This document describes the marketing services provided by Local Food & Entertainment Marketing, which operates dining and entertainment guides across major cities in Florida. It offers a five-step marketing program including magazine advertising, video production, website listings, social media management, and customer relationship tools. The full-service package manages all digital marketing and retails for $75 per week for existing clients or $125 per week for new businesses. The program aims to drive new customers through multiple exposure channels reaching over 120,000 magazine readers and millions of website visitors each month.

1. LOCAL FOOD & ENTERTAINMENT MARKETING
BEGINS HERE

2. Operates out of every major city in Florida.
Orlando
Miami
Ft. Lauderdale
Tampa
St. Petersburg.
Been in business for 9-10 years.
Largest dining & entertainmentguide in
the state of Florida
A LITTLE ABOUT

3. Why consider Mycitybeauty for your business?
We have solved the problem which is most local
advertising doesn't bring in customers. How?
We are exclusively a dining guide for people looking for businesses
such as yours
We are hyper-local
We have a unique marketing approach that you haven't
tried before
The solution
The problem:

4. Mycitybeauty is not only a magazine, it is
a five step marketing programdesigned for
dining and entertainment businesses that
creates an online and print marketing package.

5. THE FIVE WAYS WE WILL PROMOTE YOUR BUSINESS
60-90 Second
Video Commercial
Creative:
Photo Session, Editorial Design
SearchMyCity.com
email, social media, text
STEP 1 STEP 2 STEP 3
STEP 4 STEP 5
Mycitysocial
Mycitybeauty magazine
Online dining guide

6. Publix and Whole Foods distribution
Targeted to upscale locations
Great for branding your business and
capturing customers who are on the go
THE FIRST STEP MYCITYBEAUTY MAGAZINE
Over 120k readers and 200 distribution points
Do you see how Mycitybeauty magazine can benefit your business?"
Issues may print every 3-4 months depending on region

7. THE SECOND STEP Creative Services
Photography – Review – Graphic Design
Photography - Typically we will take 30-60 pictures of your business.
Writing - A professional writer to do a review on your business.
Award Winning Graphic Design/ QR Scan Our graphic design team
will design your magazine advertisement at no charge.
Many clients benefit from our creative services by enhancing their image.
Do you see how our creative can benefit your business?

8. THE THIRD STEP 60-90 second video commercial
60 – 90 second video production of your
Business,How to promote your video
Your video will be promoted
throughYouTube
Your video will be featured on
the homepage of Searchmycity.com
You will receive a DVD copy of
your video including full rights
Do you see how the video can
benefit your business?

9. Drive traffic directly to your
website for more online
customers
Build a strong online presence
on Google and the major
search engines
iPhone and Android
application for mobile users
Top guide for local dining
& entertainment online
Do you see how our online guide can benefit your business?
THE FOURTH STEP
SearchMyCity.com
Together with Mycitybeauty.com
*Estimate for 2015

10. Tools to help you automatically build your Facebook, twitter, Google + & Instagram presence
Email marketing Emails sent to
your customers
on their birthdays
Text messaging Social Media
Management
Build a database of
all your customers
using a tablet pc
THE FIFTH STEP
MyCitySocial.com

11. HOW IT WORKS
Manage all of your
social media and
customers from one
website
Great way to build
customer
relationships
Save money by not
signing up for 3-5 other
similar services
Do you see how mycitysocial can benefit your business?
MYCITYSOCIAL BENEFITS
Google+ Twitter Facebook Instagram LinkedIn

12. QR code display in
Mycitybeauty magazine
5 WAYS TO MEASURE YOUR RESPONSE
Report emailed to you every
30 days from Mycitybeauty.com
Reports of how many new likes
and followers you have built
on MyCity-Social.com
Mention offers in the
magazine
Online coupons / VIP Beauty
gift certificate program

13. BOTTOM LINE, MYCITYBEAUTY IS A GREAT WAY TO FIND NEW CUSTOMERS.
Here are some testimonials
After seeing these references,what benefit do you think mycitybeauty can provide you?
I have worked with MyCity since they started eight years ago and we are very happy with their product.
If I need somethingfrom them, it is attended to and I feel like a valued advertiser.”
— John Fisher, Marketing Director, Timpano’s Chophouse
“I saw a feature of Mycitybeauty on TV. It seemed like the perfect match for my target audience. The
Crab House has been MyCity members for over eight years now and we are very happy customers.”
— Scott, GM, The Crab House
“We were very selective when choosing the right marketing company and MyCity Networks was the
right partner.”— KJ Picnatelli, Managing Partner, Blue Martini
“Mycitybeauty has helped us in a number of ways and has really helped us get our name out there and
let people know what we are all about.”— Prag, Owner, The Melting Pot
“Nothing has a larger effect on your decision than seeing results.My name is Shawn and I am a happy
MyCity customer.”— Shawn, Owner, Karma Restaurant

14. THE INVESTMENT
The five step program is valued at $1,650 per month
If you go ahead with Mycitybeauty what do you see as the best benefit of this program?
Mycitybeauty Magazine
$899 Mo. (Full page)
$599 Mo. (Half page)
searchmycity.com
$189 Mo.
Creative
$1,500 Flat rate.
MyCitySocial
$219 Mo.
Video Production
$2,500 flat rate.

15. WE GUARANTEE THE MOST VALUE ANYWHERE
RATES:
Full Page Package (5 steps)
$1,650 per month
Half Page Package (excludes video)
$1,350 per month
* Guarantee based on similar offerings
Our memberships are all inclusive and do not include additional charges

16. NOW that you’ve seen the Prices
HERE IS THE DEADLINE FOR NEXT ISSUE

17. Complete Online Marketing
FULL SERVICE UPGRADE
Start the conversation!

18. YOUR EXISTING MYCITYSOCIAL PROGRAM INCLUDES:
Collecting Customer
Data
Text Messaging Social Media Email Marketing
Self service includes the following services:

19. OUR SELF SERVICE PROGRAM PUTS YOU INTO THE PILOT
SEAT OF ALL YOUR ONLINE ADVERTISING:
Collecting Customer
Data
Text Messaging Social Media
Email Marketing
Your Business

20. SELF-SERVICE REQUIREMENTS:
Data entry
Graphic design
Lots of free time
Executing online
marketing strategies

21. I’VE GOT IT!
Our Marketing experts can do all the work
and save time, money and aggravation.

22. WHEN YOU UPGRADE TO FULL SERVICE WE DO ALL THE FOLLOWING WORK FOR YOU
A Dedicated Marketing Expert
Social Media Management
Email Marketing Newsletter
Google+ Local SEO
Professional Photography

23. CHOOSE FROM ANY 2 SOCIAL MEDIA CHANNELS
FULL SERVICE PLAN
Pick Any Two
Yelp
Google+
Facebook
Instagram
Twitter
We fully manage any two social media channels" for header on top
Management of your social media pages daily

24. BENEFITS OF FULL SERVICE PLAN:
A dedicated marketing expert at your service Monday – Friday
Management of your Facebook and twitter pages daily.
Data entry of all customer contacts
Design and setup of all your newsletters
A detailed monthly report showing your progress
Helping with planning your call to action and generating a
stronger customer response for your business.
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25. FULL SERVICE PROGRAM COMPARATIVE
Costs based on experience:
Beginner
New Graduate
Experienced Marketer
$10 x 30 hours per week = $300 per week
(little or no experience)
$15 x 30 hours per week = $450 per week
(more than 1-2 years)
$20 x 30 hours per week = $600 per week
(more than 4 years)

26. PRICE BREAKDOWN: The total value of each step in our program
A Dedicated Marketing expert
Two More Social Media Sites
Customer Data Collection
Blog Management with Articles
Google Local SEO
Text Messaging
PC/ Tablet Loyalty Program
Photo Session
$2,400 mo.
Included
$240 mo.
$120 mo.
$600 mo.
$110 mo.
$240 mo.
$500 one time
TOTAL VALUE: $3,751 per mo.

27. MyCityBeauty & Mycityhealth members receive the MyCitySocial full service program at a special rate
NON-MEMBER
RATE: $125 per week
MEMBER
RATE: $75 per week
NON-MEMBER MEMBER

28. Mycity-social.com
Online visitors
Your video commericial on
youtube and your
website
Magazine
readers
50-70k
People
120
120k Millions of
visitors
Are Only .1% Of Our Magazine Readers
WHAT TYPE OF EXPOSURE CAN YOU EXPECT?
Your total exposure in the magazine alone is over 120,000 readers!
Mycitysocial
Emai marketing
Text messaging
Repeat business
+ more