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Modernizing Your
Association Education




The Impact Of Today’s
                Participatory Culture
                                  1
3
4
5
18
Is there a difference between
              education & information?




                                   19
Teaches skills in critical thinking
                  problem solving
                  collaboration
                  decision making
                  evaluation
                  analysis
an active process that takes place in the
working memory as the learner abstracts
meaning and connects with existing
knowledge in long-term memory
an active process that takes place in the
working memory as the learner abstracts
meaning and connects with existing
knowledge in long-term memory
must be given time
            for making meaning & connecting
new info with knowledge in long-term memory
People usually forget 90% of
what they learn in a class
within 30 days. Majority of
               loss occurs
               within hours of
               class.
               German psychologist &
                  memory researcher
                Hermann Ebbinghaus
31
Define engagement




                    32
3 Levels Of Engagement
 Conversation, collaboration, collective action




                                             33
How can we help attendees get from the
first level to last?




Conversation, collaboration, collective action
                                             34
Traditional Education
   uses a push method
             Old
             • Training
             • Rigid
             • Program
             • Mandated
             • Formal



                          35
Today’s Education
   uses a pull method
     Old          New
     • Training   • Learning
     • Rigid      • Flexible
     • Program    • Platform
     • Mandated   • Self-Service
     • Formal     • Informal



                                   36
The Traditional Conference
          Push Method
Conference & Event Organizers decide
where bus going, attendees along for ride.
(Good for newbies, bad for veterans)




                                         37
The New Conference
    Pull Method

     Riders choose destination,
     speed, route & decide if they
     want to take detours or help
     others. (Best for veterans and
     experienced professionals)



                                 38
39
Participatory Culture




                    40
41
42
on social networking sites
                        43
Today’s networked individuals
      emerging class of citizens




        Participatory Class

                             44
Active participation in content
         development, sharing




     Participatory Culture   45
Social connection to others
           contributions matter




Participatory Culture        46
The Future
Of Learning
Institutions
In A
Digital Age

http://www.hastac.org/node/2238
                                  47
Education
    must
transition to
            48
1) Participatory Learning

Internet changed how we all
learn, play, socialize
engage in life
Participatory Learning

Commonplace, not exotic
Process, not product
Participatory Learning

Not passive
About conversations
comments, engagement
•   How does participatory
    learning impact traditional
    conferences?

                                  52
2) Presumed Authority
To Collective Credibility




                  Communal
                  Democratic
                         53
Presumed Authority to
 Collective Credibility




  Problem solving via group processes
                     Interdisciplinary
                                   54
Presumed Authority to
 Collective Credibility




Requires helping attendees learn skills
   to address different points of views
                                    55
•   What barriers exist to keep
    you from moving to this
    model?

                                  56
•   What role do Subject Matter
    Experts (SMEs) play in this
    model?

                              57
3) Horizontal Structures




Less authoritative, top-down, standard
      Knowledge gap between speaker
                       audience shrunk
                                   58
Horizontal Structures




Collaboration, teamwork,
problem solving, knowledge making   59
Horizontal Structures




Emphasis on Peer to Peer
Less monologues, panel dialogues   60
4) Variety of Formal &
   Informal
 Informal Learning Opps




80% learning - informal
       Move from push to pull methods
                                  61
Formal & Informal
Novice workers          Mature (5-10 yrs)       Experienced >10 yrs
Directed                Self-Directed           Helping Others
Class                   Discovery               Coaching
Course                  Searching (Google)      Mentoring




                                                               62
           Source: Jay Cross’ Working Smarter
Formal & Informal
Novice workers          Mature (5-10 yrs)       Experienced >10 yrs
Directed                Self-Directed           Helping Others
Class                   Discovery               Coaching
Course                  Searching (Google)      Mentoring
Lecture                 Trial-and-error         Storytelling
Test/Exam               Collaborating           Giving Feedback
1 Right Answer          Asking                  Nurturing




                                                               63
           Source: Jay Cross’ Working Smarter
Formal & Informal
Novice workers          Mature (5-10 yrs)       Experienced >10 yrs
Directed                Self-Directed           Helping Others
Class                   Discovery               Coaching
Course                  Searching (Google)      Mentoring
Lecture                 Trial-and-error         Storytelling
Test/Exam               Collaborating           Giving Feedback
1 Right Answer          Asking                  Nurturing
Curriculum              Skimming                Modeling
Listening               Observing               Reflecting
Instructions            Conversing              Connecting

                                                               64
           Source: Jay Cross’ Working Smarter
•   What must we do
    differently to encourage
    this?

                               65
Formal & Informal
Novice workers          Mature (5-10 yrs)       Experienced >10 yrs
Directed                Self-Directed           Helping Others
Class                   Discovery               Coaching
Course                  Searching (Google)      Mentoring
Lecture                 Trial-and-error         Storytelling
Test/Exam               Collaborating           Giving Feedback
1 Right Answer          Asking                  Nurturing
Curriculum              Skimming                Modeling
Listening               Observing               Reflecting
Instructions            Conversing              Connecting

                                                               66
           Source: Jay Cross’ Working Smarter
5) Networked Learning
                Learning is social
      Conversational & partnering




                               67
Networked Learning
   Emphasizes flexibility & outcomes
                Mobilizing networks
               Assertive to enabling




                                 68
•   How can you encourage more
    participant dialogue &
    conversations at your
    conferences and in your
    education?
                             69
6) Interactive & w/out Walls



Life-long learning
Free Wi-Fi
Encouraging social sharing


                             70
6) Interactive & w/out Walls




Many-to-multitudes
Engages those not present
Extends messages
                            71
6) Interactive & w/out Walls




Extends ideas, practices for betterment
Of Profession & Industry

                                     72
We serve Our Members Best
      By Serving Our
             Industry First 73
How does this statement impact your
education? Do you agree? Disagree?
Why?
“We serve our members
  best by serving our
    industry first.”
                                  74
•   What challenges do you see
    with “Without Walls?”
•   How can you overcome them?


                                 75
1) Participatory Learning


1.   To participatory learning
2.   From presumed authority to
     collective credibility
3.   To more horizontal structures
                                     76
1) Participatory Learning

2) Presumed Authority
1. ToCollective Credibility
To participatory learning
2. From presumed authority to
   collective credibility
3.   To more horizontal structures
                                     77
1) Participatory Learning

2) Presumed Authority
1. ToCollective Credibility
To participatory learning
2. From presumed authority to
3) Horizontal Structures
   collective credibility
3.   To more horizontal structures
                                     78
4) Formal & Informal


1.   To participatory learning
2.   From presumed authority to
     collective credibility
3.   To more horizontal structures
                                     79
4) Formal & Informal
5) Networked Learning
1.   To participatory learning
2.   From presumed authority to
     collective credibility
3.   To more horizontal structures
                                     80
4) Formal & Informal
5) Networked Learning
1. To participatory learning walls
6) Interactive & w/o
2.   From presumed authority to
     collective credibility
3.   To more horizontal structures
                                     81
82
83
84
85
Planning Education
    Not A Piece Of Cake




                     86
Adult Ed & Meetings




                      87
•   I am marlon      •   Fras1977
•   Will Montague    •   RickyDavid
•   iammikeb         •   RickyDavid
•   ~jjjohn~         •   s myers
•   I am marlon      •   mkorchia
•   R. Duran         •   togni.franco
•   Fenix_21         •   Curtis Gregory Perry
•   McBeth           •   EJP Photo
•   Johnny Jupiter   •   huffmans
•   AndrewKW         •   erroltookaphoto
•   abbilder         •   Josh Liba
•   Ms Kels          •   artie*
•   Kraftwerk        •   Melanctha
jhurt@velvetchainsaw.com
   velvetchainsaw.com
        @JeffHurt

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Modernizing Your Association Education: Planning For The Participatory Culture

  • 1. Modernizing Your Association Education The Impact Of Today’s Participatory Culture 1
  • 2.
  • 3. 3
  • 4. 4
  • 5. 5
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18. 18
  • 19. Is there a difference between education & information? 19
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Teaches skills in critical thinking problem solving collaboration decision making evaluation analysis
  • 25. an active process that takes place in the working memory as the learner abstracts meaning and connects with existing knowledge in long-term memory
  • 26. an active process that takes place in the working memory as the learner abstracts meaning and connects with existing knowledge in long-term memory
  • 27. must be given time for making meaning & connecting new info with knowledge in long-term memory
  • 28.
  • 29.
  • 30. People usually forget 90% of what they learn in a class within 30 days. Majority of loss occurs within hours of class. German psychologist & memory researcher Hermann Ebbinghaus
  • 31. 31
  • 33. 3 Levels Of Engagement Conversation, collaboration, collective action 33
  • 34. How can we help attendees get from the first level to last? Conversation, collaboration, collective action 34
  • 35. Traditional Education uses a push method Old • Training • Rigid • Program • Mandated • Formal 35
  • 36. Today’s Education uses a pull method Old New • Training • Learning • Rigid • Flexible • Program • Platform • Mandated • Self-Service • Formal • Informal 36
  • 37. The Traditional Conference Push Method Conference & Event Organizers decide where bus going, attendees along for ride. (Good for newbies, bad for veterans) 37
  • 38. The New Conference Pull Method Riders choose destination, speed, route & decide if they want to take detours or help others. (Best for veterans and experienced professionals) 38
  • 39. 39
  • 41. 41
  • 42. 42
  • 44. Today’s networked individuals emerging class of citizens Participatory Class 44
  • 45. Active participation in content development, sharing Participatory Culture 45
  • 46. Social connection to others contributions matter Participatory Culture 46
  • 47. The Future Of Learning Institutions In A Digital Age http://www.hastac.org/node/2238 47
  • 48. Education must transition to 48
  • 49. 1) Participatory Learning Internet changed how we all learn, play, socialize engage in life
  • 50. Participatory Learning Commonplace, not exotic Process, not product
  • 51. Participatory Learning Not passive About conversations comments, engagement
  • 52. How does participatory learning impact traditional conferences? 52
  • 53. 2) Presumed Authority To Collective Credibility Communal Democratic 53
  • 54. Presumed Authority to Collective Credibility Problem solving via group processes Interdisciplinary 54
  • 55. Presumed Authority to Collective Credibility Requires helping attendees learn skills to address different points of views 55
  • 56. What barriers exist to keep you from moving to this model? 56
  • 57. What role do Subject Matter Experts (SMEs) play in this model? 57
  • 58. 3) Horizontal Structures Less authoritative, top-down, standard Knowledge gap between speaker audience shrunk 58
  • 60. Horizontal Structures Emphasis on Peer to Peer Less monologues, panel dialogues 60
  • 61. 4) Variety of Formal & Informal Informal Learning Opps 80% learning - informal Move from push to pull methods 61
  • 62. Formal & Informal Novice workers Mature (5-10 yrs) Experienced >10 yrs Directed Self-Directed Helping Others Class Discovery Coaching Course Searching (Google) Mentoring 62 Source: Jay Cross’ Working Smarter
  • 63. Formal & Informal Novice workers Mature (5-10 yrs) Experienced >10 yrs Directed Self-Directed Helping Others Class Discovery Coaching Course Searching (Google) Mentoring Lecture Trial-and-error Storytelling Test/Exam Collaborating Giving Feedback 1 Right Answer Asking Nurturing 63 Source: Jay Cross’ Working Smarter
  • 64. Formal & Informal Novice workers Mature (5-10 yrs) Experienced >10 yrs Directed Self-Directed Helping Others Class Discovery Coaching Course Searching (Google) Mentoring Lecture Trial-and-error Storytelling Test/Exam Collaborating Giving Feedback 1 Right Answer Asking Nurturing Curriculum Skimming Modeling Listening Observing Reflecting Instructions Conversing Connecting 64 Source: Jay Cross’ Working Smarter
  • 65. What must we do differently to encourage this? 65
  • 66. Formal & Informal Novice workers Mature (5-10 yrs) Experienced >10 yrs Directed Self-Directed Helping Others Class Discovery Coaching Course Searching (Google) Mentoring Lecture Trial-and-error Storytelling Test/Exam Collaborating Giving Feedback 1 Right Answer Asking Nurturing Curriculum Skimming Modeling Listening Observing Reflecting Instructions Conversing Connecting 66 Source: Jay Cross’ Working Smarter
  • 67. 5) Networked Learning Learning is social Conversational & partnering 67
  • 68. Networked Learning Emphasizes flexibility & outcomes Mobilizing networks Assertive to enabling 68
  • 69. How can you encourage more participant dialogue & conversations at your conferences and in your education? 69
  • 70. 6) Interactive & w/out Walls Life-long learning Free Wi-Fi Encouraging social sharing 70
  • 71. 6) Interactive & w/out Walls Many-to-multitudes Engages those not present Extends messages 71
  • 72. 6) Interactive & w/out Walls Extends ideas, practices for betterment Of Profession & Industry 72
  • 73. We serve Our Members Best By Serving Our Industry First 73
  • 74. How does this statement impact your education? Do you agree? Disagree? Why? “We serve our members best by serving our industry first.” 74
  • 75. What challenges do you see with “Without Walls?” • How can you overcome them? 75
  • 76. 1) Participatory Learning 1. To participatory learning 2. From presumed authority to collective credibility 3. To more horizontal structures 76
  • 77. 1) Participatory Learning 2) Presumed Authority 1. ToCollective Credibility To participatory learning 2. From presumed authority to collective credibility 3. To more horizontal structures 77
  • 78. 1) Participatory Learning 2) Presumed Authority 1. ToCollective Credibility To participatory learning 2. From presumed authority to 3) Horizontal Structures collective credibility 3. To more horizontal structures 78
  • 79. 4) Formal & Informal 1. To participatory learning 2. From presumed authority to collective credibility 3. To more horizontal structures 79
  • 80. 4) Formal & Informal 5) Networked Learning 1. To participatory learning 2. From presumed authority to collective credibility 3. To more horizontal structures 80
  • 81. 4) Formal & Informal 5) Networked Learning 1. To participatory learning walls 6) Interactive & w/o 2. From presumed authority to collective credibility 3. To more horizontal structures 81
  • 82. 82
  • 83. 83
  • 84. 84
  • 85. 85
  • 86. Planning Education Not A Piece Of Cake 86
  • 87. Adult Ed & Meetings 87
  • 88.
  • 89. I am marlon • Fras1977 • Will Montague • RickyDavid • iammikeb • RickyDavid • ~jjjohn~ • s myers • I am marlon • mkorchia • R. Duran • togni.franco • Fenix_21 • Curtis Gregory Perry • McBeth • EJP Photo • Johnny Jupiter • huffmans • AndrewKW • erroltookaphoto • abbilder • Josh Liba • Ms Kels • artie* • Kraftwerk • Melanctha
  • 90. jhurt@velvetchainsaw.com velvetchainsaw.com @JeffHurt