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My Personal Brand

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Kim Lucas

Kim Lucas is a traveler, athlete, and event planner who wants to establish an online presence representing her interests in sports, travel, and planning. Her goals are to be recognized by PR professionals and position herself as knowledgeable in these areas. Her strategy is to increase her online presence on platforms like Twitter, LinkedIn, and blogs and to network with others in her fields of interest.

Technology
1 of 17
Kim Lucas Traveler Athlete Planner
My Favourite Sports
Places I have traveled
Events I have planned
My Brand Positioning Position myself as a knowledgeable resource in the areas of Sport, Event Planning and Travel.
CURRENT ONLINE PRESENCE…..
Facebook Profile
Twitter
Google
MY GOALS ,[object Object],[object Object]
Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT Threats - Other PR professionals for similar jobs - Constant change in technology and trying to keep up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Messages ,[object Object],[object Object],[object Object],[object Object],[object Object]
Channels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tactics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Critical Path ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],May 31, 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],March 31, 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],February 31, 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],December 31, 2009

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My Personal Brand