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- 1. JUNE 2015 BY: JohnDoe, WSI YOUR PARTNER IN DIGITAL MARKETING ©2015 WSI. All rights reserved.
- 2. AGENDA ● Who isWSI ● About My WSI agency ● The Current Digital Landscape ● What Makes Us Different ● Our Clients ● Our Services ● Questions
- 3. WHO IS WSI •World’s largest network of digital marketers • Offices in over 80 countries • Over 20 years experience in helping businesses succeed online • One-stop-shop for all your digital marketing needs • Experts in our field
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- 5. ABOUT MY WSI AGENCY John Doe City,State/Province ● Add in years of experience in digital or marketing ● Add in any specific industry background if applicable ● Add in specialties in services if applicable ● Add in any memberships and certifications ● Add in any awards or special accomplishments
- 6. DIGITAL STATISTIC S Almost 3 Billionpeople - 40% of the worlds population is using the Internet 61% of global Internet users research products online 83% of marketers indicate that social media is important for their business 80% of Internet users own a smartphone 80% 83%
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- 8. WHY WORK WITHWSI BEST IN CLASS SOLUTIONS GLOBAL NETWORK OF AGENCIES RESULTS-ORIENTED METHODOLOGY 20 SUCCESSFUL YEARS IN DELIVERING DIGITAL SOLUTIONS WSI DIGITAL MARKETING LIFECYCLE
- 9. • Work withthe best brands and platforms in the industry • Exclusive access to premium support and training • Deliver top performing solutions at affordable prices • No need to work with multiple vendors BEST IN CLASS SOLUTIONS
- 10. • Know what’shappening in digital in all corners of the world • Continually share and refine strategies based on latest trends • Apply our Global Knowledge to deliver Local Results to our clients GLOBAL NETWORK OF AGENCIES
- 11. WSI DIGITAL MARKETING LIFECYCLE • Followa process-driven methodology called the WSI Lifecycle™ • Blueprint for successful digital marketing strategies • Helps us understand your business • Enables us to deliver the perfect digital marketing plan for each client RESULTS- ORIENTED METHODOLOGY
- 12. • Have experiencedall the major industry changes • Continue to build a strong company foundation on ability to adapt • Solutions backed by an established global company • Pride ourselves in building customers for life 20 YEARS OF SUCCESS
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- 14. WHAT OUR CLIENTS HAVE TOSAY Sunsweet Europe "They are creative and endlessly resourceful both in terms of design and ideas for online activities.” Amanda Bishop, Marketing Director Elreg Distributors "WSI continually tweaks our site...It's like having another sales agent working for you - actually better.” Joe Zundl, President Mardi Gras Gaming "WSI has integrated our core business and offline efforts into an effective online campaign.” Cathy Reside, COO CBT Coaches "They exceeded our expectations and we have created a profitable business using WSI as our online marketing partner.” Jacques Erasmus, Owner
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- 16. Custom Painting Inc. CompanyBackground: Custom Painting, Inc. offers a full range of painting services to Bay Area homes and businesses for over 32 years. They have been a WSI client for 10 years. The Challenge: As other painting companies became more aware of digital marketing and joined the fray, they found it harder to maintain their top search engine rankings. WSI’s Solution: We expanded their digital marketing strategy to include a new mobile responsive website, social media, video optimization, content marketing and remarketing to boost their reach and presence. The Results: Overall website traffic and user experience has increased, with over 70% of their inquiries coming from Internet searches.
- 17. Company Background: Little Bangkokaims to be the finest Thai food restaurant chain in the world, and is currently the best in Dubai. The Challenge: To create brand superiority in relation to the competition and grow their foot traffic and client loyalty to help expansion. WSI’s Solution: We used Facebook to drive customer base expansion and created specific marketing messages to help drive recall and aid in brand positioning. The Results: Their fan base has increased from 8,900 to 33,000 in just 15 months and they are seeing an upswing in foot traffic and revenues across their restaurants. Little Bangkok
- 18. Company Background: Pool Covers,Inc. offers safety swimming pool covers for any shape, size, and style of pool or spa and is the largest pool cover company in California. The Challenge: Their website was old, hard to maintain and didn’t reflect their premiere status in the industry, nor was it ranking well on the major search engines. WSI’s Solution: We built a professional, easy to use website and mobile site and delivered a complete digital marketing campaign (SEO, PPC, remarketing, content, social and reputation management). The Results: Most keywords are ranking #1 through #5 in the search engines and visibility, leads and sales have increased overall. Pool Covers Inc.
- 19. Company Background: Founded in1997, Clinica da Mama is the first and also the largest Brazilian Breast Clinic specializing in breast health. The Challenge: Their great reputation wasn’t being showcased online so they were loosing customers to newer and inefficient clinics. They also needed more consultations to balance their recent equipment upgrades. WSI’s Solution: We built them a responsive, conversion optimized website, conducted PPC, display advertising and SEO to help with their online visibility and build audience trust. The Results: Their website traffic almost doubled and their leads (exams, consultations and site inquiries) increased which directly impacted a growth in revenues. Clinica da Mama
- 20. Balloons Above the Valley CompanyBackground: Is one of the most prominent hot air balloon aviation companies in America and is the premier hot air balloon company in Northern California. The Challenge: Their website was old and outdated and they weren’t actively marketing online therefore they were losing leads to their competitors who were. WSI’s Solution: We built them a new professionally designed and mobile- friendly website and implemented a full digital marketing strategy (SEO, PPC, remarketing, social, content and video optimization). The Results: They doubled their website traffic in under a year, are seeing over 700 clicks per month from paid search, which in turn has increased their online registrations and revenue.
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- 22. • We buildbrand experiences, not just websites • Help you put your best foot forward and make that great impression • Consistent with what potential customers and visitors are expecting SITE
- 23. • We helpthe right people find you at the right time • Analyze what your competitors are doing, so you can get ahead of them • Increase your lead and sales pipelineSEARCH
- 24. • We helpyou build customer relationships not just social profiles • Better enable you to communicate with consumers on a social level • Assist in streamlining your business processes to save you more money SOCIAL
- 25. • We helpyou reach your customers anywhere, at anytime • Mobile experience MUST be user- friendly across multiple platforms • Send targeted marketing messages based on geo-location MOBILE
- 26. DIGITAL MARKETING SERVICES DISPLAY& REMARKETING CONTENT MARKETING WEB ANALYTICS WEB DESIGN & DEVELOPMENT PAY PER CLICK VIDEO MARKETING SOCIAL MEDIA MARKETING SEARCH ENGINE OPTIMIZATION EMAIL MARKETING MOBILE MARKETIN G LANDING PAGE OPTIMIZATION INBOUND MARKETING
- 27. Content Marketing Video Marketing WebAnalytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing DISPLAY & REMARKETING YUR D YOUR AD YOUR AD YOUR AD YOUR AD PROSPECT VISITS YOUR SITE PROSPECT IS TRACKD PROSPECT LEAVES YOUR SITE YOUR AD APPEARS ON OTHER SITE PROSPECT RETURNES TO YOUR SITE Inbound Marketing Display & Remarketing
- 28. PAY PER CLICK YourAd Ad YOUR AD AD Pay Per Click Display & Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Mobile Marketing Inbound Marketing
- 29. INBOUND MARKETING ATTRACT STRANGERS CONVERTVISITORS CLOSE LEADS DELIGHT CUSTOMERS PROMOTERS Inbound Marketing Display & Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing
- 30. CONTENT MARKETING Content Marketing Display & Remarketing VideoMarketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 31. Video Marketing VIDEO MARKETINGDisplay &Remarketing Content Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 32. WEB ANALYTICS Web Analytics Display& Remarketing Content Marketing Video Marketing Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 33. WEB DESIGN & DEVELOPMENTWeb Design& Development Display & Remarketing Content Marketing Video Marketing Web Analytics Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 34. SOCIAL MEDIA MARKETING Social Media Marketing Display &Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 35. SEARCH ENGINE OPTIMIZATION KeywordResearch | Competitive Research Technical SEO Fundamentals + Foundation Optimizing Content Marketing Plan Publish, Socialize, Share Measure + Improve Search Engine Optimization Display & Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Landing Page Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 36. LANDING PAGE OPTIMIZATION A B LandingPage Optimization Display & Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Email Marketing Pay Per Click Mobile Marketing Inbound Marketing
- 37. EMAIL MARKETING A/B Email Marketing Display& Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Pay Per Click Mobile Marketing Inbound Marketing
- 38. MOBILE MARKETING Mobile Marketing Display& Remarketing Content Marketing Video Marketing Web Analytics Web Design & Development Social Media Marketing Search Engine Optimization Landing Page Optimization Email Marketing Pay Per Click Inbound Marketing
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- 42. LET’S TALK 555.555.5555 1660 TechAvenue, Unit 2 Mississauga, Ontario, Canada www.yourdomain.com Stay Connected 555.555.5555