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INCIPIT Campania:
      ICT for Automation Enterprises
     Development Program (2007-2011)


A Government Funded Incubator
Experience Across Two Southern
        Italy Universities
 Diego Perifano, Senior Business Consultant
     on behalf of Prof. Franco Garofalo,
             University of Naples
Program Objectives

The “INCIPIT CAMPANIA” program aims to foster in the
Campania region:

• the dawn of enterprises whose value proposition is based
on ICT innovative technologies
• university researchers to further develop their scientific or
technological achievements in the field of the ICT and
automation to become entrepreneurial ideas

• Program funded by the Italian Ministry for Economic
Development
• Worth 2,9 Mio €
The INCIPIT Consortium


The INCIPIT Consortium has been established in 2007
from 8 partners

In Latin the word “INCIPIT” means "it begins“

In our meaning it stands for starting a new entrepreneurial
idea
The partners of the INCIPIT Consortium

          • University of Naples Federico II
            Department of Information Technology
          • University of Sannio
            Department of Engeenering
          • Alintec
          • Redifin S.p.A.
          • AIFI Ricerca e Formazione Srl
          • Stoà Scpa
          • API Naples
          • Technova Consorzio Politecnico
            per l’innovazione Scarl
INCIPIT is a partner of the Campania Innovation
                      Network



• An open
  network of
  relations
  and services
The Enterprise Incubators
                 and the Go-to-market Chain


Pure Research
Basic Research        Public funding

Applied Research

Patenting
                      Enterprise Incubators,
Prototyping           Venture Capital funding and
                      Public funding
Market Trial

Go-To-Market
                       Venture Capital
Services and goods
production
INCIPIT Organizational Model
INCIPIT allows entrepreneurs
• to join a network of innovative, cutting-edge enterprises
  sharing experiences and opportunities
• to ask business advisory services issued
   – from the University partners for supporting
                                                            Enterprise
      the technological development                          Network

   – from the entrepreneurial partners
      for addressing the managerial         Incubators
                                                                            Business
                                                                            Advisory
                                                                            Services
      topics
   – from financials partners for supporting
      the fund raising activities
• to get support for taking up patent and           Venture
                                                    Capital
                                                                       Patent

  protect their business ideas
• to get introduced for elevator pitch with Venture Capitals
• to apply for being incubated in a safe environment
INCIPIT: the deal flow

  113 groups
contacted from
universitiy and
 research labs




            60+
       questionnaires
                                                 30+ groups
                              Non university     assisted to
                                applicant        starting-up
The INCIPIT outcomes in a nutshell…



Preferred Incubator




 Applicant
 Ages



34 groups
Applicant Background…
Practices/ sectors …
Competences of the start-up team…
Managerial skills are crucial!
Lesson learned: for the program

Trust: the researcher has to be convinced that both persons
and the network he is in contact with have the only goal to
push his business idea on the market

Reputation: all the actors the researcher get in touch with
have to have his own confidence, and a solid reputation
connected to visible results

Competences: the program has to attract the best
competencies available on the research and advisory market

Transparency: the program has to be continuously
monitored and controlled in order to avoid to blow resources
and, in turn, to lose distinctive competencies
Lesson learned: for the entrepreneurs
Market: all the entrepreneurial initiatives have to have a
sound products/ services portfolio, clearly distinctive in their
reference market

Innovation: the business idea has to bring in sufficient
originality to catch-the-eye of possible investors: this is one of
the key success factor for raising funds from venture capitals

Feasibility: both technical and economic feasibility have to
be carefully taken into account. Sometimes university
researchers needs to get proactive mentoring on the topic

Management: it’s crucial that the coordination of the
business initiative in the start-up phase is in the hands of a
person (a team) with a solid experience and adequate
management skills
Thank you for your attention!

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Muenster 2012.04.26- final

  • 1. INCIPIT Campania: ICT for Automation Enterprises Development Program (2007-2011) A Government Funded Incubator Experience Across Two Southern Italy Universities Diego Perifano, Senior Business Consultant on behalf of Prof. Franco Garofalo, University of Naples
  • 2. Program Objectives The “INCIPIT CAMPANIA” program aims to foster in the Campania region: • the dawn of enterprises whose value proposition is based on ICT innovative technologies • university researchers to further develop their scientific or technological achievements in the field of the ICT and automation to become entrepreneurial ideas • Program funded by the Italian Ministry for Economic Development • Worth 2,9 Mio €
  • 3. The INCIPIT Consortium The INCIPIT Consortium has been established in 2007 from 8 partners In Latin the word “INCIPIT” means "it begins“ In our meaning it stands for starting a new entrepreneurial idea
  • 4. The partners of the INCIPIT Consortium • University of Naples Federico II Department of Information Technology • University of Sannio Department of Engeenering • Alintec • Redifin S.p.A. • AIFI Ricerca e Formazione Srl • Stoà Scpa • API Naples • Technova Consorzio Politecnico per l’innovazione Scarl
  • 5. INCIPIT is a partner of the Campania Innovation Network • An open network of relations and services
  • 6. The Enterprise Incubators and the Go-to-market Chain Pure Research Basic Research Public funding Applied Research Patenting Enterprise Incubators, Prototyping Venture Capital funding and Public funding Market Trial Go-To-Market Venture Capital Services and goods production
  • 7. INCIPIT Organizational Model INCIPIT allows entrepreneurs • to join a network of innovative, cutting-edge enterprises sharing experiences and opportunities • to ask business advisory services issued – from the University partners for supporting Enterprise the technological development Network – from the entrepreneurial partners for addressing the managerial Incubators Business Advisory Services topics – from financials partners for supporting the fund raising activities • to get support for taking up patent and Venture Capital Patent protect their business ideas • to get introduced for elevator pitch with Venture Capitals • to apply for being incubated in a safe environment
  • 8. INCIPIT: the deal flow 113 groups contacted from universitiy and research labs 60+ questionnaires 30+ groups Non university assisted to applicant starting-up
  • 9. The INCIPIT outcomes in a nutshell… Preferred Incubator Applicant Ages 34 groups
  • 12. Competences of the start-up team…
  • 14. Lesson learned: for the program Trust: the researcher has to be convinced that both persons and the network he is in contact with have the only goal to push his business idea on the market Reputation: all the actors the researcher get in touch with have to have his own confidence, and a solid reputation connected to visible results Competences: the program has to attract the best competencies available on the research and advisory market Transparency: the program has to be continuously monitored and controlled in order to avoid to blow resources and, in turn, to lose distinctive competencies
  • 15. Lesson learned: for the entrepreneurs Market: all the entrepreneurial initiatives have to have a sound products/ services portfolio, clearly distinctive in their reference market Innovation: the business idea has to bring in sufficient originality to catch-the-eye of possible investors: this is one of the key success factor for raising funds from venture capitals Feasibility: both technical and economic feasibility have to be carefully taken into account. Sometimes university researchers needs to get proactive mentoring on the topic Management: it’s crucial that the coordination of the business initiative in the start-up phase is in the hands of a person (a team) with a solid experience and adequate management skills
  • 16. Thank you for your attention!