The document provides observations from visits to two stores - Challenger, an electronics store, and Bread Society, a bakery. At Challenger, the observer notes the plain interior design, well-lit displays of various electronics organized by function, many staff available to help customers, and a customer base primarily of lone male shoppers around age 30-40 browsing the selections. At Bread Society, the fresh baked bread scents draw people in to the bright interior with soft music; customers browse various breads arranged by type with no sales staff present, only bakers in uniform behind the counter.
The document provides an overview of Walmart describing various aspects of the store environment and customer experience. It notes that the store feels welcoming with greeting employees and an automatic door. The large sign indicates a wide range of items for customers. The store has a bright blue and white color scheme and high ceilings giving it an open, spacious feel. Products are arranged neatly throughout the store by function.
The document provides observations from visiting different retail stores. It describes the environment, personnel, products, and customers observed at each location, including a women's fashion boutique, sporting goods store, tea room, wine shop, supermarket, and home goods store. Details like store layout, music, lighting, product placement, and customer demographics are discussed for each.
The document provides observations from visits to four different stores in Warsaw and Helsinki: Carrefour market, Five o'clock, Aelia Duty Free, and Kiasma. It describes the environment, personnel, products, and customers observed at each store and compares their characteristics.
The document summarizes the author's observations from visiting several clothing and accessory stores. They entered American Eagle, Pac Sun, Journeys, Euphoria Perfumes, Bath & Body Works, and Dillard's, noting details about the environment, personnel, and products of each store. The author observed that while each store had unique aspects, they shared similarities like closed doors, central displays, and impulse items by the register. Personnel generally greeted customers and aimed to be helpful, though some stores were more pushy. The conclusion reflects on the value of observation and how sales quotas may influence employee behavior.
The document provides observations from visits to three grocery stores - NoFrills, Solero Mediterranean Bakery, and The Sweet Potato Store.
NoFrills had a welcoming environment with bright lighting and comfortable parking. Products were arranged logically and prices were easy to find. The store felt busy but lines moved quickly. Solero Bakery had an attractive Mediterranean-inspired design and smell of fresh baked goods. Products filled the store but it wasn't overwhelming. The Sweet Potato Store had a dim, cramped feel with poor lighting and selection. Personnel did not actively assist customers.
The document describes observations of several retail stores. Sambors Store has big red signage with handwritten font, feels warm and familiar with beige colors. ISHOP has white, grey and black colors, bright white lighting, and is very organized. Oysho has white colors, helps customers find products easily, and offers discounts in back. Pull and Bear has modern sections by gender and latest music. Shasa has loud music, multiple levels like a disco, and is colorful. Liverpool has rounded white signage, white floors and shelves, smells of perfumes, and has cashiers in each department.
The document provides details about a store environment. It describes the entrance drawing customers in with an open door. The sign uses normal-sized simple lettering indicating affordable products. The cream color scheme and mild surroundings make it feel comfortable. The tiled floor and painted walls complement the tall ceiling and mild lighting, creating a serene calm environment suited for customers. Products are arranged by variety, type, and price with centrally displayed featured items and prices easily found.
The document provides an overview of Walmart describing various aspects of the store environment and customer experience. It notes that the store feels welcoming with greeting employees and an automatic door. The large sign indicates a wide range of items for customers. The store has a bright blue and white color scheme and high ceilings giving it an open, spacious feel. Products are arranged neatly throughout the store by function.
The document provides observations from visiting different retail stores. It describes the environment, personnel, products, and customers observed at each location, including a women's fashion boutique, sporting goods store, tea room, wine shop, supermarket, and home goods store. Details like store layout, music, lighting, product placement, and customer demographics are discussed for each.
The document provides observations from visits to four different stores in Warsaw and Helsinki: Carrefour market, Five o'clock, Aelia Duty Free, and Kiasma. It describes the environment, personnel, products, and customers observed at each store and compares their characteristics.
The document summarizes the author's observations from visiting several clothing and accessory stores. They entered American Eagle, Pac Sun, Journeys, Euphoria Perfumes, Bath & Body Works, and Dillard's, noting details about the environment, personnel, and products of each store. The author observed that while each store had unique aspects, they shared similarities like closed doors, central displays, and impulse items by the register. Personnel generally greeted customers and aimed to be helpful, though some stores were more pushy. The conclusion reflects on the value of observation and how sales quotas may influence employee behavior.
The document provides observations from visits to three grocery stores - NoFrills, Solero Mediterranean Bakery, and The Sweet Potato Store.
NoFrills had a welcoming environment with bright lighting and comfortable parking. Products were arranged logically and prices were easy to find. The store felt busy but lines moved quickly. Solero Bakery had an attractive Mediterranean-inspired design and smell of fresh baked goods. Products filled the store but it wasn't overwhelming. The Sweet Potato Store had a dim, cramped feel with poor lighting and selection. Personnel did not actively assist customers.
The document describes observations of several retail stores. Sambors Store has big red signage with handwritten font, feels warm and familiar with beige colors. ISHOP has white, grey and black colors, bright white lighting, and is very organized. Oysho has white colors, helps customers find products easily, and offers discounts in back. Pull and Bear has modern sections by gender and latest music. Shasa has loud music, multiple levels like a disco, and is colorful. Liverpool has rounded white signage, white floors and shelves, smells of perfumes, and has cashiers in each department.
The document provides details about a store environment. It describes the entrance drawing customers in with an open door. The sign uses normal-sized simple lettering indicating affordable products. The cream color scheme and mild surroundings make it feel comfortable. The tiled floor and painted walls complement the tall ceiling and mild lighting, creating a serene calm environment suited for customers. Products are arranged by variety, type, and price with centrally displayed featured items and prices easily found.
The document provides observations from 4 different stores in Accra, Ghana:
1. Melcom Shopping Centre - A large retail store that is noisy, crowded, and warm. Security is visible.
2. African Wear Store - A smaller store selling African clothing. It has friendly staff but is disorganized.
3. Dibsons Enterprise - Sells electronics and is very crowded and warm inside. Items are arranged by function.
4. Adwene Pa Phones - Sells phones and accessories in a small, dark store. Products are arranged by model/function.
This is my submission for the second assignment "ARE YOU PAYING ATTENTION?" for "A Crash Course on Creativity" by Professor Tina Seelig, Stanford University
The document discusses 6 different stores - Big Bazar, Croma, Star Bazar, Pantaloons, UCB India, and Fab India. For each store, key details are provided about the store entry, environment, personnel, products, and typical customers. The stores range from large grocery and electronics stores like Big Bazar and Croma to clothing stores like Pantaloons and more niche stores like Fab India focusing on traditional attire. Many commonalities exist across stores like music playing, CCTV cameras, and salespeople matching the store's image, but each store also has distinguishing characteristics in its layout, product selection, and customer base.
The document discusses observations from visits to 6 different stores - Big Bazar, Croma, Star Bazar, Pantaloons, UCB India, and Fab India. For each store, details are provided about the store entry, environment, personnel, products, and typical customers. The environment, products, and customers varied between stores depending on whether they were grocery, electronics, clothing, or traditional wear retailers. However, most stores had bright lighting, music, security cameras and arranged products by type, brand or price.
The document summarizes observations from a shop environment. It describes the welcoming entrance, brightly colored interior, smooth floors, and air conditioning that kept the temperature at 25 degrees Celsius. Security cameras were visible throughout. Employees were between 20-30 years old and provided personalized attention to customers within 30 seconds to 1 minute. A variety of products like drinks and dresses were displayed with price tags, and customers were allowed to touch items. Most customers appeared to be with family or partners and around 25 years old on average.
The document provides observations of several stores, including Zara, Meli Melo, Pixie Shoes, Abercrombie & Fitch, Depot 96, and Ikea. Key details are provided about the environment, products, personnel, and customers at each store. The stores range from international chains like Zara to small boutique stores like Pixie Shoes that makes custom shoes. The observations note elements like lighting, music, product displays, cleanliness, and how personnel interact with customers at each location.
The document provides observations from visits to multiple retail stores. It describes details about the outside environment, personnel, products, customers, and other observations for each store. Key details noted include cleanliness, signage, music, employee uniforms, product placement, customer demographics and behaviors, and overall impressions.
The document summarizes observations made during visits to several stores, noting details about the outward appearance, interior environment, employees, products, and typical customers at each location, including a business supply store, pet store, craft store, coffee shop, upscale coffee shop, and big box store. Key details provided include the layout, music, cleanliness, age and dress of employees, organization of merchandise, and behaviors of typical customers at each location.
The document describes several stores from different categories: decoration shops, DIY stores, and fashion boutiques. It provides details about the layout, atmosphere, products, customers, and employee uniforms of each store. Some key aspects mentioned include the open door policies, classical music, and inviting atmospheres of the decoration shops compared to the large warehouse sizes and announcements at the DIY stores. The fashion boutiques discuss exposed mannequins, price ranges, and targeting of different customer demographics.
The document summarizes Rafael Font's observations from visiting 4 shops - SportsDirect, FNAC, Nature et Decouvertes, and Sandwich You&Me - on 29/10/2012 in Brussels. For each shop, details are provided on the store environment, merchandise, employees, customer demographics and behaviors, and insights. The shops range from a large cheap sports store, to an electronics and book store, to a natural products store, to a small sandwich shop.
This document provides observations and insights from visiting different stores. It summarizes the environmental factors, products, salespeople, and customers at each store. Key findings include that attracting initial customers through attractive signage can draw in more people, and that maintaining a good environment, products, and customer service are important to keeping people in the store. A modern design was noted as something novel that could attract customers in Switzerland. Balance in aspects like lighting and customer treatment were also highlighted as important.
The document provides a summary of the author's observations during a visit to Magna Mall in Karachi, Pakistan on a Friday morning. The author notes that most main shops were closed due to it being a Friday, but discount shops called "Jumma bazaar shops" were open. The author observes various shops, products, customers, and personnel. Products included clothes, shoes, bags, toys, and household items. Customers were mostly females aged 30-40 shopping alone or in groups. Personnel included male and one female salespeople who approached customers politely after browsing. The overall environment was clean and bright with adequate lighting and space in each shop.
The document describes observations of six different stores - Powell's Books, Tumbleweed, Cultured Pearl, French Quarter, Cargo, and Eden. It discusses the entrance, environment, personnel, products, customers, and other notable aspects of each store based on in-person observations. The stores ranged from large bookstores to small specialty shops with different appearances, merchandise, customer bases, and shopping experiences.
The document describes observations made during visits to several retail stores, including details about the store layouts, environments, security measures, employee behaviors, customer demographics, and browsing/purchasing behaviors. Key details noted include store signage, flooring, ceiling height, noise levels, product placement, employee uniforms, ages and ratios, time spent browsing, and whether customers were alone or with others.
The document provides observations of the environments and experiences at several retail stores, including Safeway, Walmart, Best Buy, Fry's Electronics, Costco, and Home Depot. Key details noted include the lighting, signage, employee behaviors, product displays, music, checkout processes, and overall feels of invitingness or busyness within each store. Common themes across stores include descriptions of the ceilings, shelves, entrance and exit processes, and primary customer demographics.
The document provides observations of the environments, personnel, products, and customers of 5 different stores - Desigual retail, Casa Viva home retail, Caprabo supermarket, Alain Affelou glasses store, and Base sports store. Key details are provided about the lighting, music, displays, personnel uniforms, product organization, and types of customers observed at each location. The stores are compared in terms of their invitingness, atmosphere, and perceptions they aim to portray to customers.
The document provides observations from visits to 6 different locations - a hardware store, 2 clothing stores, an electronics store, a supermarket, and a university. Key observations included:
1) Stores with doors left open and visible signage seemed most welcoming to customers.
2) Cluttered merchandise made some locations difficult to navigate. Additional unused space was not utilized effectively.
3) Customer interactions, uniforms, product displays and pricing strategies varied between stores.
4) Opportunities to improve aesthetics like lighting, cleanliness and repairs were noticed at some locations.
Dunhill Retail Store Management Samuel Krushniskysleekdude
This document summarizes observations from a visit to the Dunhill store located on Rue de la Paix in Paris, France. Key details include:
- The store maintains Dunhill's original 1924 specifications and merchandising approach. Products include leather goods, clothing, and accessories.
- Target customers are wealthy men ages 33+. Staff aim to provide knowledgeable, personalized service.
- The prime location near other luxury brands reinforces Dunhill's positioning. Financial projections estimate the store could break even.
The document outlines differences between the New England, Middle, and Southern regions of colonial America across several categories. New England had town meetings for political leadership, relied on fishing, trade, and fur trapping for economics, followed congregational church for religion, had urban community-centered social structure, and public schools for education. The Middle region had representative legislature for politics, grain farming and iron industry for economics, allowed all religions, emphasized equality socially, and private schools for education. The Southern region had king-appointed political leadership, plantation-based economy focused on tobacco, rice and indigo, followed the Anglican church, had rural plantation-centered social structure, and education through tutors.
Department head mtg august 8, 2011 powerpointmblouinwilliams
The document summarizes the agenda and topics for a secondary mathematics department head meeting. Key discussion points included standardized test results, curriculum improvements, interval assessments, turnaround school initiatives, and professional development opportunities. Data on subgroup performance in math was presented, showing the need to improve achievement among special education, English language learner, and low-socioeconomic status students.
The document provides observations from 4 different stores in Accra, Ghana:
1. Melcom Shopping Centre - A large retail store that is noisy, crowded, and warm. Security is visible.
2. African Wear Store - A smaller store selling African clothing. It has friendly staff but is disorganized.
3. Dibsons Enterprise - Sells electronics and is very crowded and warm inside. Items are arranged by function.
4. Adwene Pa Phones - Sells phones and accessories in a small, dark store. Products are arranged by model/function.
This is my submission for the second assignment "ARE YOU PAYING ATTENTION?" for "A Crash Course on Creativity" by Professor Tina Seelig, Stanford University
The document discusses 6 different stores - Big Bazar, Croma, Star Bazar, Pantaloons, UCB India, and Fab India. For each store, key details are provided about the store entry, environment, personnel, products, and typical customers. The stores range from large grocery and electronics stores like Big Bazar and Croma to clothing stores like Pantaloons and more niche stores like Fab India focusing on traditional attire. Many commonalities exist across stores like music playing, CCTV cameras, and salespeople matching the store's image, but each store also has distinguishing characteristics in its layout, product selection, and customer base.
The document discusses observations from visits to 6 different stores - Big Bazar, Croma, Star Bazar, Pantaloons, UCB India, and Fab India. For each store, details are provided about the store entry, environment, personnel, products, and typical customers. The environment, products, and customers varied between stores depending on whether they were grocery, electronics, clothing, or traditional wear retailers. However, most stores had bright lighting, music, security cameras and arranged products by type, brand or price.
The document summarizes observations from a shop environment. It describes the welcoming entrance, brightly colored interior, smooth floors, and air conditioning that kept the temperature at 25 degrees Celsius. Security cameras were visible throughout. Employees were between 20-30 years old and provided personalized attention to customers within 30 seconds to 1 minute. A variety of products like drinks and dresses were displayed with price tags, and customers were allowed to touch items. Most customers appeared to be with family or partners and around 25 years old on average.
The document provides observations of several stores, including Zara, Meli Melo, Pixie Shoes, Abercrombie & Fitch, Depot 96, and Ikea. Key details are provided about the environment, products, personnel, and customers at each store. The stores range from international chains like Zara to small boutique stores like Pixie Shoes that makes custom shoes. The observations note elements like lighting, music, product displays, cleanliness, and how personnel interact with customers at each location.
The document provides observations from visits to multiple retail stores. It describes details about the outside environment, personnel, products, customers, and other observations for each store. Key details noted include cleanliness, signage, music, employee uniforms, product placement, customer demographics and behaviors, and overall impressions.
The document summarizes observations made during visits to several stores, noting details about the outward appearance, interior environment, employees, products, and typical customers at each location, including a business supply store, pet store, craft store, coffee shop, upscale coffee shop, and big box store. Key details provided include the layout, music, cleanliness, age and dress of employees, organization of merchandise, and behaviors of typical customers at each location.
The document describes several stores from different categories: decoration shops, DIY stores, and fashion boutiques. It provides details about the layout, atmosphere, products, customers, and employee uniforms of each store. Some key aspects mentioned include the open door policies, classical music, and inviting atmospheres of the decoration shops compared to the large warehouse sizes and announcements at the DIY stores. The fashion boutiques discuss exposed mannequins, price ranges, and targeting of different customer demographics.
The document summarizes Rafael Font's observations from visiting 4 shops - SportsDirect, FNAC, Nature et Decouvertes, and Sandwich You&Me - on 29/10/2012 in Brussels. For each shop, details are provided on the store environment, merchandise, employees, customer demographics and behaviors, and insights. The shops range from a large cheap sports store, to an electronics and book store, to a natural products store, to a small sandwich shop.
This document provides observations and insights from visiting different stores. It summarizes the environmental factors, products, salespeople, and customers at each store. Key findings include that attracting initial customers through attractive signage can draw in more people, and that maintaining a good environment, products, and customer service are important to keeping people in the store. A modern design was noted as something novel that could attract customers in Switzerland. Balance in aspects like lighting and customer treatment were also highlighted as important.
The document provides a summary of the author's observations during a visit to Magna Mall in Karachi, Pakistan on a Friday morning. The author notes that most main shops were closed due to it being a Friday, but discount shops called "Jumma bazaar shops" were open. The author observes various shops, products, customers, and personnel. Products included clothes, shoes, bags, toys, and household items. Customers were mostly females aged 30-40 shopping alone or in groups. Personnel included male and one female salespeople who approached customers politely after browsing. The overall environment was clean and bright with adequate lighting and space in each shop.
The document describes observations of six different stores - Powell's Books, Tumbleweed, Cultured Pearl, French Quarter, Cargo, and Eden. It discusses the entrance, environment, personnel, products, customers, and other notable aspects of each store based on in-person observations. The stores ranged from large bookstores to small specialty shops with different appearances, merchandise, customer bases, and shopping experiences.
The document describes observations made during visits to several retail stores, including details about the store layouts, environments, security measures, employee behaviors, customer demographics, and browsing/purchasing behaviors. Key details noted include store signage, flooring, ceiling height, noise levels, product placement, employee uniforms, ages and ratios, time spent browsing, and whether customers were alone or with others.
The document provides observations of the environments and experiences at several retail stores, including Safeway, Walmart, Best Buy, Fry's Electronics, Costco, and Home Depot. Key details noted include the lighting, signage, employee behaviors, product displays, music, checkout processes, and overall feels of invitingness or busyness within each store. Common themes across stores include descriptions of the ceilings, shelves, entrance and exit processes, and primary customer demographics.
The document provides observations of the environments, personnel, products, and customers of 5 different stores - Desigual retail, Casa Viva home retail, Caprabo supermarket, Alain Affelou glasses store, and Base sports store. Key details are provided about the lighting, music, displays, personnel uniforms, product organization, and types of customers observed at each location. The stores are compared in terms of their invitingness, atmosphere, and perceptions they aim to portray to customers.
The document provides observations from visits to 6 different locations - a hardware store, 2 clothing stores, an electronics store, a supermarket, and a university. Key observations included:
1) Stores with doors left open and visible signage seemed most welcoming to customers.
2) Cluttered merchandise made some locations difficult to navigate. Additional unused space was not utilized effectively.
3) Customer interactions, uniforms, product displays and pricing strategies varied between stores.
4) Opportunities to improve aesthetics like lighting, cleanliness and repairs were noticed at some locations.
Dunhill Retail Store Management Samuel Krushniskysleekdude
This document summarizes observations from a visit to the Dunhill store located on Rue de la Paix in Paris, France. Key details include:
- The store maintains Dunhill's original 1924 specifications and merchandising approach. Products include leather goods, clothing, and accessories.
- Target customers are wealthy men ages 33+. Staff aim to provide knowledgeable, personalized service.
- The prime location near other luxury brands reinforces Dunhill's positioning. Financial projections estimate the store could break even.
The document outlines differences between the New England, Middle, and Southern regions of colonial America across several categories. New England had town meetings for political leadership, relied on fishing, trade, and fur trapping for economics, followed congregational church for religion, had urban community-centered social structure, and public schools for education. The Middle region had representative legislature for politics, grain farming and iron industry for economics, allowed all religions, emphasized equality socially, and private schools for education. The Southern region had king-appointed political leadership, plantation-based economy focused on tobacco, rice and indigo, followed the Anglican church, had rural plantation-centered social structure, and education through tutors.
Department head mtg august 8, 2011 powerpointmblouinwilliams
The document summarizes the agenda and topics for a secondary mathematics department head meeting. Key discussion points included standardized test results, curriculum improvements, interval assessments, turnaround school initiatives, and professional development opportunities. Data on subgroup performance in math was presented, showing the need to improve achievement among special education, English language learner, and low-socioeconomic status students.
Reflections of a trip that a number of students and friends took with me to Granada and Cordoba, Spain (Al Andalus). This will be a regular yearly trip, Insha Allah. For more info go to: www.islamicspain.co.uk
The document discusses age diversity in the workplace. It notes that age diversity exists in many settings due to people being at different stages in their careers and life. While older workers are seen as loyal and hardworking, younger workers are innovative. However, these are stereotypes that can cause conflict. Both older and younger workers share core values like family and want respect. Age diversity will only increase in the future so companies must find ways to transfer knowledge between generations to thrive.
IEEE International Conference on Data Engineering 2015Yousun Jeong
SK Telecom developed a Hadoop data warehouse (DW) solution to address the high costs and limitations of traditional DW systems for handling big data. The Hadoop DW provides a scalable architecture using Hadoop, Tajo and Spark to cost-effectively store and analyze over 30PB of data across 1000+ nodes. It offers SQL analytics through Tajo for faster querying and easier migration from RDBMS systems. The Hadoop DW has helped SK Telecom and other customers such as semiconductor manufacturers to more affordably store and process massive volumes of both structured and unstructured data for advanced analytics.
This document discusses values and ethics. It defines values as ideas and beliefs that guide our actions and identities. Moral values concern right vs wrong for oneself, while aesthetic and performance values are personal standards of beauty and achievement. Values can be intrinsic ends or instrumental means to reach goals. The document suggests assessing one's values to ensure they will help with college success and life. It discusses forging values of participation, integrity and service. Challenges to values like new perspectives or conflicts are addressed. Changing societal values are noted. Self-reflection on one's important values over 28 days is proposed.
This document provides an overview of chapter 12 from the textbook "Focus on Community College Success". The chapter discusses various topics to help students create their future, including how to launch a career, write a resume, interview successfully, and consider continuing their education. It provides exercises for students to practice career exploration, resume writing, and networking. The chapter emphasizes developing skills valued by employers such as work ethic, problem solving, communication, and time management to set students up for future career success.
Mrs. Oates provides detailed classroom procedures for her mathematics class. Students are expected to follow arrival and departure routines, raise their hands for permission, and keep electronics put away. Breaking rules may result in consequences like detention or suspension. The document reviews entry, exit, tardiness, absences, supplies, illness, asking questions, discussions, discipline, arguments, gossip, and personal grooming expectations to maintain an orderly learning environment.
Prezentacja dotyczaca projektu Summer University organizowana przez europejskie oddziały AEGEE. Dzięki AEGEE-Warszawa macie okazję przeżyć przygodę swojego życia !
Crash course on creativity (PAYING ATTENTION )Lobna Mahmoud
The document describes observations from visiting several different stores - Store V, Store W, Store VM, Store S, and Store FF. Key details noted about each store's environment include lighting, organization, color scheme, noise level, and smell. Personnel behaviors and product arrangements are also documented. Customers' demographics and behaviors in each store are briefly outlined.
The first store is a large book store with a red color scheme that makes the customer excited. The environment is comfortable with background music playing. Personnel are friendly and match the store image. Books are the main product and are arranged in various sections. Customers range in age from 20-45 and browse the store for 20-45 minutes.
The second store is a small clothing store with an unappealing off-white color scheme and bad smell. The lone customer browsed for 10 minutes without purchasing anything.
The third store attracts customers with its organized black and green theme. Customers, mostly in their 20s and 30s, browse together and some purchase items after staying an average of 20
The document describes 6 stores located on Mihai Bravu Street in Bucharest, Romania: Mega Image supermarket, 13 Ron discount clothing store, Bel Forno bakery, Floraria flower shop, Fresh Market fruit and vegetable store, and R Kiosk supermarket. It provides details on the exterior, interior environment, personnel, products, customers, and notable features of each store. The stores cater to customers of various ages and offer a variety of grocery, clothing, bakery, floral, and convenience products.
Victoria observed several stores including Ski Pro, Joann Fabrics, Safeway, Burlington Coat Factory, Ross, and Xi Clothing. She described the environment, personnel, products, and customers at each store. The stores varied in appearance from brightly colored to dimly lit. Personnel ranged from knowledgeable to indifferent. Products emphasized seasonal items and impulse purchases. Customers' demographics and shopping behaviors differed between stores.
This slide dec is for my TEM 431 class assignment. We had to go into 5 - 6 stores and see how they organize their stores, how they run their stores, and how they market the stores.
The document provides observations from visits to various stores. Key observations included the exterior and interior design of the stores, products offered and their placement, customer demographics and behaviors, and personnel. The observations provide insights into how each store's design, offerings and operations do or do not align with its apparent target market and strategy. Opportunities are identified to better align some stores with their objectives, such as changing personnel or product displays.
This document describes several shops located inside a mall, including their pros and cons. It provides fast facts about each shop's location, security presence, and other key details. The shops discussed are a cakes and pastries kiosk, a milk tea shop, a waxing salon, a hair salon, a bookstore, and an office supply store. Their open layouts provide visibility but lack of walls or guards poses security issues for some. Noise levels vary depending on location and layout.
The document summarizes observations from visiting a clothing store. It notes key details like the store being warm with crowded merchandise and colorful products at eye level. It also describes the personnel as mostly 20s females in uniforms matching the store's image. Customers were observed to mostly shop alone as 40s females, browsing products and generally walking in the same path through the store.
The document describes observations from visits to four different stores - Fornitura, Azul, Egames. Fornitura is an older store selling clocks that seems uninviting. Azul is a travel agency with a blue color scheme. Egames is a gaming store with demo TVs and knowledgeable staff. Common themes across stores include personnel interactions, product placement, and customer behaviors. Opportunities for each store are identified like using more interactive displays.
The document summarizes the author's observations from visiting various retail stores, including PetSmart, Bealls, Dillards, JCPenney, GameStop, and Walmart. Key details observed include store environments, personnel, products, customers, and final comments. The author found PetSmart's front to be most interesting visually but sad animals. Bealls and JCPenney felt plain and uninviting. Dillards and GameStop had few customers. Walmart's large sign was appropriate for its size.
The document provides an overview of the layout, design, and customer experience at a large supermarket. Key points include:
- The store is large in size with automatic doors, high ceilings, and prominently displayed signs to attract customers.
- Products are arranged throughout the store with expensive items located higher or in less accessible areas. Impulse items are near the registers.
- Customer traffic and noise levels vary throughout the day, with more people and activity in the evenings. Employees are visible and follow a standard greeting script with patrons.
- Various amenities like free samples, lockers, and WiFi are provided near the entrance for customer convenience. Trash bins are also available but some food items are
The document provides descriptions of 4 different stores - a discount store, fruit store, pharmacy, and kiosk. It analyzes various aspects of each store such as environment, personnel, products, and customers. Key details noted include the white or colorful environments, types of products offered from fruits to magazines to medications, diverse customer bases, and checkout areas featuring impulse items.
Observation Lab TEM 431 Christy Yu.pptxchristyyu4227
The document provides observations from visits to 6 different stores - Fry's Marketplace, Safeway, Costco, The Home Depot, Jollibee, and IKEA. For each store, details are given about the store environment, personnel, products offered, and typical customers. The stores range from a supermarket (Fry's Marketplace) to a home improvement store (The Home Depot) to a furniture store (IKEA). Common aspects observed across most stores include brightly colored interior schemes, well-lit layouts, and friendly, helpful staff.
The document provides observations from a lab module on various stores, including Dollar General, Shoe Show, City Gear, Target, Best Buy, and TJ Maxx. For each store, details are given on the exterior, interior environment, personnel, products, and typical customers. The observations cover aspects like store layout, color schemes, lighting, music, cleanliness, employee uniforms and interactions, product displays, and shopper demographics.
The document summarizes the author's observations from visiting several stores at the Westfield Topanga Mall in Woodland Hills, California. The author provides details on the environment, personnel, products, and customers observed at H&M, Boarders, Spencer Gifts, Target, Panda Express, and Macy's. Key insights noted include that H&M and Target experiences were average, the author feels awkward at Boarders but employees are nice, Spencer Gifts customers don't often buy things, and Macy's is unorganized and overpriced.
The document provides observations from lab visits to 5 different shops at Ikeja Shopping Center in Lagos, Nigeria. Key observations for each shop include the environment, personnel, products, customers, and insights. Shop 1 focused on kids' clothing and accessories. Shop 2 sold men's accessories under the brand Ennzo. Shop 3 was Prag Buy Right shop selling home appliances. Shop 4 was the large supermarket Shoprite. Shop 5 was Casa Bella selling female products. Common themes across shops included product displays, customer demographics and behaviors, and opportunities for improvement.
The document describes observations of various stores, including a coffee shop called The Bean Scene, discount store Winners, post office, grocery store Extra Foods, supermarket Super Store, and Italian specialty store Valoroso. Key details are provided about the entrance, environment, personnel, products, and customers at each location.
The document summarizes observations from visits to 6 shoe and accessories stores. Key points observed include loud music and an unattended dirty floor at Centro, while Intertop for Kids had a quiet colorful design and helpful staff. Chester had simple chairs and inattentive staff. Luciano Carvari had a nice design and promotions but busy unfocused staff. Lamb had few staff and chairs. Monarch lacked cozy lighting. Overall, the observer preferred stores with helpful friendly staff, cozy lighting, stylish design, tolerable background music, seating, and displays advertising deals.
The document summarizes observations from 6 different shops at an IKEJA Shopping Center. The shops observed were a kids shop, accessories shop, household items shop, supermarket, beauty shop, and accessories shop. For each shop, the document describes the environment, personnel, products, and typical customers. Common themes across shops included brightly lit and crowded interiors intended to draw customers in and encourage browsing.
The document summarizes observations from visits to 6 different stores - Victoria's Secret, Dollar Tree, Bath & Body Works, Costco, Winco, and Sephora. For each store, observations are provided on the environment, personnel, products, and customers. Key details noted include store layouts, music, smells, cleanliness, product displays, and customer demographics.
2. 1.
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-‐ Outside
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lover,
I
love
to
know
what’s
the
latest
Environment:
-‐ The
color
is
plain
and
simple,
I
like
it
as
it
made
me
feel
relax.
-‐ Simple
(le
flooring.
So
my
focus
is
more
on
the
products
rather
than
the
environment.
-‐ Ceiling
is
preMy
high
which
makes
the
store
looks
big.
-‐ Lots
of
white
ligh(ng,
bright
and
clear.
-‐ It
is
usually
very
loud
because
many
people
trying
out
the
gadgets.
-‐ No
music,
as
people
could
be
trying
the
audio
of
PC,
ipad,
speaker,
etc…
so
no
need
for
music.
3. 1.
Challenger
Environment
-‐ Store
temperature
is
appropriate.
-‐ Merchandise
is
well
placed
and
allow
people
to
explore.
-‐ Cashier
located
near
the
side
of
the
entrance.
-‐ Not
that
visible
but
there
are
a
number
of
staff
around
helping
-‐ I
like
to
stay
there
as
long
as
I
could
as
there
is
so
much
to
see.
-‐ Yes,
the
environment
does
influence
me,
as
I
tend
to
buy
something
unplanned
if
I
stay
longer.
Personnel:
-‐ Usually
sales
person
won’t
bother
me
un(l
I
request,
which
is
what
I
preferred.
-‐ No
script.
No
different
in
treatment.
-‐ Salesperson
to
customer
ra(o
is
about
7:
1
4. 1.Challenger
Personnel:
-‐ Cannot
tell
if
salesperson
is
using
store
products
-‐ They
all
wear
Challenger
polo
shirt
-‐ They
look
technical
and
professional.
Products:
-‐ Tablets
-‐ There
is
a
central
display
like
an
experience
table,
featuring
latest
products.
-‐ The
sales
items
are
usually
near
the
entrance
-‐ Products
are
arranged
by
func(on
-‐ You
can
request
staff
to
demonstrate
-‐ Many
products
are
at
eye
level
-‐ Usually
the
soWware
items
are
in
the
least
accessible
loca(ons
-‐ It
is
by
func(on
rather
than
by
price
-‐ Yes,
prices
are
clearly
indicated.
-‐ Yes
there
are
impulse
items
near
cash
register.
5. 1.
Challenger
Customers:
-‐ Most
customers
are
alone,
usually
are
men
-‐ Average
age
about
30
–
40
years
old
-‐ Most
customers
walk
to
respec(ve
sec(ons
of
their
interest.
-‐ Customers
usually
stay
at
least
30
minutes.
-‐ Customers
are
encouraged
to
touch
the
products.
-‐ Most
are
browsing.
-‐ 50%
would
buy
something
6. 2.
Bread
Society
Before
entering:
-‐ Yes
it
draws
me
because
the
bread
displayed
is
so
seducing.
-‐ The
door
is
wide
opened
-‐ It
is
very
welcoming
and
smell
fantas(c
-‐ Very
big
sign
leMering,
simple
font
-‐ This
is
a
bread
lover
place!
Environment:
-‐ Yellow
ligh(ng
with
chandelier
-‐
Simple
(le
flooring,
clean
-‐ High
ceiling,
make
the
space
seems
big
-‐ Bright
so
can
see
bread
clearly
-‐ Noise
level
is
ok,
people
talking
-‐ SoW
music
playing,
yes
fine
with
the
environment.
-‐ Temperature
is
fine
-‐ Store
full
of
all
kinds
of
delicious
bread
-‐ Great
smell
of
freshly
baked
bread
-‐ Cash
counter
beside
the
glass
display
7. 2.
Bread
Society
Environment:
-‐ No
security
seen
-‐ Will
stay
about
15
minutes
-‐ Yes,
I
tend
to
buy
more
than
I
need
because
the
bread
looks
so
good!
Personnel:
-‐ There
is
no
salesperson,
only
cashier
and
service
staff
-‐ Employees
are
young
women,
early
20s
-‐ There
is
no
difference
in
treatment
to
customer
-‐ All
employees
wear
very
preMy
uniform.
-‐ Yes,
the
employees
look
clean
and
like
a
professional
baker
8. 2.
Bread
Society
Products:
-‐ The
first
thing
to
no(ce
is
the
new
products
displayed
near
the
entrance
–
mouth-‐watering
-‐ There
are
full
of
display
of
bread,
featured
are
usually
in
the
glass
display.
-‐ Products
are
arranged
by
type
-‐ No
free
samples
L
-‐ Yes
many
are
at
eye-‐level
-‐ Only
those
need
to
be
kept
at
certain
temperature
are
not
accessible.
-‐ No
much
difference
in
prices.
-‐ Prices
are
well
displayed
-‐ Near
the
cashier
is
the
glass
display
showing
all
kinds
of
bakery.
9. 2.
Bread
Society
Customers:
-‐ Customers
are
usually
alone
-‐ Average
age
around
35
-‐ Mostly
women
-‐ They
tend
to
walk
in
all
direc(ons,
no
same
path
-‐ Usually
stay
around
10-‐15
minutes
-‐ Products
cannot
be
touched,
strongly
discouraged.
-‐ Most
are
on
mission.
-‐ Almost
100%
of
the
people
in
the
store
would
buy
something.
10. 3.
Paper
Market
Before
entering:
-‐ Colorful
display
of
products
-‐ Door
is
widely
opened
-‐ It
makes
me
wan(ng
to
check
up
what
they
have
-‐ Big
sign
with
simple
font
-‐ It
is
all
about
“Paper”
Environment:
• Color
is
very
plain
with
simple
(le
flooring,
partly
because
products
are
too
colorful.
• High
ceiling,
store
looks
big
• Brightly
lit
with
white
ligh(ng,
help
you
to
see
items
clearly
• Not
noisy
at
all,
with
soW
music
• Appropriate
temperature
• With
many
items
but
orderly
placed
• No
smell
• Cash
register
located
near
the
front
entrance
11. 3.
Paper
Market
Environment:
• Store
security
is
not
obvious
• Like
to
stay
for
at
least
30
minutes
• In
this
environment,
Items
are
very
aMrac(ve
but
costly.
Personnel:
• Sales
person
will
leave
me
alone
(ll
I
request
for
help.
• No
script,
but
know
their
products
well
• No
different
in
treatment
• Usually
only
2
salesperson
in
the
store
• They
are
young
women,
early
20s
• No
uniform
• Don’t
see
any
matching
of
image
12. 3.
Paper
Market
Products:
-‐ All
the
preMy
journal
displayed
right
at
the
entrance
-‐ There
is
a
central
display,
side
display
-‐ Sales
items
are
normally
place
at
the
front
-‐ Products
arranged
by
func(on
-‐ No
free
samples
-‐ Got
classes
to
teach
you
how
to
make
some
stuff
using
their
papers
-‐ Products
are
usually
at
eye
level
-‐ Least
accessible
are
large
size
paper
-‐ Prices
are
not
according
to
loca(on
-‐ Prices
are
stated
on
the
items
itself.
13. 3.
Paper
Market
Customers:
-‐ Most
customers
are
alone.
-‐ Usually
teenagers
and
mostly
female
-‐ Customers
tend
to
walk
different
direc(on
-‐ They
usually
stay
about
30
minutes
-‐ Yes
they
do
touch
the
products
to
feel
the
quality.
But
many
products
are
sealed
with
plas(c
covers
-‐ Most
are
browsing
-‐ 40%
of
the
customers
will
buy
14. 4.
Nespresso
Before
entering:
-‐ Full
glass
window
with
a
glass
door
entrance.
-‐ It
does
not
draw
me
as
it
looks
expensive
and
too
high-‐class
for
middle
income
people
like
me
-‐ The
door
is
closed
-‐ If
not
because
I
need
to
buy
the
refills,
I
would
not
want
to
go
in
-‐ It
is
clearly
for
customers
who
have
high
income
Environment:
-‐ Color
of
wall
is
plain
but
many
display
-‐ Simple,
plain
(le
to
allow
people
to
focus
on
the
store
display
-‐ High
ceiling
and
bright
yellow
ligh(ng
-‐ Very
quiet
with
soW
music
15. 4.
Nespresso
Environment
-‐ Feel
very
cold,
may
be
because
very
few
customers
-‐ Store
is
full
of
the
products
-‐ Great
smell
of
espresso
-‐ Cash
register
is
at
the
middle
of
the
store
-‐ Cannot
see
the
store
security
-‐ I
was
invited
to
have
a
coffee
at
the
coffee
counter,
so
stayed
about
30
minutes
-‐ No,
do
not
feel
that
I
have
to
buy
Personnel:
-‐ The
sales
person
ini(ated
conversa(on
immediately
-‐ Standard
ques(ons
asked
-‐ I
do
feel
the
different
in
treatment,
they
tend
to
treat
regular
customers
beMer
16. 4.
Nespresso
Personnel:
-‐ As
there
are
few
customers,
ra(on
is
like
1
to
2
-‐ They
wear
suit,
look
very
professional
-‐ Yes
they
do
match
the
image
of
the
high-‐class
coffee
Products:
-‐ The
Nespresso
machines
-‐ There
is
a
central
display
of
the
machines
-‐ No
for
sales
items
-‐ Products
arrange
by
func(on
-‐ Free
samples
of
coffee
-‐ Can
request
for
demonstra(on
on
the
use
of
the
machines
-‐ Products
are
at
eye
level
-‐ The
refills
would
be
least
accessible
-‐ No
different
of
pricing
rather
by
capabili(es
-‐ Prices
stated
clearly
-‐ No
impulse
items
17. 4.
Nespresso
Customers:
-‐ Most
customers
are
alone
-‐ Average
age
about
30
–
40s
-‐ Mix
gender
-‐ No
fixed
direc(on,
some
directly
to
buy
refills,
some
browsing
the
machines
-‐ Yes
they
do
touch,
I
think
its
fine
as
long
as
they
are
not
children
-‐ Some
browsing,
most
on
mission
to
buy
refills
-‐ 80%
buy
refills
18. 5.
Uniqlo
Before
entering:
-‐ Yes
it
draws
me
because
it
is
very
widely
open
-‐ Feel
relax
and
welcoming
-‐ Sign
not
big
but
simple
-‐ Store
is
simple
with
mechanize
for
daily
use
Environment:
-‐ Plain
colors
with
simple
(le
flooring
-‐ Display
cabinets
are
plain
too
so
as
to
focus
on
the
clothes
-‐ Ceiling
high
and
store
is
brightly
lit
and
always
very
big
space
-‐ Noisy
environment
as
it
is
normally
crowded
-‐ Sales
persons
will
be
shou(ng
“welcoming
to
uniqlo”
-‐ SoW
music
but
not
very
audible
19. 5.
Uniqlo
Environment:
-‐ Store
temperature
is
ok
-‐ No
smell
-‐ Cash
register
is
at
the
mid
of
the
store
-‐ Security
not
visible
-‐ I
usually
stay
at
least
30
minutes
-‐ Yes,
I
tend
to
buy
Personnel:
-‐ Sales
person
won’t
bother
you
unless
you
request
for
help
-‐ No
script
but
friendly
&
helpful
-‐ No
different
in
treatment
-‐ As
there
are
many
customers,
so
ra(o
can
be
1
to
10
-‐ Young
employees,
20
–
30
years
old,
mix
gender
-‐ They
will
wear
the
products
-‐ No
uniform
-‐ Match
the
image
as
they
all
portray
causal
and
friendly
image
20. 5.
Uniqlo
Products:
-‐ The
sales
items,
placed
right
in
front
of
the
entrance
-‐ No
central
display
-‐ Products
are
arranged
according
to
type
and
gender
-‐ No
free
samples
but
can
try
the
products
-‐ Most
at
eye
level
-‐ Least
accessible
are
inner
wear
-‐ Products
arrange
not
according
to
prices
-‐ Price
clearly
stated
on
items
-‐ No
impulse
items
21. 5.
Uniqlo
Customers:
-‐ Most
customers
are
with
someone,
usually
friends
-‐ Big
range
as
customers
can
be
young
to
middle
age
customers
-‐ Mix
gender
-‐ Customers
tend
to
walk
all
different
direc(on
-‐ Usually
they
stay
about
30
minutes
-‐ Yes
they
touch
the
products
and
are
encourage
to
try
them
-‐ Customers
are
usually
browsing
-‐ 70%
of
the
customers
will
purchase
22. 6.
Kinokuniya
Bookstore
Before
entering:
-‐ Wide
glass
window
with
wide
open
door
-‐ Feel
welcoming
-‐ Sign
is
big
and
with
simple
font
Environment:
-‐ Did
not
no(ce
any
par(cular
color
scheme,
it
is
simple
and
spacious
-‐ Flooring
is
plain,
simple
(le.
The
children
sec(on
is
carpeted,
for
kids
to
sit
down
to
read
-‐ Very
brightly
lit,
good
for
reading
-‐ Quite
quiet,
with
soW
music
-‐ Good
for
reading
-‐ Temperature
ok
-‐ Store
full
of
products,
orderly
placed
-‐ No
dis(nct
smell
23. 6.
Kinokuniya
Bookstore
Environment:
-‐ Cash
register
located
near
entrance,
there
is
more
than
one
of
them
-‐ There
are
several
security
guards
and
have
security
detectors
at
all
the
entrances
and
exits
-‐ Can
be
easily
an
hour
in
the
store
-‐ Yes,
tend
to
buy
books
Personnel:
-‐ Sales
person
will
not
bother
you
unless
you
ask
for
help.
Usually
friendly
and
knowledgeable
-‐ No
different
in
treatment
-‐ Ra(on
can
be
20:1
because
store
is
very
big
-‐ Employees
are
about
~40
years
old
-‐ Mainly
female
-‐ Wear
uniform
-‐ Don’t
feel
that
there
is
any
kind
of
image
they
try
to
portray.
24. 6.
Kinokuniya
Bookstore
Products:
-‐ Books
on
sales
near
the
entrance
-‐ Central
display
for
new
books
-‐ Items
arranged
according
to
categories
-‐ Most
books
are
available
for
reading,
some(mes
got
book
reviews
by
authors
-‐ Most
products
are
at
eye
level
-‐ Least
accessible
would
be
those
at
the
highest
shelf
–seem
to
be
storage
-‐ Products
not
arranged
by
prices
-‐ Prices
are
tagged
on
items
-‐ Yes
several
impulse
items
near
the
cash
register
25. 6.
Kinokuniya
Bookstore
Customers:
-‐ Most
customers
are
alone
-‐ Wide
range
of
age,
from
young
children
to
elderly
-‐ Mix
gender
-‐ Customers
walk
in
all
direc(ons
-‐ They
usually
stay
quite
long,
like
an
hour
-‐ Yes
they
are
encouraged
to
touch
the
products,
though
some
books
are
sealed.
They
can
request
to
open
them.
-‐ Customers
are
usually
browsing.
-‐ 50%
of
the
customers
would
purchase.
26. Insights
&
Hidden
Opportuni(es
• Spacious
and
simple
design
is
welcoming
• Explora(on
enhances
shopper’s
experiences
• Regular
updates
and
changes
give
surprise
and
something
to
look
forward
• Knowledgeable
staff
give
confidences
and
increase
trust
• Interest
is
individual
and
personalized,
so
store
design
should
promote
these