NADM is the leading digital marketing in calicut we provide SMM,SEM,SEO,Affiliate and inbound marketing

1. WELCOME
Nexta Academy Of Digital Marketing
NADM

2. What is digital marketing ?
• Marketing has always been about connecting with your audience in the
right place and at the right time.
• Digital marketing encompasses all marketing efforts that use an
electronic device or the internet.
• digital channels such as search engines, social media, email, and other
websites to connect with current and prospective customers.

3. Why Digital Marketing ?
• While traditional marketing might exist in print ads, phone
communication, or physical marketing, digital marketing can occur
electronically and online.
• This has endless possibilities for brands

4. Evolution of Digital Marketing
• The Term digital marketing was first developed in the past 1990 which
was not popular.
• By 1998 the birth of Google happened and drastic change in digital
marketing happened.
• By 2000 dominance of social media and ads started.
• From 2015+ iot, mobile dominace,email,cloud and digital ads ame to
hit.

6. Digital Marketing Types
1. Search Engine Optimization (SEO)
2. Content Marketing
3. Social Media Marketing
4. Pay Per Click (PPC)
5. Affiliate Marketing
6. Email Marketing
7. Online PR
8. Inbound Marketing
9. Search engine marketing

7. Social media marketing
• A type of digital marketing in social media are used.
• What is social media?
 Social media is the collective of online communications channels
dedicated to community-based input, interaction, content-sharing
and collaboration. Websites and applications dedicated
to forums, microblogging, social networking, social
bookmarking, social curation, and wikis are among the different
types of social media.

8. Examples of social media marketing
 This is a example of Facebook marketing

9. Example of Instagram marketing

10. Search engine marketing.
• This type of digital marketing uses search engine likes Google, bing for
marketing products.

11. Is Digital marketing important?
• Now adays companies focuses on mainly the concept of “Less cost
maximum efficiency”. For getting maximum result at a low cost digital
marketing is a essential tool.
• People are engaged mostly in social media so targeting them will
improve your business.
• Digital not only improve your business but also creates awareness
globally

12. Thank You