This document provides tips and guidance for using social media platforms like Twitter, Pinterest, Facebook, and LinkedIn to search for jobs. It recommends following companies and individuals of interest on Twitter to stay updated on events and opportunities. For Pinterest, it suggests following company pages to find potential job postings. For Facebook, it notes that some companies use their newsfeed to promote vacancies. The document then provides detailed advice for optimizing a LinkedIn profile to enhance job search efforts, including choosing relevant groups to join, sharing engaging content, and connecting personally with contacts.

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2. @blackbullion
facebook.com/blackbullion
join our group – The Aspiration Axis

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4. :
 Keep up to date on events in your
industry
 Keep up to date on the organisation you
are interested in and on key people
Use Twitter to find a job: click here

5. :
 Follow companies/individuals you are
interested in
 Create your own boards to demonstrate
ability and initiative
Use Pintrest to find a job: click here

6. :
 Company pages can be worth
watching
 Some companies use the newsfeed to
promote vacancies etc
Use Facebook to find a job: click here

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11.  What is your objective
 Headline: who are you/what do you want?
 Summary: utilise your experience to showcase your
qualities
 Include work experience and qualities gained
 Get recommendations and endorsements
 Highlight awards, social media links eg. Blogs, twitter

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 Do all you can to combat the spotty...
 Focus on where you want to go
 Emphasis transferable skills
 Use your headline/summary to emphasis positives
 Competencies and experiences
 Reasons for career pivot if relevant
 Consider more personal and creative ways of reaching
the people you want to reach

13. :
 You connect with them
 Invite people you know to connect
 Invite people you have biz cards for to connect
 If Brave: approach people you WANT to know
 They connect with you
 Make your profile clear
 Make your profile stand-out
Be respectful and use a personal message!

14.  What is your objective
 There are almost 2m groups – how to choose?
 What are the people you are interested in interested
in?
 What is important in your industry?
 What interests you?
 Join relevant alumni groups
 Now what?
 Share interesting articles
 Contribute to conversations when appropriate
 Connect with individuals personally

15. LinkedIn Groups
 What is your objective
 There are almost 2m groups – how to choose?
 What are the people you are interested in interested
in?
 What is important in your industry
 What interests you?
 Join relevant alumni groups
 Now what?
 Share interesting articles
 Contribute to conversations when appropriate
 Connect with individuals personally
Join:
Group

16. Key words: Choose 3 phrases and use them in each section of your
LinkedIn profile
Acquire knowledge: Join some groups to gain knowledge of a new
topic and meet useful contacts
Accuracy: Take time to craft postings and spell check in word first
Indelible: Remember once it’s out there you can’t get it back
Consistent: Stay connected and log on regularly
Co-create: Review your connections and think who has similar values
and who you could co-create opportunities with/introduce you to
useful people
Credibility: Many employers will look at your LinkedIn profile before
inviting you for interview, so make your profile look professional and
keep it up to date

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 blackbullion@blackbullion.co.uk