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Networking and Warehousing
Aims 
 New section – networks – 3 / 4 weeks, definite exam question 
What you should know: 
 Basic network concepts, centralisation, cross-docking, 
consolidation 
 Supporting warehousing methods – replenishment, order v batch 
picking, unit loads 
 Order profiles!! 
 Important for subsequent sessions – eg can e-retailing and stores 
be serviced from same sites? Will increase in smaller store formats 
influence future network structures? 
 Layouts, industrial engineering 
 Case studies, videos 
Subsequent weeks: 
 Detailed Sainsbury’s case study 
 Comparisons with Tesco and Co-operative Group – contrasting 
trends 
 Bring together in tutorial splitting into two groups?
Networks - Issues 
 Changes in structure over recent years 
 Factors to consider 
 Moves towards time-based competition and different 
service objectives. 
 Trends in cost trade offs 
 Consolidation - wider product ranges, tailor to 
customer demands later in chain. 
 Cross-docking 
 Tesco case study 
 Sainsbury’s v Co-operative Group –(Compare the 
distribution network strategy of major retailers eg 
Sainsbury’s with those with smaller store format 
companies eg Co-op) 
 Netto – automated DC – feedback on knowledge of 
handling systems
Issues within network planning: 
 number of levels of sites and number of sites within each 
level. 
 distribution of inventory between sites (e.g. centralisation 
of particular product ranges). 
 organisation of transport network (e.g. consolidation 
points). 
 roles and responsibilities around network. 
 Rationalise supplier base on basis of reliability, improved 
replenishment systems, cost and product quality. 
customer information used to: 
 Retain high value customers 
 Move low value customers to low cost channels 
 Prevent sales and service decline
Retail Distribution Networks 
Warehouses & RDC’s 
• Number 
• Location 
• Size 
• Ownership 
• Investment 
• Shared ? 
• Composite 
• Service 
• Automation - (handling, order processing etc) 
• Transport network e.g. consolidation points 
• Distribution of inventory 
• Integration
Factors 
 Product range 
 Unit loads 
 Supplier base 
 Customer base 
 Costs of resources 
 Market positioning 
 Gearing 
 Current assets 
 Throughputs 
 Company strategy 
 Financial support / incentives 
 Competition
Grocery Network Structures 
Traditional 
• NDC - central inventory point serving RDC’s - 
main slows, specialised, non foods 
• RDC’s - key staging points between suppliers & 
stores - composite, some slows & specialised 
New Generation 
• Consolidation Centres - close to regionally 
concentrated small suppliers (typically chilled & 
perishables) - combine loads 
• Cross-docking 
• Fulfilment factories 
• Picking Centres - home shopping development
Centralised National Hub Operation 
 Superstores catalysed 
centralisation; 
 Larger quantities and 
own brands; 
 New technologies. 
 Improved 
transparency, 
backward integration, 
third party distributors. 
 Inventories 
concentrated into 
fewer sites whilst 
improving 
serviceability. 
CENTRALISED RETAIL NETWORKS 
Factory Supplier Warehouses Retailer RDC's 
Strores Consumers 
Information Flows 
CENTRAL HUB 
OPERATION
RDC 
Consolidation 
Centre 
RDC 
NDC International 
Consolidation 
Centre 
Store 
Home Shoppers 
Picking 
Centre Store 
Store 
Store 
Home Shoppers 
Suppliers 
Suppliers 
Suppliers 
Suppliers 
Suppliers 
AN INTEGRATED RETAIL SUPPLY CHAIN NETWORK 
Suppliers
Overview 
Push v Pull Order Fulfillment 
 Lean operations 
 Complex DC’s 
 Continuous processing 
 Increased throughput 
 Synchronisation 
 Real time information 
 Sortation systems – batch picking 
 Consolidation
Designing a Superior Distribution 
Network 
Eg Sainsbury’s 
Lidl?
Tactical - General 
Review flows of goods, inventory plans and processes 
within given configuration. 
 Determine optimal network allocating inventory and 
assembly activities between sites and products. 
 Assign customers / suppliers to individual warehouses. 
 Specify safety stocks, batch sizes and order frequencies 
based on agreed service objectives. 
Operational 
•Formalise supporting procedures and schedules (eg assembly, 
despatch, routeing, supplier selection). 
•Supply schedules to support individual production plants 
•Routings between all distribution centres and final customers.
Supply chain planning attempts 
 Organise flows of products, services and 
information. 
 Model tangible outcomes around revenue 
growth, asset utilisation and cost reduction. 
 Assess how well activities are co-ordinated 
across the chain. 
 Reducing inventories. 
 Increasing manufacturing and distribution 
throughput. 
 Improving the return on assets at all levels. 
Corporate business focus 
International perspective
Transport 
 Delivery time, distance - labour, fuel etc 
 Overtime & overnight stay 
requirements 
 Number, size & running cost of vehicles 
 Direct delivery v economies of scale 
through improved utilisation in trunking 
 Supplier delivery of perishables to local 
sites
Trends 
Increases in Transport Costs - Decentralisation 
 Fuel prices 
 Congestion 
 Environmental pressures 
Shorter outbound journeys to customer, in smaller 
trucks become more economic 
Inbound journeys to centralised warehouse, full 
loads in larger vehicles remain more economic 
Key factor - utilisation v distance trade off 
Local sourcing of goods may become more 
appealing as freight costs increase - simulation
Consolidation Centre Benefits - Retailer 
• More efficient use of RDC’s 
• Greater potential for cross-docking 
• Maximises full load deliveries into RDC’s 
• Improves labour productivity 
• Increased frequency of delivery 
• Lower inventory levels 
• Reduced time in stock - giving increased 
shelf life to customer 
• Greater product variety 
• Improved product alignment to demand
Consolidation Centre Benefits - 
Manufacturers & Transport Provider 
Manufacturer 
• Greater market 
penetration 
• Small firms to service 
multiples 
• Ability to service more 
RDC’s 
• Enlargement of 
potential territory 
• Focus on core 
competencies - not 
transport 
Transport 
• More cost efficient full 
load deliveries 
• Single point deliveries 
- reduced transport 
costs 
• Standardised routes - 
improved scheduling 
• Reduced distance with 
poor utilisation
Adoption of efficient consumer response: the issue of mutuality 
Sherah Kurnia et al, Supply Chain Management: Vol 6 . No 5 . 2001 . 230
Corporate Strategy and Warehousing 
• The role of the warehouse. 
• Its relationship towards corporate strategy. 
• The warehouse’s importance in different 
customer service models.
Warehousing and Company 
Strategy 
JIT 
Demand pull, minimal 
economic quantity, 
reduce WIP, supplier 
reliability, preventative 
maintenance, 
eliminate buffers 
TQM 
Long-term 
commitment, war on 
waste, continuous 
improvement, TQC, 
continuous training, 
ergonomics 
Reduction in lead 
time, inventory and 
throughput time 
IMPROVING 
WAREHOUSING 
OPERATIONS 
On-time delivery, 
improved effectiveness, 
and improved quality
23 
Decision / Performance 
Criteria 
Responsiveness 
Quality 
Cost 
Investment + 
Operational 
Space/Equipment/Labor 
Product quality 
Order accuracy 
Order flow time 
throughput 
fill rate 
volume flexibili ty/storage capacity 
mix flexibility 
=> Multi-cr iteria Optimization Problem! 
Sainsbury’s Fulfilment 
factories (eg Waltham 
Point) 
Sainsbury’s Central 
Warehouses for Slow 
Coop – centralisation and Movers (eg Stoke) 
perishables from composite 
site (eg Coventry) 
Link to company strategy 
and different site functions
Warehouse Operations 
• Important storage and handling options. 
• Picking equipment and supporting procedures. 
• Warehouse returns operations. 
• Warehouse layout models 
• Legislation and health & safety issues 
• Environmental factors.
Automation – Basic Movements and 
Automation – ok??? 
Bar Code / 
Scanning Carousels 
WAREHOUSE 
AUTOMATION 
RDT 
Radio Data 
Terminals 
Pick by Light 
STORAGE 
High Stackers, 
VNA cranes and 
ROBOTICS 
Inventory 
Control 
Terminals 
REPLENISHMENT 
Conveyors 
Automated Guided 
Vehicles 
WMS 
Warehouse 
Management 
Systems 
RETRIEVAL 
Automated Storage 
and Retrieval 
Systems 
Miniloads 
25
Warehouse Procedures and 
Layouts 
Reserve Storage 
and 
Pallet Picking 
Replenishment Replenishment 
Case 
Picking 
Broken 
Case 
Picking 
Accumulation, Sortation & Packing 
Receiving Shipping 
Cross-docking 
Direct 
putaway 
to reserve 
Direct 
putaway 
to primary
Warehouse System 
Intake 
 Bulk storage 
 AS/RS 
 Cross-docking 
 AGV 
Storage 
 Bulk - first 
 AS/RS 
 High density miniload - 
cartons 
 Carousels -slows 
Picking 
 3 level flow rack with light 
 Carousels - slow 
 Bulk separate 
Sorter 
 Input & despatch lanes 
Real - Time Information 
 RF- Data 
 PBL 
 RF Data 
 Scanners 
 WMS
28 
www.mmh.com
29
30
31
in-feed S/R Machine out-feed 
Storage 
Controller
33 
Pick by 
Light,Carousels, 
Live Storage
34 
Typical Sorter Layout - by Zones
35 
Batch Picking & Sortation 
• Typically 50-100 orders 
• Collect as batch, convey to high speed sorter, divide into order chutes & load 
into cages 
• High volumes required to be cost effective: typical industries grocery 
• E-retailing longer slow tail (sortation quicker payback)
Design for Flexibility 
 Materials & information 
flow 
 Efficient order taking, 
picking and packing 
 Minimal time from web 
order to shipping 
 Seasonal peaks 
 Automation when justified 
throughput 
 Two functional areas; 
processing orders and 
returns 
36
37 
Basic Warehouse Layout Models 
• Throughflow - GI &Despatch at opposite sides direct flow of orders - 
typically fast movers - large retailers 
• Crossflow - GI & Despatch at same warehouse side - fast to slow movers 
positioned in descending order & travel at right angle to bays 
• Corner - as crossflow, except despatch at adjacent warehouse side : 
products flow direct into despatch 
• Inverted ‘T’ warehouse - GI & despatch at same warehouse side, bulk & 
picking at opposite warehouse halves with central aisle for replenishment 
General comment - simplistic (based on general warehouse square / rectangle, 
too few segments, starting point)
38
AC Moore - Crafts 
Pressures 
 SKU proliferation 
 12 – 15% growth p.a 
 Double handling – high labour costs 
 Transportation – not all sku’s at every 
site 
 Order accuracy 
 Categorisation of lines 
39
AC Moore - Strategy 
 3 shifts 1st – receiving, putaway, picking; 2nd – 
replenishment and putaway, 3rd – replenishment 
(skeleton staff) 
 VNA – space utilisation 
 Pick to light – fast movers, fed to sortation via 
conveyors (250 picks / hr, 120 before) 
 Second level – slow movers, pick instructions 
from wireless terminals sent through WMS to 
conveyor 
 Third level – full case picks, paper pick 
 3 layers merge via shoe sorter 
 Postpone pallet binding, wrapping etc 
 Double throughput capacity 
40
AC Moore - Layout 
41
Aeriel case: 
 Congestion problems 
 Space utilisation issues 
 Radio frequency systems 
 Pick to light 
 Horizontal carousels 
 Travel times and distances 
 Zone and batch picking 
 Inventory tracking 
 Flowrack systems 
 Quality control issues. 
42
43 
Aeriel case:
Stop and Shop case: 
 Cost reduction strategy 
 Throughput capacity issues 
 Service to store issues 
 Voice picking 
 Separation of perishable and non-perishables 
 Integration with WMS 
 Postponement of picking decisions 
44
Stop and Shop case: 
45
IKEA 
 Varied inventory mix – more flexibility 
 New catalogue web and direct to customer lines 
 Extensive returns 
 2/3 overseas lines 
 Flat packed lines for dense storage and easy 
handling 
 Maximise flowthrough 
 Semi automated high bay – manned s/r trucks 
 Pallet conveyor 
 Warehouse reflects store design 
 Join products from high bay and cross-docking 
area 
 Different picking waves 
46
IKEA 
47
Simulation Modelling 
Models may be used to: 
Examine alternative layouts 
Assess truck and other material handling equipment 
needs 
Calculate staffing levels and shift patterns 
Review the effect of different stock levels 
Determine correct product locations 
Test without implementation ‘what if ? scenarios’ 
Compare & contrast different options

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Networking and Warehousing

  • 2. Aims  New section – networks – 3 / 4 weeks, definite exam question What you should know:  Basic network concepts, centralisation, cross-docking, consolidation  Supporting warehousing methods – replenishment, order v batch picking, unit loads  Order profiles!!  Important for subsequent sessions – eg can e-retailing and stores be serviced from same sites? Will increase in smaller store formats influence future network structures?  Layouts, industrial engineering  Case studies, videos Subsequent weeks:  Detailed Sainsbury’s case study  Comparisons with Tesco and Co-operative Group – contrasting trends  Bring together in tutorial splitting into two groups?
  • 3. Networks - Issues  Changes in structure over recent years  Factors to consider  Moves towards time-based competition and different service objectives.  Trends in cost trade offs  Consolidation - wider product ranges, tailor to customer demands later in chain.  Cross-docking  Tesco case study  Sainsbury’s v Co-operative Group –(Compare the distribution network strategy of major retailers eg Sainsbury’s with those with smaller store format companies eg Co-op)  Netto – automated DC – feedback on knowledge of handling systems
  • 4. Issues within network planning:  number of levels of sites and number of sites within each level.  distribution of inventory between sites (e.g. centralisation of particular product ranges).  organisation of transport network (e.g. consolidation points).  roles and responsibilities around network.  Rationalise supplier base on basis of reliability, improved replenishment systems, cost and product quality. customer information used to:  Retain high value customers  Move low value customers to low cost channels  Prevent sales and service decline
  • 5. Retail Distribution Networks Warehouses & RDC’s • Number • Location • Size • Ownership • Investment • Shared ? • Composite • Service • Automation - (handling, order processing etc) • Transport network e.g. consolidation points • Distribution of inventory • Integration
  • 6. Factors  Product range  Unit loads  Supplier base  Customer base  Costs of resources  Market positioning  Gearing  Current assets  Throughputs  Company strategy  Financial support / incentives  Competition
  • 7. Grocery Network Structures Traditional • NDC - central inventory point serving RDC’s - main slows, specialised, non foods • RDC’s - key staging points between suppliers & stores - composite, some slows & specialised New Generation • Consolidation Centres - close to regionally concentrated small suppliers (typically chilled & perishables) - combine loads • Cross-docking • Fulfilment factories • Picking Centres - home shopping development
  • 8. Centralised National Hub Operation  Superstores catalysed centralisation;  Larger quantities and own brands;  New technologies.  Improved transparency, backward integration, third party distributors.  Inventories concentrated into fewer sites whilst improving serviceability. CENTRALISED RETAIL NETWORKS Factory Supplier Warehouses Retailer RDC's Strores Consumers Information Flows CENTRAL HUB OPERATION
  • 9. RDC Consolidation Centre RDC NDC International Consolidation Centre Store Home Shoppers Picking Centre Store Store Store Home Shoppers Suppliers Suppliers Suppliers Suppliers Suppliers AN INTEGRATED RETAIL SUPPLY CHAIN NETWORK Suppliers
  • 10. Overview Push v Pull Order Fulfillment  Lean operations  Complex DC’s  Continuous processing  Increased throughput  Synchronisation  Real time information  Sortation systems – batch picking  Consolidation
  • 11.
  • 12. Designing a Superior Distribution Network Eg Sainsbury’s Lidl?
  • 13. Tactical - General Review flows of goods, inventory plans and processes within given configuration.  Determine optimal network allocating inventory and assembly activities between sites and products.  Assign customers / suppliers to individual warehouses.  Specify safety stocks, batch sizes and order frequencies based on agreed service objectives. Operational •Formalise supporting procedures and schedules (eg assembly, despatch, routeing, supplier selection). •Supply schedules to support individual production plants •Routings between all distribution centres and final customers.
  • 14. Supply chain planning attempts  Organise flows of products, services and information.  Model tangible outcomes around revenue growth, asset utilisation and cost reduction.  Assess how well activities are co-ordinated across the chain.  Reducing inventories.  Increasing manufacturing and distribution throughput.  Improving the return on assets at all levels. Corporate business focus International perspective
  • 15. Transport  Delivery time, distance - labour, fuel etc  Overtime & overnight stay requirements  Number, size & running cost of vehicles  Direct delivery v economies of scale through improved utilisation in trunking  Supplier delivery of perishables to local sites
  • 16. Trends Increases in Transport Costs - Decentralisation  Fuel prices  Congestion  Environmental pressures Shorter outbound journeys to customer, in smaller trucks become more economic Inbound journeys to centralised warehouse, full loads in larger vehicles remain more economic Key factor - utilisation v distance trade off Local sourcing of goods may become more appealing as freight costs increase - simulation
  • 17.
  • 18. Consolidation Centre Benefits - Retailer • More efficient use of RDC’s • Greater potential for cross-docking • Maximises full load deliveries into RDC’s • Improves labour productivity • Increased frequency of delivery • Lower inventory levels • Reduced time in stock - giving increased shelf life to customer • Greater product variety • Improved product alignment to demand
  • 19. Consolidation Centre Benefits - Manufacturers & Transport Provider Manufacturer • Greater market penetration • Small firms to service multiples • Ability to service more RDC’s • Enlargement of potential territory • Focus on core competencies - not transport Transport • More cost efficient full load deliveries • Single point deliveries - reduced transport costs • Standardised routes - improved scheduling • Reduced distance with poor utilisation
  • 20. Adoption of efficient consumer response: the issue of mutuality Sherah Kurnia et al, Supply Chain Management: Vol 6 . No 5 . 2001 . 230
  • 21. Corporate Strategy and Warehousing • The role of the warehouse. • Its relationship towards corporate strategy. • The warehouse’s importance in different customer service models.
  • 22. Warehousing and Company Strategy JIT Demand pull, minimal economic quantity, reduce WIP, supplier reliability, preventative maintenance, eliminate buffers TQM Long-term commitment, war on waste, continuous improvement, TQC, continuous training, ergonomics Reduction in lead time, inventory and throughput time IMPROVING WAREHOUSING OPERATIONS On-time delivery, improved effectiveness, and improved quality
  • 23. 23 Decision / Performance Criteria Responsiveness Quality Cost Investment + Operational Space/Equipment/Labor Product quality Order accuracy Order flow time throughput fill rate volume flexibili ty/storage capacity mix flexibility => Multi-cr iteria Optimization Problem! Sainsbury’s Fulfilment factories (eg Waltham Point) Sainsbury’s Central Warehouses for Slow Coop – centralisation and Movers (eg Stoke) perishables from composite site (eg Coventry) Link to company strategy and different site functions
  • 24. Warehouse Operations • Important storage and handling options. • Picking equipment and supporting procedures. • Warehouse returns operations. • Warehouse layout models • Legislation and health & safety issues • Environmental factors.
  • 25. Automation – Basic Movements and Automation – ok??? Bar Code / Scanning Carousels WAREHOUSE AUTOMATION RDT Radio Data Terminals Pick by Light STORAGE High Stackers, VNA cranes and ROBOTICS Inventory Control Terminals REPLENISHMENT Conveyors Automated Guided Vehicles WMS Warehouse Management Systems RETRIEVAL Automated Storage and Retrieval Systems Miniloads 25
  • 26. Warehouse Procedures and Layouts Reserve Storage and Pallet Picking Replenishment Replenishment Case Picking Broken Case Picking Accumulation, Sortation & Packing Receiving Shipping Cross-docking Direct putaway to reserve Direct putaway to primary
  • 27. Warehouse System Intake  Bulk storage  AS/RS  Cross-docking  AGV Storage  Bulk - first  AS/RS  High density miniload - cartons  Carousels -slows Picking  3 level flow rack with light  Carousels - slow  Bulk separate Sorter  Input & despatch lanes Real - Time Information  RF- Data  PBL  RF Data  Scanners  WMS
  • 29. 29
  • 30. 30
  • 31. 31
  • 32. in-feed S/R Machine out-feed Storage Controller
  • 33. 33 Pick by Light,Carousels, Live Storage
  • 34. 34 Typical Sorter Layout - by Zones
  • 35. 35 Batch Picking & Sortation • Typically 50-100 orders • Collect as batch, convey to high speed sorter, divide into order chutes & load into cages • High volumes required to be cost effective: typical industries grocery • E-retailing longer slow tail (sortation quicker payback)
  • 36. Design for Flexibility  Materials & information flow  Efficient order taking, picking and packing  Minimal time from web order to shipping  Seasonal peaks  Automation when justified throughput  Two functional areas; processing orders and returns 36
  • 37. 37 Basic Warehouse Layout Models • Throughflow - GI &Despatch at opposite sides direct flow of orders - typically fast movers - large retailers • Crossflow - GI & Despatch at same warehouse side - fast to slow movers positioned in descending order & travel at right angle to bays • Corner - as crossflow, except despatch at adjacent warehouse side : products flow direct into despatch • Inverted ‘T’ warehouse - GI & despatch at same warehouse side, bulk & picking at opposite warehouse halves with central aisle for replenishment General comment - simplistic (based on general warehouse square / rectangle, too few segments, starting point)
  • 38. 38
  • 39. AC Moore - Crafts Pressures  SKU proliferation  12 – 15% growth p.a  Double handling – high labour costs  Transportation – not all sku’s at every site  Order accuracy  Categorisation of lines 39
  • 40. AC Moore - Strategy  3 shifts 1st – receiving, putaway, picking; 2nd – replenishment and putaway, 3rd – replenishment (skeleton staff)  VNA – space utilisation  Pick to light – fast movers, fed to sortation via conveyors (250 picks / hr, 120 before)  Second level – slow movers, pick instructions from wireless terminals sent through WMS to conveyor  Third level – full case picks, paper pick  3 layers merge via shoe sorter  Postpone pallet binding, wrapping etc  Double throughput capacity 40
  • 41. AC Moore - Layout 41
  • 42. Aeriel case:  Congestion problems  Space utilisation issues  Radio frequency systems  Pick to light  Horizontal carousels  Travel times and distances  Zone and batch picking  Inventory tracking  Flowrack systems  Quality control issues. 42
  • 44. Stop and Shop case:  Cost reduction strategy  Throughput capacity issues  Service to store issues  Voice picking  Separation of perishable and non-perishables  Integration with WMS  Postponement of picking decisions 44
  • 45. Stop and Shop case: 45
  • 46. IKEA  Varied inventory mix – more flexibility  New catalogue web and direct to customer lines  Extensive returns  2/3 overseas lines  Flat packed lines for dense storage and easy handling  Maximise flowthrough  Semi automated high bay – manned s/r trucks  Pallet conveyor  Warehouse reflects store design  Join products from high bay and cross-docking area  Different picking waves 46
  • 48. Simulation Modelling Models may be used to: Examine alternative layouts Assess truck and other material handling equipment needs Calculate staffing levels and shift patterns Review the effect of different stock levels Determine correct product locations Test without implementation ‘what if ? scenarios’ Compare & contrast different options