sugars and fat. Often kids are nagging for these snacks. And as a parent it is easier to give your kid what he/she want instead of fighting.The assignment for the students is to explore the consumer trend: responsible snacks for kids. How can we motivate young parents and grandparents to choose for more responsible snacks for their kids?
A lot of people are struggling to live a healthy life. Regarding to food there are two extremities. On the one hand there are almost more people who eat too much and on the other hand there are people that have too little too eat. Both are major threats for people’s health. In the more developed countries a growing number of people suffer from obesity or other food related diseases. The basis for this lies often in our childhood. Parents decide what we eat show us a certain view on food and give us our food habits. Because ourparents have a major impact on how we eat, we will focus on this target group in this project. There are several moments they decide for kids what to eat. Except from the three meals a day, kids also eat snacks during several special moments: on birthdays or other celebrations, on the go, in school breaks or being on a day trip with the family. For these moments it is often very easy for a parent to buy the kid a snack which is popular among kids, which often contain lots of sugars and fat. Often kids are nagging for these snacks. And as a parent it is easier to give your kid what he/she want instead of fighting.The assignment for the students is to explore the consumer trend: responsible snacks for kids. How can we motivate young parents and grandparents to choose for more responsible snacks for their kids?
More and more people are care about environment, relationships, social justice, self actualization, and creativity. This growing group is often called ‘cultural creatives’ These cultural creatives are the new target group who consciously choose to create their own neighborhood, to build and to take care of it.The challenge for the students is to explore the ‘cultural creatives’ and their needs for their houses, includes public places. What are their requirement and needs for that and what do they need to create them?Governments and companies see this group as trendsetters and want to facilitate in them in their ambitions. They want to give them the opportunity to create their own way of life and explore more sustainable ways of living. So they can set the example for their followers.
More and more people are care about environment, relationships, social justice, self actualization, and creativity. This growing group is often called ‘cultural creatives’ These cultural creatives are the new target group who consciously choose to create their own neighborhood, to build and to take care of it.The challenge for the students is to explore the ‘cultural creatives’ and their needs for their houses, includes public places. What are their requirement and needs for that and what do they need to create them?Governments and companies see this group as trendsetters and want to facilitate in them in their ambitions. They want to give them the opportunity to create their own way of life and explore more sustainable ways of living. So they can set the example for their followers.