The document examines narcissism through various lenses, including mythology, psychology, and cultural critique, arguing that narcissists invest in their image rather than their true self, leading to feelings of emptiness. It connects the rise of narcissistic traits to postmodern capitalism, where the quest for self-worth is subordinated to consumerism and external validation. Ultimately, it suggests that postmodern individuals reflect the psychological disturbances of their era, characterized by a disconnection from genuine emotions and a reliance on superficiality.