This document discusses communicating open policy and advocacy in open education. It provides tips for promoting open educational resources (OER), including focusing on why OER are important rather than just what they are, avoiding jargon, fighting "openwashing" by publishers, and connecting OER to an organization's mission of improving access and affordability of education. Key points are that policy is only effective if implemented, stakeholders must be engaged, and the audience and messaging should be tailored depending on whether targeting students, faculty, or others.